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1361685

視訊購物市場 - 全球產業規模、佔有率、趨勢、機會和預測，2018-2028 年。按類型、產品類型（服裝與配件、健康與個人護理、消費性電子產品、其他）、支付方式、地區、競爭細分

Video Shopping Market-Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F. Segmented By Type, Product Type (Apparel & Accessories, Health & Personal Care, Consumer Electronic, Others), Payment Method, Region, Competition
出版日期: | 出版商: TechSci Research | 英文 188 Pages | 商品交期: 2-3個工作天內

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簡介目錄

視訊購物的需求是由個人化和便捷的視訊購物體驗的可及性推動的，因為透過視訊進行直播購物使品牌能夠銷售與在店內為顧客提供相同水平的個人化產品。由於智慧家庭在全球發展中地區和已開發地區的滲透率不斷上升，預計全球視訊購物市場將在預測期內成長。

全球視訊購物市場範圍

視訊購物讓顧客透過視訊或直播與主播即時聯繫，幫助他們做出更好的購買決策。透過以影片購物和直播購物的形式使用不同類型的影片，企業可以接觸新的受眾，提高品牌知名度並推動銷售。購物影片可以讓品牌與客戶建立聯繫，從而以有機的方式吸引更多潛在客戶。這是透過在影片中嵌入連結來實現的，引導客戶快速、輕鬆、方便地購買正在行銷的產品。直播購物是一種行銷技術，主持人（通常是有影響力的人或名人）在鏡頭前直播產品廣告。這是一種主持人和觀眾完全現場互動的購物方式。

市場概況
預測期 2024-2028
2022 年市場規模 5.1億美元
2028 年市場規模 18.02 億美元
2023-2028 年年複合成長率 25.89%
成長最快的細分市場 網上支付
最大的市場 服飾與配件

全球視訊購物市場概況

視訊購物是指顧客可以透過即時視訊串流與銷售人員或導購員互動的零售體驗。它使個人能夠遠端購買產品或服務，而無需親自前往商店。直播購物是 Z 世代和千禧世代消費者中成長最快的市場。網紅行銷工廠進行了一項研究，比較了各個年齡層的直播購物情況，結果顯示，美國和英國有 7% 的 Z 世代消費者進行過直播購物。因此，透過直播購物，零售商和品牌可以創造巨大的收入潛力，這將推動全球視訊購物市場的成長。

全球視訊購物市場促進因素

電子商務和數位平台的興起為視訊購物創造了有利的環境。隨著越來越多的人線上上購物，人們需要複製實體零售體驗的互動式和沈浸式購物體驗。 Instagram、Facebook、TikTok 和 YouTube 等社群媒體平台已成為產品發現和推薦的強大管道。有影響力的人和內容創作者在透過現場購物會議推廣和展示產品方面發揮著重要作用，利用其大量活躍的受眾。

此外，視訊購物為消費者提供了真實性和信任度。直播形式允許主持人、影響者和觀眾之間進行即時互動，提供即時產品演示、回答問題和解決疑慮的機會。這種透明度和個人風格建立了對所展示產品的信任和信心，從而推動了全球視訊購物的需求。直播購物提供便利、無縫的購物體驗。觀眾可以直接在直播中進行購買，無需瀏覽單獨的網站或應用程式。這種即時滿足感吸引了那些尋求立即獲得產品而無需像傳統網上購物那樣等待的消費者。這些因素共同推動了直播購物的日益普及，作為消費者在數位環境中發現、購物和與產品互動的獨特且引人入勝的方式。

全球視訊購物市場趨勢

隨著近年來出現的幾個趨勢，直播購物不斷發展。直播購物已擴大與流行的社交媒體平台相結合。 Instagram 和 Facebook 等社群媒體巨頭推出了專門的直播購物功能，讓影響者和品牌利用其現有用戶群直接在平台內進行直播購物活動。品牌正在創建可購物的影片內容，觀眾可以在觀看影片時直接進行購買。影片中新增了互動式疊加或註釋，使觀眾可以點擊影片中展示的產品並在不離開影片播放器的情況下無縫購買。

此外，用戶生成內容（UGC）在影片購物中發揮重要作用。品牌鼓勵客戶創建和分享展示其產品的影片。 UGC 影片為潛在買家提供真實且相關的體驗，品牌通常將 UGC 涵蓋其行銷活動和產品展示中。

此外，個人化是視訊購物的主要趨勢。品牌正在利用客戶資料和人工智慧 (AI) 演算法來提供個人化影片推薦，提供量身定做的購物體驗並提高轉換的可能性。這些新的影片購物趨勢顯示了這一新興趨勢的動態本質，因為品牌和平台不斷創新並利用影片內容為客戶創造引人入勝的互動購物體驗。

全球視訊購物市場挑戰

視訊購物的挑戰之一是透過影片準確地展示產品。與傳統的線上購物相比，透過影片提供準確的描述、展示產品功能和展示細節可能會更加複雜。

視訊購物在很大程度上依賴強大的技術基礎設施，包括可靠的網路連線、高品質的視訊串流功能和安全平台。確保一致和無縫的視訊體驗可能具有挑戰性，特別是在網路連線較差或技術資源不足的地區。在視訊購物中提供滿意的用戶體驗至關重要。因此，企業需要設計直覺且方便用戶使用的介面，以促進輕鬆導航、產品瀏覽和無縫視訊互動。此外，視訊購物涉及共享個人資訊以及與未知個人或企業進行即時互動。建立信任和確保安全是重大挑戰。因此，克服這些挑戰可以為企業和消費者帶來更無縫、更具吸引力的視訊購物體驗。

全球視訊購物市場機遇

全球視訊購物市場為企業和消費者帶來了許多機會。即時視訊購物使企業能夠與客戶即時互動，創造更具互動性和個人化的購物體驗。透過直播，企業可以展示產品、提供演示、回答問題並提供個人化推薦。這種高水準的客戶參與可以提高品牌忠誠度、客戶滿意度和銷售轉換率。

與有影響力的人和名人合作舉辦直播視​​訊購物會議可以擴大品牌影響力，增加產品曝光並推動銷售。有影響力的人可以利用他們的真實性、專業知識和追隨者來認可產品、提供建議並影響購買決策。

視訊購物可以與網站、行動應用程式和社交媒體平台等其他管道整合。客戶可以從觀看影片無縫過渡到進行購買、將商品添加到購物車或存取其他產品資訊。這種跨通路整合可以為顧客提供無縫、便利的購物體驗。

公司簡介

全球視訊購物市場的主要參與者包括 Bambuser AB、buywith inc、Restream, Inc.、Oveit, Inc. (Streams.live)、CommentSold, Inc.、Buy It Live International, Inc.、GhostRetail Inc. 和 Loop Now技術公司（煙火）。

市場區隔

全球視訊購物市場根據類型、產品類型和付款方式進行細分。市場分為視訊購物和直播購物。依產品類型，市場分為服裝及配件、健康及個人護理、消費性電子及其他（家居、食品及飲料等）。根據支付方式，市場分為線上支付和貨到付款。依地區分類，市場分為北美、歐洲、亞太地區、南美、中東和非洲。

報告範圍：

在本報告中，全球視訊購物市場除詳細介紹的產業趨勢外，還分為以下幾類：

全球視訊購物市場，按產品類型：

  • 可購物影片
  • 直播購物

全球視訊購物市場，按產品類型：

  • 服飾與配件
  • 健康和個人護理
  • 消費性電子
  • 其他（家居、食品飲料等）

全球視訊購物市場，依支付方式分類：

  • 網上支付
  • 貨到付款

全球視訊購物市場（按地區）：

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
  • 亞太
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
  • 南美洲
    • 巴西
    • 阿根廷
    • 哥倫比亞
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

競爭格局

公司簡介：全球視訊購物市場主要公司的詳細分析。

可用的客製化：

根據給定的市場資料，TechSci Research 可根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊

  • 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：簡介

  • 產品概述
  • 報告的主要亮點
  • 市場覆蓋範圍
  • 涵蓋的細分市場
  • 考慮研究任期

第 2 章：研究方法

  • 研究目的
  • 基線方法
  • 主要產業夥伴
  • 主要協會和二手資料來源
  • 數據三角測量與驗證
  • 假設和限制

第 3 章：執行摘要

  • 市場概況
  • 市場預測
  • 重點地區
  • 關鍵環節

第 4 章：COVID-19 對全球視訊購物市場的影響

第 5 章：客戶之聲分析

  • 品牌意識
  • 影響購買決策的因素
  • 面臨的挑戰

第 6 章：全球視訊購物市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析（可購物影片、直播購物）
    • 按產品類型市場佔有率分析（服裝及配件、健康和個人護理、消費性電子、其他（家居、食品和飲料等））
    • 按支付方式市佔率分析（線上付款、貨到付款）
    • 按區域市佔率分析
    • 按前 5 名的公司市佔率分析，其他 (2022)
  • 全球視訊購物地圖和機會評估
    • 按類型市場測繪和機會評估
    • 按產品類型市場測繪和機會評估
    • 依付款方式 市場測繪與機會評估
    • 透過區域市場測繪和機會評估

第 7 章：北美視訊購物市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 依產品類型市佔率分析
    • 按支付方式市佔率分析
    • 按國家市佔率分析

第 8 章：亞太地區視訊購物市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 依產品類型市佔率分析
    • 按支付方式市佔率分析
    • 按國家市佔率分析

第 9 章：歐洲視訊購物市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 依產品類型市佔率分析
    • 按支付方式市佔率分析
    • 按國家市佔率分析

第 10 章：中東和非洲視訊購物市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 依產品類型市佔率分析
    • 按支付方式市佔率分析
    • 按國家市佔率分析

第 11 章：南美洲錄像購物市場展望

  • 市場規模及預測
    • 按價值
  • 市佔率及預測
    • 按類型市佔率分析
    • 依產品類型市佔率分析
    • 按支付方式市佔率分析

第 12 章：市場動態

  • 動力
    • 電子商務滲透率提高
    • 社群媒體的影響
    • 提供便利、無縫的購物體驗
  • 挑戰
    • 使用者體驗不理想
    • 信任與安全顧慮

第 13 章：市場趨勢與發展

  • 虛擬試穿和產品視覺化
  • 個性化影片推薦
  • 與電商平台整合
  • 直播變得更短、更精簡的趨勢
  • 增強的付款和交易選項

第14章：競爭格局

  • 公司簡介
    • Amazon.com, Inc. (Amazon Live)
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Smartzer Ltd
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Bambuser AB
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • buywith inc
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Restream, Inc.
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Oveit, Inc. (Streams.live)
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • CommentSold, Inc.
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Buy It Live International, Inc
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • GhostRetail Inc.
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員
    • Loop Now Technologies, Inc. (Firework)
      • 公司詳情
      • 產品
      • 財務（據報導）
      • 主要市場焦點和地域分佈
      • 最近的發展
      • 主要管理人員

第 15 章：策略建議/行動計劃

第 16 章：關於我們與免責聲明

（註：公司名單可依客戶要求客製化。）

簡介目錄
Product Code: 15412

The demand for video shopping is driven by the accessibility of a personalized and convenient video shopping experience as live shopping via video enables brands to sell products with the same level of personalization as they offer customers in-store. The global video shopping market is anticipated to grow during the forecast period due to the rising penetration of smart homes, both in developing and developed regions across the world.

Global Video Shopping Market Scope

Video shopping allows customers to connect with the host in real-time via video or livestream which can help them make better purchasing decisions. By using different types of videos in the form of video shopping and live shopping, businesses can reach new audiences, increase brand awareness, and drive sales. A shoppable video allows brands to connect with customers which attract more leads in an organic manner. This is achieved by embedding links into videos that lead customers to purchase the product that is marketing, quickly, easily, and conveniently. While livestream shopping, or live shopping, is a marketing technique in which a host, typically an influencer or celebrity, advertises a product live on camera. It is the type of shopping in which customers can interact between the host and the audience completely live.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 510 Million
Market Size 2028USD 1,802 Million
CAGR 2023-202825.89%
Fastest Growing SegmentOnline Payment
Largest MarketApparel & Accessories

Global Video Shopping Market Overview

Video shopping refers to a retail experience where customers can interact with a salesperson or a shopping assistant through a live video stream. It enables individuals to shop for products or services remotely without physically visiting a store. Livestream shopping is a market growing most rapidly among Gen-Z and millennial consumers. The influencer marketing factory conducted a study comparing livestream shopping purchases among each age group, which shows that 7% of Gen Z consumers in the US and UK had made a livestream purchase. So, with live shopping, retailers and brands can make huge revenue potential which will drive the growth of the global video shopping market.

According to US Census Bureau 2022 report, retail sales from eCommerce platforms in 2022 was 14.6% of total retail sales in the US. However, even when compared to China's overall eCommerce numbers, live shopping has experienced significant growth improvements. In China, TaoBao dominates with almost 80% of the live shopping market. Thus, the global video shopping market is expected to witness high growth rate during the forecast period.

Global Video Shopping Market Drivers

The rise of e-commerce and digital platforms has created a conducive environment for video shopping. With more people shopping online, there is a demand for interactive and immersive shopping experiences that replicate the physical retail experience. Social media platforms, such as Instagram, Facebook, TikTok, and YouTube, have become powerful channels for product discovery and recommendation. Influencers and content creators play a significant role in promoting and demonstrating products through live shopping sessions, leveraging their large and engaged audiences.

Moreover, video shopping offers an element of authenticity and trust to consumers. The live format allows for real-time interactions between hosts, influencers, and viewers, providing an opportunity for immediate product demonstrations, answering questions, and addressing concerns. This transparency and personal touch build trust and confidence in the products being showcased which is driving the demand for video shopping globally. Live shopping provides a convenient and seamless shopping experience. Viewers can make purchases directly within the livestream, eliminating the need to navigate through separate websites or apps. This instant gratification appeals to consumers who seek immediate access to products without the wait associated with traditional online shopping. Such factors collectively contribute to the rising popularity of live shopping as a unique and engaging way for consumers to discover, shop, and interact with products in the digital landscape.

Global Video Shopping Market Trends

Live shopping continues to evolve as several trends have emerged in recent times. Live shopping has become increasingly integrated with popular social media platforms. Social media giants such as Instagram and Facebook have introduced dedicated live shopping features, allowing influencers and brands to conduct live shopping sessions directly within the platform, leveraging their existing user base. Brands are creating shoppable video content where viewers can directly make purchases while watching videos. Interactive overlays or annotations are added to videos, allowing viewers to click on products showcased in the video and make a purchase seamlessly without leaving the video player.

Moreover, user-generated content (UGC) is playing a significant role in video shopping. Brands are encouraging customers to create and share videos featuring their products. UGC videos provide authentic and relatable experiences for potential buyers, and brands often incorporate UGC into their marketing campaigns and product showcases.

Additionally, personalization is a key trend in video shopping. Brands are leveraging customer data and artificial intelligence (AI) algorithms to deliver personalized video recommendations, providing a tailored shopping experience and increasing the likelihood of conversion. These new trends in video shopping showcase the dynamic nature of this emerging trend, as brands and platforms continue to innovate and leverage video content to create engaging and interactive shopping experiences for customers.

Global Video Shopping Market Challenges

One of the challenges in video shopping is accurately representing products through video. Providing accurate descriptions, demonstrating product features, and showcasing details can be more complex through video compared to traditional online shopping.

Video shopping relies heavily on robust technical infrastructure, including reliable internet connections, high-quality video streaming capabilities, and secure platforms. Ensuring consistent and seamless video experiences can be challenging, especially in areas with poor internet connectivity or inadequate technical resources. Providing a satisfactory user experience in video shopping is crucial. Thus, businesses need to design intuitive and user-friendly interfaces that facilitate easy navigation, product browsing, and seamless video interactions. Moreover, video shopping involves sharing personal information and engaging in real-time interactions with unknown individuals or businesses. Establishing trust and ensuring security are significant challenges. Thus, overcoming these challenges can lead to a more seamless and engaging video shopping experience for both businesses and consumers.

Global Video Shopping Market Opportunities

The global video shopping market presents several opportunities for businesses and consumers. Live video shopping allows businesses to engage with customers in real-time, creating a more interactive and personalized shopping experience. Through live streaming, businesses can showcase products, provide demonstrations, answer questions, and offer personalized recommendations. This high level of customer engagement can lead to increased brand loyalty, customer satisfaction, and sales conversions.

Collaborating with influencers and celebrities to host live video shopping sessions can amplify brand reach, increase product exposure, and drive sales. Influencers can leverage their authenticity, expertise, and following to endorse products, provide recommendations, and influence purchase decisions.

Video shopping can be integrated with other channels such as websites, mobile apps, and social media platforms. Customers can seamlessly transition from watching a video to making a purchase, adding items to their cart, or accessing additional product information. This cross-channel integration can provide a seamless and convenient shopping experience for customers.

Company Profiles

The major players in the global video shopping market are Bambuser AB, buywith inc, Restream, Inc., Oveit, Inc. (Streams.live), CommentSold, Inc., Buy It Live International, Inc, GhostRetail Inc., and Loop Now Technologies, Inc. (Firework).

Market Segmentation

The global video shopping market is segmented based on type, product type, and payment method. The market is divided into shoppable videos and livestream shopping. Based on the product type, the market is divided into apparel & accessories, health & personal care, consumer electronic, and others (home furnishing, food & beverage, etc.). Based on the payment method, the market is segmented into online payment and pay on delivery. Based on region, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Report Scope:

In this report, the global video shopping market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Global Video Shopping Market, By Product Type:

  • Shoppable Videos
  • Livestream Shopping

Global Video Shopping Market, By Product Type:

  • Apparel & Accessories
  • Health and Personal Care
  • Consumer Electronic
  • Others (Home Furnishing, Food & Beverage, etc.)

Global Video Shopping Market, By Payment Method:

  • Online Payment
  • Pay On Delivery

Global Video Shopping Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global video shopping market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Data Triangulation & Validation
  • 2.6. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Impact of COVID-19 on Global Video Shopping Market

5. Voice of Customer Analysis

  • 5.1. Brand Awareness
  • 5.2. Factors Influencing Purchase Decision
  • 5.3. Challenges Faced

6. Global Video Shopping Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type Market Share Analysis (Shoppable Videos, Livestream Shopping)
    • 6.2.2. By Product Type Market Share Analysis (Apparel & Accessories, Health and Personal Care, Consumer Electronic, Others (Home Furnishing, Food & Beverage, etc.))
    • 6.2.3. By Payment Method Market Share Analysis (Online Payment, Pay On Delivery)
    • 6.2.4. By Regional Market Share Analysis
      • 6.2.4.1. North America Market Analysis
      • 6.2.4.2. Asia -Pacific Market Analysis
      • 6.2.4.3. Europe Market Analysis
      • 6.2.4.4. South America Market Analysis
      • 6.2.4.5. Middle East & Africa Market Analysis
    • 6.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 6.3. Global Video Shopping Mapping & Opportunity Assessment
    • 6.3.1. By Type Market Mapping & Opportunity Assessment
    • 6.3.2. By Product Type Market Mapping & Opportunity Assessment
    • 6.3.3. By Payment Method Market Mapping & Opportunity Assessment
    • 6.3.4. By Regional Market Mapping & Opportunity Assessment

7. North America Video Shopping Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type Market Share Analysis
    • 7.2.2. By Product Type Market Share Analysis
    • 7.2.3. By Payment Method Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. United States Video Shopping Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Type Market Share Analysis
        • 7.2.4.1.2.2. By Product Type Market Share Analysis
        • 7.2.4.1.2.3. By Payment Method Market Share Analysis
      • 7.2.4.2. Canada Video Shopping Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Type Market Share Analysis
        • 7.2.4.2.2.2. By Product Type Market Share Analysis
        • 7.2.4.2.2.3. By Payment Method Market Share Analysis
      • 7.2.4.3. Mexico Video Shopping Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Type Market Share Analysis
        • 7.2.4.3.2.2. By Product Type Market Share Analysis
        • 7.2.4.3.2.3. By Payment Method Market Share Analysis

8. Asia-Pacific Video Shopping Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type Market Share Analysis
    • 8.2.2. By Product Type Market Share Analysis
    • 8.2.3. By Payment Method Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Video Shopping Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Type Market Share Analysis
        • 8.2.4.1.2.2. By Product Type Market Share Analysis
        • 8.2.4.1.2.3. By Payment Method Market Share Analysis
      • 8.2.4.2. India Video Shopping Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Type Market Share Analysis
        • 8.2.4.2.2.2. By Product Type Market Share Analysis
        • 8.2.4.2.2.3. By Payment Method Market Share Analysis
      • 8.2.4.3. Japan Video Shopping Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Type Market Share Analysis
        • 8.2.4.3.2.2. By Product Type Market Share Analysis
        • 8.2.4.3.2.3. By Payment Method Market Share Analysis
      • 8.2.4.4. South Korea Video Shopping Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Type Market Share Analysis
        • 8.2.4.4.2.2. By Product Type Market Share Analysis
        • 8.2.4.4.2.3. By Payment Method Market Share Analysis
      • 8.2.4.5. Australia Video Shopping Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Type Market Share Analysis
        • 8.2.4.5.2.2. By Product Type Market Share Analysis
        • 8.2.4.5.2.3. By Payment Method Market Share Analysis

9. Europe Video Shopping Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type Market Share Analysis
    • 9.2.2. By Product Type Market Share Analysis
    • 9.2.3. By Payment Method Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Germany Video Shopping Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Type Market Share Analysis
        • 9.2.4.1.2.2. By Product Type Market Share Analysis
        • 9.2.4.1.2.3. By Payment Method Market Share Analysis
      • 9.2.4.2. France Video Shopping Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Type Market Share Analysis
        • 9.2.4.2.2.2. By Product Type Market Share Analysis
        • 9.2.4.2.2.3. By Payment Method Market Share Analysis
      • 9.2.4.3. United Kingdom Video Shopping Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Type Market Share Analysis
        • 9.2.4.3.2.2. By Product Type Market Share Analysis
        • 9.2.4.3.2.3. By Payment Method Market Share Analysis
      • 9.2.4.4. Italy Video Shopping Market Outlook
        • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
        • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Type Market Share Analysis
        • 9.2.4.4.2.2. By Product Type Market Share Analysis
        • 9.2.4.4.2.3. By Payment Method Market Share Analysis
      • 9.2.4.5. Spain Video Shopping Market Outlook
        • 9.2.4.5.1. Market Size & Forecast
        • 9.2.4.5.1.1. By Value
        • 9.2.4.5.2. Market Share & Forecast
        • 9.2.4.5.2.1. By Type Market Share Analysis
        • 9.2.4.5.2.2. By Product Type Market Share Analysis
        • 9.2.4.5.2.3. By Payment Method Market Share Analysis

10. Middle East & Africa Video Shopping Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type Market Share Analysis
    • 10.2.2. By Product Type Market Share Analysis
    • 10.2.3. By Payment Method Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Saudi Arabia Video Shopping Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Type Market Share Analysis
        • 10.2.4.1.2.2. By Product Type Market Share Analysis
        • 10.2.4.1.2.3. By Payment Method Market Share Analysis
      • 10.2.4.2. UAE Video Shopping Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Type Market Share Analysis
        • 10.2.4.2.2.2. By Product Type Market Share Analysis
        • 10.2.4.2.2.3. By Payment Method Market Share Analysis
      • 10.2.4.3. South Africa Video Shopping Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Type Market Share Analysis
        • 10.2.4.3.2.2. By Product Type Market Share Analysis
        • 10.2.4.3.2.3. By Payment Method Market Share Analysis

11. South America Video Shopping Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Type Market Share Analysis
    • 11.2.2. By Product Type Market Share Analysis
    • 11.2.3. By Payment Method Market Share Analysis
      • 11.2.3.1. Brazil Video Shopping Market Outlook
        • 11.2.3.1.1. Market Size & Forecast
        • 11.2.3.1.1.1. By Value
        • 11.2.3.1.2. Market Share & Forecast
        • 11.2.3.1.2.1. By Type Market Share Analysis
        • 11.2.3.1.2.2. By Product Type Market Share Analysis
        • 11.2.3.1.2.3. By Payment Method Market Share Analysis
      • 11.2.3.2. Colombia Video Shopping Market Outlook
        • 11.2.3.2.1. Market Size & Forecast
        • 11.2.3.2.1.1. By Value
        • 11.2.3.2.2. Market Share & Forecast
        • 11.2.3.2.2.1. By Type Market Share Analysis
        • 11.2.3.2.2.2. By Product Type Market Share Analysis
        • 11.2.3.2.2.3. By Payment Method Market Share Analysis
      • 11.2.3.3. Argentina Video Shopping Market Outlook
        • 11.2.3.3.1. Market Size & Forecast
        • 11.2.3.3.1.1. By Value
        • 11.2.3.3.2. Market Share & Forecast
        • 11.2.3.3.2.1. By Type Market Share Analysis
        • 11.2.3.3.2.2. By Product Type Market Share Analysis
        • 11.2.3.3.2.3. By Payment Method Market Share Analysis

12. Market Dynamics

  • 12.1. Drivers
    • 12.1.1. Increased E-commerce Penetration
    • 12.1.2. Influence of Social Media
    • 12.1.3. Provides Convenient and Seamless Shopping Experience
  • 12.2. Challenges
    • 12.2.1. Unsatisfactory User Experience
    • 12.2.2. Trust and Security Concern

13. Market Trends & Developments

  • 13.1. Virtual Try-On and Product Visualization
  • 13.2. Personalized Video Recommendations
  • 13.3. Integration with E-commerce Platforms
  • 13.4. Trend Towards Shorter and More Condensed Live Streams
  • 13.5. Enhanced Payment and Transaction Options

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Amazon.com, Inc. (Amazon Live)
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Reported)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Smartzer Ltd
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Reported)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Bambuser AB
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Reported)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. buywith inc
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Reported)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Restream, Inc.
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Reported)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Oveit, Inc. (Streams.live)
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Reported)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. CommentSold, Inc.
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Reported)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Buy It Live International, Inc
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Reported)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. GhostRetail Inc.
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Reported)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Loop Now Technologies, Inc. (Firework)
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Reported)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

16. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)