市場調查報告書
商品編碼
1597337
蛋白質百吉餅市場 - 全球產業規模、佔有率、趨勢、機會和預測,按成分、口味、配銷通路、地區和競爭細分,2019-2029FProtein Bagel Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Ingredient, By Flavor, By Distribution Channel, By Region & Competition, 2019-2029F |
2023年全球蛋白質貝果市場價值2.465億美元,預計到2029年將達到3.6372億美元,預測期內複合年成長率為6.7%。由於健康和健身趨勢的影響,消費者對富含蛋白質的食品的需求不斷增加,該市場正在經歷可觀的成長。隨著消費者更加關注飲食攝取量,尤其是蛋白質攝取量,對蛋白質百吉餅等簡便食品選擇的偏好正在上升。蛋白質百吉餅提供了一種增加蛋白質攝取量的簡單方法,這對於肌肉恢復、飽腹感和整體健康至關重要。生酮飲食、古飲食和低碳水化合物等高蛋白飲食的流行也推動了對蛋白質百吉餅的需求,因為它們無縫地融入了這些飲食計劃。便利性發揮著重要作用,獨立包裝和攜帶式格式變得越來越流行。
市場概況 | |
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預測期 | 2025-2029 |
2023 年市場規模 | 2.465億美元 |
2029 年市場規模 | 3.6372 億美元 |
2024-2029 年複合年成長率 | 6.7% |
成長最快的細分市場 | 無麩質蛋白質百吉餅 |
最大的市場 | 北美洲 |
此外,消費者對永續性的擔憂正在影響偏好,從而引發了環保採購和包裝實踐的趨勢。現代消費者忙碌的生活方式進一步推動了市場的成長,因為許多人尋求快速而營養的膳食選擇。蛋白質百吉餅提供均衡、飽腹的早餐,適合忙碌的日程,滿足人們日益成長的飲食需求意識,例如無麩質、無乳製品和植物性飲食。製造商正在口味和成分方面進行創新,以滿足不同消費者的口味,提供傳統和獨特的口味。目前正在興起使用杏仁粉和鷹嘴豆粉等替代麵粉來製作無麩質食品的趨勢,並為純素食顧客添加植物性蛋白質。添加奇亞籽和亞麻籽等超級食物以提高營養價值。
2023年,聯合國糧食及農業組織(FAO)與其他聯合國機構合作發布的《2023年世界糧食安全和營養狀況(SOFI)》報告發布了健康飲食成本和可負擔性的最新數據(科阿HD)。資料顯示,到 2021 年,超過 31 億人(佔全球人口的 42%)無法負擔健康飲食。
這種持續的創新使蛋白質百吉餅更具吸引力並推動了他們的需求。市場洞察顯示,隨著對均衡營養成分的需求不斷成長,全穀物蛋白百吉餅在 2023 年佔據了重要的市場佔有率。無麩質蛋白百吉餅預計也會顯著成長,以適應各種飲食生活方式。拓展的市場不受地域限制;由於便利性和該地區常見的高蛋白飲食的一致性,北美佔據了很大的佔有率。該市場競爭激烈,參與者投資於研發和策略聯盟以鞏固其市場地位。不斷的創新和不斷變化的消費者需求表明未來幾年全球蛋白質百吉餅市場的強勁成長前景。
日益成長的健康和健身趨勢
忙碌的生活方式和快餐選擇
生產成本高
替代產品的競爭
口味和成分的創新
永續採購和包裝
成分見解
區域洞察
Global Protein Bagel Market was valued at USD 246.50 Million in 2023 and is expected to reach USD 363.72 Million by 2029 with a CAGR of 6.7% during the forecast period. The market is experiencing considerable growth due to the increasing consumer demand for protein-rich foods influenced by health and fitness trends. As consumers focus more on their dietary intake, particularly protein, the preference for convenient food choices like protein bagels is on the rise. Protein bagels present a simple way to increase protein intake, which is crucial for muscle recovery, satiety, and overall health. The popularity of high-protein diets such as keto, paleo, and low-carb is also propelling the demand for protein bagels, as they seamlessly fit into these dietary plans. Convenience plays a significant role, with individually packaged and portable formats becoming more popular.
Market Overview | |
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Forecast Period | 2025-2029 |
Market Size 2023 | USD 246.50 Million |
Market Size 2029 | USD 363.72 Million |
CAGR 2024-2029 | 6.7% |
Fastest Growing Segment | Gluten-Free Protein Bagels |
Largest Market | North America |
Moreover, consumer concerns about sustainability are shaping preferences, leading to a trend towards eco-friendly sourcing and packaging practices. The hectic lifestyles of modern consumers further fuel market growth, as many look for quick yet nutritious meal options. Protein bagels provide a balanced, filling breakfast that fits into busy schedules, catering to the growing awareness of dietary needs such as gluten-free, dairy-free, and plant-based diets. Manufacturers are innovating with flavors and ingredients to cater to diverse consumer tastes, offering both traditional and unique flavors. There's a movement toward using alternative flours, such as almond and chickpea flour, to make gluten-free options and incorporating plant-based proteins for vegan customers. Superfoods like chia seeds and flaxseeds are added to boost nutritional value.
In 2023, the State of Food Security and Nutrition in the World (SOFI) 2023 report, published by the Food and Agriculture Organization (FAO) in collaboration with other UN agencies, released the latest figures on the Cost and Affordability of a Healthy Diet (CoAHD). The data shows that over 3.1 billion people, or 42 percent of the global population, were unable to afford a healthy diet in 2021. This represents an increase of 134 million individuals compared to 2019, prior to the COVID-19 pandemic.
This continuous innovation is making protein bagels more appealing and driving their demand. Market insights show that whole grain protein bagels held a significant market share in 2023, with a rising demand for balanced nutritional profiles. Gluten-free protein bagels are also expected to grow notably, fitting well into various dietary lifestyles. The expanding market is not restricted geographically; North America has a substantial share, driven by the convenience and alignment with high-protein diets common in the region. The market is highly competitive, with players investing in R&D and strategic alliances to bolster their market positions. The unceasing innovation and evolving consumer needs indicate strong growth prospects for the Global Protein Bagel Market in the coming years.
Key Market Drivers
Increasing Health and Fitness Trends
The growing health and fitness trends among consumers are a significant driver for the global protein bagel market. As an increasing number of individuals prioritize their protein intake to support muscle recovery, satiety, and overall well-being, they look for convenient food options that align with their dietary goals. The demand for protein bagels has surged due to their convenience and higher protein content. This trend is heavily influenced by the popularity of high-protein diets, such as keto, paleo, and low-carb, where protein bagels serve as suitable dietary components. The portability and single-serving packaging of protein bagels add to their convenience, making them a favorite among busy individuals.
In FY23, households categorized as urban elite allocated nearly 50 percent of their monthly food budget to packaged foods, dining out, and food delivery services, up from 41.2 percent a decade ago, according to data from the Ministry of Statistics and Programme Implementation (Mospi) and ICICI Securities. This shift reflects a significant decline in home cooking among Indians over the past ten years, with increased spending on eating out and processed foods. The trend is anticipated to continue growing due to the expansion of rapid commerce and food delivery apps, rising incomes, and changing culinary preferences.
Additionally, growing consumer interest in sustainability is influencing their food choices, driving a shift towards environmentally friendly sourcing and packaging practices. As more consumers become health-conscious and eco-friendly, the demand for sustainably sourced and packaged protein bagels is rising. This trend aligns with broader consumer preferences for products that support an active, healthy lifestyle while also being mindful of environmental impact.
Busy Lifestyles and Quick Meal Options
The fast-paced lifestyles of modern consumers necessitate quick yet nutritious meal options. Protein bagels offer a balanced and filling breakfast that integrates seamlessly into hectic schedules. This convenience is highly appealing to consumers who may lack the time for elaborate meal preparation. The protein bagel market is expanding as more people seek practical solutions that do not compromise on nutrition. Increased awareness of dietary requirements such as gluten-free, dairy-free, and plant-based diets further spurs the development of protein bagels that cater to these specific needs. By meeting a range of dietary preferences, protein bagels maintain their popularity among a wide and diverse consumer base.
In the 2023 recent State of Snacking: Future Trends report reveals that roughly 67% of people worldwide make spontaneous meal decisions. The report also highlights several significant trends. About 60% of global consumers prefer having smaller meals or snacks throughout the day rather than a few large meals. 65% of consumers prioritize ease of preparation when selecting food and beverage products. By 2025, global revenue from social commerce is projected to exceed $2 trillion USD.
Key Market Challenges
High Production Costs
One of the core challenges facing the global protein bagel market is the high cost of production. Specialized, high-quality ingredients like alternative flours such as almond, coconut, and chickpea flour and plant-based proteins like pea and hemp protein are often more expensive than conventional ingredients. This can lead to higher retail prices, which might limit the broader accessibility of protein bagels. In addition, the incorporation of superfoods like chia seeds or flaxseeds to boost nutritional value adds to production costs. These factors make it tough for manufacturers to strike a balance between keeping products affordable and maintaining high quality.
Competition from Substitute Products
The protein bagel market also faces significant competition from alternative protein-rich products. Consumers have various options to increase their protein intake, including protein bars, shakes, and other snack items. These alternatives often offer similar convenience in terms of portability and shelf life. Hence, the protein bagel market must continuously innovate and differentiate to compete effectively. Moreover, the inclination towards whole, unprocessed foods can sometimes divert consumers from packaged items like protein bagels, posing another challenge to market growth.
Key Market Trends
Innovation in Flavors and Ingredients
To cater to the varied preferences of consumers, manufacturers are continuously innovating in flavors and ingredients. They offer a wide spectrum of flavors, from traditional varieties like everything bagel and cinnamon raisin to unique choices such as garlic and herb or jalapeno. On the ingredient side, there's a shift towards using alternative flours, such as almond, coconut, or chickpea flour, to meet the needs of those following gluten-free diets. The use of plant-based proteins like pea or hemp protein addresses the needs of vegan consumers. Some manufacturers are also incorporating superfoods like chia seeds or flaxseeds to boost the nutritional profile of their bagels. These innovations not only make protein bagels more appealing to customers but also drive market demand.
Sustainable Sourcing and Packaging
Consumer concerns over sustainability are increasingly driving a shift towards eco-friendly sourcing and packaging. Individuals are more conscious of the environmental impact of their food choices and prefer products that align with their sustainability values. This trend pushes manufacturers toward adopting sustainable practices, such as using recyclable or biodegradable packaging and sourcing ingredients responsibly. Aligning with consumer values in this way not only helps in gaining customer trust but also enhances brand loyalty. The focus on sustainability is expected to persist, shaping the future dynamics of the protein bagel market.
Segmental Insights
Ingredient Insights
Whole grain protein bagels commanded a significant market share in 2023. As consumers become more health-conscious, they seek foods that offer balanced nutritional benefits. Whole grains are favored for their heart health benefits, and when combined with protein, they support overall wellness and fitness goals. Whole grain protein bagels provide a balance of high fiber and protein, aiding in digestion, sustaining energy levels, and supporting muscle recovery. The rising health awareness around the benefits of whole grains is driving the demand for these products. The growing trend of high-protein diets and the emphasis on whole, unprocessed foods have bolstered their popularity. Manufacturers have capitalized on this trend by incorporating a variety of flavors and ingredients, enhancing their appeal. Additionally, the convenience of bagels as a quick meal or snack option further strengthens their market position. As the demand for health-oriented food products continues to rise, whole grain protein bagels are likely to maintain their significant market share and continue to attract a loyal consumer base.
Regional Insights
In 2023, North America is a significant player in the protein bagel market. With busy schedules becoming the norm, many North Americans seek quick, nutritious, and portable meal options. Protein bagels fulfill this need by providing a balanced, on-the-go breakfast or snack. Diets promoting higher protein consumption, such as keto, paleo, and low-carb diets, are particularly prevalent in North America. Consequently, protein bagels, which fit well within these dietary frameworks, are becoming a popular choice. The European protein bagel market is projected to grow at fastest CAGR over the forecast period. Protein bagels offer a convenient meal option that combines the benefits of high protein with the familiarity of traditional bread products, making them especially attractive to busy individuals. European consumers are increasingly drawn to the diverse and innovative flavors and ingredients available in protein bagels, making these options appealing for those looking to try new and exciting food products.
In this report, the global Protein Bagel Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies presents in the global Protein Bagel Market.
Global Protein Bagel Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: