市場調查報告書
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1346784
獸醫遠距醫療市場:現況分析與預測(2023-2030)Veterinary Telehealth Market: Current Analysis and Forecast (2023-2030) |
由於全球動物疾病的增加,獸醫遠距醫療市場預計將穩定成長約18%。 有幾個因素正在全球範圍內推動獸醫遠距醫療的發展,包括狗等寵物採取久坐的生活方式、非自然的生存棲息地以及對管理設備的日益偏好。 根據世界衛生組織(WHO)2021年的數據,人畜共患病每年導致約100萬人患病、約100萬人死亡,而且人畜共患疾病對世界來說是新事物,是大多數疾病的病因。 除此之外,物聯網(IoT)正以穩定的速度推動這個遠距醫療市場。 如今的寵物主人更關心寵物的健康,需要定期檢查,這些檢查可以在家中輕鬆完成。 幾個州政府修訂了獸醫遠距醫療指南。 美國獸醫協會 (AVMA) 也於 2021 年 1 月發布了在獸醫實踐中使用遠距醫療的指南。
依動物類型,市場分為狗、貓、馬、牛、豬等。 犬科動物在全球獸醫遠距醫療市場中佔最大份額。 這一部分主要由狗組成。 狗已成為世界各地大多數人最喜歡的寵物。 寵物主人現在對寵物的健康更加謹慎。 出於同樣的原因,寵物主人希望有一種方法與獸醫專業人士保持聯繫。 例如,2021 年 3 月,舊金山一家名為 Fuzzy Pet Health 的寵物醫療保健公司推出行動應用服務和檢查寵物健康狀況的健康追蹤工具後,每月客戶數量增加了 15%。一個案例,使用量增加了75%,籌集了1800 萬美元。
依服務類型劃分,市場分為遠距醫療、遠距諮詢、遠端監控等。 由於人類對設備的強烈依賴,遠端諮詢領域在市場上佔據主導地位。 透過使用遠端諮詢,您可以節省體力、差旅費用以及親自與專家會面的額外費用。 您也不必等待很長時間才能諮詢專家。 寵物主人現在可以保持寵物健康,而無需面對現實世界的障礙。 2023 年 1 月,韓國 Petnow Inc. 在 CES 2023 上宣布將世界上第一個貓生物特徵認證服務添加到 Petnow 應用程式中。 這款由人工智慧驅動的應用程式會自動掃描您的狗,尋找稱為 "鼻紋" 的唯一識別碼。 此類創新可能會在未來幾年推動遠端諮詢的成長。
為了更了解獸醫遠距醫療的市場採用情況,市場包括北美(美國、加拿大和北美其他地區)、歐洲(德國、英國、法國、西班牙、義大利和歐洲其他地區)和亞太地區:根據(中國、日本、印度、亞太地區其他地區)和世界其他地區的全球影響力進行分析。 由於寵物主人對動物保健的投資不斷增加,北美在 2022 年佔據了市場主導地位。 北美等已開發國家的人們很樂意為寵物的健康花額外的錢。 例如,總部位於美國的 Petfolk 專注於提供高科技獸醫護理,據報告 2022 年 8 月獲得了 1400 萬美元的資金。 預計在預測期內,該地區對獸醫遠距醫療設備的需求將會增加。
Veterinary telehealth is the practice of veterinary medicine which might be consultation, diagnosis of a disease, or treatment from a distance using telecommunication, where animal owners can easily contact a veterinarian. Telehealth can be better defined as a practice tool of medicine that involves sharing health status information regarding a patient's health through electronic methods. Telehealth is just an alternative to traditional medical consultations in person, it can be opted as a complementary tool. There is a compulsory requirement of valid VCPR, i.e., veterinary-client-patient relationship. Additionally, all the other regulatory document requirements like the informed consent form must exist. The ownership of all valid documents can allow a veterinarian practitioner to consult a patient through telecommunication. The basic animal type that can receive telehealth benefits includes canine, feline, equine, bovine, swine, and others. They can avail services of telehealth through telemedicine, teleconsulting, telemonitoring, and others. Several factors, including a surge in the incidence of zoonotic illnesses, osteoarthritis in dogs due to obesity and chronic diseases in the kidney, and increased usage of the management systems are driving the growth of the market during the forecast period.
The Veterinary Telehealth Market is expected to grow at a steady rate of around 18% owing to the increased prevalence of animal illness incidences globally. Several factors, such as the adoption of sedentary lifestyles by pets like dogs, unnatural habitats for survival, rising preference for management devices and others are leading drivers of veterinary telehealth globally. According to World Health Organization (WHO) data for the year 2021, zoonotic illnesses cause approximately 1 million cases of sickness and about a million deaths every year, whereas zoonotic diseases cause roughly the majority of new illnesses globally. Apart from this, the Internet of Things(IoT) is driving this market of telehealth at a steady rate. Pet owners of this era are more concerned about the health of their pets, they need regular consultations at ease of sitting at their homes. Governments of multiple states have revised their guidelines regarding telehealth for veterinarians. The American Veterinary Medical Association (AVMA) also released guidelines for the use of telehealth in veterinary practice in January 2021.
Based on animal type, the market is segmented into canine, feline, equine, bovine, swine, and others. The canine segment held the maximum share in the global market of veterinary telehealth. This segment majorly consists of dogs. Dogs have become the most preferred pet by the majority of people across the world. Nowadays, pet owners are much more cautious about their pet's health. For the same reason, pet owners want a means through which they can stay in touch with vet specialists constantly. For example, in March 2021, an incidence came from San Francisco where a pet healthcare company named Fuzzy Pet Health, saw a 15% rise in monthly customers and a 75% rise in the usage of pet health tracking tools for keeping in check their pet's health raising $18 million since it launched its mobile app service.
On the basis of service type, the market is categorized into telemedicine, teleconsulting, telemonitoring, and others. The teleconsulting segment is dominating the market due to the prevailing dependency of humans on devices. Depending on teleconsulting saves physical efforts, transportation charges as well as additional costs of reaching out to a specialist in person. Teleconsulting also saves the long hours of waiting to consult your specialist. It provides ample amount of opportunities to pet owners to keep their pet's health in check without facing the hurdles of the real world. In January 2023 Petnow Inc. which is a South Korea-based company presented the world's first cat biometric recognition service which was added to the Petnow app at CES 2023. The artificial intelligence-driven app automatically scans unique identifiers of dogs called "nose prints". Such innovations will boost the growth of teleconsulting in the coming years.
For a better understanding of the market adoption of veterinary telehealth, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America dominated the market in 2022 due to the rising number of investments in animal healthcare by pet owners. People in developed nations such as North America are happier to spend an extra penny for their pet's well-being For example, a U.S.-based company Petfolk whose focus was to provide tech-enabled veterinary care reported raising USD 14 million in August 2022. Over the forecast period, this is expected to increase demand for veterinary telehealth devices in this region.
Some of the major players operating in the market include: TeleTails; Activ4Pets; BabelBark, Inc.; FirstVet, Inc.; TeleVet; Vetster, Inc.; VitusVet; airVet, Inc.; PawSquad; GuardianVets, Inc.