市場調查報告書
商品編碼
1408705
電影鏡頭市場:現況分析與預測(2023-2030)Cinema Lenses Market: Current Analysis and Forecast (2023-2030) |
由於智慧型手機消費的增加,預計 2023 年至 2030 年電影鏡頭市場將以約 6% 的複合年增長率穩步增長。 智慧型手機相機通常配備電影鏡頭。 因此,隨著手機使用數量的增加,市場將會擴大。 印度國際經濟關係中心的印度行動裝置市場競爭問題研究顯示,2012年至2018年,印度智慧型手機銷量成長了18.91%。 此外,消費者對婚禮攝影和節日攝影的興趣不斷增長,將導致數位相機的需求增加,從而導致電影鏡頭的消費率增加。 例如,zeiss在2022年推出了Supreme Prime 15 mm T1.8。 這種優質產品重量輕且用途廣泛。 該產品的推出旨在滿足電影業日益增長的需求。 該鏡頭使世界各地的電影攝影師在高端劇集製作中受益。
根據鏡頭設計,市場分為定焦鏡頭與變焦鏡頭。 變焦鏡頭在電影鏡頭市場佔據主導地位。 由於此類鏡片類型比單光鏡片更昂貴,因此此類細分市場的收入更高。 此外,變焦光學元件使用戶可以靈活地調整相機的焦距以滿足自己的需求並拍攝有效的照片。 這使得更容易滿足長焦鏡頭相機的需求。 例如,2021年,Angenieux宣布的最新Optimo超緊湊變焦鏡頭系列將新增兩款新品:21-56 T2.9和37-102 T2.9。 這些全片幅選項包括新的 Optimo Ultra Compact Zoom、Optimo Ultra 12x 和 Optimo Prime。 Angenieux致力於開發具有高精度光學和機構的小型輕量產品,為電影產業做出貢獻。
依應用劃分,市場分為電影業、家庭使用等。 從全球市場區隔來看,電影產業佔了很大的份額。 帶有變焦鏡頭的相機是用於攝影的最昂貴的相機。 因此,隨著帶有變焦鏡頭的數位相機的普及,膠片行業預計將佔據全球市場的很大一部分。 例如,2021年,Arri AG推出了兩個大畫幅鏡頭系列:Moviecam球面鏡頭和ALFA變形鏡頭。 為了滿足不同類型電影攝影師的需求,該系列由ARRI租賃世界鏡頭開發團隊與Greig Fraser等電影製作人合作打造。
市場依分銷管道分為線下和線上。 線下部分預計將佔據很大份額,因為在專賣店和品牌店購買電影鏡頭的顧客可以直接看到並了解它們的功能。 如果客戶是剛接觸電影攝影的客戶,線下部門允許客戶當天購買產品,並接受銷售人員的指導。 例如,Canon美國公司於 2020 年 4 月在中東商店推出了 EOS C300 MARK III。
為了更了解電影鏡頭市場的採用情況,將市場分為北美(美國、加拿大和北美其他地區)、歐洲(德國、英國、法國、西班牙、義大利和歐洲其他地區)、亞洲太平洋地區(根據世界其他地區(中國、日本、印度、亞太其他地區)和世界其他地區的全球影響力進行分析。 2020年,北美擁有壓倒性的市場份額。 北美電影鏡頭市場擴張的主要因素是Canon美國公司、Adorama Camera Inc.、騰龍加拿大公司等知名公司在美國、加拿大等國家的大量存在。 該地區也很容易獲得智慧型手機技術,因此內建電影鏡頭的智慧型手機需求量很大。 例如,根據國際環境研究與公共衛生雜誌的一項研究,到 2020 年 5 月,90% 的美國人將擁有智慧型手機。
The most frequently used optical components in the construction of digital cameras, which aid photographers in efficiently capturing pictures, are cinema lenses. The various types of pitches, sensor sizes, and camera mounts all affect the broad range of cinema lenses that are available. For their cinematic projects, photographers primarily depend on cameras with built-in optical lenses of reliable image output. Today, to capture high-resolution video material, filmmakers use 4k quality-based video cameras. As the resolution of 4K and 8K cameras increases, there is an increasing demand for higher-quality lenses. Filmmakers are searching for lenses that can provide the same degree of clarity and detail as these cameras grow in popularity. The need for high-resolution movie lenses is increasing because of this and drive the cinema lenses market.
The cinema lenses market is expected to grow at a steady rate of around CAGR of 6% from 2023 to 2030 owing to rise in consumption of the smartphones. Smartphone cameras frequently incorporate cinematic lenses. Thus, the market expands as the number of cellphones is used. Smartphone sales in India climbed at a pace of 18.91% from 2012 to 2018, according to the research "Competition Problems in India's Mobile Handset Market" by the Indian Center for Research on International Economic Relations. Moreover, rising consumer tendencies towards wedding photography and festival videography result in a higher demand for digital cameras, which in turn increases the rate at which cine lenses consumed. For instance, In 2022, Zeiss launched Supreme Prime 15 mm T1.8, a new cinematic lens in the market. This high- quality product is lightweight and versatile. The purpose of the product launch is to meet the growing demand of the film industry. The lens has benefitted cinematographers around the world in high-end episodic production.
Based on lens design, the market is segmented into prime lenses and zoom lenses. Zoom lenses segment dominant cinema lenses market. Due to such lens types being more expensive than prime lenses, which leads to greater revenue from such a segment. Additionally, zoom optics give users the flexibility to adjust the camera's focal length to meet their needs and take effective pictures. This makes it easier to meet the demand for cameras with telescopic lenses. For instance, in 2021, Two new items, the 21-56 T2.9 and 37-102 T2.9, are part of the newest series of Optimo Ultra-Compact Zoom Lenses introduced by Angenieux. These full-frame options include the new optimo ultra-compact zooms, optimo ultra 12X, and optimo primes. The company is concentrating on creating small, light items with high-precision optics and mechanics to serve the film industry.
Based on application, the market is segmented into film industry, households and others. The film industry segment holds a significant share of the global cinema lenses market. Cameras with zoom lenses thought to be the most expensive sort of camera utilised for filming assignments. Thus, it is anticipated that the film sector will account for a sizable portion of the global market due to the widespread use of digital cameras with zoom lenses. For Instance, in 2021, Two large format lens series were created by Arri AG: the Moviecam spherical lenses and the ALFA anamorphic lenses. In order to fulfil the needs of many sorts of cinematographers, the series was created by ARRI Rental's worldwide lens development team with the assistance of filmmakers, including Greig Fraser.
Based on distribution channel, the market is segmented into offline and online. The offline segment is expected to hold a major share of the market since customers who purchase cine lenses from specialty shops or brand stores can see and comprehend the features firsthand. If a customer is new to cinematography, the offline sector enables them to purchase the product the same day and even receive instruction from the salesperson. For Instance, Canon USA, Inc. in their Middle Eastern shop introduced the EOS C300 MARK III in April 2020, a next-generation cinema system camera with an 8k capability and 10x Zoom power.
For a better understanding of the market adoption of the cinema lenses market, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America dominant market share in 2020. The main drivers of the expansion of the North American cinema lenses market are due to significant presence of well-known firms in nations like the United States and Canada, including Canon USA Inc., Adorama Camera Inc., Tamron Canada, and others. Also, the region has a high demand for smartphones with built-in cinematic lenses due to the region's population's easy access to smartphone technology. For Instance, 90% of Americans will have access to smartphones by May 2020, according to research from the International Journal of Environmental Research and Public Health.
Some of the major players operating in the market include: Zeiss, Cooke Optics Limited, Angenieux, Leica, Canon, Schneider, TOKINA, Samyang, ARRI, Fujifilm (Fujinon).