嵌入式分析市場：現況分析與預測（2023-2030）

Embedded Analytics Market: Current Analysis and Forecast (2023-2030)

出版日期: 2024年01月30日 | 出版商:

UnivDatos Market Insights Pvt Ltd | 英文 146 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

2022年嵌入式分析市場規模為356億美元，預計在預測期內（2023-2030年）將穩定成長在14.65%左右。此外，對數據分析和視覺化工具的更多控制的需求不斷增長，也推動了嵌入式分析市場的發展，許多用戶尋求可自訂的自助服務選項。此外，將嵌入式分析功能整合到您的應用程式中可以帶來新的收入來源和追加銷售機會，從而進一步推動採用。

依解決方案，市場分為軟體和服務。其中，軟體目前在嵌入式分析市場中處於領先地位。這是因為許多公司更喜歡使用易於與現有系統整合的預先建置軟體解決方案，而不是選擇客製化服務。這些軟體解決方案還提供各種增強業務決策流程的功能，包括資料視覺化、報告和即時分析功能。

市場依實施類型分為本地和雲端。其中，雲端領域目前在部署方面領先市場。越來越多的企業正在轉向基於雲端的解決方案，因為它具有較低的初始成本、易於維護、自動更新以及根據需要靈活擴展和縮減等優勢。雲端的採用也提高了遠端存取能力，同時實現了世界各地團隊之間的無縫協作。

根據最終用戶產業，市場分為 BFSI、IT/電信、零售、醫療保健等。其中，由於對即時風險管理能力和改善客戶參與體驗的需求不斷增長，BFSI（銀行、金融服務和保險）行業在嵌入式分析市場中佔據最大份額。

為了更了解嵌入式分析的市場採用情況，市場包括北美（美國、加拿大、北美其他地區）、歐洲（德國、英國、法國、西班牙、義大利、歐洲其他地區）、亞太地區（中國）、日本、印度、世界其他地區（亞太地區）和世界其他地區。在北美地區，隨著技術的進步和更明智的決策過程，將先進的分析工具整合到現有系統中，而不是獨立的應用程式或手動流程中，競爭優勢是由創新驅動的。由於多種因素，嵌入式分析領域正在經歷快速成長例如早期採用率和公司之間日益激烈的競爭此外，專注於跨產業數位轉型的政府措施正在刺激對遺留基礎設施現代化的投資增加，從而形成下一代分析服務被廣泛接受的環境。這些因素共同為這個利潤豐厚的細分市場的持續擴張創造了肥沃的土壤。

市場上營運的主要公司包括 GoodData Corporation、SAS Institute Inc.、Zoho Corporation Pvt. Ltd.、Amazon Web Services, Inc.、IBM、Oracle、MICROSTRATEGY INCORPORATED、SAP SE、Microsoft Corporation、TABLEAU SOFTWARE, LLC。

Embedded analytics refers to the integration of data analysis tools and capabilities within other software applications or platforms. This allows users to access and analyze data without leaving the application they are using. The goal of embedded analytics is to provide insights and enable data-driven decision making directly within the context of business operations.

The Embedded Analytics Market was valued at 35.6 billion in 2022 and is expected to grow at a steady rate of around 14.65% in the forecasted period (2023-2030) owing to the increasing rising number of data-driven companies. Moreover, the embedded analytics market is also being driven by the rising need for users to have more control over their data analysis and visualization tools, with many seeking customizable and self-service options. Additionally, the inclusion of embedded analytics features within apps can potentially lead to new revenue streams or upselling opportunities, further fueling adoption.

Based on solution, the market is bifurcated into software, and services. Among these, the software segment currently leads the embedded analytics market. This is because many companies prefer to use pre-built software solutions that can be easily integrated with their existing systems rather than opting for customized services. Also, these software solutions offer a range of features such as data visualization, reporting, and real-time analytics capabilities that can enhance business decision-making processes.

Based on the deployment, the market is bifurcated into on-premises, and cloud. Among these, the cloud segment currently leads the embedded analytics market based on deployment. More and more organizations are moving towards cloud-based solutions due to benefits such as lower upfront costs, ease of maintenance, automatic updates, and flexibility in scaling up or down as needed. Cloud deployments also enable seamless collaboration across teams located worldwide while providing greater accessibility from remote locations.

Based on the end-user verticals, the market is segmented into BFSI, IT & telecommunication, retail, healthcare, and others. Among these, the BFSI (Banking, Financial Services, and Insurance) sector holds the largest share within the embedded analytics market due to increasing demand for real-time risk management capabilities and enhanced customer engagement experiences.

For a better understanding of the market adoption of Embedded Analytics, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. The North American region has been experiencing rapid growth within the embedded analytics space due to factors such as early adoption rates coupled with technological advancements driving innovation along with increased competition among businesses seeking competitive advantages through more informed decision-making processes powered by advanced analytical tools integration into existing systems rather than standalone applications or manual procedures. Furthermore, government initiatives focusing on digital transformation across industries have spurred greater investment towards modernizing legacy infrastructure-resulting in an environment primed for widespread acceptance of next generation analytic offerings like those provided via embedded solutions. These elements combined create fertile ground for continued expansion within this lucrative market segment.

Some of the major players operating in the market include GoodData Corporation.; SAS Institute Inc.; Zoho Corporation Pvt. Ltd.; Amazon Web Services, Inc.; IBM; Oracle; MICROSTRATEGY INCORPORATED.; SAP SE; Microsoft Corporation; TABLEAU SOFTWARE, LLC.

1 MARKET INTRODUCTION

1.1. Market Definitions
1.2. Main Objective
1.3. Stakeholders
1.4. Limitation

2 RESEARCH METHODOLOGY OR ASSUMPTIONS

2.1. Research Process of the Embedded Analytics Market
2.2. Research Methodology of the Embedded Analytics Market
2.3. Respondent Profile

3 MARKET SYNOPSIS

4 EXECUTIVE SUMMARY

5 EMBEDDED ANALYTICS MARKET REVENUE (USD BN), 2020-2030F

6 MARKET INSIGHTS BY SOLUTION

6.1. Software
6.2. Services

7 MARKET INSIGHTS BY DEPLOYMENT

7.1. On-premises
7.2. Cloud

8 MARKET INSIGHTS BY END-USER VERTICAL

8.1. BFSI
8.2. IT & Telecommunication
8.3. Retail
8.4. Healthcare
8.5. Others

9 MARKET INSIGHTS BY REGION

9.1. North America
- 9.1.1. U.S.
- 9.1.2. Canada
- 9.1.3. Rest of North America
9.2. Europe
- 9.2.1. Germany
- 9.2.2. U.K.
- 9.2.3. France
- 9.2.4. Italy
- 9.2.5. Spain
- 9.2.6. Rest of Europe
9.3. Asia-Pacific
- 9.3.1. China
- 9.3.2. Japan
- 9.3.3. India
- 9.3.4. Rest of Asia-Pacific
9.4. Rest of the World