市場調查報告書
商品編碼
1496149
電吉他市場:現況分析與預測(2024-2032)Electric Guitars Market: Current Analysis and Forecast (2024-2032) |
由於新吉他型號的開發增多,電吉他市場預計將以約 6.8% 的穩定速度成長。例如,2023年11月,中國公司哈雷本頓發佈了最新的電吉他DIY套件。分銷管道的擴張和樂器製造商之間的策略聯盟等幾個因素正在推動預測期內的市場成長。除此之外,電吉他的可負擔性和可用性的提高也在穩步推動這個市場。
依產品類型,市場分為實心吉他、半空心吉他、空心吉他等。從 2023 年的產品類型來看,實心吉他細分市場將佔據主導地位。實心吉他是一種沒有像原聲吉他那樣具有共鳴室的吉他。它會拾取琴弦的振動,將其轉換為電信號,並用放大器將其放大。這種設計提供了更多的延音、更少的回饋以及對腳跟聲音的更多電子控制。製造商不斷改變其版本的功能,以吸引對樂器感興趣的消費者。例如,2024 年 5 月,Epiphone 重新啟動了其最古老的實心電吉他設計之一,命名為新的 MADE IN USA Coronet。因此,在產品類型中,實體吉他細分市場將在 2023 年佔據主要市場佔有率。
根據分銷管道,市場分為線上和線下。線上業務預計在預測期內將以複合年增長率大幅成長。在電吉他市場的線上部分,該公司利用電子商務平台來接觸廣泛尋求電吉他的消費者。該細分市場包括各種線上零售通路。電吉他市場的線上細分市場具有多種優勢,例如可訪問性、便利性以及接觸全球消費者的能力。消費者可以輕鬆研究產品、比較價格、閱讀評論並在舒適的家中購買,為數位時代電吉他市場的成長和擴張做出了貢獻。例如,2023年6月,Fender在京東開設了線上樂器旗艦店。因此,線上類別預計在預測期內將以顯著的複合年增長率成長。
為了更瞭解電吉他的市場介紹,市場有北美(美國、加拿大等北美地區)、歐洲(德國、英國、法國、西班牙、義大利等歐洲地區)、亞太地區(中國,根據世界其他地區(日本、印度、亞太其他地區)和世界其他地區的全球影響力進行分析。由於產品發佈、公司擴張、企業聯盟和收購的增加,北美在當前的 2023 年情境中佔據主導地位。例如,2024年2月,美國吉他製造商吉布森在倫敦牛津街開了一家商店。其他因素也在推動該地區的市場成長,例如年輕人對音樂的興趣增加以及樂器的購買力和可用性的提高。因此,依地區劃分,北美將在 2023 年佔據較大市場佔有率。
市場上主要的公司:Gibson Brands, Inc.、Fender Musical Instruments Corporation、Karl Hofner GmbH &Co.KG、Ibanez Guitars、Yamaha Corporation、The ESP Guitar Company、Cort Guitars、Michael Kelly Guitar Co.
Electric guitars typically consist of a solid body made from various types of wood, such as mahogany, alder, ash, or maple. The body is designed to minimize feedback and provide a stable platform for the instrument. The neck is usually attached to the body and can be made from the same or different types of wood. It houses the fretboard, frets, and tuning pegs. The increasing demand for musical instruments has led to the market's growth. Several other factors, such as rising technological advancements and a surge in company collaborations & acquisitions, are driving the electric guitar market globally.
The Electric Guitar Market is expected to grow at a steady rate of around 6.8% owing to the rising development of new guitar models. For instance, in November 2023, China-based Harley Benton launched its latest run of DIY electric guitar kits, with a carve-your-own-body kit. Several factors, including the expanding distribution channels and strategic partnerships between musical instrument companies, drive the market's growth during the forecast period. Apart from this, improving the affordability and accessibility of electric guitars are also driving this market steadily.
Based on the product type, the market is segmented into solid, semi-hollow, hollow-body guitars, and others. The solid body guitars segment dominated the product type segment in 2023. Solid-body electric guitars are guitars that are built without any resonating chambers like those found in acoustic guitars. They rely entirely on pickups to capture the strings' vibrations and convert them into electrical signals, amplified through an amplifier. This design allows for greater sustain, reduced feedback, and more control over the heal sound through electronic manipulation. Manufacturers keep modifying the features of their versions to draw greater interest from consumers intrigued by musical instruments. For instance, in May 2024, Epiphone rebooted one of its oldest solid-body electric guitar designs as a new made-in-USA Coronet. Thus, among the product types, the solid body guitars segment held a significant market share in 2023.
Based on the distribution channel, the market is bifurcated into online and offline. The online segment is expected to grow with a significant CAGR in the forecast period. In the online segment of the electric guitars market, companies leverage e-commerce platforms to reach a wide audience of consumers seeking electric guitars. This segment encompasses various online retail channels. The online segment of the electric guitar market offers several advantages, including accessibility, convenience, and the ability to reach a global audience. Consumers can easily research products, compare prices, read reviews, and make purchases from the comfort of their homes, contributing to the growth and expansion of the electric guitar market in the digital era. For instance, in June 2023, Fender launched its online musical instruments flagship store on JD.com. Thus, the online category is expected to grow with a significant CAGR in the forecast period.
For a better understanding of the market adoption of electric guitars, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America dominates the market in the current scenario 2023 due to the rising product launches, company expansions, and rising company collaborations & acquisitions. For instance, in February 2024, U.S. Guitar maker Gibson opened store off London's Oxford Street. Other factors, such as the rising interest in music among youngsters and improving affordability and accessibility of musical instruments, are propelling the region's market growth. Thus, amongst regions, North America held a significant share of the market in 2023.
Some of the major players operating in the market include Gibson Brands, Inc.; Fender Musical Instruments Corporation; Karl Hofner GmbH & Co. KG; Ibanez Guitars; Yamaha Corporation; The ESP Guitar Company; Cort Guitars; Michael Kelly Guitar Co.; DEAN GUITARS; PRS Guitars.