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包裝食品冷凍食品

市場調查報告書

商品編碼

1570987

冷凍食品市場：現況分析與預測（2024-2032）

Frozen Food Market: Current Analysis and Forecast (2024-2032)

出版日期: 2024年09月01日 | 出版商:

UnivDatos Market Insights Pvt Ltd | 英文 141 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

由於對簡便食品和省時膳食解決方案的需求不斷增加，冷凍食品市場在預測期內仍保持 5.10%的穩定成長率。近年來，冷凍食品市場迅速發展，尤其是在當今繁忙的社會中，簡便食品的市場趨勢不斷成長。人們工作繁忙，生活水準提高，需要冷凍食品等方便的產品。冷凍技術的進步和更好的包裝材料的出現進一步促進了這些趨勢，改善了冷凍產品的營養和品質。這裡的便利性不僅指準備好的食品，也指冷凍食品，可以輕鬆準備美味、新鮮的食物。此外，冷凍食品在貨架上的展示面不僅關係到新鮮度，還關係到減少食物浪費和消費者對環保產品的渴望。因此，冷凍食品消費預計也將繼續成長，特別是考慮到發展中國家的就業和城市化進程。

突出這一趨勢的最新示例和發展包括：

例如，根據美國冷凍食品研究所（AFFI）的報告，2023年美國冷凍食品銷售額在2022年達到 722億美元，這一成長是在疫情期間實現的。與2019年大流行前的水準相比，增加了 23%。

2023年 9月，B&G Foods 旗下品牌 Green Giant 向市場推出了九種新的冷凍蔬菜產品。

因此，對便利食品和省時飲食解決方案不斷成長的需求推動全球冷凍食品市場的發展。

冷凍食品市場依產品分為水果和蔬菜、乳製品、肉類和海鮮、簡便食品和預製食品等。由於烹飪所需的供應有限，即食食品鼓勵消費者優先考慮簡便食品而不是其他選擇。同樣，隨著都市化進程的加快，由於城市的時間敏感度不斷增強，對簡便食品的需求也隨之增加。2023年，泰森食品採取措施加強對冷凍雞肉產品的生產控制，並隨著對更快、富含蛋白質的食品替代品的需求成長而擴大其冷凍產品線。此外，冷凍技術的發展提高預製食品的品質和風味，並增強消費者對冷凍簡便食品的信心。該區還提供披薩、冷凍晚餐和休閒食品等多種簡便食品選擇，吸引了不同的口味和喜好，進一步提高了人氣。

依消費情況，冷凍食品市場分為外食和零售。食品服務業將在2023年佔據市場主導地位，預計在預測期內將保持不變。成長的主要驅動力是餐廳和快餐連鎖店需求的增加。快餐連鎖店嚴重依賴冷凍食品來為顧客即時準備餐點。此外，過去幾年，忙碌的生活方式和多樣的美食增加了即食和熟食的受歡迎程度和消費量，推動了這一領域的成長。例如，Walmart增加了冷凍食品區隔，尤其是植物性產品，因其營養價值而需求量大。此外，高效冷鏈物流和儲存解決方案的開發使餐廳經營者更容易存取和管理其冷凍食品庫存，確保供應的連續性並減少腐敗。

冷凍食品市場依通路分為線下和線上。線下產業在過去一年中佔據了市場主導地位，預計在預測期內也將繼續佔據主導地位。超市、大賣場和便利商店對冷凍食品的需求很大。此外，這些商店呈現出通用的外觀，顧客更有可能透過與產品的身體接觸來購買產品。目前，大多數消費者更喜歡在實體店購買冷凍食品，但那是因為消費者還沒有採用現代化的購物方式，並相信超市產品是新鮮的、高品質的。例如，歐洲的Tesco透過增加植物性和有機冷凍食品的數量，增加了冷凍食品的選擇，以滿足越來越多注重健康的消費者的需求。線下商店有大量品牌和自有品牌冷凍食品可供選擇，持續的促銷活動吸引了更多消費者到店購物。冷凍食品放置在實體店的特定位置，具有吸引人的特點，尤其是對於線下部分而言。

為了更深入了解冷凍食品市場導入，市場根據北美 (美國、加拿大、北美其他地區) 、歐洲 (德國、英國、法國、西班牙、義大利、歐洲其他地區) 、亞太地區 (中國、日本、印度、亞太其他地區) 和世界其他國家的全球布局進行分析。北美冷凍食品市場目前佔據主導佔有率，預計在預測期內將保持其主導佔有率。由於技術創新和不斷變化的客戶趨勢，以美國和加拿大為中心的北美冷凍食品行業快速成長。這個市場得到了先進的冷凍機的支持，這些冷凍機可以以更高的品質冷凍物品，並且包裝可以方便地獲取物品。該行業的主要參與者包括ConAgra Foods公司、General Mills公司和Kraft Heinz公司，儘管這些公司使其產品組合多樣化以跟上新趨勢，但冷凍食品行業的特點仍然是激烈的競爭。電商的擴張也擴大了冷凍食品市場，並提高了冷鏈技術。此外，隨著健康生活意識的增強，市場日益擴大，這給製造商帶來了提供更高品質冷凍食品，甚至有機冷凍食品的壓力。例如，2023年6月，ConAgra Foods公司根據冷凍食品市場日益成長的健康意識，宣布推出新的有機冷凍食品系列。這些產品目的是透過解決用餐困境和滿足渴望來滿足消費者的期望。

市場上的主要參與者包括Unilever, Nestle, The Kraft Heinz Company, General Mills Inc., Cargill, Incorporated, Ajinomoto Co., Inc., WK Kellogg Co, Conagra Brands, Inc., Tyson Foods, Inc., FRoSTA AG等。

The Frozen Food Market is growing at a steady rate of 5.10% in the forecast period due to the growing demand for convenience foods and time-saving meal solutions. Over the recent past, the frozen food market has been rapidly developing, primarily as a result of an increasing market trend of convenience foods especially in the current busy world. People are busy with their jobs and have higher standards of living and hence require convenient products like frozen products. This trend is further promoted due to developments in freezing technology and the availability of better packaging materials which has led to better nutrition and quality of these frozen products. What is meant by convenience here is not just referring to ready meals but other frozen foods that allow one to prepare delicious and fresh foods with much ease. Furthermore, the indicated aspect of frozen foods on the shelf relates not only to freshness but also to the reduction of food waste and consumer desire for environmentally friendly products. Hence, consumption of frozen foods will equally continue to grow given employment and urbanization, especially in developing countries, which are also likely to continue to alter consumer food trends and choices in the years ahead.

Recent instances and developments highlighting this trend include:

For instance, in 2023, according to a report by the American Frozen Food Institute (AFFI), frozen food sales in the United States reached USD 72.2 billion in 2022, maintaining the gains achieved during the pandemic. This represents a 23% increase compared to 2019 pre-pandemic levels.

In September 2023, Green Giant, a B&G Foods brand introduced 9 new frozen vegetable products in the market.

Therefore, the growing demand for convenience foods and time-saving meal solutions drives the frozen food market globally.

Based on the products, the frozen food market is segmented into fruits and vegetables, dairy products, meat & seafood products, convenience food & ready meals, and others. Due to their limited preparation requirements, ready-to-eat meals inspire consumers to prioritize convenience food over other choices. Likewise, as urbanization accelerates, there is a greater requirement for convenience foods due to the rise of cities valuing time. In 2023, Tyson Foods took enhanced action to administrate the production of its frozen chicken items, expanding its frozen product line as demand for quicker, protein-rich alternatives approaches an increase. In addition, developments in freezing techniques have strengthened the quality and flavor of ready meals, thus raising consumer confidence in frozen convenience foods. This section additionally provides a wide array of convenient food options, inclusive of pizzas, frozen dinners, and snacks, which attract a big spectrum of tastes and preferences, driving its popularity even higher.

Based on consumption, the frozen food market is bifurcated into food service and retail. The food service segment dominated the market in 2023 and is expected to behave in the same fashion in the forecast period. The major factors contributing to the growth include the rising demand from restaurants and fast-food chains. Fast-food chains heavily rely on frozen food for the instant preparation of meals to serve the customers. Additionally, the growing popularity and consumption of Ready-to-Cook and Heat-and-Eat Options has increased in the last couple of years due to busy lifestyles and a wide variety of available cuisines, which has bolstered the segment's growth. For instance, Walmart increased its frozen food segment, especially plant-based products that are in high demand due to their nutritional value. Furthermore, the development of efficient cold chain logistics and storage solutions has made it easier for food service providers to access and manage frozen food inventories, ensuring supply continuity and reducing spoilage.

Based on distribution channels, the frozen food market is segmented into offline and online. The offline segment has dominated the market in the historic year and is expected to dominate in the forecast period. Frozen food has its demand in supermarkets/hypermarkets/ convenience stores which gives consumers access to many numbers of products. These outlets also display general appearance and when a customer has any physical contact with products then they are likely to buy them. Currently, most consumers prefer to purchase frozen foods from physical stores because they have not adopted the modern method of shopping and trust supermarket products to be fresh and quality. For instance, Europe's Tesco expanded its range of frozen food that caters to the increasing number of consumers concerned with their health through the addition of more plant-based and organic frozen meals. Offline stores provide a large range of frozen foods, both branded and private label with- ongoing promotions and offers that entice more consumers to shop physically. Frozen foods are located in certain places in physical stores with the ability to entice one to purchase them, especially for the offline segment.

For a better understanding of the frozen food market, the market is analyzed based on its worldwide presence in countries such as North America (The US, Canada, and Rest of North America), Europe (Germany, The UK, France, Italy, Spain, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. The North America frozen food market currently dominates and is expected to dominate in the forecasted period. The frozen food industry in North America, primarily in the United States and Canada, is growing at a fast pace due to innovations in technology and changing customer trends. The market is supported by advanced freezers that freeze items to a better quality and packaging that makes the items easily accessible. Some of the leading companies in the industry include ConAgra Foods, General Mills, and Kraft Heinz and while these players are diversifying their product portfolios to meet the new trends, the frozen food industry is characterized by intense competition. Also, the expansion of e-commerce has enabled a wider market for frozen foods and better cold chain technologies. Additionally, there is growing awareness of healthy living, and this is putting pressure on the manufacturers to provide better quality frozen foods, that are organic, hence extending the market. For instance, in June 2023, ConAgra Foods released its new line of organic frozen meals based on the increasing focus on healthier foods in the frozen food market. These products are designed to meet consumer expectations by solving mealtime dilemmas and satisfying cravings.

Some of the major players operating in the market include Unilever, Nestle, The Kraft Heinz Company, General Mills Inc., Cargill, Incorporated, Ajinomoto Co., Inc., WK Kellogg Co, Conagra Brands, Inc., Tyson Foods, Inc., and FRoSTA AG.

1.MARKET INTRODUCTION

1.1. Market Definitions
1.2. Main Objective
1.3. Stakeholders
1.4. Limitation

2.RESEARCH METHODOLOGY OR ASSUMPTION

2.1. Research Process of the Frozen Food Market
2.2. Research Methodology of the Frozen Food Market
2.3. Respondent Profile

3.EXECUTIVE SUMMARY

3.1. Industry Synopsis
3.2. Segmental Outlook
- 3.2.1. Market Growth Intensity
3.3. Regional Outlook

4.MARKET DYNAMICS

4.1. Drivers
4.2. Opportunity
4.3. Restraints
4.4. Trends
4.5. PESTEL Analysis
4.6. Demand Side Analysis
4.7. Supply Side Analysis
- 4.7.1. Merger & Acquisition
- 4.7.2. Product Launch
- 4.7.3. Industry Insights: Leading Startups and Their Unique Strategies

5.PRICING ANALYSIS

5.1. Regional Pricing Analysis
5.2. Price Influencing Factors

6.GLOBAL FROZEN FOOD MARKET REVENUE (USD BN), 2022-2032F

7.MARKET INSIGHTS BY PRODUCTS

7.1. Fruits & Vegetables
7.2. Dairy Products
7.3. Meat & Seafood Products
7.4. Convenience food & Ready Meals
7.5. Others

8.MARKET INSIGHTS BY CONSUMPTION

8.1. Food Service
8.2. Retail

9.MARKET INSIGHTS BY DISTRIBUTION CHANNEL

9.1. Offline
9.2. Online

10.MARKET INSIGHTS BY REGION

10.1. North America
- 10.1.1. The US
- 10.1.2. Canada
- 10.1.3. Rest of North America
10.2. Europe
- 10.2.1. Germany
- 10.2.2. The UK
- 10.2.3. France
- 10.2.4. Italy
- 10.2.5. Spain
- 10.2.6. Rest of Europe
10.3. Asia-Pacific
- 10.3.1. China
- 10.3.2. Japan
- 10.3.3. India
- 10.3.4. Rest of Asia-Pacific
10.4. Rest of World

11.VALUE CHAIN ANALYSIS

11.1. Marginal Analysis
11.2. List of Market Participants

12.COMPETITIVE LANDSCAPE

12.1. Competition Dashboard
12.2. Competitor Market Positioning Analysis
12.3. Porter Five Forces Analysis

13.COMPANY PROFILED

13.1. Unilever
- 13.1.1. Company Overview
- 13.1.2. Key Financials
- 13.1.3. SWOT Analysis
- 13.1.4. Product Portfolio
- 13.1.5. Recent Developments
13.2. Nestle
13.3. The Kraft Heinz Company
13.4. General Mills Inc.
13.5. Cargill, Incorporated
13.6. Ajinomoto Co., Inc.
13.7. WK Kellogg Co
13.8. Conagra Brands, Inc.
13.9. Tyson Foods, Inc.
13.10. FRoSTA AG