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市場調查報告書
商品編碼
1660083
智慧室內園藝系統市場:現狀分析與未來預測 (2024年~2032年)Smart Indoor Gardening System Market: Current Analysis and Forecast (2024-2032) |
預計預測期內(2024-2032 年),智慧室內園藝系統市場將以 5.7% 的複合年增長率大幅成長。室內園藝系統市場的潛力源於城市化進程加快導致種植花卉和食物的空間有限,以及對自產農產品感興趣的人數不斷增加。物聯網、人工智慧和水耕系統的不斷進步將會改進技術,使得這些系統更易於使用和實施,即使是最苛刻的人也可以使用和實施。
2024 年 12 月 24 日,LG 電子 (LG) 在 CES 2025 上推出了一款創新的新型室內園藝設備。這種最新的個人園藝解決方案結合了促進植物快速健康生長的先進系統和現代落地燈設計,在任何環境下都顯得時尚。這款設備非常適合園藝初學者以及喜歡將大自然帶入家中的都市人,它使種植植物成為一種輕鬆而令人滿意的體驗。
根據產品類型,市場細分為智慧生長燈、智慧感測器和控制器、智慧灌溉系統、智慧花盆和花盆等。其中,智慧感測器和控制器將在2023年佔據市場的絕對佔有率。智慧感測器和控制系統優化自動化,可以監測土壤濕度、溫度和養分,幫助植物生長並提高產量。因此,人們對物聯網和人工智慧家用設備的興趣日益濃厚,將進一步推動對智慧園藝系統的需求。他們投入了更多資金用於感測器的研究和開發,以提高準確性,並與應用程式互動進行數據分析以及在偏遠地區的使用。例如,2021年11月1日,Gardyn宣布推出Gardyn Home Kit 2.0。它以 Gardyn 的革命性技術為基礎並加以改進,將您的室內 "園藝" 體驗提升到一個新的水平,同時為您的家居室內設計帶來藝術之美。 2.0版本採用了增強的立柱設計,使得HybriponicTM系統種植植物的效率更高,且更易於維護。超音波感測器提高了植物飲水量測量的準確性,而內置性能監測的節能泵進一步優化了植物灌溉。
就最終用戶而言,市場分為住宅和商業。由於房主和公寓居民需要小型自動化園藝系統,預計住宅領域將在 2023 年佔據很大的市場佔有率。健康飲食習慣的養成,注重自給自足系統,特別是有機食品,將促使需要智慧室內園藝設備的消費者數量不斷增加。業主喜歡使用一種方便的系統,讓他們能夠收到新鮮的香草和蔬菜,同時仍然保持外觀,這是家庭美學的重要元素。在投資語音控制和人工智慧助理的同時,公司正在尋求設計模組化、時尚、節省空間、厚度和體積更小的設備。這些系統行銷中採用的關鍵促銷訊息包括系統的健康價值、其便利性以及與智慧家庭的兼容性。
依銷售管道,市場分為線上和線下。預計預測期內(2024-2032 年)線上市場將以顯著的複合年增長率成長。電子商務平台在市場拓展過程中至關重要,因為它們提供了接觸消費者和全球市場的直接管道。除此之外,社群媒體的存在讓消費者能夠獲得種子和營養成分的比較、買家評論以及各種訂閱服務。此外,公司還部署線上行銷、大使代言、虛擬演示等方式來提高品牌知名度並接觸客戶。此類訂閱方案和捆綁服務可激勵客戶重複購買,以維持其在服務提供者的會員資格。該公司還利用聊天機器人和虛擬助理形式的人工智慧來幫助客戶選擇和使用智慧園藝系統。
為了更了解智慧室內園藝系統的市場應用情況,我們根據北美(美國、加拿大和北美其他地區)、歐洲(德國、法國、英國、西班牙、義大利和歐洲其他地區)、亞太地區(中國、日本、印度和亞太地區其他地區)和世界其他地區的全球影響力對市場進行了分析。預計在 2024 年至 2032 年的預測期內,亞太地區將實現顯著的複合年增長率。由於城市化率不斷提高、園藝面積有限以及家庭購買力不斷增強,亞太地區是一個快速擴張的市場。此外,尤其是中國、日本和韓國的消費者,正在選擇自動化園藝技術,因為它佔用的家庭空間很小。政府對城市農場的支持和永續實踐的採用正在推動整個地區的採用。該市場專注於提供具有物聯網功能的經濟實惠的模組化解決方案,以吸引喜歡科技產品的年輕一代網購者。區域智慧家庭品牌和零售商將透過策略合作夥伴關係推動不同細分市場的市場滲透。例如,2021年12月16日,LG電子(LG)在CES 2022上推出了其最新的獨立式室內園藝設備LG tiiun。 "Tiun" 在韓語中是 "發芽" 的意思,這個名字非常適合 LG 的最新設備,即使是新手園丁也可以全年舒適地在家中種植蔬菜、香草甚至鮮花。 LG 最新的生活方式創新時尚且使用極其簡單,讓您可以享受功能齊全的花園,而無需擔心害蟲或惡劣的天氣。
在市場上營運的主要公司包括CLICK &GROW LLC,BSH Home Appliances Group (Bosch),AeroFarms,Rise Gardens,Gardyn,Plantui,AeroGarden,The Scotts Company LLC,LG Electronics,Plenty Unlimited Inc. 等等。
Smart Indoor Gardening System is a system with the specific roles of enabling the growth of plants indoors, without necessarily requiring the would-be gardener to involve much effort. These are computer-controlled systems that utilize smart sensors, artificial intelligence, hydroponics, aeroponics, and Internet of things (IoT) that help in the regulation of certain parameters that affect the growth of plants such as light, temperature, humidity, and available nutrients. They can be used to cultivate herbs, greens and flowers within small, confined spaces, are effective and offer an organic gardening solution to the regular sizes.
The Smart Indoor Gardening System Market is expected to grow with a significant CAGR of 5.7% during the forecast period (2024-2032). The potential of indoor gardening system market is due to increasing urbanization leading to restricted space for planting flowers or food products, escalated increase in several people who are developing an interest in the homegrown produce. The continuation of IoT advancement along with artificial intelligence and hydroponic systems improve the technology, making it easier to use and introduce these systems to strict individuals.
On December 24, 2024, LG Electronics (LG) unveiled its innovative new indoor gardening appliance at CES 2025. This latest personal horticultural solution combines an advanced system that encourages fast, healthy plant growth with a modern floor-standing lamp design, effortlessly stylish in any setting. Ideal for gardening novices as well as urbanites who enjoy bringing nature into their homes, this appliance makes plant cultivation a simple and satisfying experience.
Based on the product type, the market is segmented into smart grow lights, smart sensors & controllers, smart irrigation systems, smart planters & pots, others. Among these, smart sensors & controllers held a dominant share of the market in 2023. The smart sensors and control systems optimize automation where one can monitor soil moisture, temperature, and nutrients to help the plants grow and produce more yields. Thus, increasing interest in the IoT and AI-enabled home devices pushes the demand for smart gardening systems even higher. They spend more money on the research and development of sensors for enhanced accuracy and interface with applications for remote use as well as for data analysis. For instance, on November 1, 2021, Gardyn announced the launch of the Gardyn Home Kit 2.0, building upon Gardyn's revolutionary technology with improvements that take your indoor "Gardyning" experience to the next level while also bringing an artful aesthetic to your home's interior design. The 2.0 version features an enhanced column design to make the hybriponicTM system even more efficient at growing plants and easier to maintain. The ultrasonic sensors improve the accuracy of plant water intake measurements and a more energy-efficient pump with embedded performance monitoring optimizes further plant irrigation.
Based on end user, the market is segmented into residential, commercial. The residential held a significant share of the market in 2023 because homeowners with houses and occupants of apartments require small, automated gardening systems. Growth of healthy eating, focusing on self-sufficient systems and more specifically on organic food leads to a greater population of consumers that require smart indoor gardening installations. Owners like to use convenient systems with appearance being a key factor for the aesthetics of a home while also receiving fresh herbs and vegetables. While investing in voice control and AI assistants, companies aim at designing modular, stylish and Space saving devices that should have less thickness and volume. Some of the key promotional messages that have been adopted in marketing of these systems are on health values of the systems, convenience, and compatibility with smart homes.
Based on the distribution channel, the market is segmented into online, offline. The online is expected to grow with a significant CAGR during the forecast period (2024-2032). E-commerce platforms are vital in the process of market outreach since they provide direct access to consumers as well as worldwide markets. Adding to this, social media availability offers consumers a comparison of seeds and nutrients, buyers' reviews and various subscription services. Moreover, companies thus deploy online marketing, ambassador endorsement, and virtual presentations in an effort to create more brand awareness and customer/client presence. Such subscription plans and bundles motivate the clients to purchase repeatedly to maintain intact membership with a service provider. Also, companies also ensure to use artificial intelligence in the form of chatbots and virtual assistants to help the customers in selecting and using smart gardening systems.
For a better understanding of the market adoption of Smart Indoor Gardening System, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, France, U.K., Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. Throughout the forecast period from 2024 to 2032, Asia-Pacific is expected to grow with a significant CAGR. Asia-Pacific shows quick market expansion because its urbanization rate is rising together with limited gardening areas and increasing household purchasing power. Moreover, consumers specifically in China Japan and South Korea select automated gardening technology because their households require minimal space. The adoption of urban farms and sustainable practices through government support drives acceptance throughout the area. The market focuses on delivering affordable modular solutions with IoT features to engage online buyers from the younger generation who favor technological products. Regional smart home brands and retailers through strategic partnering help businesses achieve greater market penetration in diverse market sectors. For instance, on December 16, 2021, LG Electronics' (LG) unveiled at CES 2022 with its modern freestanding indoor gardening appliance, LG tiiun.1 Tiiun, which means "to sprout" in Korean, is an apt name for LG's newest appliance that enables even the most novice of gardeners to cultivate vegetables, herbs and even flowers in the comfort of their own homes, all year long.2 Stylish and remarkably simple to use, LG's latest lifestyle innovation offers all the benefits of a full-featured garden without the worries of pests or unfavorable climate.
Some of the major players operating in the market include CLICK & GROW LLC, BSH Home Appliances Group (Bosch), AeroFarms, Rise Gardens, Gardyn, Plantui, AeroGarden, The Scotts Company LLC, LG Electronics, Plenty Unlimited Inc.