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油漆

市場調查報告書

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1622510

全球建築外牆塗料市場規模依樹脂類型、技術、產品類型、應用、地區、範圍及預測劃分

Global Exterior Architectural Coatings Market Size By Resin Type, By Technology, By Product, By Application, By Geographic Scope And Forecast

出版日期: 2024年11月23日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

建築外牆塗料的市場規模及預測

2023 年建築外牆塗料市場規模價值 330.4 億美元，預計到 2031 年將達到 496.5 億美元，2024 年至 2031 年的複合年增長率為 5.22%。外牆建築塗料是塗在建築物和結構外部表面的特殊油漆和塗料，用於保護建築物和結構、增強其美觀度並延長基材的使用壽命。這些塗層旨在抵禦各種環境變化，包括紫外線、濕氣、溫度變化和污染物，並防止底層材料的變質和腐蝕。它們由顏料、黏合劑、添加劑和溶劑混合而成，旨在提供耐久性、耐候性和保色性。

此外，建築外牆塗料廣泛應用於住宅、商業和工業領域，包括混凝土、灰泥、木材、金屬和磚石。在新建築和改造項目中，這些塗料有助於保持結構完整性並降低長期維護成本。

建築外牆塗料市場動態

影響外部建築塗料市場的關鍵市場動態

主要市場驅動因子

建築活動增加：

住宅和商業建築的擴張是建築外牆塗料市場的主要動力。城市化、人口成長和經濟發展促使建築物的建造越來越多，對保護和增強這些結構的外牆塗料的需求也隨之增加。

技術進步與產品創新：

塗料技術的進步，例如更耐用、可持續和環保的塗料的開發，將對市場成長產生重大影響。消費者對更高品質飾面和永續解決方案的需求正在透過提供更佳性能（包括更長的使用壽命、耐候性、防紫外線和更低的揮發性有機化合物(VOC) 排放）的技術創新來滿足。

監理與環境問題：

世界各地日益嚴格的環境法規迫使塗料產業生產更環保的產品。這包括從溶劑型塗料轉向揮發性有機化合物 (VOC) 排放量較低的水性塗料。這些法規不僅推動了創新，還影響了客戶偏好，從而增加了對環保和永續塗料解決方案的需求。

美感與保存需求：

改善建築美觀度和保護建築元素的願望推動了對高品質外牆塗料的需求。這些塗料具有多種紋理、飾面和顏色，可讓您自訂和美化您的建築。此外，保護建築物免受濕氣、溫度變化和污染等各種外部因素的影響的需求也推動了對持久、高保護性塗料的需求。

主要問題

來自低成本生產商的競爭日益激烈：

中國、印度等新興市場的低成本生產商的發展給現有企業帶來了壓力。這些生產商能夠透過降低勞動成本和環境保護法來提供更低的價格。低成本生產商的競爭加劇對市場構成了重大課題。

平衡永續性與績效：

人們對環境問題的日益關注推動了對含有可回收原料和生物衍生成分的低VOC塗料的需求。然而，這些替代品的耐用性或性能都比不上傳統塗料，因此製造商和客戶都需要做出權衡。因此，在這個市場中，在永續性和性能之間取得平衡是一個課題。

主要趨勢：

永續性和環境相容性：

水性塗料比溶劑型塗料更環保，因此人們開始轉向水性塗料。水性塗料具有較高的附著力、耐熱性、耐磨性和防銹性，且VOC和HAP含量較低，對環境安全。這一趨勢是由監管要求和消費者對環保、低害產品的需求所推動的。

住宅建設推動需求：

在住宅領域，由於世界各地住宅建設的增加，對外牆建築塗料的需求也日益增加。在越南和美國等國家，大量資金被投入到住房計畫中，這表明住房產業在市場上佔據主導地位。住宅建設符合都市化和住宅的經濟和社會趨勢，是推動建築外牆塗料市場發展的關鍵因素。

建築外牆塗料市場區域分析

亞太地區：

預計預測期內亞太地區將主導建築外牆塗料市場。該地區是塗料創新和製造的強國，中國和印度等國家處於創新的前沿。我們強大的供應鏈和研發支出使我們能夠以合理的價格生產高品質的塗料產品。

亞太地區正在經歷快速的城市化和建築熱潮，對住宅、商業和基礎設施開發的投資巨大。因此，越南、中國和印度對新建和改建建築中使用的外牆建築塗料的需求不斷增加。

該地區不斷擴大的中產階級和不斷上升的可支配收入水平正在引發對更好的住房和基礎設施的需求激增。隨著消費者追求更好的生活條件和美學，社會經濟變化推動了裝飾性和保護性塗料的使用增加。

此外，亞太地區各國政府日益嚴格的環境法規也推動市場朝向永續和環保塗料的方向發展。監管環境鼓勵使用水性和低VOC塗料，符合全球永續發展趨勢。

北美：

在北美，塗料業務專注於技術創新，並且正在開發具有更高耐久性、耐候性和美觀性的高性能產品。這種創新動力，加上該地區嚴格的建築法規和消費者的期望，對創新建築塗料的需求很高。因此，預測期內該地區將呈現快速成長。

該地區的特點是，對建築塗料行業有嚴格的環境法規管理。這些法律增加了對低揮發性有機化合物排放的環保產品的需求，並鼓勵製造商投資可持續和環保的塗料技術，從而改變了市場動態。

北美老化基礎設施的翻新和維護工作正在顯著增加。老化的建築需要維護，這推動了對保護建築物和延長建築物使用壽命的外部建築塗料的需求，從而促進市場成長。

此外，北美不斷擴張的經濟正在支持強勁的建築業，包括住宅、商業和工業項目。現有和計劃中的建築活動正在對建築塗料產生穩定的需求，從而推動該地區外部建築塗料市場的成長。

歐洲

歐洲處於永續發展和環境保護的前沿，對VOC排放有著嚴格的規定，並大力推行綠色建築方法。這種監管環境正在推動對環保和永續建築塗料的需求，刺激低VOC、水基和生物基材料的創新。

歐洲擁有豐富的文化遺產，保護古建築的需求促使了對保持美觀、防止風化和環境損害的建築塗料的需求日益增長。這包括符合保護標準的修復項目的專用塗料。

歐洲市場以其高品質標準和對最新技術的親和力脫穎而出。製造商正在投資研發，以開發具有更高耐用性、抵抗惡劣天氣條件和提高能源效率等特點的塗料，以滿足歐洲建築業的高要求。

經濟衰退之後，歐洲經歷了持續的經濟復甦，促使建築和基礎設施項目的投資增加。經濟復甦推動了新建築和翻新領域對建築塗料的需求，促進了該地區的市場成長。

The Exterior Architectural Coatings Market size was valued at USD 33.04 Billion in 2023 and is projected to reach USD 49.65 Billion by 2031 , growing at a CAGR of 5.22% from 2024 to 2031. Exterior architectural coatings are specialized paints or coatings applied to the exterior surfaces of buildings and structures to protect them, improve their aesthetics, and extend the substrate's lifespan. These coatings are designed to withstand a variety of environmental variables, including UV radiation, moisture, temperature changes, and contaminants, preventing deterioration and corrosion of the underlying components. They are made up of a combination of pigments, binders, additives, and solvents designed to provide durability, weather resistance, and color retention.

Furthermore, exterior architectural coatings have a wide range of applications in residential, commercial, and industrial contexts, including concrete, stucco, wood, metal, and masonry. In new buildings or renovation projects, these coatings help retain structural integrity and reduce long-term maintenance costs.

Exterior Architectural Coatings Market Dynamics

The key market dynamics that are shaping the Exterior Architectural Coatings Market include:

Key Market Drivers

Increased Construction Activities:

The global expansion in residential and commercial buildings is a major driver of the Exterior Architectural Coatings Market. Urbanization, population growth, and economic development cause more buildings to be built, increasing the need for external coatings to protect and improve these structures.

Technological Advancements and Product Innovation:

Advancements in coating technology, such as the creation of more durable, sustainable, and ecologically friendly coatings, have a substantial impact on market growth. Consumer demand for higher-quality finishes and sustainable solutions is fulfilled by innovations that provide greater performance, such as extended lifespan, weather resistance, UV protection, and low VOC emissions.

Regulatory and Environmental Concerns:

Increasingly rigorous regulations regarding the environment around the world are forcing the coatings industry to produce more eco-friendly products. This includes the transition from solvent-based to water-based coatings, which emit fewer VOCs. Such rules not only encourage innovation but also affect customer preferences, resulting in increased demand for green and sustainable coating solutions.

Aesthetic and Preservation Needs:

The desire to improve the aesthetic appeal of buildings while preserving architectural elements drives the demand for high-quality exterior coatings. These coatings come in a variety of textures, finishes, and colors, allowing you to customize and beautify your structures. Furthermore, the requirement to protect buildings from a variety of external variables, such as moisture, temperature variations, and pollution, drives the demand for long-lasting and protective coatings.

Key Challenges:

Increasing Competition from Low-Cost Producers:

The development of low-cost producers in emerging markets such as China and India is placing pressure on existing firms. These producers provide lower prices due to decreased labor costs and environmental laws. This increased competition from low-cost producers acts as a significant challenge for the market.

Balancing Sustainability and Performance:

Growing environmental concerns are driving demand for low-VOC coatings containing recycled content and bio-based components. However, these alternatives struggle to match the durability and performance of traditional coatings, resulting in a trade-off for both manufacturers and customers. As a result, balancing sustainability and performance is a difficult task in this market.

Key Trends:

Sustainability and Eco-friendliness:

Due to the environmental benefits of aqueous coatings over solvent-borne kinds, there is a significant trend towards waterborne coatings. These coatings have high adhesive properties, resistance to heat and abrasion, anti-corrosion properties, and are environmentally safe due to their low VOC and HAP content. This trend is driven by regulatory demands and consumer desire for environmentally friendly and less harmful products.

Residential Construction Driving Demand:

The residential sector is experiencing an increase in demand for external architectural coatings, driven by global increases in residential construction activity. Significant expenditures in residential projects in nations such as Vietnam and the United States illustrate the residential sector's market dominance. Residential building is a key factor driving the Exterior Architectural Coatings Market, aligning with economic and social trends towards urbanization and housing.

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Exterior Architectural Coatings Market Regional Analysis

Here is a more detailed regional analysis of the Exterior Architectural Coatings Market:

Asia Pacific:

Asia Pacific is estimated to dominate the Exterior Architectural Coatings Market during the forecast period. The region is a powerhouse for coatings innovation and manufacture, with countries such as China and India standing at the forefront of technical breakthroughs. A strong supply chain and R&D expenditures enable the production of high-quality coating products at reasonable prices.

The Asia Pacific region is witnessing fast urbanization and a construction boom, with significant expenditures in residential, commercial, and infrastructural development. As a result, construction in Vietnam, China, and India is increasing demand for external architectural coatings for new and renovated buildings.

The region's expanding middle class and rising discretionary income levels are fueling a surge in demand for better housing and infrastructure. Consumers seeking better living conditions and aesthetics are increasing their use of decorative and protective coatings due to the socio-economic transition.

Furthermore, governments in the Asia-Pacific region are enforcing stricter environmental restrictions, driving the market towards more sustainable and eco-friendly coating options. The regulatory environment encourages the use of aqueous and low-VOC coatings, coinciding with worldwide sustainability trends.

North America:

North America's emphasis on innovation in the coatings business results in the development of high-performance products with improved durability, weather resistance, and aesthetic appeal. This drive for innovation meets the region's stringent building regulations and consumer expectations, resulting in a high demand for innovative architectural coatings. Hence, enabling the region to exhibit rapid growth over the forecast period.

The region is characterized by strict environmental rules that govern the architectural coatings industry. These laws increase demand for eco-friendly products with fewer VOC emissions, encouraging manufacturers to invest in sustainable and green coating technologies, thereby altering market dynamics.

North America is experiencing a significant increase in the rehabilitation and maintenance of old infrastructure. The aging building stock needs maintenance, which drives demand for external architectural coatings that can protect and extend the life of buildings, leading to market growth.

Furthermore, North America's economic expansion supports its robust building industry, which includes residential, commercial, and industrial projects. The existing and planned construction activities generate a consistent demand for architectural coatings, fueling the growth of the Exterior Architectural Coatings Market in the region.

Europe:

Europe is at the forefront of sustainability and environmental preservation, with stringent VOC emission restrictions and a strong push for green building methods. This regulatory environment increases demand for environmentally friendly and sustainable architectural coatings, stimulating innovation in low-VOC, waterborne, and bio-based materials.

Europe's rich heritage of culture, as well as the need to preserve ancient buildings, drive demand for architectural coatings that provide both aesthetic qualities and protection from weathering and environmental damage. This includes specialized coatings for restoration projects that meet conservation criteria.

The European market is distinguished by its high-quality standards and affinity for modern technology. Manufacturers invest in R&D to create coatings with improved features such as increased durability, resistance to adverse weather, and energy efficiency, satisfying the high demands of the European building sector.

Following the recession, Europe experienced a sustained economic recovery, which resulted in increased investment in construction and infrastructure projects. This economic upturn increases demand for architectural coatings in both new building and rehabilitation sectors, hence promoting regional market growth.

Exterior Architectural Coatings Market: Segmentation Analysis

The Exterior Architectural Coatings Market is Segmented based on Resin Type, Technology, Product, Application, And Geography.

Exterior Architectural Coatings Market, By Resin Type

Acrylic
Epoxy
Polyester
Alkyd
Polyurethane

Based on Resin Type, the market is segmented into Acrylic, Epoxy, Polyester, Alkyd, and Polyurethane. The acrylic resin segment is estimated to dominate the Exterior Architectural Coatings Market due to their extraordinary qualities, which include high weathering resistance, durability, and color retention, making them the preferred material for exterior paints. These resins are particularly appreciated for their capacity to protect structures against UV radiation, moisture, and temperature variations, which helps to explain their market domination. The robust polymeric structure of acrylic resins, combined with their ability to retain color vibrancy and improve substrate durability, explains their extensive use and market demand.

Exterior Architectural Coatings Market, By Technology

Solvent Borne
Water Borne

Based on Technology, the market is segmented into Solvent Borne and Water Borne. The waterborne segment is estimated to dominate the market over the forecast period due to the segment's eco-friendliness, fewer volatile organic compound (VOC) emissions, and adherence to strict environmental laws. Waterborne coatings are preferred over solvent-borne alternatives due to their simplicity of application, rapid drying times, and lower environmental effects. The growing awareness and regulatory pressure to reduce VOC emissions has considerably increased the popularity of water-based coatings.

Exterior Architectural Coatings Market, By Product

Primer
Emulsion
Enamel

Based on Product, the market is segmented into Primer, Emulsion, and Enamel. The emulsion segment is estimated to exhibit the highest growth in the forecast period in the Exterior Architectural Coatings Market. Emulsion coatings, which are recognized for their aqueous qualities, are gaining popularity due to their lower volatile organic compound (VOC) emissions as compared to solvent-based alternatives. This quality is especially important given strict global rules aimed at decreasing environmental impact and improving sustainability in construction operations. Furthermore, emulsion coatings provide great durability, weather resistance, and aesthetic versatility, making them an excellent choice for outdoor applications in residential as well as commercial environments.

Exterior Architectural Coatings Market, By Application

Residential
Non-residential

Based on Application, the market is segmented into Residential and Non-Residential. The residential segment is estimated to hold the major share in the Exterior Architectural Coatings Market due to the enormous increase in residential construction activities worldwide, which is driven by urbanization and population expansion. The residential sector benefits from advances in coating technology, such as the development of eco-friendly, long-lasting, and aesthetically beautiful coatings that meet the growing consumer demand for high-quality home finishes. These coatings are intended to protect homes from a variety of external variables, increasing longevity and lowering maintenance expenses. Furthermore, government measures in several countries to promote residential development through loans and subsidies have accelerated the expansion of this market.

Key Players

The "Global Exterior Architectural Coatings Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are
AkzoNobel, PPG Industries, Sherwin-Williams, Nippon Paint Holdings, RPM International Inc., BASF SE, DuPont de Nemours Inc., Weyerhaeuser Company, Kansai Paint Co., Ltd., Benjamin Moore & Co., Jotun, Sigma Coatings, Hempel, Valspar Corporation, Covestro AG, Wacker Chemie AG, Eastman Chemical Company, and Dow Chemical Company.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

In February 2024, AkzoNobel announced a strategic partnership with Borealis to develop and commercialize circular bio-based coatings for the building and construction industries. This attempts to lessen our reliance on fossil fuels and develop more sustainable building materials.
In February 2024, PPG Industries introduced its new Envirothane(R) Endura XP low-VOC aqueous acrylic coating, which is specifically suited for high-traffic exterior applications. This coating provides increased durability, stain resistance, and cleanability.
In January 2024, Sherwin-Williams released its 2023 Global Colour Forecast, which highlights important color trends predicted to influence architectural design. The prediction emphasizes nature-inspired tones and relaxing neutrals, reflecting the increased interest in biophilic design and wellness environments.
In January 2024, Nippon Paint Holdings announced the acquisition of PPG's architectural coatings division in India. This deal enhances Nippon's position in the expanding Indian market and broadens its product offerings.

1 INTRODUCTION OF GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis

5 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET, BY RESIN TYPE

5.1 Overview
5.2 Acrylic
5.3 Epoxy
5.4 Polyester
5.5 Alkyd
5.6 Polyurethane

6 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET, BY TECHNOLOGY

6.1 Overview
6.2 Solvent Borne
6.3 Water Borne

7 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET, BY PRODUCT

7.1 Overview
7.2 Primer
7.3 Emulsion
7.4 Enamel

8 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET, BY APPLICATION

8.1 Overview
8.2 Residential
8.3 Non-residential

9 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET, BY GEOGRAPHY

9.1 Overview
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
- 9.2.3 Mexico
9.3 Europe
- 9.3.1 Germany
- 9.3.2 U.K.
- 9.3.3 France
- 9.3.4 Rest of Europe
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 Japan
- 9.4.3 India
- 9.4.4 Rest of Asia Pacific
9.5 Rest of the World
- 9.5.1 Latin America
- 9.5.2 Middle East and Africa

10 GLOBAL EXTERIOR ARCHITECTURAL COATINGS MARKET COMPETITIVE LANDSCAPE

10.1 Overview
10.2 Company Market Ranking
10.3 Key Development Strategies

11 COMPANY PROFILES

11.1 AkzoNobel
- 11.1.1 Overview
- 11.1.2 Financial Performance
- 11.1.3 Product Outlook
- 11.1.4 Key Developments
11.2 PPG Industries
- 11.2.1 Overview
- 11.2.2 Financial Performance
- 11.2.3 Product Outlook
- 11.2.4 Key Developments
11.3 Sherwin-Williams
- 11.3.1 Overview
- 11.3.2 Financial Performance
- 11.3.3 Product Outlook
- 11.3.4 Key Developments
11.4 Nippon Paint Holdings
- 11.4.1 Overview
- 11.4.2 Financial Performance
- 11.4.3 Product Outlook
- 11.4.4 Key Developments
11.5 RPM International Inc.
- 11.5.1 Overview
- 11.5.2 Financial Performance
- 11.5.3 Product Outlook
- 11.5.4 Key Developments
11.6 BASF SE
- 11.6.1 Overview
- 11.6.2 Financial Performance
- 11.6.3 Product Outlook
- 11.6.4 Key Developments
11.7 DuPont de Nemours Inc.
- 11.7.1 Overview
- 11.7.2 Financial Performance
- 11.7.3 Product Outlook
- 11.7.4 Key Developments
11.8 Weyerhaeuser Company
- 11.8.1 Overview
- 11.8.2 Financial Performance
- 11.8.3 Product Outlook
- 11.8.4 Key Developments
11.9 Kansai Paint Co., Ltd.
- 11.9.1 Overview
- 11.9.2 Financial Performance
- 11.9.3 Product Outlook
- 11.9.4 Key Developments
11.10 Benjamin Moore & Co.
- 11.10.1 Overview
- 11.10.2 Financial Performance
- 11.10.3 Product Outlook
- 11.10.4 Key Developments