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市場調查報告書

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1623408

全球無線遊戲手把市場規模（按產品、應用、地區、範圍和預測）

Global Wireless Gamepad Market Size By Product (Entry Level, Enthusiast Level, Hardcore Level), Application (PC, Tv, Smartphones), By Geographic Scope And Forecast

出版日期: 2024年10月07日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

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簡介目錄

無線遊戲手把市場規模及預測

過去幾年，無線遊戲手把市場規模以中等速度成長，成長率相當可觀，預計在預測期內（2021-2028 年）將大幅成長。

可支配收入的增加促使生活水準的提高，從而增加了對無線遊戲手把的需求，從而促進了無線遊戲手把市場的成長。此外，城市化進程加快促使企業、大賣場等對無線遊戲手把的需求增加也是推動全球無線遊戲手把市場成長的關鍵因素。本研究報告對全球無線遊戲手把市場進行了全面的評估和分析。它對關鍵細分市場、趨勢、市場推動因素、競爭格局以及在市場中發揮關鍵作用的因素進行了全面的分析。

無線遊戲手把的全球市場定義

無線遊戲手把是用來玩運動、射擊遊戲、角色扮演遊戲等電玩遊戲的遊戲手把。主要應用裝置包括智慧型手機、平板電腦、智慧型電視、機上盒、Windows PC、P3/P5遊戲機等。隨著購買無線遊戲手把而非有線遊戲手把的人越來越多，青少年和成年人的生活方式正在改變。對於電子競技和線上競技遊戲，許多消費者熱衷於購買無線遊戲手把。《FIFA 19》、《街頭霸王V》、《任天堂明星大亂鬥》等電競遊戲在全球風靡，並影響著電玩玩家的競爭取向。

此外，包括YouTube在內的線上媒體平台已成為電競比賽的宣傳平台，提高了觀眾的認知度並鼓勵使用無線遊戲控制器。一些公司正在推出高精度控制器，以幫助吸引遊戲玩家的注意力並推動對創新遊戲機的需求。基於 Wi-Fi 和藍牙 5.0 等先進無線技術的遊戲設備的需求不斷增加，預計將推動全球無線遊戲手把市場的成長。為了獲得更好的整體遊戲體驗，遊戲玩家正在逐漸拋棄有線配件，轉而採用先進的遊戲機。

3D 遊戲在遊戲玩家中的日益普及也推動了無線遊戲手把市場的成長。製造商正在提高主要相容於 PC 和 Xbox 的設備的生產能力。 PlayStation 喜歡客製設計的遊戲控制器。為了在市場中保持領先地位，各公司正在加強延長控制器的電池壽命。然而，此類控制器的高價格是客戶決定購買的關鍵因素。

全球無線遊戲手把市場概覽

這一市場擴張與對遊戲機和遊戲的需求不斷增長有關，這推動了對遊戲手把的需求。此外，電腦遊戲的日益普及也促使了對無線遊戲手把的需求增加。此外，隨著越來越多的人使用智慧型手機作為主要運算設備，需要遊戲手把控制器的手機遊戲數量也在增加。這促使對與智慧型手機和智慧電視等設備相容的無線遊戲手把的需求增加。隨著製造能力的提升，無線連接原料價格預計將在短期內趨於穩定。

原料價格在推高無線連線成本方面扮演重要角色。一些公司力爭實現成本和品質領先，以提高獲利能力。同時，企業也注重創新，升級設備、改進工藝，以降低成本、提升品質。 2019 年冠狀病毒病 (COVID-19) 的全球影響已經開始顯現，預計將在 2020 年對無線遊戲手把市場產生重大影響。

COVID-19 可能主要透過三個方式影響全球經濟。它有兩大影響：直接影響生產和需求，擾亂供應鏈和市場，並對企業和金融市場造成財務影響。在無線遊戲手把市場，隨著先進的有線和無線遊戲控制器及其他配件的發展，遊戲控制器的使用範圍正在擴大。智慧型手機遊戲控制器的市場滲透率不斷提高、PlayStation 5 等新遊戲機的推出以及虛擬實境與控制器的結合等因素刺激了遊戲控制器的使用，從而推動了市場成長。此外，語音遊戲仍處於早期階段，可能還需要幾年時間才能成為主流商業趨勢。

A rise in disposable income, which gives way to improved standards of living, has resulted in an upswing in the demand for wireless gamepads, the consequence of which is the growth of the Wireless Gamepad Market. Also, growth in urbanization, which leads to the increasing demand for Wireless Gamepad in places like corporate houses and hypermarkets is also an important reason for the growth of the Global Wireless Gamepad Market. The Global Wireless Gamepad Market report provides a holistic evaluation of the market. The report offers a comprehensive analysis of key segments, trends, drivers, restraints, competitive landscape, and factors that are playing a substantial role in the market.

Global Wireless Gamepad Market Definition

A wireless gamepad is those gamepads that are used for playing video games such as sports, shooters, role-playing, and others. Some of the major application devices are smartphones, tablets, smart TV, set-top box, windows PC, P3/P5 Game Console, and others. More acquisition of wireless gamepad than a wired gamepad, changing lifestyle among teenager and also in adults. E-sports and online competitive gaming are insisting that many consumers to buying Wireless Gamepad. E-sport games such as FIFA 19, Street Fighter V, Super Smash Bros, and others are the major popular around the world, which influences video gamers to play competitively.

In addition, online media platforms including YouTube have become promotional platforms for e-sports competitions, which raise awareness among audiences and drive the usage of wireless gaming controllers. Certain organizations have launched highly defined controllers, which gain the attention of gamers and help in driving demand for innovative gaming consoles. Increasing demand for gaming consoles based on advanced wireless technologies such as Wi-Fi and Bluetooth 5.0 is anticipated to drive the growth of the Wireless Gamepad Market across the globe. Gamers are eliminating the use of wired accessories and adopting advanced consoles to enhance the overall gaming experience.

Additionally, the popularity of 3D gaming among gamers is propelling the growth of the Wireless Gamepad Market. Manufacturers are increasing their production capabilities in devices that are majorly compatible with PCs and Xbox. Custom-design gaming controllers are being preferred for PlayStation. Companies are increasing efforts to extend the battery life of controllers in order to gain a competitive edge in the market landscape. However, the expensive price of such controllers has become a key deciding factor for customers.

Global Wireless Gamepad Market Overview

The expansion of this market can be associated with the rising demand for gaming consoles and games, which in turn is driving the demand for gamepads. The increasing popularity of PC gaming has also led to a rise in the demand for wireless gamepads. Moreover, with more and more people using smartphones as their primary computing device, there has been a rise in the number of mobile games that require a gamepad controller. This has led to an increase in the demand for wireless gamepads that are compatible with smartphones and other devices such as smart TVs. With the rising in manufacturing capacity, expected that the Wireless Connectivity raw material price will be stable in the short term.

Raw material price will play a big major role in promoting the cost of Wireless Connectivity. Several organizations aim at the cost and quality leadership which shall improve profitability. At the same time, companies are focusing on technological innovation, equipment upgrades, and process improvements, to reduce costs and improve quality. The global impacts of the coronavirus disease 2019 (COVID-19) are already starting to be felt, and will significantly affect the Wireless Gamepad Market in 2020.

COVID-19 can affect the global economy in three main ways: by directly affecting production and demand, by creating supply chain and market disruption, and by its financial impact on firms and financial markets. With the development of advanced wired and wireless gaming controllers and other accessories in the Wireless Gamepad Market, the scope of gaming controllers is also increasing. The rising penetration of smartphone gaming controllers in the market, the introduction of new consoles such as PlayStation 5, and the combination of virtual reality with controllers are among the other factors stimulating the use of gaming controllers and thereby driving the market growth. Moreover, voice-controlled gaming is still in its nascent stage and will take a few more years to be commercialized as a mainstream trend.

Global Wireless Gamepad Market Segmentation Analysis

The Global Wireless Gamepad Market is segmented on the basis of Product, Application, and Geography.

Wireless Gamepad Market, By Product

Entry Level
Enthusiast Level
Hardcore Level

Based on Product, The market is segmented into Entry Level, Enthusiast Level, and Hardcore Level. People buy gamepads according to their preferences. If anyone who was fresher or new in this playing technology then they buy the entry-level gamepad which was less costly as compared to other segments. Only the good players or pro-players are majorly buying the enthusiast and hardcore level segment. Enthusiast and Hardcore level segment having more features and latest updates as comparative to Entry-Level.

Wireless Gamepad Market, By Application

PC
Tv
Smartphones

Based on Application, The market is segmented into PC, TV, and Smartphones. The Pc and TV hold a big share in the market of Wireless Gamepad. Because every player wants the experience of their game on the big screen. The new technologies smart Pc's and Smart TVs come in the market for the especially playing games only. There is a special port available in the Pcs and TVs for connecting the wireless gamepad. Smartphones are used for playing games but with gamepads, they are still in the compromise stage.

Wireless Gamepad Market, By Geography

North America
Europe
Asia Pacific
Rest of the world
On the basis of Geography, The Global Wireless Gamepad Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. North America is dominating the market of Wireless Gamepad due to the presence of global players in the U.S. Growing Organization sizes and increasing application area of Wireless Gamepad is supporting the market Wireless Gamepad in north America. Europe holds the second position in the global market whereas Asia-Pacific has emerged as a faster-growing market. The growing economy of Asian countries India and China.

Key Players

The "Global Wireless Gamepad Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are
Logitech, Sony, Razer, Catz, Microsoft, BETOP Rumble, SpeeedLink, Sabrent, Samsung, Saitake, and GameSir.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Key Developments

In August 2020, Mad Catz announced two new console products, the EGO Arcade Fight Stick and the C.A.T. 7 Controller, which have attractive designs, multi-format compatibility, and a high-specification feature set.
In April 2020, Sony announced the new Dual Sense controller with the vision of future gaming. It has extensive features such as adaptive triggers that can adjust resistance with a sleek angular design and an integrated microphone. New hardware features are exclusive to the PS5 with a faster SSD. This newly defined product is gaining consumer attention, specifically gamers, who always seek to adopt new upgraded gaming consoles.
In March 2020, Microsoft introduced the next generation controller, "Xbox Series X," which is redesigned with features such as better cross-device connectivity, improved ergonomics, reduced latency, and easier sharing.

1 INTRODUCTION OF GLOBAL WIRELESS GAMEPAD MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources

4 GLOBAL WIRELESS GAMEPAD MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis

5 GLOBAL WIRELESS GAMEPAD MARKET, BY PRODUCT

5.1 Overview
5.2 Entry Level
5.3 Enthusiast Level
5.4 Hardcore Level

6 GLOBAL WIRELESS GAMEPAD MARKET, BY APPLICATION

6.1 Overview
6.2 PC
6.3 Smartphones
6.4 TV

7 GLOBAL WIRELESS GAMEPAD MARKET, BY GEOGRAPHY

7.1 Overview
7.2 North America
- 7.2.1 U.S.
- 7.2.2 Canada
- 7.2.3 Mexico
7.3 Europe
- 7.3.1 Germany
- 7.3.2 U.K.
- 7.3.3 France
- 7.3.4 Rest of Europe
7.4 Asia Pacific
- 7.4.1 China
- 7.4.2 Japan
- 7.4.3 India
- 7.4.4 Rest of Asia Pacific
7.5 Rest of the World
- 7.5.1 Latin America
- 7.5.2 Middle East and Africa

8 GLOBAL WIRELESS GAMEPAD MARKET COMPETITIVE LANDSCAPE

8.1 Overview
8.2 Company Market Ranking
8.3 Key Development Strategies

9 COMPANY PROFILES

9.1 Logitech
- 9.1.1 Overview
- 9.1.2 Financial Performance
- 9.1.3 Product Outlook
- 9.1.4 Key Developments
9.2 Microsoft
- 9.2.1 Overview
- 9.2.2 Financial Performance
- 9.2.3 Product Outlook
- 9.2.4 Key Developments
9.3 Razer
- 9.3.1 Overview
- 9.3.2 Financial Performance
- 9.3.3 Product Outlook
- 9.3.4 Key Developments
9.4 Catz
- 9.4.1 Overview
- 9.4.2 Financial Performance
- 9.4.3 Product Outlook
- 9.4.4 Key Developments
9.5 SONY
- 9.5.1 Overview
- 9.5.2 Financial Performance
- 9.5.3 Product Outlook
- 9.5.4 Key Developments
9.6 SpeeedLink
- 9.6.1 Overview
- 9.6.2 Financial Performance
- 9.6.3 Product Outlook
- 9.6.4 Key Developments
9.7 Samsung
- 9.7.1 Overview
- 9.7.2 Financial Performance
- 9.7.3 Product Outlook
- 9.7.4 Key Developments
9.8 GameSir
- 9.8.1 Overview
- 9.8.2 Financial Performance
- 9.8.3 Product Outlook
- 9.8.4 Key Developments
9.9 Saitake
- 9.9.1 Overview
- 9.9.2 Financial Performance
- 9.9.3 Product Outlook
- 9.9.4 Key Developments
9.10 BETOP Rumble
- 9.10.1 Overview
- 9.10.2 Financial Performance
- 9.10.3 Product Outlook
- 9.10.4 Key Developments