中國的美髮產品市場趨勢
市場調查報告書
商品編碼
968558

中國的美髮產品市場趨勢

Hair Styling Products Market Trends in China

出版日期: | 出版商: Asia Market Information & Development Co. | 英文 137 Pages | 訂單完成後即時交付

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在過去的20年中,市場發展迅速。中國製造業能力的急劇擴大和消費者支出的增加改變了中國的社會和經濟。中國成為世界主要的工業和消費產品生產國之一。中國遠遠超越了世界其他地區,並且是全球商品和服務消費增長最快的市場。在採礦和製造業生產,進出口,消費者支出和資本投資持續增長的刺激下,中國經濟保持了20多年的快速增長。隨著中國政府對行業進行監管並鼓勵行業整合以提高其在全球市場的競爭力,預計中型到大型公司之間將迅速整合。

本報告提供中國的美髮產品市場相關調查分析,提供商業環境,市場趨勢與預測,及行銷策略等相關的系統性資訊。

目錄

第1章 簡介

  • 調查範圍·調查手法
  • 摘要整理

第2章 商業環境

  • 經濟展望
  • 主要經濟指標
  • 工業生產
  • 人口及人力資源
  • 外國投資
  • 國際貿易
  • 金融及稅法
  • 銀行系統及法規
  • 外匯
  • 稅金,關稅率,關稅
  • 市場趨勢
  • 技術開發
  • 市場開發
  • 主要產業的發展
  • 地區開發
  • 企業開發
  • 勞動市場的發展

第3章 美髮產品市場趨勢

  • 美髮產品市場趨勢
  • 目前市場分析
  • 市場開發趨勢
  • 市場課題
  • 主要的生產者
  • 目前問題
  • 包裝法
  • 中國的零售市場趨勢
  • 消費者所得趨勢
  • 消費者支出趨勢:各地區
  • 東北部
  • 北部
  • 東南部
  • 中央部
  • 西南部
  • 西北部

第4章 行銷策略

  • 中國市場進入概要
  • 中國的流通系統
  • 通路
  • 運輸及貨物基礎設施
  • 通訊
  • 進入中國市場
  • 中國的出口
  • 許可證
  • 專利權
  • 電子商務
  • 公司及當地經銷商
  • 代表辦事處及子企業
  • 合資企業
  • 完全外資企業
Product Code: 2212

This study focuses on China's Hair Styling Products market trends. In the two past decades, the market has been growing at a fast pace. The dramatic expansions of the manufacturing capabilities and rising consumer consumptions in China have transformed China's society and economy. China is one of the world's major producers for industrial and consumer products. Far outpacing other economies in the world, China is the world's fastest growing market for the consumptions of goods and services. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, imports & exports, consumer consumption and capital investment for over two decades. Rapid consolidation between medium and large players is anticipated since the Chinese government has been encouraging industry consolidation with an effort to regulate the industry and to improve competitiveness in the world market.

Although China has enjoyed the benefits of an expanding market for production and distribution, the industry is suffering from minimal innovation and investment in R&D and new product development. The sector's economies of scale have yet to be achieved. Most domestic manufacturers lack the autonomic intellectual property and financial resources to develop their own brand name products.

This new study focuses on market trends and forecasts with historical data (2012, 2017 and 2022) and long-term forecasts through 2027 and 2032 are presented.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases.

Asia Market Info & Dev Co. is one of the leading sources for up-to-date market information and research on the fastest-growing Chinese markets. We have published over 2,000 reports focusing on the Chinese markets, industry forecasts and company profiles. We provide hard-to-find market data and analyses. Our publications are intended to help international marketers identify business opportunities and promote their product sales in the Chinese markets.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
  • Key Economic Indicators
  • Industrial Output
  • Population and Labor
  • Foreign Investment
  • Foreign Trade
  • Financial and Tax Regulations
  • Banking System and Regulations
  • Foreign Exchange
  • Taxes, Tariff and Custom Duties
  • Market Trends
  • Technology Development
  • Market Development
  • Major Industry Development
  • Regional Development
  • Enterprise Development
  • Labor Market Development

III. HAIR STYLING PRODUCTS MARKET TRENDS

  • Hair Styling Products Market Trends
  • Current Market Analyses
  • Market Development Trends
  • Market Challenges
  • Major Producers
  • Current Issues
  • Packaging Legislation
  • Chinese Retail Market Trends
  • Consumer Income Trends
  • Consumer Spending Trends by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

IV. MARKETING STRATEGIES

  • China Market Entry Overview
  • China's Distribution System
  • Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • China's Market Entry
  • Exporting to China
  • License
  • Franchising
  • E-Commerce
  • Trading Companies and Local Agents
  • Representative Offices and Subsidiaries
  • Joint Ventures
  • Wholly Foreign-Owned Enterprise

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade

III. HAIR STYLING PRODUCTS MARKET TRENDS

  • Hair Styling Products Sales and Forecasts
  • Chinese Retail Market Trends
  • Consumer Spending Trends by Region
  • Northeast
  • North
  • Southeast
  • Central
  • Southwest
  • Northwest

LIST OF CHARTS

I. INTRODUCTION

  • Economic Outlook Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade

III. HAIR STYLING PRODUCTS MARKET TRENDS

  • Hair Styling Products Sales and Forecasts
  • Chinese Retail Market Trends
  • Retail Sales by Type