教育與學習分析市場：全球市場規模、佔有率、趨勢分析、機遇、預測報告，2019-2029

到 2029 年，全球教學分析市場規模將成長 3.8 倍，達到 265 億美元

由於對個性化學習的日益關注和對數據驅動決策的日益重視，全球教育和學習分析市場正在蓬勃發展。

領先的戰略諮詢和市場研究公司 BlueWeave Consulting 最近估計，2022 年全球教學分析市場規模將達到 68.7 億美元。 BlueWeave預測，在2023-2029年的預測期內，全球教學分析市場規模將以25.23%的年複合成長率穩步成長，到2029年達到265億美元。全球教學分析市場的主要成長促進因素是日益關注個性化和適應性學習、擴大採用數位學習平台和工具、提高教育效率和效果、學生成果和教育的需求，其中包括對數據不斷成長的需求- 驅動洞察以改善整體成果。虛擬學習環境（VLE）、學習管理系統（LMS）、學生資訊系統和圖書館管理系統等基於軟體的系統的廣泛使用預計將為市場成長做出重大貢獻。移動學習設備、學生資訊系統、講座捕捉工具和學習管理工具等電子學習技術的出現，使學習者能夠從傳統教育系統中獲得寶貴的見解，並提高生產力。技術進步，例如整合學生數據並促進學校和學院表現分析的數位平台的開發，也在擴大市場方面發揮著重要作用。此外，人們越來越認知到教學分析在為學生和專業人員開發有效的學習和培訓計劃方面的好處，預計這將進一步推動市場成長。然而，數據隱私和安全問題以及技術基礎設施和整合挑戰預計將在分析期間抑制整個市場的成長。

該報告的詳細分析提供了有關全球教育和學習分析市場的成長潛力、未來趨勢和統計數據的資訊。它還揭示了推動市場總規模預測的因素。該報告承諾為決策者提供全球教育和學習分析市場的最新技術趨勢以及行業見解，以做出明智的戰略決策。它還分析了市場的成長促進因素、挑戰和競爭力。

目錄

第1章 研究框架

第2章 執行摘要

第3章 全球教學分析市場洞察

• 行業價值鏈分析
• DROC分析
  • 成長動力
    • 日益關注個性化學習
    • 數據驅動的決策將變得更加重要
  • 抑制因素
    • 數據隱私和安全問題
    • 技術基礎設施和整合挑戰
  • 機會
    • 早期干涉的預測分析
    • 機構規劃和資源配置
  • 任務
    • 數據品質和互操作性
    • 技能差距和職業發展
• 技術進步/最新發展
• 監管框架
• 波特五力分析

第4章 全球教育和學習分析市場概述

• 2019-2029年市場規模及預測
  • 按金額
• 市場佔有率及預測
  • 按成分
    • 軟體
    • 服務
  • 按部署方式
    • 本地
    • 雲
  • 按用途
    • 人才獲取和保留
    • 課程開發和干涉管理
    • 績效管理
    • 預算和財務管理
    • 商業管理
    • 其他
  • 按最終用戶
    • 學術的
    • 企業
  • 按地區
    • 北美
    • 歐洲
    • 亞太地區 (APAC)
    • 拉丁美洲 (LATAM)
    • 中東和非洲 (MEA)

第5章 北美教育與學習分析市場

• 2019-2029年市場規模及預測
  • 按金額
• 市場佔有率及預測
  • 按成分
  • 按部署方式
  • 按用途
  • 按最終用戶
  • 按國家/地區
    • 美國
    • 加拿大

第6章 歐洲教育和學習分析市場

• 2019-2029年市場規模及預測
  • 按金額
• 市場佔有率及預測
  • 按成分
  • 按部署方式
  • 按用途
  • 按最終用戶
  • 按國家/地區
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 比利時
    • 俄羅斯
    • 荷蘭
    • 其他歐洲國家

第7章 亞太地區教育與學習分析市場

• 2019-2029年市場規模及預測
  • 按金額
• 市場佔有率及預測
  • 按成分
  • 按部署方式
  • 按用途
  • 按最終用戶
  • 按國家/地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳大利亞和紐西蘭
    • 印度尼西亞
    • 馬來西亞
    • 新加坡
    • 越南
    • 亞太地區其他國家

第8章 拉丁美洲教育和學習分析市場

• 2019-2029年市場規模及預測
  • 按金額
• 市場佔有率及預測
  • 按成分
  • 按部署方式
  • 按用途
  • 按最終用戶
  • 按國家/地區
    • 巴西
    • 墨西哥
    • 阿根廷
    • 秘魯
    • 拉丁美洲其他地區

第9章 中東和非洲教育與學習分析市場

• 2019-2029年市場規模及預測
  • 按金額
• 市場佔有率及預測
  • 按成分
  • 按部署方式
  • 按用途
  • 按最終用戶
  • 按國家/地區
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 科威特
    • 南非
    • 奈及利亞
    • 阿爾及利亞
    • MEA 的其餘部分

第10章 競爭格局

• 主要公司及其產品列表
• 2022 年全球教學分析市場佔有率分析
• 通過管理參數進行競爭基準測試
• 主要戰略發展（合併、收購、合作夥伴關係等）

第11章COVID-19 對教育和學習分析市場的影響

第12章公司簡介（公司簡介、財務矩陣、競爭格局、關鍵人才、主要競爭、聯繫地址、戰略展望、SWOT分析）

• IBM Corporation
• Microsoft Corporation
• Oracle Corporation
• SAP SE
• Blackboard Inc.
• Pearson PLC
• D2L Corporation
• Tableau Software（now part of Salesforce）
• SAS Institute Inc.
• Instructure Inc.
• Google LLC
• Alteryx Inc.
• QlikTech International AB
• Saba Software Inc.
• Ellucian Company LP
• Other Prominent Players

第13章關鍵戰略建議

第14章調查方法

Global Education and Learning Analytics Market Size Zooming 3.8X to Touch USD 26.5 Billion by 2029.

Global education and learning analytics market is flourishing because of an increasing focus on personalized learning and growing emphasis on data-driven decision making.

BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Global education and learning analytics market size at USD 6.87 billion in 2022. During the forecast period between 2023 and 2029, BlueWeave expects Global education and learning analytics market size to grow at a robust CAGR of 25.23% reaching a value of USD 26.5 billion by 2029. Major growth drivers for the global education and learning analytics market include an increasing focus on personalized and adaptive learning, the growing adoption of digital learning platforms and tools, the need to improve educational efficiency and effectiveness, and the rising demand for data-driven insights to enhance student outcomes and educational outcomes overall. The extensive utilization of software-based systems such as virtual learning environments (VLE), learning management systems (LMS), student information systems, and library management systems is expected to contribute significantly to market growth. The availability of e-learning technologies, including mobile learning devices, student information systems, lecture capture tools, and learning management tools, has empowered learners to gain valuable insights from traditional educational systems and increase their productivity. Technological advancements, such as the development of digital platforms that consolidate student data and facilitate performance analysis in schools and universities, also play a vital role in expanding the market. Also, there is growing awareness of the benefits of education and learning analytics in the development of effective learning and training programs for students and professionals, which is expected to further drive market growth. However, data privacy and security concerns and technical infrastructure and integration challenges are anticipated to restrain the overall market growth during the period in analysis.

Global Education and Learning Analytics Market - Overview:

The global education and learning analytics market refers to the market for analytical tools and solutions that are specifically designed for the education sector. It encompasses the use of data analysis techniques and technologies to gather, analyze, and interpret data related to educational activities and processes. Education and learning analytics aim to provide insights and actionable information to educators, administrators, and policymakers, enabling them to make data-driven decisions to enhance student learning outcomes, improve teaching methodologies, optimize educational resources, and identify areas for improvement. These analytics solutions utilize data from various sources, such as student assessments, digital learning platforms, attendance records, and demographic information, to generate meaningful insights and support evidence-based decision-making in the education sector.

Impact of COVID-19 on Global Education and Learning Analytics Market:

COVID-19 pandemic had a positive impact on the global education and learning analytics market. The widespread closure of educational institutions and the shift towards remote learning have accelerated the adoption of digital platforms and tools, leading to a surge in data generation. There has been a notable improvement in the accessibility, engagement, and contextualization of e-learning resources such as e-books, graphics, models, online video-based micro-courses, animations, quizzes, games, and e-notes. This is attributed to the progress in Information and Communication Technology (ICT) in the field of education. The integration of ICT in education encourages students to utilize e-learning tools to support their studies. Also, UNESCO has been actively assisting several countries in mitigating the impact of school closures by facilitating the continuation of education through distance learning initiatives. Consequently, significant government initiatives and the widespread adoption of e-learning are expected to enhance the accessibility and utilization of learning analytics post the COVID-19 pandemic.. The pandemic has highlighted the importance of data-driven decision-making in education. However, challenges such as data privacy concerns, access to reliable internet connectivity, and the digital divide have also emerged.

Global Education and Learning Analytics Market - By Application:

Based on application, the global education and learning analytics market is divided into People Acquisition & Retention, Curriculum Development & Intervention Management, Performance Management, Budget & Finance Management, and Operations Management segments. The performance management segment holds the highest share in the global education and learning analytics market due to its critical role in assessing and enhancing student and institutional performance. Performance management analytics enable educational institutions to measure and track student progress, identify areas for improvement, and implement targeted interventions. These analytics solutions provide valuable insights into student outcomes, learning effectiveness, and teaching methodologies. By utilizing performance management analytics, educational institutions can make data-driven decisions to optimize teaching strategies, curriculum design, and resource allocation, ultimately improving educational quality and outcomes.

Competitive Landscape:

Major players operating in the global education and learning analytics market include: IBM Corporation, Microsoft Corporation, Oracle Corporation, SAP SE, Blackboard Inc., Pearson PLC, D2L Corporation, Tableau Software (now part of Salesforce), SAS Institute Inc., Instructure Inc., Google LLC, Alteryx Inc., QlikTech International AB, Saba Software Inc., and Ellucian Company L.P. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.

The in-depth analysis of the report provides information about growth potential, upcoming trends, and statistics of Global Education and Learning Analytics Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in Global Education and Learning Analytics Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.

Table of Contents

1. Research Framework

• 1.1. Research Objective
• 1.2. Product Overview
• 1.3. Market Segmentation

2. Executive Summary

3. Global Education and Learning Analytics Market Insights

• 3.1. Industry Value Chain Analysis
• 3.2. DROC Analysis
  • 3.2.1. Growth Drivers
    • 3.2.1.1. Increasing Focus on Personalized Learning
    • 3.2.1.2. Growing Emphasis on Data-Driven Decision Making
  • 3.2.2. Restraints
    • 3.2.2.1. Data Privacy and Security Concerns
    • 3.2.2.2. Technical Infrastructure and Integration Challenges
  • 3.2.3. Opportunities
    • 3.2.3.1. Predictive Analytics for Early Intervention
    • 3.2.3.2. Institutional Planning and Resource Allocation
  • 3.2.4. Challenges
    • 3.2.4.1. Data Quality and Interoperability
    • 3.2.4.2. Skill Gap and Professional Development
• 3.3. Technology Advancements/Recent Developments
• 3.4. Regulatory Framework
• 3.5. Porter's Five Forces Analysis
  • 3.5.1. Bargaining Power of Suppliers
  • 3.5.2. Bargaining Power of Buyers
  • 3.5.3. Threat of New Entrants
  • 3.5.4. Threat of Substitutes
  • 3.5.5. Intensity of Rivalry

4. Global Education and Learning Analytics Market Overview

• 4.1. Market Size & Forecast, 2019-2029
  • 4.1.1. By Value (USD Billion)
• 4.2. Market Share and Forecast
  • 4.2.1. By Component
    • 4.2.1.1. Software
    • 4.2.1.2. Services
  • 4.2.2. By Deployment Mode
    • 4.2.2.1. On-premises
    • 4.2.2.2. Cloud
  • 4.2.3. By Application
    • 4.2.3.1. People Acquisition & Retention
    • 4.2.3.2. Curriculum Development & Intervention Management
    • 4.2.3.3. Performance Management
    • 4.2.3.4. Budget & Finance Management
    • 4.2.3.5. Operations Management
    • 4.2.3.6. Others
  • 4.2.4. By End User
    • 4.2.4.1. Academic
    • 4.2.4.2. Enterprises
  • 4.2.5. By Region
    • 4.2.5.1. North America
    • 4.2.5.2. Europe
    • 4.2.5.3. Asia Pacific (APAC)
    • 4.2.5.4. Latin America (LATAM)
    • 4.2.5.5. Middle East and Africa (MEA)

5. North America Education and Learning Analytics Market

• 5.1. Market Size & Forecast, 2019-2029
  • 5.1.1. By Value (USD Billion)
• 5.2. Market Share & Forecast
  • 5.2.1. By Component
  • 5.2.2. By Deployment Mode
  • 5.2.3. By Application
  • 5.2.4. By End User
  • 5.2.5. By Country
    • 5.2.5.1. United States
    • 5.2.5.1.1. By Component
    • 5.2.5.1.2. By Deployment Mode
    • 5.2.5.1.3. By Application
    • 5.2.5.1.4. By End User
    • 5.2.5.2. Canada
    • 5.2.5.2.1. By Component
    • 5.2.5.2.2. By Deployment Mode
    • 5.2.5.2.3. By Application
    • 5.2.5.2.4. By End User

6. Europe Education and Learning Analytics Market

• 6.1. Market Size & Forecast, 2019-2029
  • 6.1.1. By Value (USD Billion)
• 6.2. Market Share & Forecast
  • 6.2.1. By Component
  • 6.2.2. By Deployment Mode
  • 6.2.3. By Application
  • 6.2.4. By End User
  • 6.2.5. By Country
    • 6.2.5.1. Germany
    • 6.2.5.1.1. By Component
    • 6.2.5.1.2. By Deployment Mode
    • 6.2.5.1.3. By Application
    • 6.2.5.1.4. By End User
    • 6.2.5.2. United Kingdom
    • 6.2.5.2.1. By Component
    • 6.2.5.2.2. By Deployment Mode
    • 6.2.5.2.3. By Application
    • 6.2.5.2.4. By End User
    • 6.2.5.3. Italy
    • 6.2.5.3.1. By Component
    • 6.2.5.3.2. By Deployment Mode
    • 6.2.5.3.3. By Application
    • 6.2.5.3.4. By End User
    • 6.2.5.4. France
    • 6.2.5.4.1. By Component
    • 6.2.5.4.2. By Deployment Mode
    • 6.2.5.4.3. By Application
    • 6.2.5.4.4. By End User
    • 6.2.5.5. Spain
    • 6.2.5.5.1. By Component
    • 6.2.5.5.2. By Deployment Mode
    • 6.2.5.5.3. By Application
    • 6.2.5.5.4. By End User
    • 6.2.5.6. Belgium
    • 6.2.5.6.1. By Component
    • 6.2.5.6.2. By Deployment Mode
    • 6.2.5.6.3. By Application
    • 6.2.5.6.4. By End User
    • 6.2.5.7. Russia
    • 6.2.5.7.1. By Component
    • 6.2.5.7.2. By Deployment Mode
    • 6.2.5.7.3. By Application
    • 6.2.5.7.4. By End User
    • 6.2.5.8. The Netherlands
    • 6.2.5.8.1. By Component
    • 6.2.5.8.2. By Deployment Mode
    • 6.2.5.8.3. By Application
    • 6.2.5.8.4. By End User
    • 6.2.5.9. Rest of Europe
    • 6.2.5.9.1. By Component
    • 6.2.5.9.2. By Deployment Mode
    • 6.2.5.9.3. By Application
    • 6.2.5.9.4. By End User

7. Asia-Pacific Education and Learning Analytics Market

• 7.1. Market Size & Forecast, 2019-2029
  • 7.1.1. By Value (USD Billion)
• 7.2. Market Share & Forecast
  • 7.2.1. By Component
  • 7.2.2. By Deployment Mode
  • 7.2.3. By Application
  • 7.2.4. By End User
  • 7.2.5. By Country
    • 7.2.5.1. China
    • 7.2.5.1.1. By Component
    • 7.2.5.1.2. By Deployment Mode
    • 7.2.5.1.3. By Application
    • 7.2.5.1.4. By End User
    • 7.2.5.2. India
    • 7.2.5.2.1. By Component
    • 7.2.5.2.2. By Deployment Mode
    • 7.2.5.2.3. By Application
    • 7.2.5.2.4. By End User
    • 7.2.5.3. Japan
    • 7.2.5.3.1. By Component
    • 7.2.5.3.2. By Deployment Mode
    • 7.2.5.3.3. By Application
    • 7.2.5.3.4. By End User
    • 7.2.5.4. South Korea
    • 7.2.5.4.1. By Component
    • 7.2.5.4.2. By Deployment Mode
    • 7.2.5.4.3. By Application
    • 7.2.5.4.4. By End User
    • 7.2.5.5. Australia & New Zealand
    • 7.2.5.5.1. By Component
    • 7.2.5.5.2. By Deployment Mode
    • 7.2.5.5.3. By Application
    • 7.2.5.5.4. By End User
    • 7.2.5.6. Indonesia
    • 7.2.5.6.1. By Component
    • 7.2.5.6.2. By Deployment Mode
    • 7.2.5.6.3. By Application
    • 7.2.5.6.4. By End User
    • 7.2.5.7. Malaysia
    • 7.2.5.7.1. By Component
    • 7.2.5.7.2. By Deployment Mode
    • 7.2.5.7.3. By Application
    • 7.2.5.7.4. By End User
    • 7.2.5.8. Singapore
    • 7.2.5.8.1. By Component
    • 7.2.5.8.2. By Deployment Mode
    • 7.2.5.8.3. By Application
    • 7.2.5.8.4. By End User
    • 7.2.5.9. Vietnam
    • 7.2.5.9.1. By Component
    • 7.2.5.9.2. By Deployment Mode
    • 7.2.5.9.3. By Application
    • 7.2.5.9.4. By End User
    • 7.2.5.10. Rest of APAC
    • 7.2.5.10.1. By Component
    • 7.2.5.10.2. By Deployment Mode
    • 7.2.5.10.3. By Application
    • 7.2.5.10.4. By End User

8. Latin America Education and Learning Analytics Market

• 8.1. Market Size & Forecast, 2019-2029
  • 8.1.1. By Value (USD Billion)
• 8.2. Market Share & Forecast
  • 8.2.1. By Component
  • 8.2.2. By Deployment Mode
  • 8.2.3. By Application
  • 8.2.4. By End User
  • 8.2.5. By Country
    • 8.2.5.1. Brazil
    • 8.2.5.1.1. By Component
    • 8.2.5.1.2. By Deployment Mode
    • 8.2.5.1.3. By Application
    • 8.2.5.1.4. By End User
    • 8.2.5.2. Mexico
    • 8.2.5.2.1. By Component
    • 8.2.5.2.2. By Deployment Mode
    • 8.2.5.2.3. By Application
    • 8.2.5.2.4. By End User
    • 8.2.5.3. Argentina
    • 8.2.5.3.1. By Component
    • 8.2.5.3.2. By Deployment Mode
    • 8.2.5.3.3. By Application
    • 8.2.5.3.4. By End User
    • 8.2.5.4. Peru
    • 8.2.5.4.1. By Component
    • 8.2.5.4.2. By Deployment Mode
    • 8.2.5.4.3. By Application
    • 8.2.5.4.4. By End User
    • 8.2.5.5. Rest of LATAM
    • 8.2.5.5.1. By Component
    • 8.2.5.5.2. By Deployment Mode
    • 8.2.5.5.3. By Application
    • 8.2.5.5.4. By End User

9. Middle East & Africa Education and Learning Analytics Market

• 9.1. Market Size & Forecast, 2019-2029
  • 9.1.1. By Value (USD Billion)
• 9.2. Market Share & Forecast
  • 9.2.1. By Component
  • 9.2.2. By Deployment Mode
  • 9.2.3. By Application
  • 9.2.4. By End User
  • 9.2.5. By Country
    • 9.2.5.1. Saudi Arabia
    • 9.2.5.1.1. By Component
    • 9.2.5.1.2. By Deployment Mode
    • 9.2.5.1.3. By Application
    • 9.2.5.1.4. By End User
    • 9.2.5.2. UAE
    • 9.2.5.2.1. By Component
    • 9.2.5.2.2. By Deployment Mode
    • 9.2.5.2.3. By Application
    • 9.2.5.2.4. By End User
    • 9.2.5.3. Qatar
    • 9.2.5.3.1. By Component
    • 9.2.5.3.2. By Deployment Mode
    • 9.2.5.3.3. By Application
    • 9.2.5.3.4. By End User
    • 9.2.5.4. Kuwait
    • 9.2.5.4.1. By Component
    • 9.2.5.4.2. By Deployment Mode
    • 9.2.5.4.3. By Application
    • 9.2.5.4.4. By End User
    • 9.2.5.5. South Africa
    • 9.2.5.5.1. By Component
    • 9.2.5.5.2. By Deployment Mode
    • 9.2.5.5.3. By Application
    • 9.2.5.5.4. By End User
    • 9.2.5.6. Nigeria
    • 9.2.5.6.1. By Component
    • 9.2.5.6.2. By Deployment Mode
    • 9.2.5.6.3. By Application
    • 9.2.5.6.4. By End User
    • 9.2.5.7. Algeria
    • 9.2.5.7.1. By Component
    • 9.2.5.7.2. By Deployment Mode
    • 9.2.5.7.3. By Application
    • 9.2.5.7.4. By End User
    • 9.2.5.8. Rest of MEA
    • 9.2.5.8.1. By Component
    • 9.2.5.8.2. By Deployment Mode
    • 9.2.5.8.3. By Application
    • 9.2.5.8.4. By End User

10. Competitive Landscape

• 10.1. List of Key Players and Their Offerings
• 10.2. Global Education and Learning Analytics Market Share Analysis, 2022
• 10.3. Competitive Benchmarking, By Operating Parameters
• 10.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)

11. Impact of Covid-19 on Education and Learning Analytics Market

12. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)

• 12.1. IBM Corporation
• 12.2. Microsoft Corporation
• 12.3. Oracle Corporation
• 12.4. SAP SE
• 12.5. Blackboard Inc.
• 12.6. Pearson PLC
• 12.7. D2L Corporation
• 12.8. Tableau Software (now part of Salesforce)
• 12.9. SAS Institute Inc.
• 12.10. Instructure Inc.
• 12.11. Google LLC
• 12.12. Alteryx Inc.
• 12.13. QlikTech International AB
• 12.14. Saba Software Inc.
• 12.15. Ellucian Company L.P.
• 12.16. Other Prominent Players

13. Key Strategic Recommendations

14. Research Methodology

• 14.1. Qualitative Research
  • 14.1.1. Primary & Secondary Research
• 14.2. Quantitative Research
• 14.3. Market Breakdown & Data Triangulation
  • 14.3.1. Secondary Research
  • 14.3.2. Primary Research
• 14.4. Breakdown of Primary Research Respondents, By Region
• 14.5. Assumptions & Limitations