![]() |
市場調查報告書
商品編碼
1424937
全球智慧鏡子市場規模研究與預測,按安裝類型(壁掛式、獨立式)、應用(住宅、商業)、配銷通路(線上、線下)和區域分析,2023-2030Global Smart-Mirror Market Size study & Forecast, by Installation Type (Wall Mounted, Free-Standing), by Application (Residential, Commercial), by Distribution Channel (Online, Offline) and Regional Analysis, 2023-2030 |
2022年全球智慧鏡市場價值約為5.146億美元,預計在2023-2030年預測期內將以超過8.8%的健康成長率成長。智慧鏡子是一種雙向鏡子,顯示器嵌入玻璃中。鏡子的表面支援天氣預報、當前時間、動態消息、即將到來的約會等功能。智慧鏡子市場正在擴大,因為將智慧鏡子放置在各種商業環境中,例如購物中心、沙龍和水療中心、健身和舞蹈中心有助於改善客戶體驗、使用電腦等先進技術現代智慧後視鏡中的視覺、虛擬實境和擴增實境進一步增強了其功能,汽車領域智慧後視鏡的採用也有望推動市場的發展。
智慧鏡子在零售領域越來越受歡迎,因為它們允許顧客虛擬試穿衣服、配件和化妝品。這為顧客創造了身臨其境的購物體驗。此外,智慧鏡子可以顯示產品詳細資訊、特價優惠和客製化廣告,為顧客提供互動和有趣的體驗,從而提高接受度並擴大市場。此外,世界各地的人們都在日常生活的各個方面積極尋求客製化和個性化的體驗,例如個人美容和家居裝飾。智慧鏡子允許用戶設定顯示偏好、照明和其他功能,並提供個人化的健康、時尚和美容建議,從而滿足了這項需求。例如,2022年2月,人工智慧解決方案公司MySize推出了互動式智慧鏡子FirstLook,用於整合到真實的商業商店。 FirstLook智慧鏡子擁有鏡面般的觸控顯示器和先進的功能,例如互動式3D試穿體驗、風格推薦系統和第三方POS。這改善了客戶的整體購買體驗。此外,隨著居民擴大採用智慧家庭設備,商業中心開始在其場所安裝自動化設備,預計發展中國家對智慧鏡子的需求將會上升。此外,對使用更少能源或電力的環保、節能智慧鏡子的需求不斷增加,預計將在未來幾年創造大量市場機會。然而,智慧鏡子通常與攝影機、感測器和連接功能相連,引發了對用戶安全和隱私的擔憂。智慧鏡子收集和分析個人資料,如果管理不當和安全,可能會導致未經授權的存取或侵犯隱私。這些考慮因素使得用戶獲得對此類產品的信任至關重要,限制了消費者對智慧鏡子的採用,從而抑制了整體市場的成長。
全球智慧鏡市場研究涵蓋的關鍵區域包括亞太地區、北美、歐洲、拉丁美洲以及中東和非洲。北美在 2022 年佔據市場主導地位。該地區的主導地位可歸因於智慧技術採用的增加以及客戶偏好的不斷成長。憑藉即時資訊顯示、無縫虛擬助理互動和可自訂功能,它們吸引了北美家庭。隨著電子商務的擴張,該行業必將受益,預計透過創新和先進技術在整個分銷鏈中智慧鏡子的廣泛整合,該行業將進一步成長。預計亞太地區在預測期內將顯著成長,中國、日本和韓國等國家的主要製造商的強大影響力和技術突破正在推動亞太地區智慧鏡市場的成長。這些國家以其技術和電子創新而聞名,有利於開發和部署尖端的智慧鏡子解決方案。
研究的目的是確定近年來不同細分市場和國家的市場規模,並預測未來幾年的價值。該報告旨在涵蓋參與研究的國家內該行業的定性和定量方面。
該報告還提供了有關促進因素和挑戰等關鍵方面的詳細資訊,這些因素將決定市場的未來成長。此外,它還涵蓋了利害關係人投資的微觀市場的潛在機會,以及對主要參與者的競爭格局和產品供應的詳細分析。
Global Smart-Mirror Market is valued at approximately USD 514.6 million in 2022 and is anticipated to grow with a healthy growth rate of more than 8.8% during the forecast period 2023-2030. A Smart Mirror is a two-way mirror with a display embedded into the glass. The mirror's surface, enable features , such as weather forecast, current time, news feed, upcoming appointments, and more. The Smart-Mirror Market is expanding because of factors such as placing Smart-Mirrors in a variety of commercial settings, for example, shopping malls, Salons and spas, Fitness and dance centers helps in improving client experience, use of advanced technology such as computer vision, virtual reality, and augmented reality in modern day smart mirrors further increases its functionality, adoption of smart mirrors in the automotive sector is also expected to drive the market.
Smart mirrors are becoming more and more popular in the retail sector as they allow customers to virtually try on clothing, accessories, and makeup. This creates an immersive shopping experience for customers. In addition, smart mirrors can display product details, special offers, and customized commercials, giving customers an interactive and interesting experience that boosts acceptance and expands the market. Furthermore, people all around the world are actively seeking customized and personalized experiences in several parts of their everyday lives, such as personal grooming and home decor. Smart mirrors meet this demand by allowing users to set display preferences, illumination, and other features, as well as providing personalized wellness, fashion, and beauty recommendations. For example, In February 2022, MySize, an AI solutions company, has launched an interactive smart mirror FirstLook for integration into real commercial stores. The FirstLook Smart Mirror boasts a mirror-like touch display and advanced features such as an interactive 3D try-on experience, style recommendation system and a third-party POS. This improves the whole purchasing experience for customers. Furthermore, demand for smart mirrors is predicted to rise in developing countries as residents increasingly adopt smart home devices and commercial centers are beginning to install automated devices on their premises. In addition, the increased demand for environmentally friendly and energy-efficient smart mirrors that use less energy or electricity is expected to create considerable market opportunities in the upcoming years. However, smart mirrors are regularly linked to cameras, sensors, and connectivity features, creating concerns about user security and privacy. Smart mirrors collect and analyze personal data, which, if not managed properly and securely, can lead to unauthorized access or privacy violations. Such considerations make it vital for users to gain trust in such products, limiting consumer adoption of smart mirrors thus stifling overall market growth.
The key regions considered for the Global Smart-Mirror Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. North America dominated the market in 2022. The region's dominance can be ascribed to a rise in smart technology adoption, coupled with a growing customer preference. With real-time information display, seamless virtual assistant interaction, and customizable features, they appeal to North American families. As e-commerce expands, the industry is set to benefit, anticipating further growth through innovation and widespread integration of advanced technology in smart mirrors across the distribution chain. Asia Pacific is expected to grow significantly over the forecast period, the strong presence of key manufacturers and technical breakthroughs in countries such as China, Japan, and South Korea are driving the growth of the Asia Pacific Smart Mirror Market. These countries are known for their technological and electronic innovation, allowing for the development and deployment of cutting-edge smart mirror solutions.
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
List of tables and figures are dummy in nature, final lists may vary in the final deliverable
List of tables and figures are dummy in nature, final lists may vary in the final deliverable