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健康美容化妝品

市場調查報告書

商品編碼

1509235

護髮產品市場：依產品類型、通路和地區分類

Hair Care Products Market, By Product Type (Shampoo, Conditioner & Mask, Hair Oil, Hair Gels, Hair Color, and Others ), By Distribution Channel, By Geography

出版日期: 2024年06月25日 | 出版商:

Coherent Market Insights | 英文 120 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2024年護髮產品市值為994.7億美元，預計到2031年將達到1,240.1億美元，2024年至2031年的複合年成長率為3.2%。

圖 1. 2024 年護髮產品市場佔有率（%），依地區分類

近年來，全球護髮產品市場穩定成長。消費者對外表和整裝儀容意識的提高推動了對各種護髮產品的需求，包括洗髮精、護髮素、染髮劑、髮膠噴霧和髮霜。特別是在新興國家，可支配收入的增加加上中產階級的壯大，導致個人護理和美容產品（包括護髮產品）的支出增加。此外，由於生活方式的改變、污染和工作壓力的增加，脫髮、頭皮屑和其他與頭髮相關的問題日益普遍，這進一步推動了藥用護髮產品的銷售。快速都市化、線上零售繁榮、行業主要企業透過創新產品進行積極行銷是預計在預測期內推動護髮產品市場的其他主要因素。

市場動態：

全球護髮產品市場主要是由消費者在個人美容方面支出的增加以及對新護髮趨勢的認知不斷增強所推動的。然而，高階品牌的高價格和化學品密集型主流產品的低品質預計將抑制市場成長。大公司推出使用天然成分和草藥生產的護髮產品代表了市場擴張的重大機會。原物料價格的大幅波動是製造商面臨的主要挑戰。市場開拓公司不斷開發新產品，擴大產品組合，並提供創新的包裝解決方案，以滿足不同地區不同客戶群的需求。合併、收購和合作是這個競爭激烈的市場中的其他顯著趨勢。

本研究的主要特點

該報告對全球護髮產品市場進行了詳細分析，並提供了以2023年為基準年的預測期（2024-2031）的市場規模和年複合成長率（CAGR%）。
它還強調了各個細分市場的潛在收益成長機會，並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的重要見解。
它根據公司亮點、產品系列、主要亮點、財務表現和策略等參數，介紹了全球護髮產品市場的主要企業。
據信，這份報告的見解將使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球護髮產品市場報告迎合了該行業的各種相關人員，如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。

市場佔有率分析
公司簡介
- L'Oreal SA
- Beiersdorf AG
- Procter &Gamble（P&G）
- Unilever
- Johnson &Johnson Services, Inc.
- Amorepacific
- The Estee Lauder Companies Inc.
- Kanebo Cosmetics Inc.
- Himalaya Global Holdings Ltd.
- Shiseido Co., Ltd.
- Lotus Herbals Pvt. Ltd.
- Natura &Co.
- Moroccanoil
- The Estee Lauder Companies Inc.
- Perse Beauty Inc.
- John Master's Organic
- Vogue International LLC（OGX）
- Real Purity Inc.
- Essential Care（Organics）Ltd.
- Rahua Classics
- Natulique
- Art Naturals

第9章分析師建議

命運之輪
分析師觀點
Coherent Opportunity Map

第10章

參考
調查方法

簡介目錄

Product Code: CMI1396

The hair care products market is estimated to be valued at USD 99.47 Bn in 2024 and is expected to reach USD 124.01 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 3.2% from 2024 to 2031.

Figure 1. Hair Care Products Market Share (%), By Region, 2024

The global hair care products market has been witnessing steady growth over the past few years. Growing consciousness about physical appearance and grooming among consumers has escalated the demand for various hair care products such as shampoos, conditioners, hair colors, hair sprays, and hair creams. Rising disposal incomes coupled with expanding middle-class population particularly in emerging nations have augmented the spending on personal care and grooming products including hair care items. Furthermore, increasing prevalence of hair fall, dandruff, and other hair-related issues owing to changing lifestyles, pollution, and growing work stress are further propelling the sales of medicated hair care goods. Rapid urbanization, online retail boom, and aggressive marketing by key industry players through innovative product offerings are some other key factors anticipated to drive the hair care products market during the forecast period.

Market Dynamics:

The global hair care products market is primarily driven by rising consumer spending on personal grooming and growing awareness about new hair care trends. However, high costs of premium brands and perceived low quality of chemical-laden mainstream products are expected to restrain the market growth. Advent of natural and herbal hair care product ranges by major players presents tremendous opportunities for market expansion. Significant price fluctuations of raw materials is a key challenge for manufacturers. Market players are continuously engaged in new product development, portfolio expansion, and innovative packaging solutions to target diverse customer segments across regions. Mergers, acquisitions, and partnerships are other notable trends witnessed in this highly competitive marketspace.

Key Features of the Study:

This report provides an in-depth analysis of the global hair care products market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global hair care products market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include L'Oreal S.A., Beiersdorf AG, Procter & Gamble (P&G), Unilever, Johnson & Johnson Services, Inc., Amorepacific, The Estee Lauder Companies Inc., Kanebo Cosmetics Inc., Himalaya Global Holdings Ltd., Shiseido Co., Ltd., Lotus Herbals Pvt. Ltd., Natura & Co., Moroccanoil, The Estee Lauder Companies Inc., Perse Beauty Inc., John Master's Organic, Vogue International LLC (OGX), Real Purity Inc., Essential Care (Organics) Ltd., Rahua Classics, Natulique, and Art Naturals
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global hair care products market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts

Detailed Segmentation-

By Product Type:
- Shampoo
- Conditioner & Mask
- Hair Oil
- Hair Gels
- Hair Color
- Others (Serum, Comb, etc.)
By Distribution Channel:
- Hypermarket & Supermarket
- Pharmacy & Drug Stores
- Specialty Store
- Online
- Others
By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Company Profiles:
- L'Oreal S.A.
- Beiersdorf AG
- Procter & Gamble (P&G)
- Unilever
- Johnson & Johnson Services, Inc.
- Amorepacific
- The Estee Lauder Companies Inc.
- Kanebo Cosmetics Inc.
- Himalaya Global Holdings Ltd.
- Shiseido Co., Ltd.
- Lotus Herbals Pvt. Ltd.
- Natura & Co.
- Moroccanoil
- The Estee Lauder Companies Inc.
- Perse Beauty Inc.
- John Master's Organic
- Vogue International LLC (OGX)
- Real Purity Inc.
- Essential Care (Organics) Ltd.
- Rahua Classics
- Natulique
- Art Naturals

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Product Type
- Market Snippet, By Distribution Channel
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- PEST Analysis
- PORTER's Five Forces Analysis
- Market Opportunities
- Regulatory Scenario
- Industry Trend
- Mergers and Acquisitions

4. Global Hair Care Products Market - Impact of Coronavirus (COVID-19) Pandemic

Overview
Factors Affecting the Global Hair Care Products Market
Impact Analysis

5. Global Hair Care Products Market, By Product Type, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Shampoo
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Conditioner & Mask
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Hair Oil
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Hair Gels
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Hair Color
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Others (Serum, Comb, etc.)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

6. Global Hair Care Products Market, By Distribution Channel, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Hypermarket & Supermarket
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Pharmacy & Drug Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Specialty Store
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Online
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

7. Global Hair Care Products Market, By Region, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, For Region, 2020-2031
North America
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - U.S.
  - Canada
Latin America
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn))
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - U.K.
  - Germany
  - Italy
  - France
  - Spain
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Middle East & Africa
- Introduction
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031 (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - GCC Countries
  - Israel
  - Rest of Middle East & Africa

8. Competitive Landscape

Market Share Analysis
Company Profiles
- L'Oreal S.A.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Beiersdorf AG
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Procter & Gamble (P&G)
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Unilever
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Johnson & Johnson Services, Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Amorepacific
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- The Estee Lauder Companies Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Kanebo Cosmetics Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Himalaya Global Holdings Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Shiseido Co., Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Lotus Herbals Pvt. Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Natura & Co.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Moroccanoil
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- The Estee Lauder Companies Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Perse Beauty Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- John Master's Organic
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Vogue International LLC (OGX)
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Real Purity Inc.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Essential Care (Organics) Ltd.
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Rahua Classics
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Natulique
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates
- Art Naturals
  - Company Overview
  - Product Portfolio
  - Recent Developments/Updates

9. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

10. Section

References
Research Methodology
About Us and Sales Contact
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