市場調查報告書
商品編碼
1463727
南美洲和中美洲假髮產品市場預測至 2030 年 - 區域分析 - 按產品類型、材料、最終用戶和配銷通路South & Central America False Hair Products Market Forecast to 2030 - Regional Analysis - by Product Type, Material, End User, and Distribution Channel |
2022年南美洲和中美洲假髮產品市值為5.7354億美元,預計到2030年將達到8.3512億美元;預計 2022 年至 2030 年CAGR為 4.8%。
接受癌症治療的患者脫髮率上升推動了南美洲和中美洲的假髮產品市場
化療、放射治療和其他一些癌症治療方法都是針對快速分裂的細胞,不幸的是,其中也包括毛囊。因此,接受癌症治療的患者經常會出現嚴重脫髮,這可能會造成情緒困擾並影響他們的自尊。
根據國際癌症研究機構(IARC)估計,2018年,全球報告了1700萬新發癌症病例和950萬癌症死亡病例。到2040年,由於生活方式、飲食習慣、酗酒、吸煙等的改變,預計新增癌症病例和死亡病例將分別增至2750萬和1630萬。不健康飲食的消費增加、吸煙成癮和缺乏身體活動,未來的發展趨勢將受到影響。
由於癌症治療引起的普遍脫髮,對假髮產品的需求顯著增加。假髮、接髮等假髮產品為那些在與癌症作鬥爭中希望保持外表並恢復正常感覺的患者提供了有效的解決方案。為了滿足癌症患者的需求,假髮產品市場參與者提供了廣泛的產品,包括天然假髮、合成假髮、合成接髮和髮片、天然接髮和髮片以及個人化設計。假髮產品製造商提高了產品的品質和舒適度,確保癌症患者能夠獲得舒適且逼真的假髮產品,幫助他們在充滿挑戰的時期增強信心。
南美洲和中美洲假髮產品市場的成長也受到人們對癌症及其對患者影響的認知和理解的不斷增強的推動。支持組織、醫療中心和社區計劃積極向癌症患者宣傳假髮和接髮的可用性和好處,鼓勵他們接受假髮產品作為增強選擇。因此,由於癌症治療導致的脫髮病例不斷增加,推動了假髮產品市場的成長。
南美洲和中美洲假髮產品市場概況
南美洲和中美洲的假髮產品市場分為巴西、阿根廷以及南美洲和中美洲的其他地區。該市場充滿活力並快速成長,未來幾年具有巨大的創新和擴張潛力。人口可支配收入的增加以及對個人美容的興趣日益成長,推動了南美洲和中美洲對美容和個人護理產品及配件(例如假髮產品)的需求。假髮產品已成為時尚界的流行配飾,名人和有影響力的人在社交媒體和其他推廣管道上認可它們。跟上時尚和美容潮流的願望導致該地區對假髮產品的需求激增。
南美洲及中美洲假髮產品市場收入及 2030 年預測(百萬美元)
南美洲和中美洲假髮產品市場細分
南美洲和中美洲假髮產品市場分為產品類型、材料、最終用戶、配銷通路和國家。
根據產品類型,南美洲和中美洲假髮產品市場分為接髮、假髮和髮片。 2022 年,接髮細分市場佔據最大的市場佔有率。
根據材料,南美洲和中美洲的假髮產品市場分為真髮和合成髮。 2022 年,合成髮領域佔據了更大的市場佔有率。
根據最終用戶,南美洲和中美洲假髮產品市場分為男性、女性和兒童。 2022 年,女性細分市場佔據最大的市場佔有率。
根據配銷通路,南美洲和中美洲假髮產品市場分為超市和大賣場、專賣店、線上零售等。 2022 年,專賣店細分市場佔據最大的市場佔有率。
根據國家/地區,南美洲和中美洲的假髮產品市場分為巴西、阿根廷以及南美洲和中美洲的其他地區。 2022 年,南美洲和中美洲其他地區主導了南美洲和中美洲假髮產品市場佔有率。
Br.Hair Company、Hair Argentina、HairUWear Inc 和 Rio Hair 是南美洲和中美洲假髮產品市場上的一些領先公司。
表中的內容
接髮細分市場2022年估值為3.4536億美元,預計到2030年將達到5.107億美元。
The South & Central America false hair products market was valued at US$ 573.54 million in 2022 and is expected to reach US$ 835.12 million by 2030; it is estimated to grow at a CAGR of 4.8% from 2022 to 2030.
Rising Incidence of Hair Loss Among Patients Undergoing Cancer Treatment Fuels the South & Central America False Hair Products Market
Chemotherapy, radiation therapy, and some other medical treatments for cancer are designed to target rapidly dividing cells, which unfortunately include hair follicles. As a result, patients undergoing cancer treatment often experience significant hair loss, which can be emotionally distressing and affect their self-esteem.
According to estimates from the International Agency for Research on Cancer (IARC), in 2018, 17.0 million new cancer cases and 9.5 million cancer deaths were reported across the world. By 2040, the new cancer cases and deaths are expected to grow to 27.5 million and 16.3 million, respectively, due to the changing lifestyles, dietary habits, alcohol, smoking, etc. The burden will probably be even more significant in economically transitioning countries in the future due to the increasing consumption of unhealthy diets, rising addiction to smoking, and physical inactivity.
The demand for false hair products has significantly increased due to the prevalent hair loss caused by cancer treatments. False hair products such as wigs, extensions, etc. provide an effective solution for patients looking to maintain their appearance and regain some sense of normalcy amidst their battle with cancer. To meet the needs of cancer patients, false hair products market players are offering a wide range of products, including natural hair wigs, synthetic wigs, synthetic hair extensions and hair pieces, natural hair extensions and hair pieces, and personalized designs. False hair products manufacturers have improved the quality and comfort of their products, ensuring that cancer patients have access to comfortable and realistic-looking false hair products that help boost their confidence during a challenging period.
The South & Central America false hair products market growth is also driven by increasing awareness and understanding of cancer and its effects on patients. Support organizations, medical centers, and community initiatives have actively promoted the availability and benefits of wigs and extensions for cancer patients, encouraging them to embrace false hair products as an empowering option. Therefore, the increasing hair loss cases due to cancer treatments drive the false hair products market growth.
South & Central America False Hair Products Market Overview
The South & Central America false hair products market is segmented into Brazil, Argentina, and the Rest of South & Central America. The market is vibrant and growing at a fast pace, with great potential for innovation and expansion in the coming years. Rising disposable incomes of the population and the growing interest in personal grooming boost the demand for beauty and personal care products and accessories, such as false hair products, in South & Central America. False hair products have become popular accessories in the fashion industry, with celebrities and influencers endorsing them on social media and other promoting channels. The desire to keep up with fashion and beauty trends has led to an upsurge in demand for false hair products in the region.
South & Central America False Hair Products Market Revenue and Forecast to 2030 (US$ Mn)
South & Central America False Hair Products Market Segmentation
The South & Central America false hair products market is segmented into product type, material, end user, distribution channel, and country.
Based on product type, the South & Central America false hair products market is segmented into hair extension, hair wig, and hair pieces. The hair extension segment held the largest market share in 2022.
Based on material, the South & Central America false hair products market is bifurcated into human hair and synthetic hair. The synthetic hair segment held a larger market share in 2022.
Based on end user, the South & Central America false hair products market is segmented into men, women, and kids. The women segment held the largest market share in 2022.
Based on distribution channel, the South & Central America false hair products market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest market share in 2022.
Based on country, the South & Central America false hair products market is segmented to Brazil, Argentina, and the Rest of South & Central America. The Rest of South & Central America dominated the South & Central America false hair products market share in 2022.
Br.Hair Company, Hair Argentina, HairUWear Inc, and Rio Hair are some of the leading companies operating in the South & Central America false hair products market .
Table of Content
Hair Extension segment was valued at US$ 345.36 million in 2022 and is expected to reach US$ 510.70 million by 2030. The growth rate of this segment is projected to be 5.0% during the period of 2022-2030.