可變資料列印標籤市場：按技術類型、按標籤類型、按應用、按地區

預計到2024年，全球可變資料印刷標籤市場將達到188.9億美元，2024年至2031年的年複合成長率(CAGR)為13.5%，到2031年預計將達到458.3億美元。

圖：2024 年可變資料列印標籤市場佔有率(%)，依地區分類

可變資料列印標籤市場是指使用先進​​的列印技術，允許列印過程將不同的文字、圖像和圖形元素合併到單一標籤上。這樣就可以對單一產品進行客製化標籤，而無需預先列印庫存。可變資料列印利用數位分散式資料和高速噴墨、碳粉或熱轉移列印設備來按需創建具有客製化內容的標籤。與傳統印刷標籤相比，它們具有許多優勢，包括降低庫存成本、小批量生產和客製化訂單的靈活性，以及​​透過日期、時間和客戶特定訊息來增強行銷能力。隨著食品和飲料、家庭和個人護理、製藥和物流等行業的日益普及，全球可變資料列印標籤市場預計在未來幾年將顯著成長。

市場動態：

各種最終用途行業對客製化和靈活的標籤解決方案的需求不斷成長，透過按需標籤降低庫存和廢棄物管理成本，以及透過動態標籤增強產品行銷和促銷，推動了可變資料列印標籤的全球市場。是由多種因素驅動的，其中包括能力。此外，數位印刷技術的快速進步使得可變資料印刷對於商業應用更經濟實惠。然而，由於與傳統類比印刷機相比，可變資料印刷機的初始成本較高，市場成長可能會受到限制。主要商機包括即時資料整合、分析解決方案和人工智慧（AI）的整合，以實現完全自動化和智慧標籤，其中新的應用範圍正在擴大。

本研究的主要特點

• 該報告對全球可變資料列印標籤市場進行了詳細分析，並提供了以2023年為基準年的預測期（2024-2031年）的市場規模和年複合成長率（CAGR%）。
• 它還揭示了各個細分市場的潛在商機，並說明了該市場有吸引力的投資提案矩陣。
• 它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的主要考察。
• 它根據公司亮點、產品系列、主要亮點、財務表現和策略等參數，介紹了全球可變資料印刷標籤市場的主要企業。
• 該報告的見解將使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
• 全球可變資料印刷標籤市場報告迎合了該行業的各個相關人員，如投資者、供應商、產品製造商、經銷商、新進入者和財務分析師。
• 透過用於分析全球可變資料印刷標籤市場的各種策略矩陣，將有助於相關人員做出決策。

目錄

第1章 研究目的與前提

• 研究目的
• 先決條件
• 簡稱

第2章 市場展望

• 報告說明
  • 市場定義和範圍
• 執行摘要
• Coherent Opportunity Map（COM）

第3章 市場動態、法規與趨勢分析

• 市場動態
  • 促進因素
  • 抑制因素
  • PEST分析
  • 波特的五力分析
  • 市場機會
  • 監管場景
  • 主要進展
  • 產業動態

第4章全球可變資料列印標籤市場 - 冠狀病毒 (COVID-19) 大流行的影響

• 影響全球可變資料列印標籤市場的因素 - COVID-19
• 影響分析

第5章全球可變資料印刷標籤市場，依技術類型，2019-2031

• 數位印刷
• 柔版印刷
• 膠印
• 凹版印刷

第 6 章 全球可變資料印刷標籤市場（按標籤類型），2019-2031 年

• 感壓標籤
• 收縮套管
• 套模標籤
• 其他

第 7 章 全球可變資料印刷標籤市場（按應用），2019-2031 年

• 食品/飲料
• 藥品
• 消費品
• 物流/運輸
• 其他

第8章全球可變資料印刷標籤市場（按地區），2019-2031

• 北美洲
• 拉丁美洲
• 歐洲
• 亞太地區
• 中東
• 非洲

第9章 競爭格局

• 熱圖分析
• 市場佔有率分析（3x3矩陣）
• 公司簡介
  • Mondi Plc
  • HP Inc.
  • RR Donnelley &Sons Company
  • Xerox Corporation
  • Canon Inc.
  • 3M Company
  • Quad/Graphics Inc.
  • Avery Dennison Corporation
  • WS Packaging Group, Inc.
  • Cenveo, Inc.
  • SATO Holdings Corporation
  • Labelmakers
  • UPM Raflatac
  • CCL Industries
  • Multi-Color Corporation
  • Smyth Companies
  • Constantia Flexibles
  • Avery Products Corporation
  • Ahlstrom-Munksjo
  • Graphic Packaging International

第10章分析師建議

第11章 章節

• 參考
• 調查方法

The global variable data printing labels market is estimated to be valued at USD 18.89 Bn in 2024 and is expected to reach USD 45.83 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 13.5% from 2024 to 2031.

Figure. Variable Data Printing Labels Market Share (%), By Region, 2024

The variable data printing labels market refers to the use of advanced printing technology that allows different text, images, or graphical elements to be incorporated into each individual label during the printing process. This enables customized labeling for individual products without requiring pre-printed stock. Variable data printing leverages digitally delivered data and high-speed inkjet, toner, or thermal transfer printing equipment to produce labels on-demand with customized content. It offers many benefits over traditional stock pre-printed labels including reduced inventory costs, greater flexibility to address small production runs or customized orders, and enhanced marketing capabilities through time, date or customer-specific messaging. Growing adoption across industries such as food & beverage, home & personal care, pharmaceuticals, and logistics is expected to drive significant growth for the global variable data printing labels market in the coming years.

Market Dynamics:

The global variable data printing labels market is driven by several factors such as the growing need for customized and flexible labeling solutions across various end-use industries, reduced inventory and waste management costs associated with on-demand labeling, and ability to enhance product marketing and promotions through dynamic labeling. Additionally, rapid advancements in digital printing technologies have made variable data printing more affordable and accessible for commercial applications. However, market growth can be restrained due to higher upfront costs of variable data printing equipment compared to traditional analog printing machines. Key opportunities include the integration of real-time data integration, analytics solutions, and artificial intelligence (AI) to enable fully automated and intelligent labeling, expanding scope into emerging applications such as Blockchain-enabled labeling for supply chain traceability.

Key Features of the Study:

• This report provides in-depth analysis of the global variable data printing labels market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global variable data printing labels market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include Mondi Plc, HP Inc., R.R. Donnelley & Sons Company, Xerox Corporation, Canon Inc., 3M Company, Quad/Graphics Inc., Avery Dennison Corporation, WS Packaging Group, Inc., Cenveo, Inc., SATO Holdings Corporation, Labelmakers, UPM Raflatac, CCL Industries, Multi-Color Corporation, Smyth Companies, Constantia Flexibles, Avery Products Corporation, Ahlstrom-Munksjo, and Graphic Packaging International
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• The global variable data printing labels market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global variable data printing labels market

Detailed Segmentation:

• Technology Type Insights (Revenue, USD Bn, 2019 - 2031)
  • Digital Printing
  • Flexographic Printing
  • Offset Printing
  • Rotogravure Printing
• Label Type Insights (Revenue, USD Bn, 2019 - 2031)
  • Pressure-Sensitive Labels
  • Shrink Sleeves
  • In-mold Labels
  • Others
• Application Insights (Revenue, USD Bn, 2019 - 2031)
  • Food & Beverages
  • Pharmaceuticals
  • Consumer Goods
  • Logistics & Transportation
  • Others
• By Regional Insights (Revenue, USD Bn 2019 - 2031)
  • North America
  • U.S.
  • Canada
  • Latin America
  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America
  • Europe
  • Germany
  • U.K.
  • Spain
  • France
  • Italy
  • Russia
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East
  • GCC Countries
  • Israel
  • Rest of Middle East
  • Africa
  • South Africa
  • North Africa
  • Central Africa
• Key Players Insights
  • Mondi Plc
  • HP Inc.
  • R.R. Donnelley & Sons Company
  • Xerox Corporation
  • Canon Inc.
  • 3M Company
  • Quad/Graphics Inc.
  • Avery Dennison Corporation
  • WS Packaging Group, Inc.
  • Cenveo, Inc.
  • SATO Holdings Corporation
  • Labelmakers
  • UPM Raflatac
  • CCL Industries
  • Multi-Color Corporation
  • Smyth Companies
  • Constantia Flexibles
  • Avery Products Corporation
  • Ahlstrom-Munksjo
  • Graphic Packaging International

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Market Snippet, By Technology Type
  • Market Snippet, By Label Type
  • Market Snippet, By Application
  • Market Snippet, By Region
• Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
  • Drivers
  • Restraints
  • PEST Analysis
  • PORTER's Five Forces Analysis
  • Market Opportunities
  • Regulatory Scenario
  • Key Developments
  • Industry Trend

4. Global Variable Data Printing Labels Market - Impact of Coronavirus (COVID-19) Pandemic

• Overview
• Factors Affecting the Global Variable Data Printing Labels Market - COVID-19
• Impact Analysis

5. Global Variable Data Printing Labels Market, By Technology Type, 2019-2031 (US$ Bn)

• Introduction
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2020 - 2031
  • Segment Trends
• Digital Printing
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Flexographic Printing
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Offset Printing
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Rotogravure Printing
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends

6. Global Variable Data Printing Labels Market, By Label Type, 2019-2031 (US$ Bn)

• Introduction
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2020 - 2031
  • Segment Trends
• Pressure-Sensitive Labels
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Shrink Sleeves
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• In-mold Labels
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Others
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends

7. Global Variable Data Printing Labels Market, By Application, 2019-2031 (US$ Bn)

• Introduction
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2020 - 2031
  • Segment Trends
• Food & Beverages
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Pharmaceuticals
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Consumer Goods
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Logistics & Transportation
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends
• Others
  • Market Share Analysis, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, 2019 - 2031
  • Segment Trends

8. Global Variable Data Printing Labels Market, By Region, 2019-2031 (US$ Bn)

• Introduction
  • Market Share Analysis, By Region, 2024, 2027, and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
• North America
  • Market Share Analysis, By Country, 2024, 2027 and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
  • Market Size and Forecast, By Technology Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Label Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Application, 2019- 2031 (US$ Bn)
  • Countries
    • U.S.
    • Canada
• Latin America
  • Market Share Analysis, By Country, 2024, 2027 and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
  • Market Size and Forecast, By Technology Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Label Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Application, 2019- 2031 (US$ Bn)
  • Countries
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
• Europe
  • Market Share Analysis, By Country, 2024, 2027 and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
  • Market Size and Forecast, By Technology Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Label Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Application, 2019- 2031 (US$ Bn)
  • Countries
    • U.K.
    • Germany
    • Italy
    • France
    • Spain
    • Russia
    • Rest of Europe
• Asia Pacific
  • Market Share Analysis, By Country, 2024, 2027 and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
  • Market Size and Forecast, By Technology Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Label Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Application, 2019- 2031 (US$ Bn)
  • Countries
    • China
    • India
    • Japan
    • ASEAN
    • Australia
    • South Korea
    • Rest of Asia Pacific
• Middle East
  • Market Share Analysis, By Country, 2024, 2027 and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
  • Market Size and Forecast, By Technology Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Label Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Application, 2019- 2031 (US$ Bn)
  • Sub-regions/Countries
    • GCC Countries
    • Israel
    • Rest of Middle East
• Africa
  • Market Share Analysis, By Country, 2024, 2027 and 2031 (%)
  • Y-o-Y Growth Analysis, For Region, 2020 - 2031
  • Market Size and Forecast, By Technology Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Label Type, 2019- 2031 (US$ Bn)
  • Market Size and Forecast, By Application, 2019- 2031 (US$ Bn)
  • Regions/Countries
    • South Africa
    • North Africa
    • Central Africa

9. Competitive Landscape

• Heat Map Analysis
• Market Share Analysis (3x3 Matrix)
• Company Profiles
  • Mondi Plc
    • Company Overview
    • Application Portfolio
    • Recent Developments/Updates
  • HP Inc.
  • R.R. Donnelley & Sons Company
  • Xerox Corporation
  • Canon Inc.
  • 3M Company
  • Quad/Graphics Inc.
  • Avery Dennison Corporation
  • WS Packaging Group, Inc.
  • Cenveo, Inc.
  • SATO Holdings Corporation
  • Labelmakers
  • UPM Raflatac
  • CCL Industries
  • Multi-Color Corporation
  • Smyth Companies
  • Constantia Flexibles
  • Avery Products Corporation
  • Ahlstrom-Munksjo
  • Graphic Packaging International

10. Analyst Recommendation

• Wheel of Fortune
• Analyst View
• Coherent Opportunity Map

11. Section

• References
• Research Methodology
• About Us and Sales Contact
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