![]() |
市場調查報告書
商品編碼
1316259
全球軟糖市場 - 2023-2030 年Global Gummy Market - 2023-2030 |
※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。
全球軟糖市場規模在2022 年達到192 億美元,預計到2030 年將達到405 億美元,在2023-2030 年的預測期內將以9.8%% 的複合年成長率成長。功能性軟糖的需求不斷成長,軟糖市場對添加維生素、礦物質和其他增強健康成分的功能性軟糖的需求激增,因為消費者正在尋求方便、愉快的方式來支持他們的整體健康。
軟糖市場正經歷著強勁的成長,其驅動因素包括消費者對美味、方便零食的需求日益成長。軟糖以其舒適的口感和多種口味著稱,吸引著各個年齡段的消費者。隨著口味、配料和包裝的不斷創新,軟糖市場有望進一步擴大,並為老品牌和新興企業帶來巨大潛力。
注重健康的零食習慣推動了軟糖市場的發展,因為消費者擴大尋求具有營養價值的美味食品。軟糖生產商正順應這一趨勢,推出更健康的配方,如低糖、有機和強化配方,以滿足注重健康的消費者的需求。
消費者對健康和保健的日益關注推動了軟糖市場的發展趨勢。隨著對個人健康的高度重視,人們開始尋求既方便又有營養價值的軟糖。含有維生素、礦物質和草藥提取物的軟糖迎合了這一趨勢,為補充飲食提供了一種便捷的方式。市場正在使用明膠和果膠等膠凝劑,以確保軟糖具有理想的質地和結構。
此外,從水果和蔬菜中提取的天然調味劑和著色劑也符合清潔標籤運動的要求,從而吸引了注重健康、喜歡天然健康產品的消費者。對具有保健功能的軟糖的需求將繼續推動市場的成長。
隨著製造商努力滿足消費者不斷變化的喜好,產品創新和客製化化正在推動軟糖市場的發展。軟糖為嘗試各種口味、質地和形狀提供了一個多功能平台。各公司正在利用明膠和果膠等膠凝劑創造出各種各樣的軟糖產品,包括獨特的口味組合、新奇的形狀和個性化配方。
著色劑的使用使軟糖具有吸引力和視覺衝擊力。質地改良劑可確保所需的咀嚼感或柔軟度,增強整體食用體驗。隨著產品的不斷創新和客製化,軟糖製造商正在吸引消費者的注意力,推動市場成長。
軟糖市場的一個制約因素是競爭激烈和市場飽和。軟糖的流行導致眾多企業進入市場,形成了一個擁擠和高度競爭的市場格局。老品牌和新進入者都在爭奪市場佔有率,導致價格戰和激進的行銷策略。此外,軟糖產品種類繁多,包括各種口味、形狀和配方,使市場趨於飽和。
這種飽和狀態使得各品牌在差異化競爭和吸引消費者註意力方面面臨挑戰。由於產品差異化的機會有限,生產商不得不開發獨特的價值主張,以在激烈的市場競爭中脫穎而出。有效的品牌塑造、創新和戰略合作夥伴關係成為持續成長和市場成功的關鍵。
COVID-19 分析包括COVID 前情景、COVID 情景和COVID 後情景,以及定價動態(包括大流行期間和之後的定價變化,並與COVID 前情景進行比較)、供求光譜(由於貿易限制、封鎖和後續問題而導致的供需變化)、政府計劃(政府機構為振興市場、部門或行業而採取的計劃)和製造商戰略計劃(此處將涵蓋製造商為緩解COVID 問題而採取的措施)。
The Global Gummy Market reached US$ 19.2 billion in 2022 and is expected to reach US$ 40.5 billion by 2030 and is expected to grow with a CAGR of 9.8% during the forecast period 2023-2030. Rising Demand for Functional Gummies, the gummy market is witnessing a surge in demand for functional gummies infused with vitamins, minerals, and other health-enhancing ingredients, as consumers seek convenient and enjoyable ways to support their overall well-being.
The gummy market is experiencing robust growth, driven by factors such as increasing consumer demand for indulgent and convenient snacks. Gummies, known for their enjoyable texture and wide range of flavors, appeal to consumers of all ages. With continuous innovation in flavors, ingredients, and packaging, the gummy market is poised for further expansion and holds significant potential for both established brands and emerging players.
The driver of health-conscious snacking habits is propelling the gummy market, as consumers increasingly seek out indulgent treats that offer nutritional benefits. Gummy manufacturers are responding to this trend by introducing healthier formulations, such as low-sugar, organic, and fortified options, to meet the demands of health-conscious consumers.
The gummy market trend is driven by the growing focus on health and wellness among consumers. With a strong emphasis on personal well-being, individuals are seeking gummies that offer both convenience and nutritional benefits. Gummies formulated with vitamins, minerals, and herbal extracts cater to this trend, providing a convenient way to supplement one's diet. The market is witnessing the use of gelling agents like gelatin and pectin to ensure the desired texture and structure of the gummies.
Additionally, the inclusion of natural flavoring agents and coloring agents derived from fruits and vegetables aligns with the clean label movement, appealing to health-conscious consumers who prefer natural and wholesome products. The demand for gummies with health-enhancing properties continues to drive the growth of the market.
Product innovation and customization are driving the gummy market as manufacturers strive to meet evolving consumer preferences. Gummies offer a versatile platform for experimentation with flavors, textures, and shapes. Companies are leveraging gelling agents like gelatin and pectin to create a wide variety of gummy products, including unique flavor combinations, novelty shapes, and personalized formulations.
The use of coloring agents allows for attractive and visually appealing gummies. Texture modifiers ensure the desired chewiness or softness, enhancing the overall eating experience. With continuous product innovation and customization, gummy manufacturers are capturing consumer attention and driving market growth.
A restraint in the gummy market is the presence of intense competition and market saturation. The popularity of gummies has led to the entry of numerous players, resulting in a crowded and highly competitive landscape. Established brands, as well as new entrants, are vying for market share, leading to price wars and aggressive marketing strategies. Moreover, the market is saturated with a wide range of gummy products, including various flavors, shapes, and formulations.
This saturation makes it challenging for brands to differentiate themselves and capture consumer attention. With limited opportunities for product differentiation, manufacturers face the restraint of developing unique value propositions to stand out in a competitive market. Effective branding, innovation, and strategic partnerships become crucial for sustained growth and market success.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global gummy market has been segmented by source, flavor, distribution channel, and region.
As the gummy market evolves, plant-based gummies have emerged as a significant and fast-growing segment. With increasing consumer awareness about vegan and vegetarian lifestyles, the demand for plant-based alternatives has skyrocketed. Plant-based gummies, crafted using ingredients like pectin, agar, or starch, offer a delightful chewiness and a diverse range of flavors.
This segment has gained considerable traction, capturing a substantial market share of approximately 30%. As more consumers prioritize ethical and sustainable choices, the popularity of plant-based gummies continues to soar, presenting lucrative opportunities for manufacturers and brands to tap into this growing market.
By region, the global gummy market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.
The Asia Pacific gummy market showcases a thriving industry encompassing a wide range of products, including gummy candy, gummy vitamins, and gummy supplements. With a substantial gummy market size, the region offers immense growth opportunities for manufacturers and distributors. Gummy candy holds a significant market share in the region, appealing to consumers of all ages with its enticing flavors and enjoyable chewiness.
Moreover, the rising interest in health and wellness has fueled the demand for gummy vitamins and supplements, contributing to their growing market share. As the Asia Pacific gummy market continues to expand, companies are focusing on product innovation, strategic partnerships, and effective marketing strategies to capitalize on the region's potential and strengthen their gummy market share.
The major global players in the market include: The Kraft Heinz Company, Mars, Incorporated, Haribo GmbH & Co. KG, Nestle S.A., Ferrara Candy Company, Perfetti Van Melle, Albanese Confectionery Group, Inc., Black Forest GmbH, Jelly Belly Candy Company, and Hershey Company.
The global gummy market report would provide approximately 61 tables, 62 figures, and 190 Pages.
LIST NOT EXHAUSTIVE