市場調查報告書
商品編碼
1316282
全球水果零食市場 - 2023-2030 年Global Fruit Snacks Market - 2023-2030 |
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2022 年全球水果零食市場規模為141 億美元,預計到2030 年將達到244 億美元,實現利潤豐厚的成長。在2023-2030 年的預測期內,市場年複合成長率為7.1%。
人們對植物性飲食和素食生活方式的興趣與日俱增,這對水果零食市場產生了影響。消費者正在尋找以植物為基礎的傳統零食替代品,而水果零食很好地滿足了這一要求。不含動物提取成分的植物性和純素食水果零食正受到注重健康的消費者和遵循特定飲食偏好的消費者的青睞。
水果零食製造商不斷推出新穎獨特的口味,以迎合不同消費者的喜好。這些口味包括異國水果口味、新奇組合和季節性變化。此外,水果條、水果塊、可擠壓小袋和乾果團塊等創新形式也在不斷推出,為消費者提供不同的零食體驗。
隨著忙碌的生活方式和隨身攜帶的消費變得越來越普遍,消費者開始尋求便於攜帶和食用的零食。根據國際食品資訊委員會2022 年食品與健康調查,近四分之三的美國人(73%)表示他們每天至少吃一次零食,與2021 年的58% 相比有了顯著成長。水果零食,如乾果、水果棒或水果袋,為零食提供了方便和攜帶的選擇。
人們越來越重視健康的飲食習慣,消費者正在積極尋找營養豐富的零食,以替代通常高熱量、高脂肪和高糖分的傳統零食。水果零食被認為是更健康的選擇,因為它們由真正的水果製成,與其他零食相比,通常含有較少的添加劑和防腐劑。水果零食是維生素、礦物質和纖維的天然來源,對注重健康的消費者很有吸引力。
薯片、餅乾和糖果等傳統零食往往含有高熱量、不健康脂肪和添加糖,容易導致肥胖。全球心臟聯盟指出,近23 億兒童和成人患有超重和肥胖症。隨著人們努力採用更健康的生活方式,他們正在尋找符合其飲食目標的零食替代品。水果零食提供了一種既能滿足零食慾望又不影響營養的健康選擇,從而為人們提供了一種解決方案。水果零食被視為將水果方便地涵蓋日常飲食的一種方式。
由於其成分,水果零食通常被認為是一種有益健康的天然選擇。它們由真正的水果製成,許多品種還保留了水果的天然味道、顏色和口感。這種天然的吸引力引起了注重健康的消費者的共鳴,他們更願意選擇加工程度最低的完整食品。水果固有的營養成分,包括維生素、礦物質和膳食纖維,使水果零食被視為健康之選。
對於水果零食生產商來說,遵守法規要求的成本可能很高。他們需要對設備、設施和工藝進行投資,以達到監管機構規定的安全和品質標準。這些成本可能會成為小企業或新企業進入市場的障礙,因為他們可能難以承受與符合法規相關的財務負擔。
水果零食與其他食品一樣,必須遵守嚴格的食品安全法規,以確保消費者的安全。要遵守這些法規,就必須遵守衛生生產規範、定期檢查和測試程序。製造商需要在品質控制系統、可追溯機制和風險管理規程方面進行投資,以滿足這些要求。不符合食品安全標準可能導致產品召回、法律訴訟或品牌聲譽受損,從而阻礙市場成長。
COVID-19 分析包括COVID 前情景、COVID 情景和COVID 後情景,以及定價動態(包括大流行期間和之後的定價變化,並與COVID 前情景進行比較)、供求光譜(由於貿易限制、封鎖和後續問題而導致的供需變化)、政府計劃(政府機構為振興市場、部門或行業而採取的計劃)和製造商戰略計劃(此處將涵蓋製造商為緩解COVID 問題而採取的措施)。
The Global Fruit Snacks Market US$ 14.1 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 24.4 billion by 2030. The market is growing at a CAGR of 7.1% during the forecast period 2023-2030.
The growing interest in plant-based diets and vegan lifestyles has influenced the fruit snack market. Consumers are looking for plant-based alternatives to traditional snacks, and fruit snacks fit this requirement well. Plant-based and vegan fruit snacks, made without animal-derived ingredients, are gaining traction among health-conscious consumers and those following specific dietary preferences.
Fruit snack manufacturers are continually introducing new and unique flavors to cater to diverse consumer preferences. These include exotic fruit flavors, novel combinations, and seasonal variations. Additionally, innovative formats such as fruit strips, bites, squeezable pouches, and dried fruit clusters are being introduced to offer consumers different snacking experiences.
With busy lifestyles and on-the-go consumption becoming more common, consumers are seeking snacks that are easy to carry and consume. According to the 2022 Food and Health Survey by International Food Information Council, nearly three in four Americans (73%) say they snack at least once per day, a significant increase from the 58% who claimed the same in 2021. Fruit snacks, such as dried fruits, fruit bars, or fruit pouches, provide a convenient and portable option for snacking.
There is a growing emphasis on healthier eating habits, and consumers are actively seeking nutritious alternatives to traditional snacks that are often high in calories, fat, and sugar. Fruit snacks are perceived as a healthier option since they are made from real fruits and often contain fewer additives and preservatives compared to other snacks. They offer a natural source of vitamins, minerals, and fiber, appealing to health-conscious consumers.
Traditional snack options like chips, cookies, and candy are often associated with high calories, unhealthy fats, and added sugars which can contribute to obesity. Global Heart Federation, almost 2.3 billion children, and adults are living with overweight and obesity. As people strive to adopt healthier lifestyles, they are looking for snack alternatives that fit into their dietary goals. Fruit snacks offer a solution by providing a healthier option that satisfies snacking cravings without compromising on nutrition. They are seen as a way to incorporate fruits into daily diets conveniently.
Fruit snacks are often perceived as a wholesome and natural option due to their ingredients. They are made from real fruits, and many variants retain the natural taste, color, and texture of the fruits. This natural appeal resonates with health-conscious consumers who prefer minimally processed and whole food options. The inherent nutritional benefits of fruits, including vitamins, minerals, and dietary fiber, contribute to the perception of fruit snacks as a healthy choice.
Adhering to regulatory requirements can be expensive for fruit snack manufacturers. They need to invest in equipment, facilities, and processes to meet safety and quality standards set by regulatory authorities. These costs can be a barrier for small or new players entering the market, as they may struggle to meet the financial burden associated with regulatory compliance.
Fruit snacks, like any other food product, must comply with stringent food safety regulations to ensure consumer safety. Compliance with these regulations requires adherence to hygienic manufacturing practices, regular inspections, and testing procedures. Manufacturers need to invest in quality control systems, traceability mechanisms, and risk management protocols to meet these requirements. Failure to meet food safety standards can result in product recalls, legal actions, or damage to brand reputation, hampering market growth.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global fruit snacks market is segmented based on product type, fruit type, distribution channel, and region.
Depending upon fruit type, the fruit snacks market is divided into apple, mango, strawberry, grape, banana, mixed fruit, and others.
In 2022, mixed fruit have the highest share in the fruit snack market. Mixed fruit snacks are convenient for consumers who may not have access to fresh whole fruits or prefer the convenience of pre-packaged snacks. These snacks eliminate the need for consumers to purchase and mix individual fruits themselves, saving time and effort. Mixed fruit snacks are often available in portion-controlled packs, making them suitable for on-the-go consumption.
Mixed fruit snacks offer a combination of various fruits, providing a wider range of essential nutrients, vitamins, minerals, and dietary fiber compared to single-fruit snacks. For instance, 1 pouch (26 grams) of mixed fruit snacks has 100% of the recommended daily intake of vitamin C and 25% of the daily value of vitamin A. Consumers perceive mixed fruit snacks as a way to incorporate a variety of fruits into their diets, ensuring they receive a broader spectrum of nutritional benefits.
Many countries in the Asia Pacific region have a cultural affinity for fruits and value their nutritional benefits. According to a recently released report from the China Chamber of Commerce for Import and Export of Foodstuffs, China imported fruit worth $14.6 billion or 7.33 million metric tonnes in 2022, reflecting 4% and 8% year-over-year (YOY) growth, respectively. Fruits are often consumed as a regular part of meals or as snacks. This cultural preference for fruits translates into a natural inclination towards fruit-based snacks, further driving the demand for fruit snacks in the region.
The growing focus on health and wellness is not limited to Western markets but is also gaining traction in the Asia Pacific region. Consumers are increasingly becoming conscious of their dietary choices and seeking healthier alternatives to traditional snacks. Fruit snacks, with their perception as a natural and nutritious option, align with the health and wellness trends in the region.
The major global players include: Welch Foods Inc., Annie's Homegrown, Ferrara Candy Company, Mott's LLP, Mount Franklin Foods, Kind Company, SunOpta, Chaucer Foods Ltd., Kellogg NA Co., and Crispy Green Inc.
The Global Fruit Snacks Market Report Would Provide Approximately 61 Tables, 63 Figures, And 102 Pages.
LIST NOT EXHAUSTIVE