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市場調查報告書
商品編碼
1336710
全球純素奶油市場 - 2023-2030Global Vegan Butter Market - 2023-2030 |
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全球純素奶油市場在 2022 年達到 28 億美元,預計到 2030 年將達到 42 億美元,2023-2030 年預測期間年複合成長率為 5.4%。人們對純素奶油對健康益處的認知不斷提高,以及對該產品的需求不斷成長,正在推動全球純素奶油市場的成長。
研發活動的增加和新產品的推出正在推動市場擴張。對純素奶油需求的成長導致各公司增加了產品的推出。例如,2022年8月,印度無乳製品先鋒食品品牌WhiteCub宣布推出首款WhiteCub純素奶油產品。這種新的純素奶油是一種非乳製品。它還富含維生素 D 和 B12。
新興的健康問題涉及人們健康意識的提高。由於純素食主義對健康的益處,純素食主義的普及和純素食產品的日益普及,增加了純素食奶油的滲透範圍。此外,人們可支配收入的增加和環境問題的加劇也推動了市場的成長。
純素食主義的增加推動了純素食奶油市場的成長。
純素食人口的增加正在推動純素食奶油市場的成長。預計消費者將在飲食習慣上變得有選擇性,以預防嚴重的健康問題。肥胖和糖尿病等日益嚴重的健康問題正在鼓勵人們轉向健康的飲食習慣。事實證明,植物性食品比動物性產品更健康。同樣,純素奶油是乳製品奶油的更好替代品。
人們對虐待動物及其對環境的負面影響的認知不斷增強,正在推動素食主義的趨勢。根據 Veganz Nutrition Study 2022 的最新研究,30% 的美國人正在尋求植物性替代品。此外,人均醫療支出的成長、對有機、植物性和清潔標籤等標籤的需求不斷成長、職業女性數量的增加以及快速的城市化使消費者能夠購買健康的純素奶油。
人們對純素食產品的認知不斷提高,推動了全球純素食奶油市場的成長。
植物奶油富含單不飽和脂肪,因為它們是用椰子油等植物油製成的。美國心臟協會指出,這些脂肪是健康的,可以幫助降低壞膽固醇。這些產品還為身體提供必需的礦物質和抗氧化劑。根據產品的不同,純素奶油可以作為烹飪、烘焙和塗抹時的便捷替代品。
社交媒體影響者支持使用植物奶油的趨勢。社交媒體影響者的支持不斷增加,吸引消費者嘗試純素醬。大多數擁有大量追隨者的影響者對人們的影響更大。他們可以通過在他們的飲食中推廣植物性成分來幫助說服他們的追隨者向健康的生活方式轉變。他們還告知他們動物性產品對動物和使用動物性產品對環境的不利影響。
純素奶油的高成本限制了市場成長。
純素奶油市場的主要限制因素是產品的高成本。用於製備純素奶油的各種堅果和其他成分增加了生產成本。此外,純素奶油的味道與乳製品奶油並不真正匹配。研發領域正在取得許多進展,以使不含乳製品的奶油風味與乳製品奶油的風味相匹配。
風味、產品創新和供應鏈投資增加了最終產品的成本,使其變得昂貴。因此,純素奶油的高成本使得中低收入人群選擇傳統的乳製品奶油。此外,花生醬和大豆奶油過敏的日益流行也阻礙了市場的成長。例如,約3%的西方國家患有花生過敏,約0.3%的普通民眾對大豆不耐受。
COVID-19 分析包括新冠疫情前情景、新冠疫情情景和新冠疫情后情景以及定價動態(包括大流行期間和大流行後與新冠疫情前情景進行比較的價格變化)、供需譜(需求和供應的變化)由於貿易限制、封鎖和後續問題)、政府舉措(政府機構振興市場、部門或行業的舉措)和製造商戰略舉措(此處將介紹製造商為緩解新冠疫情問題所做的努力)。
Global Vegan Butter Market reached US$ 2.8 billion in 2022 and is expected to reach US$ 4.2 billion by 2030 growing with a CAGR of 5.4% during the forecast period 2023-2030. Increased awareness among people about the health benefits of vegan butter and rising demand for this product are driving the global vegan butter market growth.
The increase in R&D activities and new product launches are driving market expansion. The rise in demand for vegan butter has led to increased product launches by various companies. For instance, in August 2022, WhiteCub, the dairy-free pioneering food brand in India, announced to launch of the first-ever WhiteCub vegan butter product. This new vegan butter is a non-dairy product. It is also loaded with vitamin D and B12.
The emerging health concerns increased health awareness among people. The increased adoption of veganism and the increased popularity of vegan products have increased the scope of penetration of vegan butter due to its health benefits. Also, the increased disposable incomes of the people and rising environmental concerns fuel market growth.
Increasing Veganism Drives the Vegan Butter Market Growth.
The increasing vegan population is driving the vegan butter market growth. Consumers are projected to become selective in food habits to prevent severe health issues. The growing health concerns, such as obesity, and diabetes, are encouraging people to shift towards healthy eating habits. The plant-based foods turned out to be healthier options than animal-based products. Likewise, vegan butter is a better butter substitute for dairy ones.
The growing awareness about animal cruelty and its negative impacts on the environment is driving the trend of veganism. According to recent studies from Veganz Nutrition Study 2022, 30% of Americans, seeking plant-based alternatives. Furthermore, growth in per-capita health expenditure, rising demand for the labels like organic, plant-based, & clean labels, an increasing number of working women, and rapid urbanization enable consumers to buy healthy vegan butter.
The Increasing Awareness About Vegan Products Drives the Global Vegan Butter Market Growth.
Plant-based butter is high in monounsaturated fats because they are prepared with plant-based oils such as coconut oils. The American Heart Association states that these fats are healthy and can help in lowering bad cholesterol. The essential minerals and antioxidants are also provided to the body by these products. Depending on the product, vegan butter can be a convenient substitute when cooking, baking and spreading.
Social media influencers support the trend of using plant-based butter. Increasing support from social media influencers attracts consumers to try out vegan spreads. Most of the influencers with huge followings have a greater effect on people. They can help convince their followers to towards a good shift towards a healthy lifestyle by promoting plant-based ingredients in their diets. They also inform them about the adverse effects of animal-based products on animals and the environment with the use of animal-based products.
The High Cost of Vegan Butter Restrains Market Growth.
The major restraining factor for the vegan butter market is the high costs of the product. The various nuts and other ingredients used in the preparation of the vegan butter add costs to the production. Also, the flavour of the vegan butter doesn't really match up with the dairy-based butter. There are many developments taking place in the R&D sector to match up the dairy-free butter flavour to that of the dairy-based one.
The flavor, product innovation, and supply chain investments are adding costs to the final product, making it expensive. Thus, the high cost of the vegan butter makes low-moderate-income people choose conventional dairy-based butter. In addition, the increasing prevalence of peanut-based butter and soy-based butter allergies is also hindering the market growth. For instance, about 3% of the Western countries suffer from peanut allergy, and about 0.3 % of the general population is intolerant to soy.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global vegan butter market is segmented based on type, distribution channel, end-user, and region.
In the Global Vegan Butter Market, the Peanut Butter Segment Holds the Largest Market Share.
The global vegan butter market has been segmented by type into peanut butter, soy butter, cashew butter, almond butter, hazelnut butter, and others. The peanut segment held the largest vegan butter market share of 28.8% in 2022 in the vegan butter market analysis report. The great nutrient content of the peanut butter is driving the segment's growth.
The peanut butter is widely used in most breakfast recipes. They enhance the texture and flavor of the food. With the increased health concerns regarding the fat-rich dairy butter, people are shifting towards peanut butter which is a good nutrient source and contains good fat. The increasing veganism also fuels the peanut butter segment growth.
The North America Region Held the Largest Vegan Butter Market Share.
The global vegan butter market is segmented into five parts based on geography: North America, South America, Europe, Asia-Pacific, the Middle East, and Africa. The North American vegan butter market held the largest market share of 38.6% in 2022 in the vegan butter market analysis. The increased health awareness and growing trend of veganism are driving this region's vegan butter market.
The Animal Health Foundation estimates that about 6 % of US population is vegan. The prevalence and incidence of obesity have been increasing in the region, adding to the growth of vegan food products. With the increasing veganism among people, vegan products are in high demand. Butter being a vital part of breakfast products, is raising the demand.
The major global players in the market include: Amarlane Foods LTD, Earth's Own Food Company, Jojoba Desert, Miyoko's Creamery, I Can't Believe It's Not Butter, Dr. Oetker, J Sainsbury plc, Califia Farms, LLC, NOW Foods, and Upfield.
There was a rise in consumer interest towards the plant-based diets during COVID-19. Household demand witnessed a sudden spike owing to increased in-home food consumption among the population during lockdown periods. The pandemic affected the supply chain phases of vegan butter production The sales were restricted due to high costs.
Everything has changed due to the COVID-19 epidemic. It has influenced practically every industry, whether positively or negatively. The COVID-19 pandemic's effects on world economic conditions have had an influence. They could impact interest rates, foreign exchange rates, commodities and energy prices, and the efficient operation of financial and capital markets.
The COVID-19 pandemic issue has had an impact on the food support and services industry as well. The COVID-19 pandemic is upending life, and the food support and services sector is seeing increased trends like vegan butter. The food support and services businesses are launching innovative programs, including contactless vegan butter, that are straightforward to consume.
The Global Vegan Butter Market report would provide approximately 61 tables, 61 figures and 165 Pages.
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