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1372139

全球植物香腸市場 - 2023-2030

Global Plant-Based Sausages Market - 2023-2030

出版日期: 2023年10月18日 | 出版商:

DataM Intelligence | 英文 234 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

概述

全球植物香腸市場在 2022 年達到 11 億美元，預計到 2030 年將達到 45 億美元，2023-2030 年預測期間年複合成長率為 18.3%。

全球消費者日益關注的健康和環境問題極大地推動了素食人口的巨大成長。消費者對動物肉消費對人類健康和環境不利影響的認知不斷提高，推動了植物性肉類替代品的廣泛採用。

對即食食品的需求不斷成長以及該類別植物性香腸的廣泛供應推動了市場的成長。例如，2023 年 4 月，Pilgrim's Food Masters 旗下品牌 Richmond 宣布透過推出 Richmond Meat-Free Minis 進入無肉零食類別。這種即食植物香腸零食由於低脂、低鹽、低糖、高蛋白質而受到注重健康的消費者的歡迎。

市場參與者之間的各種夥伴關係和合作擴大了市場規模。例如，2021年10月，印度24小時連鎖便利商店24SEVEN宣布與新德里植物肉製造公司BVeg Foods合作。透過此次合作，24SEVEN 在其連鎖便利商店推出了 BVeg Foods 生產的植物香腸和熱狗，使消費者的產品供應更加多樣化。

動力學

純素食人口增加

消費者對動物性肉類消費相關健康問題的了解不斷增加，促使他們轉向肉類和肉製品替代產品。此外，人們日益關注的環境問題和對虐待動物的擔憂，促使消費者放棄動物性飲食並採用純素飲食。

隨著越來越多的活動以及名人和社群媒體影響者的大力支持，素食主義趨勢正在全球蔓延。純素主義已經成為一種趨勢，大多數人都在積極接受純素飲食。世界動物基金會估計，全世界大約有 8,800 萬素食主義者。日益成長的素食主義正在推動全球純素肉類產品（例如植物香腸）的成長。

消費者健康意識增強

在全球範圍內，由於與食用動物性肉類和肉製品相關的健康問題日益嚴重，消費者正在放棄這些產品。大量食用動物性肉類產品會增加膽固醇水平，並可能導致不健康的心臟病。動物肉中有害的高飽和脂肪正在促使消費者選擇另一種替代品來維持健康狀況，從而推動植物性香腸市場的成長。

低膽固醇和植物蛋白含量的植物香腸新產品的推出促進了市場成長。 2023 年 5 月，韓國創新植物性食品的先驅者 UNLIMEAT 宣布與因韓式玉米熱狗而受到關注的品牌 Two Hands 合作，推出純素食品，包括植物性香腸，即不含膽固醇和零反式脂肪。

植物肉領域的領導者 Beyond Meat, Inc. 宣佈於 2023 年 6 月推出 Beyond Sausage。據稱，該新產品的味道和質地得到了改善。在該產品的製備過程中使用了豌豆和糙米等植物成分，每包為消費者提供 16 克蛋白質和減少 40% 的飽和脂肪。

與某些植物性香腸來源相關的高成本和過敏問題

植物性香腸由各種植物性蛋白質來源（包括大豆和小麥）生產。這些來源被用作生產植物性肉製品（如香腸）的基本成分之一。這些來源的價格波動會抑制市場成長。此外，植物性香腸的加工製造成本也很高，增加了最終產品的價格。

其中一些來源，例如大豆和小麥，可能會對某些人造成輕度至嚴重的過敏反應。根據美國化學學會，2023 年，大豆被列為過敏源。全球 0.2-0.4% 的人口受到這種過敏的影響。此外，根據 NIH 的數據，小麥類食物過敏影響 0.2% 至 1% 的人口。過敏問題的日益普遍阻礙了市場的成長。

The increasing health and environmental concerns among consumers globally drive the growth of the immense vegan population growth immensely. The increase in consumer awareness regarding the adverse effects of animal meat consumption on human health and the environment fuels the wide adoption of plant-based meat substitutes.

The increasing demand for ready-to-eat food products and the wide availability of plant-based sausages in this category drive the market growth. For instance, in April 2023, Pilgrim's Food Masters-owned brand Richmond announced its entry into the meat-free snacking category through the launch of Richmond Meat-Free Minis. This ready-to-eat plant-based sausage snack is gaining popularity among health-conscious consumers as the new product is low in fat, salt and sugar and high in protein.

Various partnerships and collaborations among the market players increase the market size. For instance, in October 2021, 24SEVEN, an Indian twenty-four-hour convenience store chain, announced the collaboration with BVeg Foods, a plant-based meats manufacturing company in New Delhi. Through this collaboration, 24SEVEN launched plant-based sausages and hot dogs made by BVeg Foods in thier convenience store chains, diversifying the product availability to consumers.

Dynamics

Increasing Vegan Population

The increasing consumer knowledge regarding the health concerns associated with the consumption of animal-based meat is driving them towards meat and meat product alternative products. In addition, the rising environmental concerns and worry about animal cruelty, motivating consumers to let go of the animal-based diet and adopt a vegan diet.

With increasing campaigns and tremendous support from celebrities and social media influencers, the veganism trend is spreading worldwide. Veganism has become a trend and most people are actively accepting the vegan diet. The World Animal Foundation estimates that there are approximately 88 million vegans in the world. The increasing veganism is driving the growth of global vegan meat products such as plant-based sausages.

Increasing Health Consciousness Among Consumers

Globally, consumers are leaving off animal-based meat and meat products due to the increasing health concerns related to the consumption of those products. The high consumption of animal-based meat products increases cholesterol levels and may lead to unhealthy heart conditions. The high harmful saturated fats in animal meat are making consumers choose another alternative to preserve their health conditions, driving the plant-based sausage market growth.

The new product launches of plant-based sausages with low cholesterol and plant-based protein content boost the market growth. In May 2023, UNLIMEAT, a pioneering leader in innovative plant-based foods from Korea, announced the partnership with Two Hands, the brand that is gaining attention for its Korean-style corndog, to launch vegan options including plant-based sausage, that is cholesterol-free and zero trans fats.

Beyond Meat, Inc., a leader in plant-based meat, announced the launch of Beyond Sausage in June 2023. The new product is claimed to have improved taste and texture. Plant-based ingredients such as peas and brown rice are used in the preparation of this product providing consumers with 16 grams of protein and 40 % less saturated fats per pack.

High Costs and Allergic Concerns Associated with Some of the Plant-Based Sausage Sources

Plant-based sausages are produced from various plant-based protein sources including soy and wheat. These sources are used as one of the essential ingredients used in the production of plant-based meat products such as sausages. The fluctuation in the price of these sources can restrain market growth. In addition, the processing and manufacturing of plant-based sausages are also high, increasing the final product price.

Some of these sources such as soy and wheat can cause mild to severe allergic reactions in some individuals. According to the American Chemical Society, 2023, soybean is classified as an allergic source. 0.2-0.4 % of the global population is affected due to this allergy. Further, wheat-based food allergy affects 0.2% to 1% of the population according to NIH. The increasing prevalence of allergic concerns hinders market growth.

Segment Analysis

The global plant-based sausages market is segmented based on source, type, distribution channel and region.

Health Benefits of Pea Protein

The global plant-based sausages market is segmented based on source into soy-based protein, wheat-based protein, pea-based protein and others. The pea-based protein segment accounted for the largest share of the global plant-based sausages market. Pea-protein provides around 9 essential amino acids to the body and is used as a source of protein in the manufacturing of vegan sausages.

The launches of various products with pea-based protein are driving the segment's growth. For instance, Lightlife Foods in March 2021, announced the launch of a new line of plant-based sausages made with pea protein. Further, in November 2020, Nestle S.A. announced the introduction of new plant-based sausages made with pea protein product lines under its Garden Gourmet brand.

Geographical Penetration

Increasing Vegan Population

North America dominated the plant-based sausage market. The increasing health concerns such as high cholesterol levels are pushing the consumers to leave off animal-based products. Centers for Disease Control and Prevention estimated that in 2020, 10% of the U.S. population had cholesterol levels above 240 mg/DL. Further, it is also estimated that about 7% of children and adolescents in U.S. were subjected to high cholesterol levels.

High veganism adoption in this region drives market growth in this region. Based on the World Animal Foundation's most recent data of 2023, there are more than 15.5 million vegans in the US. The increasing vegan population needs plant-based meat and meat products. The high demand for plant-based meat and meat products in this region is positively driving the market growth.

The increasing product developments in this region are positively driving the regional market growth. For instance, in September 2023, TiNDLE Foods introduced its newly conceptualized and manufactured breakfast sausage in U.S. increasing its food service activities in this region. The new product is developed in the R&D center of TiNDLE in U.S. with all the ingredients grown and sourced in U.S.

Competitive Landscape

The major global players in the market include: Beyond Meat, Impossible Foods Inc., Tofurky, Lightlife Foods Inc., Kellogg Company, Field Roast, The Meatless Farm Co., Quorn Foods, Maple Leaf Foods and Blue Tribe Foods.

COVID-19 Impact Analysis:

The outbreak of the COVID-19 pandemic had a mixed impact on the global plant-based sausages market. The strict regulations from the government resulted in the shutdown of many manufacturing industries temporarily, negatively influencing market growth. Manufacturers of every industry, including plant-based sausages faced challenges in raw material sourcing and labor maintenance.

The decreased production and availability of plant-based protein sources created challenges in end-use industries such as the plant-based meat and meat products industry. The disrupted distribution channels also impacted the market in a negative way. In addition, the shutdown of the supermarkets, convenience stores and food service sectors made it difficult for consumers to buy these products offline.

On the other hand, during the pandemic, most people became health conscious and decreased the consumption of unhealthy products that can affect their health in any way. The increase in vegan adoption to improve their health positively impacted the market growth. In addition, the increased use and accessibility of e-commerce sector and the wide availability of these products in online sales increased market demand.

Russia- Ukraine War Impact

The Russia-Ukraine war greatly impacted several industrial sectors, including food. The war created import and export trade disruptions, resulting in economic disturbances in the entire world in every possible category. The supply chain activities were badly impacted, causing the disruption of demand-supply chain activities. The scarcity of raw materials and other essential resources paused the global market for various products, including plant-based sausages.

By Source

Soy-Based Protein
Wheat-Based Protein
Pea-Based Protein
Flax-Based Protein
Chia-Based Protein
Corn-Based Protein
Others

By Type

Raw Sausages
Cooked Sausages
Smoked Sausages

By Distribution Channel

Supermarkets/Hypermarkets
Convenience Stores
Specialty Stores
E-Commerce

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

In February 2021, the Vegetarian Butcher, a Unilever brand, announced the launch of a new line of plant-based sausages made with soy protein, designed to have a meat-like texture and flavor.
In December 2020, Tofurky, a plant-based meat substitute patterned brand, launched a new line of plant-based sausages made with sunflower seeds.
In August 2020, The Kellog Co., an American multinational food manufacturing company invested $ 45 million to expand the Morningstar Farm manufacturing facility in Ohio with upgraded equipment and capacity expansion to increase the company's range of plant-based products.

Why Purchase the Report?

To visualize the global plant-based sausages market segmentation based on source, type, distribution channel and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of plant-based sausages market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global plant-based sausages market report would provide approximately 85 tables, 93 figures and 234 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Source
3.2. Snippet by Type
3.3. Snippet by Distribution Channel
3.4. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Increasing Vegan Population
  - 4.1.1.2. Increasing Health Consciousness Among Consumers
- 4.1.2. Restraints
  - 4.1.2.1. High Costs and Allergic Concerns Associated with Some of the Plant-Based Sausage Sources
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Source

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 7.1.2. Market Attractiveness Index, By Source
7.2. Soy-Based Protein
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Wheat-Based Protein
7.4. Pea-Based Protein
7.5. Flax-Based Protein
7.6. Chia-Based Protein
7.7. Corn-Based Protein
7.8. Others

8. By Type

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 8.1.2. Market Attractiveness Index, By Type
8.2. Raw Sausages
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Cooked Sausages
8.4. Smoked Sausages

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets/Hypermarkets
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. Specialty Stores
9.5. E-Commerce
9.6. Others

10. By Region

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 10.1.2. Market Attractiveness Index, By Region
10.2. North America
- 10.2.1. Introduction
- 10.2.2. Key Region-Specific Dynamics
- 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.2.6.1. U.S.
  - 10.2.6.2. Canada
  - 10.2.6.3. Mexico
10.3. Europe
- 10.3.1. Introduction
- 10.3.2. Key Region-Specific Dynamics
- 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.3.6.1. Germany
  - 10.3.6.2. U.K.
  - 10.3.6.3. France
  - 10.3.6.4. Italy
  - 10.3.6.5. Spain
  - 10.3.6.6. Rest of Europe
10.4. South America
- 10.4.1. Introduction
- 10.4.2. Key Region-Specific Dynamics
- 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.4.6.1. Brazil
  - 10.4.6.2. Argentina
  - 10.4.6.3. Rest of South America
10.5. Asia-Pacific
- 10.5.1. Introduction
- 10.5.2. Key Region-Specific Dynamics
- 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.5.6.1. China
  - 10.5.6.2. India
  - 10.5.6.3. Japan
  - 10.5.6.4. Australia
  - 10.5.6.5. Rest of Asia-Pacific
10.6. Middle East and Africa
- 10.6.1. Introduction
- 10.6.2. Key Region-Specific Dynamics
- 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

11.1. Competitive Scenario
11.2. Market Positioning/Share Analysis
11.3. Mergers and Acquisitions Analysis

12. Company Profiles

12.1. Beyond Meat
- 12.1.1. Company Overview
- 12.1.2. Product Portfolio and Description
- 12.1.3. Financial Overview
- 12.1.4. Key Developments
12.2. Impossible Foods Inc
12.3. Tofurky
12.4. Lightlife Foods Inc
12.5. Kellogg Company
12.6. Field Roast
12.7. The Meatless Farm Co.
12.8. Quorn Foods
12.9. Maple Leaf Foods
12.10. Blue Tribe Foods

LIST NOT EXHAUSTIVE