市場調查報告書
商品編碼
1448018
以蘆薈為基礎的皮膚和頭髮產品市場 -2023-2030Aloe Vera-based Skin and Hair Products Market -2023-2030 |
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概述
2022年,全球蘆薈皮膚和護髮產品市場規模達到12億美元,預計2030年將達到19億美元,2023-2030年預測期間CAGR為6.5%。
消費者對蘆薈皮膚和頭髮產品的需求正在增加。這些產品旨在提供多種功效,包括保濕、保濕、舒緩效果以及促進皮膚和頭髮健康。這導致蘆薈產品市場的擴大。
此外,隨著對蘆薈產品的需求不斷增加,製造商在其產品組合中提供了各種基於蘆薈的皮膚和頭髮產品。例如,2022年3月,Clensta International推出了紅蘆薈系列保養品。 SPF乳液、護髮精華、臉部精華和眼霜適合女性,私密亮白磨砂膏、臉部提亮磨砂膏和去角質磨砂膏適合男性。
蘆薈凝膠產品佔據最大佔有率。亞太地區在全球蘆薈皮膚和頭髮產品中佔據主導地位,該地區的製造商正在推出各種蘆薈產品以滿足該地區消費者的需求,這有助於推動市場成長。
動力學
對天然化妝品的需求不斷增加
化妝品產業正在見證消費者偏好從合成產品向天然化妝品的深刻轉變,這顯著增加了對蘆薈皮膚和護髮產品的需求。由於蘆薈含有維生素、礦物質、酵素和抗氧化劑,有助於其滋養和治療特性,使其成為尋求天然有效的護膚和護髮解決方案的消費者的熱門選擇。
此外,製造公司目前正在優先開發各種以蘆薈為基礎的產品。例如,2021年8月,Forever Living推出了一款新的輕量配方蘆薈身體乳液,它可以快速為密集型乾性皮膚提供純蘆薈和其他保濕成分的功效。
增加產品開發
蘆薈成分的多功能性使其能夠開發多種產品,包括乳霜、乳液、凝膠、洗髮精、護髮素、面膜等。這種適應性迎合了不同的消費群體,並在推動全球蘆薈皮膚和護髮產品市場的成長方面發揮著至關重要的作用。
此外,公司正在投資研發,以創造創新配方,並提高蘆薈產品的功效。例如,2023年10月,Ulta Beauty推出了含有天然成分的蘆薈凝膠護髮素。新系列包括豐盈洗髮精和豐盈護髮素、保濕洗髮精和保濕護髮素。
產品的品質和純度
蘆薈具有許多好處,但與產品品質和純度相關的問題確實會限制市場成長。製造過程中品質控制措施不佳可能導致蘆薈產品污染或摻假,進而影響產品品質、消費者的信任和採用率。
Overview
Global Aloe Vera-based Skin and Hair Products Market reached US$ 1.2 billion in 2022 and is expected to reach US$ 1.9 billion by 2030, growing with a CAGR of 6.5% during the forecast period 2023-2030.
The demand for aloe vera-based skin and hair products is increasing among consumers. These products are designed to offer multiple benefits, including moisturization, hydration, soothing effects, and promoting healthy skin and hair. This has resulted in the expansion of the market for aloe vera-based products.
In addition, as the demand for aloe vera-based products is increasing, manufacturers are offering a wide range of aloe vera-based skin and hair products in their portfolios. For instance, in March 2022, Clensta International launched the Red Aloe Vera range of skincare products. The SPF lotion, hair serum, face serum, and under eye cream are for women, and intimate brightening scrub, face brightening, and detan scrub are for men.
The aloe vera gel products account for the largest share. Asia-Pacific region shows the dominance in global aloe vera-based skin and hair products, as the manufacturers in this region are launching various aloe vera products to reach the consumer's demand in this region, which help in driving the market growth.
Dynamics
Increasing Demand for Natural-Based Cosmetic Products
The cosmetic industries are witnessing a profound shift of consumer preferences from synthetic products to natural cosmetics which significantly increases the demand for aloe vera-based skin and hair products. As aloe vera contains vitamins, minerals, enzymes, and antioxidants that contribute to its nourishing and healing properties, making it a popular choice among consumers seeking natural and effective skincare and haircare solutions.
Furthermore, manufacturing companies are currently prioritizing the development of a diverse range of products that are based on aloe vera. For instance, in August 2021, Forever Living launched a new lightweight formula Aloe Body Lotion, it quickly delivers the benefits of pure aloe vera and other moisturizing ingredients for Intensive dry skin.
Increase in Product Development
The versatility of aloe vera as an ingredient allows for the development of a wide range of products, including creams, lotions, gels, shampoos, conditioners, masks and more. This adaptability caters to diverse consumer bases and plays a crucial role in propelling the growth of the global market for aloe vera-based skin and hair products.
Furthermore, companies are investing in research and development to create innovative formulations that enhance the efficacy of aloe vera-based products. For instance, in October 2023, Ulta Beauty launched Aloe Vera Gel Hair Care with natural ingredients. The new range includes a volume shampoo and volume conditioner, moisture shampoo and moisture conditioner.
Quality and Purity of the Products
Aloe Vera offers numerous benefits, but issues related to product quality and purity can indeed act as restraints on the market growth. Poor quality control measures during the manufacturing process may lead to contamination or adulteration of aloe vera products, which could affect the product quality, consumers' trust and adoption rate.
The global aloe vera-based skin and hair products market is segmented based on product type, distribution channel, end-user, and region.
Increasing Demand for Aloe Vera Gel Products
The aloe vera gel segment accounts for the largest share of global aloe vera-based skin and hair products. Consumers and cosmetic industries are highly opting for aloe vera gel in various products as a natural ingredient, as it is water-rich and has excellent moisturizing properties, anti-fungal properties, and others making it effective in hydrating the skin and hair, also helps control dandruff and promoting health skin and hair growth.
In addition, many cosmetic companies are developing and introducing aloe vera-based products in their portfolios. For instance, in June 2020, Emami launched two varieties of organic aloe vera gel under the Boro Plus brand, which are BoroPlus 100% Organic Aloe Vera Gel and BoroPlus 100% Organic Aloe Vera Gel Haldi Chandan Kesar.
Product Launches in Asia-Pacific
The Asia-Pacific region shows dominance in global aloe vera-based skin and hair products, as the consumers in this region are highly adopting aloe vera-based products as natural and organic skin and hair care practices, which helps in propelling the growth of the global aloe vera-based skin and hair products market.
Furthermore, as the demand for natural skin care products increases among consumers, major market players have launched new products in the region. For instance, in November 2022, FLP India launched aloe body wash and cleansers aloe liquid soap in the market. Aloe Body Wash helps to clean skin and promote hydration.
The major global players in the market include Himalaya Wellness Company, Terry Laboratories, JASON Natural Products, Inc., COOLA LLC., Sun Bum LLC., Avalon Natural Products, Inc., Desert Essence, Sundial Brands LLC., Pacifica Beauty LLC, and Lily of The Desert
During the pandemic, people become more conscious about skin and hair care. Aloe vera products have gained popularity due to their potential health benefits, leading to an increased demand for aloe vera supplements and juices. Also, the growth of e-commerce has been accelerated by the pandemic, which has also benefited the aloe vera products market. Consumers now have easy access to a wide range of aloe vera-based items online.
Russia-Ukraine War Impact
The war has resulted in instability in currency exchange rates. As a result, the cost of importing or exporting aloe vera products may be affected, which can impact pricing and profitability for companies operating in the market. The war has also led to trade restrictions, sanctions, and logistical issues, which have affected the import and export of goods.
The global aloe vera-based skin and hair products market report would provide approximately 62 tables, 56 figures, and 210 Pages.
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