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市場調查報告書
商品編碼
1512686
全球辣椒粉市場 - 2024-2031Global Chilli Powder Market - 2024-2031 |
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概述
2023年全球辣椒粉市場規模達11.2億美元,預計2031年將達到18.7億美元,2024-2031年預測期間複合年成長率為6.62%。
消費者逐漸意識到辣椒粉的健康益處,例如其抗發炎和抗氧化特性。這推動了對辣椒粉作為健康食品功能性成分的需求。零售商正在推出他們的品牌辣椒粉產品,通常價格具有競爭力。這為消費者提供了更多選擇,有助於市場擴張。
亞太地區以其豐富的烹飪傳統和對正宗風味的強烈需求而聞名。對正宗和當地風味的偏好促進了當地辣椒粉的生產和消費。市場正在見證產品供應的創新,推出適合特定地區口味的混合和調味辣椒粉。這些創新迎合了亞太地區多樣化的烹飪偏好,推動市場差異化和成長。
例如,2022 年 4 月 26 日,古吉拉特邦著名香料品牌 Vasant Masala 推出了最新產品「Vasant Kashmiri Rangat」紅辣椒粉。他們備受推崇的產品系列中的這一新成員必將以其難以抗拒的風味讓印度美食愛好者感到高興。 Vasant Masala 長期以來一直被尊為領先的包裝香料品牌,因其品質和正宗而在古吉拉特邦、拉賈斯坦邦和中央邦享有盛譽。
動力學
消費者對辛辣食品的需求不斷增加
包括年輕消費者和不同種族群體在內的不同人群對辛辣食物的偏好日益成長,正在擴大辣椒粉市場。包括餐廳和快餐連鎖店在內的食品服務業正在透過將辣椒菜餚納入菜單來應對對辛辣食品不斷成長的需求。這一趨勢推動了辣椒粉市場的發展,因為廚師和烹飪專業人士尋求高品質的辣椒粉來增強他們的食譜。
隨著消費者尋求方便而美味的食品選擇,製造商正在使用辣椒粉來滿足這一需求,從而提振了整個市場。辣椒粉市場的創新產品開發,例如有機和特殊混合物,正在滿足消費者的多樣化喜好。這些創新吸引了新客戶並保留了現有客戶,透過滿足對獨特和辛辣食品不斷成長的需求來推動市場成長。
例如,2022年4月7日,位於瓦拉納西的印度農業研究委員會(ICAR)印度蔬菜研究所(IIVR)開發了一種製作青辣椒粉的技術,並將在市場上推出。 IIVR 也以自己的名義獲得了這項技術的專利,並為產品發布做好了準備。為此,該研究所與喜馬偕爾邦的一家公司簽署了一份合作備忘錄 (MoU)。
民族和地方美食越來越受歡迎
隨著消費者探索世界各地的各種烹飪傳統,對包括辣椒粉在內的正宗食材的需求不斷增加。這一趨勢透過將辣椒粉引入新的、多樣化的消費群體來拓寬市場。融合美食趨勢融合了不同烹飪傳統的元素,並經常添加辣椒粉來增加菜餚的深度和香料。這種烹飪方式的創新為辣椒粉作為多功能配料創造了新的市場機會,吸引了富有冒險精神和多樣化的口味。
隨著消費者在家庭烹飪中變得越來越冒險,辣椒粉作為製作民族和地方菜餚的必備香料,其市場不斷成長,進一步推動了辣椒粉市場的發展。來自墨西哥、印度、泰國和中國等以辣椒粉為主食的地區的文化影響正在全球蔓延。隨著這些菜餚越來越受歡迎,辣椒粉的市場不斷擴大,以適應人們對再現傳統菜餚日益成長的興趣。
例如,2023 年 11 月 3 日,為了向消費者提供無農藥辣椒粉,Kudumbashree Mission 的 Pathanamthitta 地區單位發起了一項名為「辣椒村」的創新舉措。這項開創性計畫涉及建立聯合責任小組 (JLG),專門在稱為「農業生態地塊」的特別指定的 25 美分地塊上種植辣椒。該計畫的第一階段正在該地區的 20 個村委會進行。
嚴格的食品安全法規
遵守嚴格的食品安全法規會為製造商帶來巨大的合規成本。這些成本包括先進測試設備、品質控制流程和認證程序的投資。增加的財務負擔對於辣椒粉市場的中小企業(SME)來說尤其具有挑戰性,限制了他們的市場參與和成長。
全球辣椒粉市場受到不同國家不同食品安全法規的影響。出口商必須遵守進口國的法規,這些法規可能與國內標準有很大不同。應對這些監管差異增加了國際貿易的複雜性和成本,可能限制辣椒粉市場的成長和全球影響力。
例如,印度食品安全和標準局 (FSSAI) 制定了有關香料的法規和指南,特別是辣椒和辣椒,無論是整體還是粉末形式。這些法規確保了這些產品對消費者的品質和安全。根據FSSAI制定的標準,辣椒和燈籠椒必須遵守異物、未成熟和有標記的果實、破碎的果實和種子、水分含量、總灰分、鹽酸不溶性灰分、蟲害物質、粗纖維、和非揮發性乙醚提取物。例如,整個辣椒和燈籠椒的異物含量不得超過1%(按重量計),而粉狀品種則必須滿足諸如最大水分含量為11%(按重量計)和不揮發性乙醚提取物不少於12 %等標準。
Overview
Global Chilli Powder Market reached US$ 1.12 billion in 2023 and is expected to reach US$ 1.87 billion by 2031, growing with a CAGR of 6.62% during the forecast period 2024-2031.
Consumers are awaring the health benefits of chili powder, such as its anti-inflammatory and antioxidant properties. This drives demand for chili powder as a functional ingredient in health-oriented food products. Retailers are introducing their branded chili powder products, often at competitive prices. This is increasing offering consumers more choices, contributing to market expansion.
The Asia-Pacific region is known for its rich culinary traditions and a strong demand for authentic flavors. The preference for authentic and regional flavors boosts the local production and consumption of chili powder. The market is witnessing innovation in product offerings the introduction of blended and flavored chili powders tailored to specific regional tastes. These innovations cater to the diverse culinary preferences within the Asia-Pacific, driving market differentiation and growth.
For instance, on April 26, 2022, Vasant Masala, a prominent spice brand from Gujarat, launched its latest offering, 'Vasant Kashmiri Rangat' red chili powder. This new addition to their esteemed product lineup promises to delight Indian cuisine enthusiasts with its irresistible flavor profile. Vasant Masala has long been revered as a leading packaged spice brand, renowned across Gujarat, Rajasthan, and Madhya Pradesh for its quality and authenticity.
Dynamics
Increasing Consumer Demand for Spicy Foods
The growing preference for spicy foods among various demographics, including younger consumers and diverse ethnic groups, is expanding the chili powder market. The food service sector, including restaurants and fast-food chains, is responding to the rising demand for spicy foods by incorporating chili-based dishes into their menus. This trend drives the chili powder market as chefs and culinary professionals seek high-quality chili powder to enhance their recipes.
As consumers look for convenient yet flavorful food options, manufacturers are using chili powder to meet this demand, boosting the overall market. Innovative product development in the chili powder market, such as organic and specialty blends, is meeting the diverse preferences of consumers. These innovations attract new customers and retain existing ones, driving market growth by aligning with the increasing demand for unique and spicy food products.
For instance, on April 7, 2022, The Indian Institute of Vegetable Research (IIVR) of the Indian Council of Agriculture Research (ICAR) in Varanasi developed a technology for making powder of green chili which will be launched in the market. The IIVR also got this technique patented in its name and is all set for the product launch. For this purpose, the institute signed a memorandum of understanding (MoU) with a Himachal Pradesh-based firm.
Growing Popularity of Ethnic and Regional Cuisines
As consumers explore a variety of culinary traditions from around the world, the demand for authentic ingredients, including chili powder, rises. This trend broadens the market by introducing chili powder to new and diverse consumer groups. The fusion cuisine trend blends elements from different culinary traditions and often incorporates chili powder to add depth and spice to dishes. This innovation in cooking styles creates new market opportunities for chili powder as a versatile ingredient, appealing to adventurous and diverse palates.
As consumers become more adventurous in their home cooking, there is a growing market for chili powder as an essential spice in creating ethnic and regional dishes, further propelling the chili powder market. Cultural influences from regions where chili powder is a staple, such as Mexican, Indian, Thai, and Chinese cuisines, are spreading globally. As these cuisines gain popularity, the market for chili powder expands to accommodate the growing interest in recreating traditional dishes.
For instance, on November 3, 2023, to offer pesticide-free chili powder to consumers, the Pathanamthitta district unit of the Kudumbashree Mission launched an innovative initiative known as Chilli Village. This groundbreaking project involves the establishment of Joint Liability Groups (JLGs) dedicated to cultivating chili in specially designated 25-cent plots referred to as 'agroecological plots'. The first phase of the project is underway across 20 panchayats in the district.
Stringent Food Safety Regulations
Adhering to stringent food safety regulations imposes substantial compliance costs on manufacturers. These costs include investments in advanced testing equipment, quality control processes, and certification procedures. The added financial burden can be particularly challenging for small and medium-sized enterprises (SMEs) in the chili powder market, limiting their market participation and growth.
The global chili powder market is affected by varying food safety regulations across different countries. Exporters must comply with the regulations of importing countries, which can differ significantly from domestic standards. Navigating these regulatory discrepancies adds complexity and costs to international trade, potentially limiting chilli powder market growth and global reach.
For instance, The Food Safety and Standards Authority of India (FSSAI) has established regulations and guidelines about spices, specifically chillies and capsicum, both whole and in powder form. These regulations ensure the quality and safety of these products for consumers. According to the standards set by FSSAI, chillies, and capsicum must adhere to specific criteria regarding extraneous matter, unripe and marked fruits, broken fruits and seeds, moisture content, total ash, hydrochloric acid insoluble ash, insect-damaged matter, crude fiber, and non-volatile ether extract. For instance, whole chillies and capsicum should contain no more than 1% by weight of extraneous matter, while powdered varieties must meet criteria such as a maximum moisture content of 11% by weight and a non-volatile ether extract of not less than 12% by weight.
The global chilli powder market is segmented based on nature, packaging, distribution channel, application, and region.
Rising Demand in Culinary and Processed Foods and Continuous Innovations
The food and beverage segment is the primary driver of the chili powder market, as chili powder is a fundamental ingredient in numerous culinary applications. The rising consumption of processed and convenience foods contributes significantly to the dominance of the food and beverage segment. Chili powder is a key ingredient in processed food products such as sauces, snacks, ready-to-eat meals, and packaged seasonings, driving substantial market demand.
Spicy flavors continue to be popular among consumers globally, fueling the demand for chili powder in the food and beverage segment. As consumer palates evolve and preferences for bold and exotic flavors grow, chili powder remains a staple ingredient in many spicy food products. Companies are introducing new chili powder blends, flavors, and formulations to cater to changing consumer preferences and culinary trends, expanding the market's product portfolio.
For instance, on August 9, 2023, Tulua, renowned for its assortment of ready-to-eat pastes, introduced its newest innovation: a collection of aromatic and unadulterated spices. This latest range from Tulua exemplifies the brand's dedication to delivering premium-quality, clean-label products while shedding light on regional recipes and ingredients. With a mission to celebrate culinary diversity, Tulua's initiative reflects its vision to honor the rich heritage of regional cuisines.
Highly Adaptive to Changing Consumer Trends and Innovations in Asia-Pacific
Asia-Pacific countries, particularly India and China, are among the largest producers of chili peppers globally. The favorable climatic conditions and extensive agricultural practices in these regions contribute to high yields and consistent production, positioning the Asia-Pacific as a market leader in chili powder supply. As consumers increasingly opt for ready-to-eat meals, snacks, and condiments that are chili powder, the market is witnessing substantial growth in this segment.
The Asia-Pacific market is highly adaptive to changing consumer trends. The growing preference for convenience foods, organic products, and international cuisines is met with innovative chili powder products tailored to these demands, ensuring sustained market growth. Companies in the Asia-Pacific region are leading in product innovation and diversification such as new chili powder blends, organic options, and premium products that cater to varying consumer preferences, attracting a broader customer base.
For instance, on January 28, 2023, Sunpure, renowned as South India's premier edible oil brand, embarked on a significant expansion journey with the launch of turmeric powder, coriander powder, and red chilli powder, marking its entry into the thriving Rs 25,000 crore branded spices market. This strategic move reflects the company's commitment to diversify its product portfolio and cater to the evolving needs of consumers.
In addition to the newly introduced spices, Sunpure has ambitious plans to introduce blended spice mixes and explore new product categories such as pulses, grains, and dry fruits. These initiatives underscore It is available starting this month at retail outlets in Mysore, Sunpure's newly launched spices will gradually roll out to additional key markets in the coming months, ensuring widespread availability and accessibility for consumers across South India.
The pandemic caused significant disruptions in the global supply chain, affecting the chili powder market, and leading to delays in raw material procurement, processing, and distribution. The pandemic induced volatility in the prices of raw materials due to supply chain interruptions and changing demand patterns. The chili powder market experienced price fluctuations, influenced by inconsistent supply levels and increased operational costs for producers adhering to health and safety protocols
As restaurants and eateries faced restrictions, consumers turned to home-prepared meals, boosting the demand for spices and seasonings, including chili powder. This shift drove short-term market growth as households stocked up on essential cooking ingredients. E-commerce platforms became crucial for consumers to access chili powder, leading to increased market penetration through digital channels. This trend accelerated the adoption of online retail for spices and seasonings.
The conflict has caused widespread disruptions in global supply chains, impacting the availability of agricultural products, including those used in chili powder production. Trade routes through the Black Sea region, crucial for many commodities, have been affected, leading to delays and increased transportation costs. The war has exacerbated market volatility, driving up prices of commodities and inputs necessary for chili powder production.
The conflict has led to shifts in global trade patterns, with countries seeking alternative sources for agricultural imports previously obtained from Russia and Ukraine. This reorientation impacts the chili powder market, as producers and exporters adjust to new trade routes and partners, potentially causing temporary supply imbalances. Higher food prices, including spices like chili powder, may reduce consumer demand, particularly in price-sensitive markets, impacting overall market growth.
The major global players in the chilli powder market include RR Masala, Anu Foods, Nani Agro Foods (P) Ltd, Xinghua Lianfu Food Co., Ltd, Qingdao Fumanxin Foods Co., Ltd, Maywah Foods Inc., Shan Foods, Patanjali-Canada, Jiva Organic Foods, and Albert Menes.
The global chilli powder market report would provide approximately 78 tables, 73 figures, and 213 Pages.
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