市場調查報告書
商品編碼
1594857
全球水果和蔬菜市場 - 2024-2031Global Fruits and Vegetables Market - 2024-2031 |
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概述
2023年,全球水果和蔬菜市場規模達到7,200億美元,預計2031年將達到1,1319.7億美元,2024-2031年預測期間複合年成長率為5.8%。
在消費者對健康益處的認知不斷提高、向植物性飲食的轉變以及促進永續農業的舉措的推動下,全球水果和蔬菜市場正在經歷快速成長。隨著消費者健康意識的增強,食品和飲料、化妝品和藥品等各領域對新鮮、冷凍和加工產品的需求不斷增加。
水耕法、精準農業和改進的冷藏解決方案等創新提高了產品品質、產量和保存期限。此外,旨在促進永續實踐和減少食物浪費的政府措施也推動了這一成長。例如,歐盟的綠色協議著重於最大限度地減少食物浪費和溫室氣體排放,這與消費者對環保產品日益成長的偏好相一致。
由於人口眾多、可支配收入不斷成長以及健康飲食意識不斷增強,亞太地區成為成長最快的水果和蔬菜市場。由於政府鼓勵農業進步和農村進步的計劃,中國、印度和日本等國家的需求正在不斷成長。
中國農業農村部(MARA)發起了旨在提高農作物產量和倡導有機農業的措施。印度政府推動由FSSAI主導的「吃正確的水果和蔬菜市場」計劃,旨在提高無組織的水果和蔬菜零售市場的品質和安全。
動力學
健康意識的提高和技術的進步
人們越來越認知到水果和蔬菜消費對健康的益處,這是市場的主要驅動力。全球各國政府和衛生組織倡導每日食用水果和蔬菜,以對抗肥胖、心臟病和糖尿病等慢性疾病。世界衛生組織 (WHO) 報告稱,全球每年約有 170 萬人因水果和蔬菜消費不足而死亡。
技術創新正在改變水果和蔬菜的種植、運輸和儲存。包括垂直農業和水耕法在內的受控環境農業 (CEA) 的進步正在提高耕地有限地區的生產力和永續性。冷藏和冷凍技術延長了保存期限,最大限度地減少了食物浪費。此外,行動應用程式和人工智慧驅動的工具可幫助農民最佳化作物產量、節約資源並減少對環境的影響。
政府措施和食品安全法規
世界各國政府正在實施支持水果和蔬菜生產的政策,作為增強糧食安全和經濟彈性的更廣泛努力的一部分。美國農業部(USDA) 制定了特種作物整筆撥款計劃(SCBGP) 等計劃,這是一項旨在提高包括水果和蔬菜在內的特種作物競爭力的關鍵舉措,而歐盟的共同農業政策(CAP )激勵環保農業實踐。
食品安全法規在該領域至關重要,美國食品藥物管理局 (FDA) 和歐洲食品安全局 (EFSA) 等機構制定標準以降低污染風險並確保品質控制。此外,零售商和消費者越來越需要諸如良好農業規範 (GAP) 和 GlobalGAP 等可追溯性措施和認證,以確保農產品的永續和安全生產。這些認證有助於增強供應鏈的可追溯性,這對消費者信心至關重要。
病蟲害爆發
全球水果和蔬菜市場受到氣候變遷和不可預測的天氣條件的影響。氣溫升高、乾旱和極端天氣事件擾亂了作物產量,使生產者難以維持穩定的供應水準。據聯合國糧食及農業組織(FAO)稱,包括水果和蔬菜種植在內的全球農業面臨氣候變遷帶來的越來越大的風險,影響了作物的品質和可用性。此外,病蟲害是水果和蔬菜產業的一個重大限制。
農作物特別容易受到蟲害的影響,因此嚴重降低產量或需要使用化學處理,進而影響產品的品質。每年,害蟲都會導致全球農作物產量損失 20% 至 40%。根據聯合國糧食及農業組織報告,植物病害每年對全球經濟造成約 2,200 億美元的損失,而入侵昆蟲則造成約 700 億美元的損失。此外,控制這些疫情會增加生產成本,影響最終消費者對水果和蔬菜的負擔能力。
Overview
Global Fruits and Vegetables Market reached US$ 720 billion in 2023 and is expected to reach US$ 1,131.97 billion by 2031, growing with a CAGR of 5.8% during the forecast period 2024-2031.
The global fruits and vegetables market is experiencing rapid growth, driven by increasing consumer awareness of health benefits, a shift toward plant-based diets and initiatives promoting sustainable agriculture. As consumers become more health-conscious, there is a rising demand for fresh, frozen and processed produce across various sectors, including food and beverage, cosmetics and pharmaceuticals.
Innovations such as hydroponics, precision farming and improved cold storage solutions enhance product quality, yield and shelf life. Furthermore, government initiatives aimed at promoting sustainable practices and reducing food waste are fueling this growth. For example, the European Union's Green Deal focuses on minimizing food waste and greenhouse gas emissions, which aligns with the increasing consumer preference for environmentally friendly products.
Asia-Pacific stands out as the fastest-growing market for fruits and vegetables, driven by its large population, growing disposable incomes and heightened awareness of healthy diets. Nations like China, India and Japan are witnessing rising demand because of government programs that encourage agricultural advancements and rural progress.
China's Ministry of Agriculture and Rural Affairs (MARA) has launched initiatives aimed at enhancing crop production and advocating for organic farming. The Indian government promotes The 'Eat Right Fruit and Vegetable Market' initiative led by FSSAI aims to to raise the quality and safety of unorganized fruits and vegetables retail markets.
Dynamics
Rising Health Awareness and Technological Advancements
The increasing awareness of the health benefits associated with fruit and vegetable consumption is a primary driver of the market. Governments and health organizations globally advocate for the daily consumption of fruits and vegetables to fight chronic conditions like obesity, heart disease and diabetes. The World Health Organization (WHO) reports that inadequate consumption of fruits and vegetables is linked to around 1.7 million fatalities each year globally.
Technological innovations are transforming the cultivation, delivery and storage of fruits and vegetables. Advancements in controlled-environment agriculture (CEA), including vertical farming and hydroponics, are improving productivity and sustainability in areas with restricted arable land. Cold storage and refrigeration technologies have extended shelf life, minimizing food waste. Additionally, mobile applications and AI-driven tools help farmers optimize crop yields, conserve resources and reduce environmental impact.
Government Initiatives and Food Safety Regulations
Verious governments worldwide are implementing policies to support fruit and vegetable production as part of broader efforts to enhance food security and economic resilience. US Department of Agriculture (USDA) has established programs like the The Specialty Crop Block Grant Program (SCBGP) is a key initiative aimed at enhancing the competitiveness of specialty crops, which include fruits and vegetables, while the European Union's Common Agricultural Policy (CAP) incentivizes environmentally friendly farming practices.
Food safety regulations are crucial in this sector, with agencies like US Food and Drug Administration (FDA) and the European Food Safety Authority (EFSA) setting standards to reduce contamination risks and ensure quality control. Additionally, traceability measures and Certifications like Good Agricultural Practices (GAP) and GlobalGAP are increasingly required by retailers and consumers to ensure that agricultural products are produced sustainably and safely. These certifications help enhance traceability in the supply chain, which is vital for consumer confidence.
Pest and Disease Outbreaks
The global fruits and vegetables market is impacted by climate change and unpredictable weather conditions. Increasing temperatures, droughts and extreme weather events disrupt crop yields, making it difficult for producers to maintain consistent supply levels. According to the Food and Agriculture Organization (FAO), global agriculture, including fruit and vegetable farming, faces increasing risks from climate variability, which affects crop quality and availability. Furthermore, pests and diseases are a significant restraint in the fruits and vegetables sector.
Crops are particularly vulnerable to infestations that can severely reduce yields or necessitate the use of chemical treatments, which can impact the quality of produce. Every year, pests cause a loss of 20% to 40% in global crop production. Annually, plant diseases result in an estimated US$ 220 billion loss to the global economy, while invasive insects contribute approximately US$ 70 billion, as reported by the Food and Agriculture Organization of the United Nations. Moreover, controlling these outbreaks adds to production costs, impacting the affordability of fruits and vegetables for end consumers.
The global fruit and vegetables market is segmented based on product, type, distribution channel, application and region.
High Demand for Organic and Processed Fruits
The demand for fruits has significantly increased as consumers increasingly prefer chemical-free and sustainably sourced products. According to the Ministry of Agriculture & Farmers Welfare of India, fruit production in the country is projected to reach 112.08 million tonnes in the 2023-24 season, driven primarily by higher yields of bananas, mandarins and mangoes. This surge in production aligns with a broader consumer trend favoring organic and sustainably grown produce, reflecting heightened awareness regarding health and environmental sustainability.
This shift towards organic and sustainable agriculture is not only a response to consumer preferences but also a reflection of changing agricultural practices. Farmers are increasingly adopting methods that prioritize environmental health and reduce reliance on synthetic chemicals. The growing market for organic fruits is supported by initiatives that facilitate direct procurement and improve supply chain efficiencies, such as those pioneered by online retailers.
Rapid Consumption of Ready-to-Eat Food Products in North America
North America significantly influences the global fruits and vegetables market, primarily due to the increasing demand for organic produce and convenient ready-to-eat food options. US and Canada benefit from robust distribution networks and advanced agricultural practices that enhance their market position. According to the Organic Trade Association (OTA) organic produce sales in US totaled US$ 22 billion in 2022, which was 15% of all fruit and vegetable sales in the country.
Furthermore, the rise in health consciousness among consumers, coupled with supportive government initiatives such as the National Organic Program (NOP), has bolstered the organic sector in both countries. Canada is also experiencing an uptick in fresh fruit and vegetable imports, particularly from Latin America, which helps satisfy consumer preferences despite seasonal limitations.
The major global players in the market include Global Green Company, Total Produce, DEL MONTE GOLD, Barfoots of Botley, Alexia Foods, Nationwide Produce Plc, Kuhne + Heitz, S&A Group Holdings Limited, VINYARD FRUIT & VEGETABLE CO. and Wealmoor Ltd.
Sustainability Analysis
Sustainability in the fruits and vegetables market has become a critical focus as companies strive to minimize their environmental impact through various innovative practices. Many businesses are adopting biodegradable and compostable packaging solutions to combat plastic waste, which is a significant contributor to environmental degradation. Similarly, advancements in materials such as starch-based plastics, seaweed wraps and mushroom packaging are paving the way for greener alternatives that minimize landfill contributions and enhance product preservation.
In addition to packaging innovations, addressing water scarcity is another priority within the sector. Companies are investing in water-saving technologies and developing drought-resistant crops, recognizing that agriculture accounts for approximately 20% of global freshwater usage, as reported by the World Bank. Furthermore, the integration of renewable energy sources in greenhouse operations aligns with global climate objectives, contributing to a more sustainable agricultural framework.
Russia-Ukraine War Impact
The ongoing Russia-Ukraine war has profoundly disrupted the global fruits and vegetables market, primarily through significant interruptions in fertilizer supply chains and rising energy costs. Ukraine is a major exporter of potassium-based fertilizers, essential for fruit and vegetable production. Additionally, the war has caused energy prices to soar, further inflating transportation expenses, which has negatively impacted the export and import of fresh produce across Europe and beyond.
In response to these challenges, some nations are pivoting towards enhancing domestic agricultural production to mitigate reliance on imports affected by the conflict. This shift could potentially reshape global trade flows in the fruits and vegetables sector as countries seek to stabilize their food supplies amid ongoing geopolitical tensions. As countries adapt to these new realities, the landscape of global agricultural trade is likely to undergo significant transformation, affecting both producers and consumers alike.
The global fruits and vegetables market report would provide approximately 70 tables, 62 figures and 209 pages.
Target Audience 2024
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