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市場調查報告書

商品編碼

1594866

全球減肥餐市場 - 2024-2031

Global Diet Meal Market - 2024-2031

出版日期: 2024年11月21日 | 出版商:

DataM Intelligence | 英文 201 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

概述

2023年，全球減肥餐市場規模達1,556.8億美元，預估至2031年將達到3,415.2億美元，2024-2031年預測期間複合年成長率為10.32%。

隨著消費者偏好轉向方便、健康的膳食，全球減肥餐市場正在快速成長。這是因為越來越多的消費者認知到營養對於在不生病的情況下獲得醫療保健服務的重要性，因此，人們對低熱量、低碳水化合物但含有健康蛋白質的瘦身餐很感興趣。

此外，美國食品藥物管理局（USFDA）、歐洲食品安全局（EFSA）等推動食品品質控制標準、改善食品安全和營養資訊揭露的政策也刺激了市場需求。此政策指南有助於避免其提供未經證實符合公認飲食標準和營養要求的減肥餐產品的情況，從而增強購買者的信心並有助於市場的成長。

由於城市化率高、可支配收入增加以及大量人口健康意識不斷增強，亞太地區不斷成長的減肥餐市場是成長最快的市場之一。中國政府一直在2030年在國民中推廣健康飲食，以控制其他食品中日益增加的肥胖現象，為低熱量飲食和均衡飲食創造市場。在印度，糖尿病和心臟病的發病率都在增加，由於國家衛生使命（NHM）等政府政策的推動，對飲食專用食品的需求也有所增加，該政策透過飲食而不是在疾病發生後進行治療。

動力學

科技進步與消費者偏好的變化

食品保鮮技術的進步，特別是即食食品的加工和包裝方面的進步，是推動減肥食品市場的主要因素。例如，泡沫冷凍、真空密封等創新技術，使得不含防腐劑的餐點得以生產，並能快速復活餐食，為消費者提供便利與健康。此外，行動應用程式和網站為消費者提供量身定做的飲食計劃和減肥餐配送服務，使人們更容易實現健康目標。

消費者對使用非合成成分的態度不斷變化，進一步推動了市場的成長。這導致人們更傾向於不含人工添加劑、防腐劑和添加糖等物質的膳食。聯合國糧食及農業組織 (FAO) 表示，世界正在經歷清潔標籤食品趨勢，這增加了人們對此類食品而非加工食品的渴望。

不斷上漲的醫療成本和政府支持

全球醫療保健費用的持續成長促使消費者在預防性醫療保健措施上花費更多，例如有助於過上健康生活和預防慢性病的飲食計劃。例如，醫療保險和醫療補助服務中心（CMS）的排名顯示，美國醫療保健支出到2022 年將成長4.1%，達到4.5 兆美元，快於2021 年3.2% 的增幅，但遠低於2022 年的增幅。

由於醫療保健費用不斷增加，許多消費者開始轉向減肥餐，以防止因不健康的飲食習慣和生活方式疾病而產生高昂的醫療費用。此外，許多應對肥胖挑戰的國家已採取措施，透過有效的營養教育政策和更健康的飲食措施來促進減肥餐市場的擴大。

例如，在英國，國民醫療服務體系 (NHS) 與「更健康」等運動聯繫在一起，該運動旨在促進民眾更好的飲食習慣，並與減肥餐提供者的業務相呼應。與此類似的是「從農場到餐桌」策略，歐盟委員會負責開發一個有彈性的食品系統，以解決飲食和肥胖問題，從而進一步增加減肥餐的供應。

勞動力短缺和供應鏈挑戰

食品服務業人員的缺乏和供應鏈的通貨膨脹阻礙了全球減肥餐市場。該行業的失業率已無法滿足美國勞工統計局 (BLS) 的預期，即到 2030 年，食品製備和服務相關職業的就業人數將增加 12%。結果，包括減肥餐在內的一系列食品的生產和分銷出現了延誤。

戰爭和流行病等持續發生的地緣政治事件導致穀物、蔬菜和肉類等材料的供應量激增。因此，這場戰爭在造成某些食品短缺和現有食品價格上漲方面發揮了重要作用，特別是在減肥餐的生產方面。這種情況對大多數高度依賴進口減肥原料的歐洲國家的減肥餐供應和定價造成了障礙。

The global diet meals market is growing rapidly as there is a shift in consumer preference towards convenient health-focused meals. This is because a growing number of consumers recognize the importance of nutrition in availing healthcare services without falling ill in the first place, hence, the appeal for skinny meals, which are low in calories, low in carbohydrates but with healthy proteins.

Furthermore, policies such as the USFDA, EFSA and others which are promoting standards of food quality control and improving food safety and disclosure of nutritional information are fueling the market demand. The policy guidelines assist in averting the situation where it offers diet meal products that are unconfirmed to the accepted diet standards and nutritional requirements, hence enhancing the confidence of the buyers and aiding the growth of the market.

The growing diet meals market in Asia-Pacific is one of the fastest growing markets due to the high urbanization rate, rising disposable income and growing health consciousness of the massive population. The government of China has been promoting a healthy diet among its citizens by 2030 in a bid to control obesity which is on the rise among other foods, creating a market for low-calorie meals which is a balanced diet. In India, where diabetes and heart ailments are all on the increase, the demand for diet-specific foods has also increased due to government policies such as the National Health Mission (NHM), which addresses treatment through diet rather than after the illness occurs.

Dynamics

Technological Advancements and Changing Consumer Preferences

Progress in food preservation techniques especially in the processing and packaging of ready-to-eat meals is a major factor driving the diet meals market. For instance, innovations such as foam-freezing and vacuum-sealing, enabled the production of preservative-free meals and the rapid revival of the same meals to provide convenience and health to consumers. In addition, mobile applications and websites offer consumers tailored diet programs and diet meal delivery services, making it easier for people to achieve their healthy targets.

The changing consumer attitude towards the use of non-synthetic ingredients further drives the market growth. This leads to a higher inclination for meals devoid of substances such as artificial additives preservatives and added sugars as well. Citing the Food and Agriculture Organization (FAO) of the United Nations, the world is experiencing a clean-label food trend which has increased the cravings for such rather than processed diet meals.

Rising Healthcare Costs and Government Support

The continuous growth of healthcare costs worldwide has triggered consumers to spend more on preventive health care measures such as diet-based meal programs which assist in leading a healthy life and prevention of chronic conditions. For instance, rankings by the Centers for Medicare & Medicaid Services (CMS) indicate that US health care spending grew 4.1% to reach US$ 4.5 trillion in 2022, faster than the increase of 3.2% in 2021, but much slower than the rate of 10.6% in 2020.

Due to the increasing health care cost, many consumers are turning to diet meals to prevent incurring exorbitant medical bills that arise as a result of unhealthy feeding practices and lifestyle diseases. Furthermore, many of the countries contend with the challenge of obesity have put in place measures to facilitate the expansion of diet meals market through effective nutritional education policies and healthier eating initiatives.

For instance, in UK, the National Health Service (NHS) associates itself with campaigns such as Better Health, which is aimed at promoting better eating habits among the population and echos the business of diet meal providers. Similar to this is the Farm to Fork Strategy where the European Commission is in charge of developing a resilient food system to tackle diets and obesity and therefore further increasing the availability of diet meals.

Workforce Shortages and Supply Chain Challenges

The lack of people working in the food service industry and the inflation of the supply chain hamper the global diet meal market. The unemployment in this sector has made it impossible to satisfy US Bureau of Labor Statistics (BLS) expectations that by 2030, employment in food preparation and serving-related occupations will have risen by 12%. As a result, the range of food products including diet meals has suffered delays in production and distribution.

The ongoing geo-political events such as war and pandemics are an upsurge in the availibility of materials like cereals, greens and meats. Thus, this war has played a significant role in creating a lack of some food products and increased prices for the available ones, especially in the production of diet meals. This situation has created barriers in terms of supply and pricing of diet meals in most of the countries in Europe where there is a high dependence on imported diet ingredients.

Segment Analysis

The global diet meal market is segmented based on product, type, packaging, distribution channel and region.

High Demand for Carel-Based Food

The rising prevalence of health issues such as obesity and diabetes across the globe has led to a gradual increase in the need for these dietary packages to be low-calorie yet filled with protein-filled foods. The World Health Organization (WHO) reported that in 2022, 2.5 billion adults aged 18 years and older were considered to be overweight, one of them being over 890 million adults who were obese and this also adds to the context of the diet meals. Mounsey and Barnsley (2021) observe that in addition to general weight loss programs, specific meals such as carel based meal plans are gaining more preference.

Whole grain-based foods, as well as protein blend even fortifies those foods, are gaining acceptance among health seekers. Most of these meals are also centered around other ingredients such as whole maize, lentils and millet which not only help to achieve the desired dietary requirements but also help to enrich the protein content of the meal. With an increased awareness of health complications emanating from obesity and diabetes, the market for high-protein cereals and cereal-based meals has changed significantly.

Geographical Penetration

High Prevalence of Lifestyle Diseases and Strong Consumer Awareness in North America

The North America region holds a substantial share of the diet meals market, given the high incidences of lifestyle diseases coupled with the consumer's high regard for wellness. According to the Centers for Disease Control and Prevention (CDC), almost about 42% of the adult population in the United States is either overweight or obese, proving that there is a need for food that is designed for overweight and obese populations. Such approaches equally have their focus in an advanced US food processing economy where appropriate foods designed in various dietary interventions are readily available.

Similarly, governmental policies also encourage the consumption of dietary-specific food items. Healthier diets have been promoted by the dietary guidelines set forth by the United States Department of Agriculture (USDA) which thereby encourages the use of these meal types. Furthermore, this demand can also be attributed to the controlled diet meal delivery services offered in the market which is ideal for busy consumers who are health conscious. These services enable a healthy diet without having to spend excess time in cooking healthy meals.

Competitive Landscape

The major global players in the market include Atkins Nutritionals, Inc., Herbalife Ltd., Nutrisystem Ltd., Kellogg Company, Olympus Corporation, Weight Watchers International, Jenny Craig, The Gold's Gym International, 3 CAD Hospitality LLP and HAPPY OJO LIFESTYLE PRIVATE LIMITED.

Sustainability Analysis

Sustainability is increasingly influencing the global diet meals market, as companies prioritize eco-friendly ingredients and biodegradable packaging. The Global Sustainability Council for Food and Agriculture Council notes that the diet meals sector can also help achieve environmental objectives when sourcing mainly plant- and fungi-derived products which are usually less carbon-intensive than animal-sourced. This shift aligns with a growing consumer demand for environmentally-conscious products, prompting businesses to adopt sustainable practices actively.

In addition to this, diet meals that make use of seasonal produce help in addition to bringing down the carbon footprint associated with the transportation of goods. As the level of consciousness towards the environment increases, the movement directed towards the adoption of sustainable practices in the diet meals industry is likely to continue. It is not only that consumers' preferences are being catered to but also active measures are being undertaken to improve sustainability.

Russia-Ukraine War Impact

The ongoing conflict between Russia and Ukraine has severely disrupted the global food supply chain leading to an increase in costs of raw materials and hence the prices of diet meals. Ukraine is among the countries that are known for agricultural production and export, the war has disrupted the country's grain exports for a long time. Before the war, most of the world's wheat and sunflower oil came from Ukraine.

Nonetheless, the ports located along the Black Sea have been under siege, coupled with the hostilities, these exports have come almost to a standstill causing shortages which have caused an increase in prices at all levels of supply. This scenario has also posed problems to some sectors including the diet meal, especially in areas where most of their raw materials are sourced from these imports. Due to the increased price of the ingredients, the players in the sector have found it difficult to price their diet meals competitively. The effects of the war have impacted food distribution chains but also aided in inflation in many nations.

By Product

Beverages
Supplements
Snacks
Others

By Type

Vegetable-Based
Cereal Based
Meat/Poultry
Other

By Packaging

Canned
Retort
Others

By Distribution Channel

Hypermarket and Supermarket
Specialty Stores
Convenience Stores
Online

By Region

North America
- US
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

In March 2023, Nestle made a strategic investment in Munich-based YFood, a start-up specializing in meal replacements. YFood offers a range of products, including meal-replacement drinks, powders and snack bars aimed at consumers looking for easy, balanced nutrition on the go.
In September 2022, You Go! Foods introduced its Keto Tortilla Chips to cater to the growing keto diet trend, providing a low-carb option for consumers adhering to ketogenic or low-carbohydrate eating patterns.
In August 2022, Amcor acquired a high-capacity flexible packaging plant in the Czech Republic, which is expected to strengthen its production and supply capabilities across Europe. Flexible packaging is particularly important in the diet meal market, where companies seek innovative, sustainable packaging solutions.

Why Purchase the Report?

To visualize the global diet meal market segmentation based on product, type, packaging, distribution channel and region.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points at the diet meal market level for all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global diet meal market report would provide approximately 70 tables, 65 figures and 201 pages.

Target Audience 2024

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Product
3.2. Snippet by Type
3.3. Snippet by Packaging
3.4. Snippet by Distribution Channel
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Technological Advancements and Changing Consumer Preferences
  - 4.1.1.2. Rising Healthcare Costs and Government Support
- 4.1.2. Restraints
  - 4.1.2.1. Workforce Shortages and Supply Chain Challenges
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. By Product

6.1. Introduction
- 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 6.1.2. Market Attractiveness Index, By Product
6.2. Beverages*
- 6.2.1. Introduction
- 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
6.3. Supplements
6.4. Snacks
6.5. Others

7. By Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Vegetable-Based*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Cereal Based
7.4. Meat/Poultry
7.5. Other

8. By Packaging

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 8.1.2. Market Attractiveness Index, By Packaging
8.2. Canned*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Retort
8.4. Others

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Hypermarket and Supermarket*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Specialty Stores
9.4. Convenience Stores
9.5. Online

10. Sustainability Analysis

10.1. Environmental Analysis
10.2. Economic Analysis
10.3. Governance Analysis

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. US
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. UK
  - 11.3.7.3. France
  - 11.3.7.4. Italy
  - 11.3.7.5. Spain
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. Atkins Nutritionals, Inc.*
- 13.1.1. Company Overview
- 13.1.2. Type Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Herbalife Ltd.
13.3. Nutrisystem Ltd.
13.4. Kellogg Company
13.5. Olympus Corporation
13.6. Weight Watchers International
13.7. Jenny Craig
13.8. The Gold's Gym International
13.9. 3 CAD Hospitality LLP
13.10. HAPPY OJO LIFESTYLE PRIVATE LIMITED

LIST NOT EXHAUSTIVE