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市場調查報告書

商品編碼

1547954

馬來西亞乳製品和替代品市場

Dairy Products and Alternatives in Malaysia

出版日期: 2024年08月30日 | 出版商:

Euromonitor International | 英文 77 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

馬來西亞乳製品及其替代品持續受到乳製品原料價格上漲的影響。由於馬來西亞是一個依賴進口的國家，其貨幣持續貶值加劇了這種情況。此外，能源補貼的合理化正在加速零售單價的上漲，營運成本的上升正迫使各大企業將成本轉嫁給終端消費者。

本報告調查了馬來西亞乳製品和替代品市場，分析和預測了嬰兒食品、奶油和塗抹醬、奶酪、飲用乳、優格和乳酸產品以及植物來源乳製品的市場規模和結構，並提供了市場預測我們對市場進行策略分析，包括主要參與企業的趨勢。

Dairy products and alternatives in Malaysia continues to be affected by hikes in dairy raw material prices. This is exacerbated by the continued weakening of the local currency in an import reliant country. In addition, the rationalisation of energy subsidies have accelerated retail unit price growth, as higher operational costs force the leading players to pass them on to end consumers.

Euromonitor International's Dairy Products and Alternatives in Malaysia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Baby Food, Dairy, Plant-based Dairy.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Dairy Products and Alternatives market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?

MARKET DATA

Table 1 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 5 Penetration of Private Label by Category: % Value 2019-2024
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

Summary 1 Research Sources

BABY FOOD IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Retail volume sales dip for all baby food categories in 2024
Company activity stimulates the category in 2023 and 2024
Social and economic factors inform the demand for baby food

PROSPECTS AND OPPORTUNITIES

Baby food to continue on a downward demand trajectory amid a falling birth rate and rising prices
Powder growing-up milk formula to gain traction due to price and innovation advantages
Space for premium development in baby food

CATEGORY DATA

Table 9 Sales of Baby Food by Category: Volume 2019-2024
Table 10 Sales of Baby Food by Category: Value 2019-2024
Table 11 Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 12 Sales of Baby Food by Category: % Value Growth 2019-2024
Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
Table 14 NBO Company Shares of Baby Food: % Value 2020-2024
Table 15 LBN Brand Shares of Baby Food: % Value 2021-2024
Table 16 Distribution of Baby Food by Format: % Value 2019-2024
Table 17 Forecast Sales of Baby Food by Category: Volume 2024-2029
Table 18 Forecast Sales of Baby Food by Category: Value 2024-2029
Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029

BUTTER AND SPREADS IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Price hikes sustain retail value sales amid a strong decline in retail volume sales in 2024
Growing presence of premium quality butter but high prices limit take up
Top margarine players gain advantages through domestic manufacturing and strong distribution

PROSPECTS AND OPPORTUNITIES

Margarine and spreads to continue to hold price and versatility advantages
Players to focus on distribution amid possible supply chain interruptions
Renewed focus on foodservice while some players enjoy freer supply chains

CATEGORY DATA

Table 21 Sales of Butter and Spreads by Category: Volume 2019-2024
Table 22 Sales of Butter and Spreads by Category: Value 2019-2024
Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 24 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
Table 25 NBO Company Shares of Butter and Spreads: % Value 2020-2024
Table 26 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
Table 27 Distribution of Butter and Spreads by Format: % Value 2019-2024
Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
Table 29 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029

CHEESE IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Cheese continues to exhibit dynamism although price surges stem retail demand
Cheese players employ strategies to compete in a tough business climate in 2024
The pressure increases on the leading player

PROSPECTS AND OPPORTUNITIES

Further shift from retail to foodservice anticipated but company activity is expected across these channels
Cheese players to exploit consumption occasions via innovation
Supply chain interruptions expected for imported brands from Western countries

CATEGORY DATA

Table 32 Sales of Cheese by Category: Volume 2019-2024
Table 33 Sales of Cheese by Category: Value 2019-2024
Table 34 Sales of Cheese by Category: % Volume Growth 2019-2024
Table 35 Sales of Cheese by Category: % Value Growth 2019-2024
Table 36 Sales of Spreadable Cheese by Type: % Value 2019-2024
Table 37 Sales of Soft Cheese by Type: % Value 2019-2024
Table 38 Sales of Hard Cheese by Type: % Value 2019-2024
Table 39 NBO Company Shares of Cheese: % Value 2020-2024
Table 40 LBN Brand Shares of Cheese: % Value 2021-2024
Table 41 Distribution of Cheese by Format: % Value 2019-2024
Table 42 Forecast Sales of Cheese by Category: Volume 2024-2029
Table 43 Forecast Sales of Cheese by Category: Value 2024-2029
Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
Table 45 Forecast Sales of Cheese by Category: % Value Growth 2024-2029

DRINKING MILK PRODUCTS IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Narrowing average unit price difference to help fresh milk outpace shelf stable milk in retail volume growth terms in 2024
Farm Fresh invests heavily in drinking milk products
Fresh milk to help modern grocery retailers gain retail value share from small local grocers in 2024

PROSPECTS AND OPPORTUNITIES

Sugar tax to hit powder milk demand in the forecast period
Innovation for dairy only flavoured milk drinks while cow's milk is set to see growing demand
Players to invest in the production of drinking milk products

CATEGORY DATA

Table 46 Sales of Drinking Milk Products by Category: Volume 2019-2024
Table 47 Sales of Drinking Milk Products by Category: Value 2019-2024
Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
Table 50 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
Table 52 Distribution of Drinking Milk Products by Format: % Value 2019-2024
Table 53 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
Table 54 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
Table 55 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
Table 56 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029

YOGHURT AND SOUR MILK PRODUCTS IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Unit price surges for yoghurt amid higher operational costs in 2024
New launches stimulate drinking yoghurt towards the end of the review period
Marketing strategies to sustain brand importance

PROSPECTS AND OPPORTUNITIES

The category is set to suffer from an indulgence perception in a tough economic climate
Players to devise key strategies to push yoghurt over the forecast period
Innovation and new product developments to sustain players' footholds in yoghurt

CATEGORY DATA

Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024
Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2019-2024
Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2020-2024
Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2021-2024
Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2019-2024
Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2024-2029
Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2024-2029
Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2024-2029
Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2024-2029

OTHER DAIRY IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Active and out-of-home lifestyles limit the use of other dairy products
Strong challenges for local operators in other dairy
Players look to the health and wellness trend for growth opportunities

PROSPECTS AND OPPORTUNITIES

Plain condensed milk's growth potential is dampened by health-focused food consumption
Investments in distribution coverage and packaging anticipated over the forecast period
Cream provides at-home and foodservice usage opportunities

CATEGORY DATA

Table 69 Sales of Other Dairy by Category: Volume 2019-2024
Table 70 Sales of Other Dairy by Category: Value 2019-2024
Table 71 Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 72 Sales of Other Dairy by Category: % Value Growth 2019-2024
Table 73 Sales of Cream by Type: % Value 2019-2024
Table 74 NBO Company Shares of Other Dairy: % Value 2020-2024
Table 75 LBN Brand Shares of Other Dairy: % Value 2021-2024
Table 76 Distribution of Other Dairy by Format: % Value 2019-2024
Table 77 Forecast Sales of Other Dairy by Category: Volume 2024-2029
Table 78 Forecast Sales of Other Dairy by Category: Value 2024-2029
Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029

PLANT-BASED DAIRY IN MALAYSIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Soy drinks and "other" plant-based milk see lower demand in 2024
Players look to new products, marketing and distribution to get ahead
Players enter the fray aggressively with new health-orientated products

PROSPECTS AND OPPORTUNITIES

Soy drinks is likely to lose ground to "other" plant-based milk
Players are expected to boost brand image through marketing campaigns and novelties
Plant-based cheese and yoghurt still await strong investments in order to take off

CATEGORY DATA

Table 81 Sales of Plant-Based Dairy by Category: Value 2019-2024
Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2019-2024
Table 83 Sales of Other Plant-Based Milk by Type: % Value 2021-2024
Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2020-2024
Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2021-2024
Table 86 Distribution of Plant-Based Dairy by Format: % Value 2019-2024
Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2024-2029
Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2024-2029

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