封面
市場調查報告書
商品編碼
1598249

越南熱飲市場

Hot Drinks in Vietnam

出版日期: | 出版商: Euromonitor International | 英文 33 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

2024年,受厄爾尼諾現象造成的產量損失、戰爭、紅海安全危機等多種因素影響,以羅布斯塔咖啡為主的生咖啡單價將大幅上漲,導致運輸量增加及相關費用。繼石油和黃金之後,許多金融投機者開始投資咖啡,並推高價格。結果,咖啡製造商在努力客戶維繫的同時,由於原料成本飆升而難以維持價格。另一方面

本報告調查了越南熱飲市場,提供了市場概況,分析和預測了咖啡、茶和其他熱飲的市場規模和結構,並提供了包括市場主要參與企業趨勢在內的策略分析。

目錄

執行摘要

市場資料

免責聲明

資訊來源

越南咖啡

主要資料結果

2024年發展

  • 由於原物料價格飆升,參與企業正在努力維持價格
  • 產品創新激發興趣與消費者需求
  • Trung Nguyen Corp 利用連鎖咖啡店增強品牌力

前景和機遇

  • 預計咖啡在預測期內將健康成長
  • 預計增加本土小品牌的存在
  • 參與企業可能會關注永續活動以提高品牌知名度

分類資料

越南茶

主要資料結果

2024年發展

  • 越南消費者持續抑制支出,影響茶葉成長
  • 產品創新激發消費者需求與興趣
  • 2024年線上通路將有助於增加茶葉銷售量

前景和機遇

  • 由於經濟狀況改善,茶葉種植預計表現良好
  • 未來該品類預計多元化
  • 政府和生產商繼續關注茶葉的永續發展

分類資料

越南的其他熱飲

主要資料結果

2024年發展

  • 其他熱飲銷量雖持續下滑,金額卻錄得正成長。
  • 點心棒的快速擴張可能會影響其他熱飲的成長
  • 2024年:熱飲線上通路將變得更加重要

前景和機遇

  • 其他熱飲預計將繼續表現參差不齊。
  • 健康意識不斷增強與其他熱飲
  • 創新產品有助於吸引消費者注意力

分類資料

簡介目錄
Product Code: HDVN

In 2024, the unit price of raw coffee, especially Robusta, has increased markedly due to various factors, such as production losses due to the El Nino phenomenon, wars, and the security crisis in the Red Sea, resulting in increased shipping and related costs. Many financial speculators are now investing in coffee, following oil and gold, which is also driving up prices. Players are therefore struggling to maintain prices due to rising raw coffee costs, while trying to retain customers. Meanwhile...

Euromonitor International's Hot Drinks in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Hot drinks in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for hot drinks?

MARKET DATA

  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2019-2024
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2019-2024
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2019-2024
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2019-2024
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2019-2024
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2019-2024
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2019-2024
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2019-2024
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2020-2024
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2021-2024
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2019-2024
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2019-2024
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2024
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2024-2029
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2024-2029
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2024-2029
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2024-2029
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2024-2029
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2024-2029
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2024-2029
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2024-2029

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

COFFEE IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Players struggle to maintain prices amidst rising prices of raw materials
  • Product innovation stimulates interest and consumer demand
  • Trung Nguyen Corp leverages its chained coffee shops to strengthen its brand name

PROSPECTS AND OPPORTUNITIES

  • Coffee predicted to see healthy growth in the forecast period
  • Stronger presence expected of small local brands
  • Players likely to focus on sustainable activities to enhance brand awareness

CATEGORY DATA

  • Table 26 Retail Sales of Coffee by Category: Volume 2019-2024
  • Table 27 Retail Sales of Coffee by Category: Value 2019-2024
  • Table 28 Retail Sales of Coffee by Category: % Volume Growth 2019-2024
  • Table 29 Retail Sales of Coffee by Category: % Value Growth 2019-2024
  • Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2019-2024
  • Table 31 NBO Company Shares of Coffee: % Retail Value 2020-2024
  • Table 32 LBN Brand Shares of Coffee: % Retail Value 2021-2024
  • Table 33 Forecast Retail Sales of Coffee by Category: Volume 2024-2029
  • Table 34 Forecast Retail Sales of Coffee by Category: Value 2024-2029
  • Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2024-2029
  • Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2024-2029

TEA IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Vietnamese consumers continue to tighten their spending, affecting the growth of tea
  • Product innovation stimulates consumer demand and interest
  • Online channels help boost sales of tea in 2024

PROSPECTS AND OPPORTUNITIES

  • Tea predicted to grow well thanks to a brighter economic performance
  • The category will see diversification in the future
  • Both the government and manufacturers will continue to focus on the sustainable development of tea in the future

CATEGORY DATA

  • Table 37 Retail Sales of Tea by Category: Volume 2019-2024
  • Table 38 Retail Sales of Tea by Category: Value 2019-2024
  • Table 39 Retail Sales of Tea by Category: % Volume Growth 2019-2024
  • Table 40 Retail Sales of Tea by Category: % Value Growth 2019-2024
  • Table 41 NBO Company Shares of Tea: % Retail Value 2020-2024
  • Table 42 LBN Brand Shares of Tea: % Retail Value 2021-2024
  • Table 43 Forecast Retail Sales of Tea by Category: Volume 2024-2029
  • Table 44 Forecast Retail Sales of Tea by Category: Value 2024-2029
  • Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2024-2029
  • Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2024-2029

OTHER HOT DRINKS IN VIETNAM

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Other hot drinks records positive value growth, while volumes continue to decline
  • Rapid expansion of snack bars could be impacting the growth of other hot drinks
  • A greater emphasis on online channels in hot drinks in 2024

PROSPECTS AND OPPORTUNITIES

  • Other hot drinks expected to maintain a mixed performance in the future
  • Health trend will continue to increase within other hot drinks
  • Innovative products could help attract consumers' attention

CATEGORY DATA

  • Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2019-2024
  • Table 48 Retail Sales of Other Hot Drinks by Category: Value 2019-2024
  • Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2019-2024
  • Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2019-2024
  • Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2020-2024
  • Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2021-2024
  • Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2024-2029
  • Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2024-2029
  • Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2024-2029
  • Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2024-2029