中國熱飲市場

Hot Drinks in China

出版日期: 2024年11月13日 | 出版商:

Euromonitor International | 英文 36 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

2024年，中國熱飲零售量預計將穩定提升，其中茶等熱飲預計增加，咖啡減少。總消費預計將溫和成長，其中餐飲業的銷售成長預計將略高於零售業的成長。熱飲產業日益受到食品服務業創新的影響，例如手搖茶飲和水果茶專賣店，它們以獨特的口味、故事和品質吸引消費者。消費者更喜歡社交場合。

本報告調查了中國熱飲市場，提供了市場概況，分析和預測了咖啡、茶和其他熱飲的市場規模和結構，並提供了包括市場主要參與企業趨勢在內的策略分析。

In 2024, hot drinks in China is expected to see stable retail current value growth, with tea and other hot drinks rising, and coffee set to decline. Total volume consumption is expected to grow modestly, with foodservice volume growth set to marginally outpace retail. The hot drinks industry is increasingly shaped by innovations in foodservice, such as bubble tea and fruit tea shops, which engage consumers with unique flavours, storytelling, and quality. Consumers favour social settings such as...

Euromonitor International's Hot Drinks in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Hot Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Hot drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?

MARKET DATA

Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2019-2024
Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2019-2024
Table 3 Retail Sales of Hot Drinks by Category: Volume 2019-2024
Table 4 Retail Sales of Hot Drinks by Category: Value 2019-2024
Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2019-2024
Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2019-2024
Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2019-2024
Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2019-2024
Table 9 Total Sales of Hot Drinks by Category: Total Volume 2019-2024
Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2019-2024
Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2020-2024
Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2021-2024
Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2019-2024
Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2019-2024
Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2024
Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2024-2029
Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2024-2029
Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2024-2029
Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2024-2029
Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2024-2029
Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2024-2029
Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2024-2029
Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2024-2029
Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2024-2029
Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2024-2029

DISCLAIMER

SOURCES

Summary 1 Research Sources

COFFEE IN CHINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Fresh coffee beans is the driving force for volume growth in retail and foodservice
Instant standard coffee and instant coffee mixes continue to show divergent development trends in 2024
Local brands are rising in fresh coffee, while Nescafe maintains its lead in instant coffee

PROSPECTS AND OPPORTUNITIES

Instant standard coffee has growth potential, and functional product claims are expected to receive more attention
In addition to functional benefits, packaging innovation will attract consumers
As consumers demand high quality coffee, foodservice has growth potential

CATEGORY DATA

Table 26 Retail Sales of Coffee by Category: Volume 2019-2024
Table 27 Retail Sales of Coffee by Category: Value 2019-2024
Table 28 Retail Sales of Coffee by Category: % Volume Growth 2019-2024
Table 29 Retail Sales of Coffee by Category: % Value Growth 2019-2024
Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2019-2024
Table 31 NBO Company Shares of Coffee: % Retail Value 2020-2024
Table 32 LBN Brand Shares of Coffee: % Retail Value 2021-2024
Table 33 Forecast Retail Sales of Coffee by Category: Volume 2024-2029
Table 34 Forecast Retail Sales of Coffee by Category: Value 2024-2029
Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2024-2029
Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2024-2029

TEA IN CHINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Health and tradition emerge as key areas of consumer focus
Innovative tea products drive growth
Cross-category and -industry innovation as a key driver of growth

PROSPECTS AND OPPORTUNITIES

E-commerce platforms will continue to impact sales of tea
Tea culture likely to continue to evolve amongst younger consumers
Tea brands will continue to promote tea culture tourism, driving innovation in tea

CATEGORY DATA

Table 37 Retail Sales of Tea by Category: Volume 2019-2024
Table 38 Retail Sales of Tea by Category: Value 2019-2024
Table 39 Retail Sales of Tea by Category: % Volume Growth 2019-2024
Table 40 Retail Sales of Tea by Category: % Value Growth 2019-2024
Table 41 NBO Company Shares of Tea: % Retail Value 2020-2024
Table 42 LBN Brand Shares of Tea: % Retail Value 2021-2024
Table 43 Forecast Retail Sales of Tea by Category: Volume 2024-2029
Table 44 Forecast Retail Sales of Tea by Category: Value 2024-2029
Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2024-2029
Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2024-2029

OTHER HOT DRINKS IN CHINA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Healthy innovations and foodservice trends drive shifts
Innovation focuses on ingredients, formats, and health
Other hot drinks remains highly fragmented

PROSPECTS AND OPPORTUNITIES

Other plant-based hot drinks will drive growth through breakfast consumption
Retail e-commerce set to drive growth of other hot drinks through digital engagement
Shift toward healthier powder drinks will drive innovation

CATEGORY DATA

Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2019-2024
Table 48 Retail Sales of Other Hot Drinks by Category: Value 2019-2024
Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2019-2024
Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2019-2024
Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2020-2024
Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2021-2024
Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2024-2029
Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2024-2029
Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2024-2029
Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2024-2029

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