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健康美容口腔衛生

市場調查報告書

商品編碼

1568567

口腔清新劑市場、機會、成長動力、產業趨勢分析與預測，2024-2032

Mouth Freshener Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032

出版日期: 2024年07月26日 | 出版商:

Global Market Insights Inc. | 英文 250 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

在新產品推出和口味範圍不斷擴大的推動下，2024 年至 2032 年全球口腔清新劑市場規模預計將實現 6.7% 的複合年成長率。這種演變不僅擴大了消費者的選擇，還透過迎合不同的口味偏好來提高滿意度。不斷的創新正在創造獨特的風味混合物並整合天然成分，以滿足人們對清新愉悅的口腔護理不斷成長的需求。例如，2022 年 3 月，Tic Tac 推出了「Tic Tac Seeds」口腔清新劑系列，採用獨特的翻蓋盒和枕形包裝，強調創新包裝和消費者便利性。

口腔清新劑市場分為產品、類別、成分、價格範圍、配銷通路和地區。

在消費者對增強口氣清新的需求不斷成長的帶動下，口香糖產品領域的市佔率將在 2024 年至 2032 年間出現可觀的成長率。口香糖產品的創新，例如先進的風味釋放技術和持久的成分，正在提升用戶體驗。此外，這些進步符合現代消費者的需求，提供有效的口氣清新解決方案，適應不斷變化的口味。

就配銷通路而言，由於人們對方便且多樣化的口腔清新劑選擇的需求不斷成長，預計線上口腔清新劑市場價值將在 2024 年至 2032 年期間大幅成長。電子商務平台正在簡化便利性，使消費者能夠在家中輕鬆獲得各種口腔清新劑。電子商務的增強功能，例如詳細的產品洞察、客戶回饋和量身定做的推薦，正在豐富用戶體驗並幫助做出明智的購買決策。

由於可支配收入的增加，到 2032 年，歐洲口腔清新劑產業規模將錄得強勁需求。隨著購買力的成長，消費者傾向於選擇優質且多樣化的口腔清新劑，並在提升生活方式的產品上投入更多資金。趨勢傾向於創新口味和優質原料，以滿足這種不斷成長的需求。隨著可支配收入的增加，這種勢頭預計將持續下去，進一步使該地區的口腔清新劑產品更加多樣化。

產業生態系統分析
- 影響價值鏈的因素
- 利潤率分析
- 干擾
- 未來展望
- 製造商
- 經銷商
供應商格局
利潤率分析
技術概覽
監管環境
衝擊力
- 成長動力
  - 口腔衛生意識不斷提高
  - 菸草和酒精消費量上升
  - 對方便的口腔護理產品的需求不斷增加
  - 產品創新
- 產業陷阱與挑戰
  - 導航規則和規定
成長潛力分析
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司市佔率分析
競爭定位矩陣
戰略展望矩陣

第 5 章：市場估計與預測：按產品分類，2021-2032 年

主要趨勢
牙齦
噴
條帶
膠囊
其他

第 6 章：市場估計與預測：按類別，2021-2032 年

主要趨勢
調味
無味

第 7 章：市場估計與預測：按成分分類，2021-2032 年

主要趨勢
無醣
傳統的

第 8 章：市場估計與預測：按價格範圍，2021-2032

主要趨勢
低的
中等的
高的

第 9 章：市場估計與預測：按配銷通路，2021-2032 年

主要趨勢
線上
離線

第 10 章：市場估計與預測：按地區分類，2021-2032 年

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 俄羅斯
- 歐洲其他地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳洲
- 亞太地區其他地區
拉丁美洲
- 巴西
- 墨西哥
- 拉丁美洲其他地區
MEA
- 南非
- 沙烏地阿拉伯
- 阿拉伯聯合大公國
- MEA 的其餘部分

第 11 章：公司簡介

Ferndale Confectionery Pty Ltd
Ferrero
Hager Worldwide
HARIBO GmbH and Co. KG
Leaf Holland BV
Mars Incorporated
Mondelez
Mondelez International
Perfetti Van Melle
The Hershey Company
The Kraft Heinz Company
Wrigley Jr. Company

簡介目錄

Product Code: 10424

The Global Mouth Freshener Market size is set to record a 6.7% CAGR from 2024 to 2032 driven by the launch of new products and an expanding array of flavors. This evolution not only broadens consumer choices but also heightens satisfaction by catering to varied taste preferences. Continuous innovations are crafting unique flavor blends and integrating natural ingredients, aligning with the rising demand for refreshing and delightful oral care. For instance, in March 2022, Tic Tac unveiled its 'Tic Tac Seeds' mouth freshener line, featuring a unique flip-top box and a pillow pack, emphasizing innovative packaging and consumer convenience.

The mouth freshener market is classified into product, category, ingredients, price range, distribution channel, and region.

The market share from the gums product segment will record a considerable growth rate between 2024 and 2032, led by rising consumer demand for enhanced breath freshness. Innovations in gum products, such as advanced flavor-release technology and long-lasting ingredients, are elevating the user experience. Moreover, these advancements are aligning with modern consumer needs, offering effective breath freshening solutions that adapt to evolving tastes.

In terms of distribution channel, the mouth freshener market value from the online segment is anticipated to witness substantial growth from 2024-2032, driven by a rising appetite for accessible and varied mouth freshener choices. E-commerce platforms are streamlining convenience, granting consumers easy access to a diverse range of mouth fresheners from home. Enhancements in e-commerce, like detailed product insights, customer feedback, and tailored recommendations, are enriching user experience and aiding informed purchasing decisions.

Europe mouth freshener industry size will record strong demand through 2032 due to rising disposable income. As purchasing power grows, consumers are gravitating towards premium and varied mouth freshener choices, investing more in products that elevate their lifestyle. Trends are leaning towards innovative flavors and superior ingredients, responding to this burgeoning demand. With disposable incomes on the rise, this momentum is anticipated to persist, further diversifying mouth freshener offerings in the region.

Chapter 1 Methodology and Scope

1.1 Market scope and definitions
1.2 Base estimates and calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Technological overview
3.5 Regulatory landscape
3.6 Impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 Rising awareness for oral hygiene
  - 3.6.1.2 Rising tobacco and alcohol consumption
  - 3.6.1.3 Increasing need for convenient oral care products
  - 3.6.1.4 Product innovation
- 3.6.2 Industry pitfalls and challenges
  - 3.6.2.1 Navigating rules and regulations
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Product, 2021-2032 (USD Billion) (Billion Units)

5.1 Key trends
5.2 Gums
5.3 Spray
5.4 Strips
5.5 Capsule
5.6 Others

Chapter 6 Market Estimates and Forecast, By Category, 2021-2032 (USD Billion) (Thousand Units)

6.1 Key trends
6.2 Flavored
6.3 Non-Flavored

Chapter 7 Market Estimates and Forecast, By Ingredient, 2021-2032 (USD Billion) (Thousand Units)

7.1 Key trends
7.2 Sugar-free
7.3 Conventional

Chapter 8 Market Estimates and Forecast, By Price Range, 2021-2032 (USD Billion) (Thousand Units)

8.1 Key trends
8.2 Low
8.3 Medium
8.4 High

Chapter 9 Market Estimates and Forecast, By Distribution Channel, 2021-2032 (USD Billion) (Thousand Units)

9.1 Key trends
9.2 Online
9.3 Offline

Chapter 10 Market Estimates and Forecast, By Region, 2021-2032 (USD Billion) (Thousand Units)

10.1 Key trends
10.2 North America
- 10.2.1 U.S.
- 10.2.2 Canada
10.3 Europe
- 10.3.1 UK
- 10.3.2 Germany
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Russia
- 10.3.7 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 India
- 10.4.3 Japan
- 10.4.4 South Korea
- 10.4.5 Australia
- 10.4.6 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Mexico
- 10.5.3 Rest of Latin America
10.6 MEA
- 10.6.1 South Africa
- 10.6.2 Saudi Arabia
- 10.6.3 UAE
- 10.6.4 Rest of MEA