市場調查報告書
商品編碼
1570588
幻想體育市場、機會、成長動力、產業趨勢分析與預測,2024-2032Fantasy Sports Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032 |
2023 年,全球幻想體育市場價值為 298.5 億美元,預計 2024 年至 2032 年間複合年成長率將超過 15%。 2023 年 12 月,印度的夢幻體育公司因板球世界盃而顯著成長。 Dream11 和 SportsBaazi 等平台的活躍用戶數量增加了 60%,收入也大幅成長。 Dream11的用戶數超過2億,反映出高流量和廣告驅動下的蓬勃發展的市場。
每日幻想體育(DFS)平台是市場成長的關鍵驅動力。與傳統的賽季聯賽不同,DFS 允許用戶為每場比賽或每週組成新球隊,以提供更具活力和即時的參與度。這種方法擴大了受眾範圍,吸引了忠實的玩家和對短期高風險比賽感興趣的休閒參與者。廣泛的行銷和促銷也推動了DFS的快速擴張。
整個產業分為運動類別、平台、遊戲業態、地區。
該市場分為行動應用程式、基於網路的平台和遊戲機/PC 遊戲。到 2032 年,主機/PC 遊戲市場的價值預計將超過 100 億美元。與行動或基於網路的選項相比,認真的遊戲玩家通常更喜歡這些平台,以獲得更具吸引力和更全面的遊戲體驗。支援高效能硬體(例如強大的 GPU 和擴充儲存)的能力將進一步增強遊戲機和 PC 遊戲的吸引力。
根據遊戲形式,幻想運動市場分為每日幻想運動、每週幻想運動和整個賽季幻想運動。每日幻想體育細分市場成長最快,2024 年至 2032 年間複合年成長率超過 15%。每日夢幻體育的靈活性允許用戶每天參加比賽並選拔新隊伍,從而提供更多參與和參與的機會。
2023年,北美主導全球夢幻運動市場,比重超過30%。足球、籃球和棒球等運動的日益普及激發了人們對夢幻運動的更大興趣。技術進步,包括增強的行動應用程式和高級資料分析,為用戶提供了先進的工具和即時洞察,使夢幻體育體驗更具吸引力和策略性。
The Global Fantasy Sports Market was valued at USD 29.85 billion in 2023 and is expected to grow at a CAGR of over 15% between 2024 and 2032. This growth is driven by the increasing popularity of sports and the expanding digital landscape. In December 2023, fantasy sports companies in India saw significant growth due to the cricket World Cup. Platforms like Dream11 and SportsBaazi experienced up to 60% increases in active users and substantial revenue boosts. Dream11 surpassed 200 million users, reflecting a booming market driven by high traffic and advertising.
Daily fantasy sports (DFS) platforms are a key driver for the market growth. Unlike traditional season-long leagues, DFS allows users to craft new teams for each game or week for offering a more dynamic and immediate engagement. This approach has broadened the audience, attracting both committed players and casual participants intrigued by short-term, high-stakes contests. Extensive marketing and promotions have also fueled the swift expansion of DFS.
The overall industry is divided into sport category, platform, game format, and region.
The market is divided into mobile applications, web-based platforms, and console/PC games. The console/PC games segment is expected to reach a value of over USD 10 billion by 2032. These platforms benefit from high-quality graphics, advanced gameplay mechanics, and immersive experiences that attract a dedicated gaming audience. Serious gamers often prefer these platforms for a more engaging and comprehensive gaming experience compared to mobile or web-based options. The ability to support high-performance hardware, such as powerful GPUs and expansive storage will further enhance the appeal of console and PC games.
Based on game format, the fantasy sports market is divided into daily fantasy sports, weekly fantasy sports, and season-long fantasy sports. The daily fantasy sports segment is the fastest growing, with a CAGR of over 15% between 2024 and 2032. The format's short duration and immediate results appeal to users looking for quick and frequent gaming experiences. The flexibility of daily fantasy sports allows users to join contests and draft new teams daily for providing more opportunities for participation and engagement.
North America dominated the global fantasy sports market in 2023, accounting for a share of over 30%. The increasing popularity of sports like football, basketball, and baseball has spurred greater interest in fantasy sports. Technological advancements, including enhanced mobile applications and advanced data analytics, provide users with sophisticated tools and real-time insights, making fantasy sports experience more engaging and strategic.