市場調查報告書
商品編碼
1577337
顯示市場、機會、成長動力、產業趨勢分析與預測,2024-2032Display Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032 |
2023 年,全球顯示器市場估值為 1,365 億美元,在消費性電子產品(尤其是智慧型手機、平板電腦和筆記型電腦)激增的推動下,預計 2024 年至 2032 年複合年成長率將超過 5%。
消費者需要色彩鮮豔的高解析度螢幕來提升他們的視覺體驗。這項需求涵蓋智慧型設備和穿戴式設備,例如智慧手錶和 VR 耳機,它們依賴 OLED 和 AMOLED 等先進顯示技術來增強對比度、亮度和能源效率。
軟性顯示器、微型 LED 和量子點的創新推動了市場的成長。這些進步使得顯示器變得更薄、更輕、更節能,並且具有卓越的影像品質。可折疊智慧型手機和可捲曲電視的推出凸顯了對下一代顯示器的專注,滿足消費者對便攜性和增強視覺效果的需求,同時開闢新的市場途徑。
數位看板在零售、醫療保健、交通和酒店等行業的採用極大地推動了顯示市場的發展。數位看板的用途廣泛,從廣告和訊息傳播到客戶參與。隨著智慧城市和智慧零售概念的發展,對提供即時內容的互動式高清顯示器的需求不斷成長。這種需求推動了對大尺寸顯示器、視訊牆和互動式觸控螢幕的投資,以提升客戶體驗。
整個顯示行業根據技術、顯示類型、解析度、面板尺寸、應用、最終用戶和地區進行分類。
到 2032 年,透明顯示器領域預計將超過 54 億美元。 LCD 和 OLED 技術的進步推動了該細分市場的成長,這些技術有望提供卓越的圖像品質、能源效率和更時尚的設計。對高清顯示器的需求不斷成長,特別是在汽車、醫療保健和零售領域,進一步推動了市場擴張。此外,超薄和無邊框設計的創新鞏固了該細分市場的領先地位。
2024 年至 2032 年,中型(10-32 吋)細分市場的複合年成長率將超過 7%,成長最快。小型面板細分市場的顯示器尺寸小於 10 英寸,因其在智慧型手機、平板電腦和穿戴式設備中的應用而蓬勃發展。該細分市場受益於電子設備的小型化和對攜帶式設備日益成長的需求。技術進步,尤其是 OLED 和 AMOLED 顯示器的技術進步,提高了小型面板的視覺品質、能源效率和適應性,使其成為高階消費性電子產品的最愛。此外,小型顯示器擴大融入智慧家庭設備和汽車儀表板等應用中,加速了市場成長。
2023年,北美顯示器市場佔比超過37%。在消費性電子產品進步的推動下,美國引領了這一主導地位。該地區強大的技術基礎設施,加上智慧型手機、電視和數位看板對高清顯示器不斷成長的需求,鞏固了其市場領導地位。此外,強勁的研發投資和頂級顯示器製造商的存在進一步放大了區域市場的成長。
The Global Display Market was valued at USD 136.5 billion in 2023 and is projected to grow at a CAGR of over 5% from 2024 to 2032, driven by the surging popularity of consumer electronics, notably smartphones, tablets, and laptops.
Consumers demand high-resolution screens with vibrant colors to elevate their visual experiences. This demand spans smart devices and wearables, such as smartwatches and VR headsets, which rely on advanced display technologies like OLED and AMOLED for enhanced contrast, brightness, and energy efficiency.
Innovations in flexible displays, micro-LEDs, and quantum dots fuel market growth. These advancements lead to thinner, lighter, and more energy-efficient displays with superior image quality. The launch of foldable smartphones and rollable TVs underscores the dedication to next-generation displays, catering to consumer desires for portability and enhanced visuals while unveiling new market avenues.
The adoption of digital signage across sectors like retail, healthcare, transportation, and hospitality significantly propels the display market. Digital signage serves purposes ranging from advertising and information dissemination to customer engagement. With the evolution of smart cities and the smart retail concept, there's a burgeoning demand for interactive, high-definition displays that provide real-time content. This demand drives investments in large-format displays, video walls, and interactive touchscreens to elevate customer experiences.
The overall display industry is classified based on technology, display type, resolution, panel size, application, end use r, and region.
The transparent display segment is projected to surpass USD 5.4 billion by 2032. The flat panel display segment dominates the industry due to its widespread use in consumer electronics like televisions, monitors, and smartphones. This segment's growth is fueled by advancements in LCD and OLED technologies, which promise superior image quality, energy efficiency, and sleeker designs. The rising demand for high-definition displays, especially in automotive, healthcare, and retail sectors, further propels market expansion. Moreover, innovations in ultra-thin and bezel-less designs solidify the segment's leading position.
With a CAGR of over 7% from 2024 to 2032, the medium (10-32 inches) segment is the fastest growing. The small panel segment, featuring displays under 10 inches, thrives on its use in smartphones, tablets, and wearables. This segment benefits from the miniaturization of electronic devices and the growing appetite for portable gadgets. Technological strides, especially in OLED and AMOLED displays, have bolstered the visual quality, energy efficiency, and adaptability of small panels, making them favorites in premium consumer electronics. Furthermore, the rising incorporation of small displays in applications like smart home devices and automotive dashboards accelerates market growth.
In 2023, North America display market accounted for a share exceeding 37%. The U.S. spearheads this dominance, driven by advancements in consumer electronics. The region's strong technology infrastructure, combined with a rising demand for high-definition displays in smartphones, televisions, and digital signage, cements its market leadership. Additionally, robust R&D investments and the presence of top-tier display manufacturers further amplify the regional market growth.