市場調查報告書
商品編碼
1616204
冒險摩托車車輪市場機會、成長促進因素、產業趨勢分析與 2024 年至 2032 年預測Adventure Motorcycle Wheels Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032 |
2023 年,全球冒險摩托車車輪市場價值為 17 億美元,預計 2024 年至 2032 年複合年成長率為 7.5%。製造商正在轉向採用碳纖維和先進合金等輕質材料,這些材料可以在不增加重量的情況下提高強度。例如,2023 年 5 月,KTM India 在印度市場推出了功能最豐富的 390 Adventure 變體。這款新車型擁有可調節懸吊和鋼絲輻條車輪,從基本合金車輪升級為帶有黑色陽極氧化鋁輪圈的輻條車輪。
無內胎設計和加固輪圈等創新提高了耐用性並降低了騎士的維護成本。整個冒險摩托車車輪產業根據車輪尺寸、材料、輪圈、配銷通路、最終用途、銷售模式和地區進行分類。銷售模式將市場分為線上通路和線下通路。 2023年,線下銷售佔了約60%的市場。
這種主導地位源自於線下通路的直接參與。實體店和經銷商允許客戶親自檢查和測試車輪模型,確保品質和相容性。此外,離線設定可以更輕鬆地獲得專家指導和售後支持,使客戶能夠做出明智的決策。即時查看、觸摸和比較產品的實際體驗可以建立信任,特別是對於高價值購買,從而鞏固線下通路在市場中的領先地位。
市場範圍 | |
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開始年份 | 2023年 |
預測年份 | 2024-2032 |
起始值 | 17億美元 |
預測值 | 34億美元 |
複合年成長率 | 7.5% |
市場將其分銷管道分為OEM和售後市場部分。 2023年, OEM細分市場佔據約64%的市場。原始設備製造商在探險摩托車車輪市場佔據主導地位,提供量身定做的車輪,以滿足探險摩托車嚴格的性能和安全標準。這些車輪經過嚴格的耐用性和可靠性測試,確保它們能夠滿足越野騎行的需求。
此外,原始設備製造商通常會為其產品提供保固和支援服務,讓客戶更加安心。 2023年,亞太地區以超過45%的市佔率引領冒險摩托車輪圈市場。印度、中國和印尼等國家的可支配收入不斷增加,這意味著冒險運動等休閒娛樂支出的增加。該地區地形多樣,從山脈到沙漠,增加了對冒險摩托車及其專用車輪的需求。
The Global Adventure Motorcycle Wheels Market was valued at USD 1.7 billion in 2023 and is projected to grow at a CAGR of 7.5% from 2024 to 2032. Technological innovations in wheel design and manufacturing are propelling this market forward. Manufacturers are turning to lightweight materials, like carbon fiber and advanced alloys, which provide enhanced strength without adding weight. For example, in May 2023, KTM India unveiled its most feature-rich variant of the 390 Adventure in the Indian market. This new model boasts an adjustable suspension and wire-spoked wheels, upgrading from the basic alloy wheels to spoked ones with black anodized aluminum rims.
Innovations like tubeless designs and reinforced rims are boosting durability and cutting maintenance costs for riders. The overall adventure motorcycle wheels industry is classified based on wheel size, material, rim, distribution channel, end-use, sales mode, and region. Sales modes categorize the market into online and offline channels. In 2023, offline sales captured roughly 60% of the market share.
This dominance stems from the direct engagement offline channels offer. Physical stores and dealerships allow customers to inspect and test wheel models firsthand, ensuring quality and compatibility. Moreover, offline settings provide easier access to expert guidance and after-sales support, empowering customers to make informed decisions. The tangible experience of seeing, touching, and comparing products in real-time builds trust, especially for high-value purchases, solidifying the offline channel's lead in the market.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $1.7 Billion |
Forecast Value | $3.4 Billion |
CAGR | 7.5% |
The market divides its distribution channels into OEM and aftermarket segments. In 2023, the OEM segment secured about 64% of the market share. Dominating the adventure motorcycle wheel market, OEMs provide wheels tailored to meet the stringent performance and safety standards of adventure motorcycles. These wheels undergo rigorous testing for durability and reliability, ensuring they can handle the demands of off-road riding.
Furthermore, OEMs often back their products with warranties and support services, offering customers added peace of mind. In 2023, the Asia Pacific region led the adventure motorcycle wheels market with a commanding share of over 45%. Nations like India, China, and Indonesia are witnessing rising disposable incomes, translating to increased spending on recreational pursuits, including adventure sports. The region's varied terrains, from mountains to deserts, amplify the demand for adventure motorcycles and their specialized wheels.Furthermore, the growth of the market in the APAC region is bolstered by the presence of local manufacturers and government initiatives promoting adventure tourism.