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市場調查報告書

商品編碼

1621835

3D數位資產市場機會、成長動力、產業趨勢分析及2024年至2032年預測

3D Digital Asset Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032

出版日期: 2024年10月21日 | 出版商:

Global Market Insights Inc. | 英文 180 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2023 年全球 3D 數位資產市場估值為 249 億美元，預計 2024 年至 2032 年複合年成長率為 12.7%。跨越各個行業。零售、房地產和遊戲等行業正在採用這些技術來提供身臨其境的客戶體驗。隨著消費者尋求更具吸引力和互動性的內容，企業投資高品質的 3D 資產以增強其產品並改善客戶互動。此外，雲端運算的進步極大地支援了 3D 資產創建和管理的可擴展性和可存取性。

雲端平台支援即時協作，使團隊能夠在不同地點無縫協作。這項轉變降低了小型企業和獨立創作者的進入門檻，刺激了創新並拓寬了 3D 數位資產的市場。隨著雲端技術的發展，各行業利用這些平台有效擴展其 3D 項目，同時保持品質和細節。市場根據解決方案分類，包括硬體、軟體和服務等類別。

2023 年，軟體領域佔據市場主導地位，佔總佔有率的 55%，預計到 2032 年將超過 417 億美元。建模、動畫和渲染，結合人工智慧來自動執行複雜的任務。遊戲、電影和虛擬製作等行業尤其推動了這一需求，因為它們需要更高層次的視覺細節和協作工具來提高工作流程效率。在部署方面，市場分為雲端解決方案和本地解決方案。 2023年，雲端細分市場佔據64%的市場。

市場範圍
開始年份	2023年
預測年份	2024-2032
起始值	249億美元
預測值	729 億美元
複合年成長率	12.7%

向基於雲端的 3D 解決方案的過渡正在加速，提供即時協作、更輕鬆的資產共享以及用於渲染和模擬等任務的可擴展計算能力等優勢。這種趨勢在遊戲、建築和產品設計等行業尤其有價值，因為遠距工作和全球協作正在成為常態。 2023 年，北美佔全球市場佔有率的39%，預計到2032 年將超過290 億美元。。

產業生態系統分析
供應商格局
- 原物料供應商
- 硬體廠商
- 軟體供應商
- 服務提供者
- 分銷商和數位市場
- 最終用戶
利潤率分析
技術與創新格局
重要新聞和舉措
監管環境
技術差異化因素
- 即時渲染
- 文件處理
- 資產管理
衝擊力
- 成長動力
  - AR/VR 應用的採用率增加
  - 對真實遊戲環境的需求不斷成長
  - 3D 在虛擬原型製作中的應用不斷增加
  - 數位行銷和廣告應用程式的成長
- 產業陷阱與挑戰
  - 3D 開發的熟練勞動力有限
  - 基於雲端的解決方案的資料安全問題
成長潛力分析
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司市佔率分析
競爭定位矩陣
戰略展望矩陣

第 5 章：市場估計與預測：按解決方案，2021 - 2032 年

主要趨勢
硬體
- 3D掃描儀
- 動作捕捉系統
軟體
- 3D建模
- 3D掃描
- 3D動畫
- 3D 渲染和視覺化
服務
- 專業服務
- 託管服務

第 6 章：市場估計與預測：按部署分類，2021 年 - 2032 年

主要趨勢
雲
本地

第 7 章：市場估計與預測：依應用分類，2021 - 2032

主要趨勢
視覺化
模擬
數位樣機
遊戲和動畫
虛擬體驗
行銷和廣告
其他

第 8 章：市場估計與預測：按產業垂直分類，2021 - 2032 年

主要趨勢
建築與施工
媒體與娛樂
製造業
醫療保健和生命科學
零售與電子商務
汽車
政府和公共部門
其他

第 9 章：市場估計與預測：按地區，2021 - 2032

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 西班牙
- 義大利
- 俄羅斯
- 北歐人
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳新銀行
- 東南亞
拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
MEA
- 阿拉伯聯合大公國
- 南非
- 沙烏地阿拉伯

第 10 章：公司簡介

3D Systems
Adobe
Autodesk
Blender Foundation
CINEMA 4D
Dassault Systemes
echo3D
Meta
Microsoft
Nvidia
Pixar Animation Studios
PTC
Rhinoceros
Siemens
Sketchfab
Sony
Trimble
TurboSquid
Unity Technologies
Zbrush

簡介目錄

Product Code: 11918

The Global 3D Digital Asset Market was valued at USD 24.9 billion in 2023 and is anticipated to grow at a CAGR of 12.7% from 2024 to 2032. This growth is driven by the increasing use of augmented reality (AR) and virtual reality (VR) across various industries. Sectors like retail, real estate, and gaming are adopting these technologies to offer immersive customer experiences. As consumers seek more engaging and interactive content, businesses invest in high-quality 3D assets to enhance their offerings and improve customer interaction. Moreover, advancements in cloud computing significantly support the scalability and accessibility of 3D asset creation and management.

Cloud platforms enable real-time collaboration, allowing teams to work together from different locations seamlessly. This shift lowers entry barriers for smaller businesses and independent creators, spurring innovation and broadening the market for 3D digital assets. As cloud technologies evolve, industries leverage these platforms to scale their 3D projects efficiently while maintaining quality and detail. The market is divided based on solution, with categories such as hardware, software, and services.

In 2023, the software segment dominated the market, accounting for 55% of the total share, and is projected to exceed USD 41.7 billion by 2032. Increasing demand for real-time rendering and interactive 3D content is fueling innovation in 3D software, with tools for modeling, animation, and rendering incorporating AI to automate complex tasks. Industries like gaming, film, and virtual production particularly drive this demand, as they require higher levels of visual detail and collaboration tools that improve workflow efficiency. In terms of deployment, the market is segmented into cloud and on-premises solutions. In 2023, the cloud segment held 64% of the market share.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$24.9 Billion
Forecast Value	$72.9 Billion
CAGR	12.7%

The transition to cloud-based 3D solutions is accelerating, providing benefits like real-time collaboration, easier sharing of assets, and scalable computing power for tasks such as rendering and simulations. This trend is particularly valuable in industries like gaming, architecture, and product design, where remote work and global collaboration are becoming the norm. North America accounted for 39% of the global market share in 2023, with expectations to surpass USD 29 billion by 2032. The rising adoption of VR and AR technologies is particularly driving demand in industries like gaming, healthcare, and e-commerce, where immersive experiences and 3D assets are becoming increasingly vital.

Chapter 1 Methodology & Scope

1.1 Research design
- 1.1.1 Research approach
- 1.1.2 Data collection methods
1.2 Base estimates and calculations
- 1.2.1 Base year calculation
- 1.2.2 Key trends for market estimates
1.3 Forecast model
1.4 Primary research & validation
- 1.4.1 Primary sources
- 1.4.2 Data mining sources
1.5 Market definitions

Chapter 2 Executive Summary

2.1 Industry 360° synopsis, 2021 - 2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Supplier landscape
- 3.2.1 Raw material suppliers
- 3.2.2 Hardware manufacturers
- 3.2.3 Software providers
- 3.2.4 Service providers
- 3.2.5 Distributors and digital marketplaces
- 3.2.6 End users
3.3 Profit margin analysis
3.4 Technology & innovation landscape
3.5 Key news & initiatives
3.6 Regulatory landscape
3.7 Technology differentiators
- 3.7.1 Real-time rendering
- 3.7.2 File processing
- 3.7.3 Asset management
3.8 Impact forces
- 3.8.1 Growth drivers
  - 3.8.1.1 Increased adoption of AR/VR applications
  - 3.8.1.2 Growing demand for realistic gaming environments
  - 3.8.1.3 Rising use of 3D in virtual prototyping
  - 3.8.1.4 Growth in digital marketing and advertising applications
- 3.8.2 Industry pitfalls & challenges
  - 3.8.2.1 Limited skilled workforce for 3D development
  - 3.8.2.2 Data security concerns with cloud-based solutions
3.9 Growth potential analysis
3.10 Porter's analysis
3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Solution, 2021 - 2032 ($Bn)

5.1 Key trends
5.2 Hardware
- 5.2.1 3D scanners
- 5.2.2 Motion capture system
5.3 Software
- 5.3.1 3D modelling
- 5.3.2 3D scanning
- 5.3.3 3D animation
- 5.3.4 3D rendering & visualization
5.4 Services
- 5.4.1 Professional services
- 5.4.2 Managed services

Chapter 6 Market Estimates & Forecast, By Deployment, 2021 - 2032 ($Bn)

6.1 Key trends
6.2 Cloud
6.3 On-premises

Chapter 7 Market Estimates & Forecast, By Application, 2021 - 2032 ($Bn)

7.1 Key trends
7.2 Visualization
7.3 Simulation
7.4 Digital prototyping
7.5 Gaming & animation
7.6 Virtual experience
7.7 Marketing and advertising
7.8 Others

Chapter 8 Market Estimates & Forecast, By Industry Vertical, 2021 - 2032 ($Bn)

8.1 Key trends
8.2 Architecture and construction
8.3 Media and entertainment
8.4 Manufacturing
8.5 Healthcare and life science
8.6 Retail and e-commerce
8.7 Automotive
8.8 Government and public sector
8.9 Others

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2032 ($Bn)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Spain
- 9.3.5 Italy
- 9.3.6 Russia
- 9.3.7 Nordics
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 ANZ
- 9.4.6 Southeast Asia
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
9.6 MEA
- 9.6.1 UAE
- 9.6.2 South Africa
- 9.6.3 Saudi Arabia