市場調查報告書
商品編碼
1539196
全球 3D 數位資產市場評估:依組成部分、部署方法、公司規模、應用、產業、地區、機會、預測(2017-2031年)3D Digital Asset Market Assessment, By Component, By Deployment Mode, By Company Size, By Application, By Industry, By Region, Opportunities and Forecast, 2017-2031F |
全球 3D 數位資產市場規模預計將從2023年的302.1億美元增至2031年的707.8億美元,在2024-2031年預測期內年複合成長率為 11.23%。該市場持續呈指數級成長,主要得益於數位遊戲產業的強勁成長。根據 Newzoo International BV 的資料,2021年行動遊戲收入達到 907億美元,佔全球遊戲收入的一半以上。在數位遊戲領域,包括3D動作角色扮演遊戲、大逃殺等複雜遊戲,逼真3D資產的需求很高,較去年同期成長高達4.4%。這些資產包括詳細的3D 模型和逼真的紋理,這對於創建更具沉浸感的視訊遊戲非常重要。手機遊戲的使用量不斷增加,佔手機遊戲收入的94%,這推動了對高品質 3D 資產的需求。亞洲行動遊戲市場持續逐年成長,強烈顯示3D數位資產市場存在豐厚的收入機會。
例如,2024年 2月,Cromia AB 與 RSTLSS Inc. 合作,透過整合用戶生成的3D 數位穿戴式裝置來增強 "My Neighbor Alice" 等 Web3 遊戲。此次合作目的是擴大遊戲的創意可能性和資產所有權。
3D 列印的進步推動 3D 數位資產市場成長
3D 列印市場的進步透過提高產品功能和成本效率,為全球 3D 數位資產市場的成長做出貢獻。材料和技術的發展,包括3D列印機中的微型到大規模列印,日益擴大3D數位資產技術的應用範圍,並顯著推動市場成長。隨著 3D 列印變得越來越複雜,對高品質 3D 數位資產(例如詳細模型和原型)的需求不斷成長。此外,70%的公司表示,與2022年相比,2023年列印的零件數量更多,82%的公司實現了顯著的成本節省。對先進數位資產不斷成長的需求繼續透過行業持續技術進步實現的更精確、更有效率的解決方案來支持市場成長。
例如,2024年 3月,Dassault Systemes SE 和 ASICS Corporation 在巴黎開設了一家工作室,利用 Dassault Systemes 的3DEXPERIENCE 平台和先進的3D 列印技術按需提供個人化鞋墊。
元宇宙成長推動全球3D數位資產市場
元宇宙快速發展,3D數位資產的發展變得越來越重要。元宇宙將物理世界與數位世界連結起來,為消費者、商業和工業領域帶來全新的可能性。例如,亞馬遜機器人使用數位孿生來優化工廠流程,Mercedes-Benz簡化了工廠數位規劃。對這種沉浸式互動體驗的需求將推動對創建更精緻的3D 數位資產的需求。因此,隨著公司營運、合作和創新方式的變化,3D 數位資產市場在日趨成熟的元宇宙中呈現顯著成長。
例如,2023年 1月,Accenture公司策略投資 Forma Vision, Inc.,透過實現 3D 全像影像直播並超越基於頭像的互動來增強 Metaverse 體驗。
本報告研究和分析了全球 3D 數位資產市場,提供市場規模和預測、市場動態以及主要參與者的現狀和前景。
Global 3D digital asset market is projected to witness a CAGR of 11.23% during the forecast period 2024-2031, growing from USD 30.21 billion in 2023 to USD 70.78 billion in 2031. The 3D digital asset market continues to grow exponentially, mainly due to the strong growth of the digital gaming industry. According to Newzoo International B.V., mobile gaming revenue reached USD 90.7 billion in 2021, accounting for more than half of global game revenues. The digital gaming sector, including complex games such as 3D action role-playing games and battle royales, places high demand for realistic 3D assets, driving a year-over-year growth of up to 4.4%. These assets include detailed 3D models and realistic textures, which are critical for creating more immersive video games. The demand for high-quality 3D assets has been increasing due to the increased usage of mobile phones for gaming, which accounts for 94% of mobile gaming revenue. The Asian mobile gaming market continues to grow year-on-year, highlighting the lucrative revenue opportunities for the 3D digital asset market.
For instance, in February 2024, Chromia AB partnered with RSTLSS Inc. to enhance Web3 games like 'My Neighbor Alice' by integrating user-generated 3D digital wearables. This collaboration aims to expand creative possibilities and asset ownership in gaming.
Advancement in 3D Printing to Drive the 3D Digital Asset Market Growth
Advancements in the 3D printing market are contributing to the growth of the global 3D digital asset market by improving product capabilities and cost efficiency. The development of materials and technologies, including micro-scale to large-scale printing in 3D printers are expanding the range of applications for 3D digital asset technology, significantly driving market growth. The need for high-quality 3D digital assets, such as detailed models and prototypes, is increasing as 3D printing becomes more sophisticated. Furthermore, 70% of businesses reported printing more parts in 2023 as compared to 2022, and 82% realized significant cost savings. The growing demand for advanced digital assets continues to support market growth with more precise and efficient solutions achieved through ongoing technological advancements in the industry.
For instance, in March 2024, Dassault Systemes SE and ASICS Corporation launched a studio in Paris offering on-demand, personalized sockliners using Dassault Systemes' 3DEXPERIENCE platform and advanced 3D printing technology.
Growth of Metaverse Promoting the Global 3D Digital Asset Market
The metaverse is evolving at a fast pace and the development of 3D digital assets is becoming increasingly important. The metaverse connects the physical world to the digital, unlocking entirely new possibilities in consumer, enterprise, and industrial spaces. It includes design and production advancement, such as Amazon Robotics using digital twins to optimize factory flow, while Mercedes-Benz has simplified the digital planning of factories. This demand for immersive and interactive experiences drives the demand to create more sophisticated 3D digital assets. Consequently, the 3D digital asset market is witnessing heavy growth with the way businesses operate, collaborate, and innovate changes in line with a maturing metaverse.
For instance, in January 2023, Accenture plc strategically invested in Forma Vision, Inc., enhancing metaverse experiences by enabling live-streamed 3D holographic images, expanding enterprise applications beyond avatar-based interactions.
Government Initiatives to Foster Market Revenue
Globally, governments are generating income based on a selective approach in 3D digital assets. For instance, the European Union has a Horizon Europe Program to support research and innovation in digital technologies focused on 3D modeling and simulation. The United States National Institute of Standards and Technology partners to demonstrate the utility of digital twins and enhance 3D asset use in manufacturing applications. The advanced 3D printing technology is supported by China's National 3D Printing Innovation Plan. South Korea's Digital New Deal invests in digital infrastructure, while the United Kingdom's Industrial Strategy Challenge Fund drives innovation in sectors utilizing 3D assets. Together, these efforts enhance 3D digital asset market growth and technology development.
For instance, in April 2024, The European Commission launched Horizon Europe calls, including USD 54.62 million to advance AI models that generate and process 3D data, boosting Europe's leadership in AI and quantum technologies.
Media and Entertainment Leading in 3D Digital Asset Market Share
Media and entertainment sector dominates the share of the global 3D digital asset market. Using 3D technology for creating immersive content and the increasing importance of user experience in media and entertainment is anticipated to drive the market growth. Studios around the world use 3D assets to create remarkable animated films and engage audiences in high-quality virtual reality experiences. The dynamic, ever-evolving need for high-quality graphics and creative online spaces by the industry serves as a driving force, promoting 3D digital assets, causing new trends to surface along with continued technology progress in the 3D digital asset market.
North America Dominates 3D Digital Asset Market Share
The 3D digital asset market in North America is anticipated to grow at a relatively higher rate owing to the improved technological infrastructure and huge investments across end-user industries in digitization. The region leads in high-quality 3D asset creation for industries ranging from entertainment and gaming to virtual reality. North America accounted for 45% of global gaming revenues, boosting the need for advanced 3D assets. Moreover, the development and growth of major tech hubs in the United States and Canada play a vital role in market expansion, which is further modernizing 3D modeling and simulation and setting global standards in digital asset innovation techniques.
For instance, in January 2023, Adobe Inc. introduced Substance 3D solutions for retail and fashion, adopted by Amazon.com, Inc., LVMH Moet Hennessy Louis Vuitton, and Burberry Group plc. The suite of tools enhances product design and digital content creation for global brands.
Future Market Scenario (2024 - 2031F)
The metaverse is going to result in a tremendous increase in 3D digital assets, as businesses build immersive virtual worlds and interactive environments. This growth will drive the innovation in 3D modeling and simulation technologies.
Future 3D digital assets would support gaming and entertainment that can be highly personalized such as having customized environments and characters in ways that will highly elevate the user experience.
Computer-generated 3D objects for virtual surgeries and patient-specific treatment plans will play an increasing role in medical imaging, leading to better patient recovery rates, boosting the market growth.
The development of eco-friendly and cost-effective 3D printing materials and processes will become a priority, addressing environmental concerns and reducing production costs.
Key Players Landscape and Outlook
The rise of major technology companies as key players in the global 3D digital asset market is propelling innovation in 3D modeling and simulation. High-quality graphics and immersive contents are key features for companies such as NVIDIA Corporation, Epic Games, Inc., etc. The market outlook looks positive with the increasing demand from gaming and entertainment industry, health sector, and others. Also, continued investment in research and development and strategic partnerships will shape the future of 3D digital assets, driving growth and technological advancements.
In May 2024, Dassault Systemes SE extended its partnership with Jaguar Land Rover Limited, deploying the 3DEXPERIENCE platform globally to enhance efficiency, innovation, and sustainability.
In July 2024, Immensa Group and Det Norske Veritas Group introduced the world's first global guideline for digitizing energy spare parts which aims to boost supply chain efficiency.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.