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市場調查報告書

商品編碼

1627998

營養保健品市場機會、成長動力、產業趨勢分析及 2024 年至 2032 年預測

Nutraceutical Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 to 2032

出版日期: 2024年11月13日 | 出版商:

Global Market Insights Inc. | 英文 140 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2023 年全球營養保健品市場價值為4,517 億美元，預計2024 年至2032 年複合年成長率將穩定成長4.7%。人擴大轉向保健品預防性醫療保健選擇。營養食品結合了營養學和藥物學的優點，具有超越基本營養的優點，在預防疾病、維持健康和整體健康方面發揮重要作用。

消費者對天然和清潔標籤產品日益成長的偏好極大地推動了對植物性和有機營養保健品的需求。然而，某些地區複雜的監管要求和冗長的產品註冊流程等挑戰可能會阻礙市場擴張。不同國家的法規差異可能會導致產品核准延遲，從而限制進入各個市場。儘管存在這些障礙，在持續的產品創新和對個人化健康解決方案日益成長的需求的支持下，該行業的成長仍然強勁。

營養保健品市場分為三大類：功能性食品、膳食補充品和功能性飲料。膳食補充劑領域是市場的主導部分，預計到 2032 年將產生 2,796 億美元的收入。這些補充劑包括維生素、礦物質、胺基酸和植物藥，廣泛用於增強健康和預防疾病。隨著健康意識的提高，特別是在城市環境中，對旨在增強免疫力、增加能量和控制體重的補充劑的需求持續成長。此外，人口老化正在推動對解決特定健康問題（例如關節支持、認知健康和心血管健康）的補充劑的需求。

市場範圍
開始年份	2023年
預測年份	2024-2032
起始值	4517 億美元
預測值	6,840 億美元
複合年成長率	4.7%

從產品形態來看，營養保健品市場分為膠囊、錠劑、粉末、液體、軟糖等種類。其中，粉狀營養保健品由於其多功能性和便利性，預計從 2024 年到 2032 年將以 4.7% 的複合年成長率成長。粉末可以輕鬆添加到飲料和食品中，這對於喜歡藥丸或膠囊替代品的消費者來說是一個有吸引力的選擇。與其他形式相比，它們還具有更好的生物利用度和劑量靈活性。隨著越來越多的人採取積極的生活方式，蛋白粉、綠色超級食品混合物和膠原蛋白粉等產品的需求顯著增加。

到2023年，北美營養保健品市場將佔據38.3%的佔有率，預計將繼續在營養保健品產業中佔據主導地位。該地區的成長得益於健康意識的提高、對預防性醫療保健的關注以及高水準的可支配收入。在美國和加拿大，營養保健品正在成為日常生活的常見組成部分，這得益於增強消費者信任和此類產品採用的支持性監管框架。

產業生態系統分析
產業影響力
- 成長動力
  - 代謝紊亂的盛行率不斷增加
  - 提高人們對營養保健品產品的認知
  - 老年人口增加
- 產業陷阱與挑戰
  - 充滿挑戰的監管環境
  - 假冒膳食補充劑的威脅
成長潛力分析
監管環境
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司矩陣分析
主要市場參與者的競爭分析
競爭定位矩陣
戰略儀表板

第 5 章：市場規模與預測：按產品

主要趨勢
功能性食品
- 油類
- 餅乾和酒吧
- 嬰兒食品
- 穀物
- 麵包
- 糖果點心
- 其他
膳食補充劑
- 維生素和礦物質補充劑
- 蛋白質補充劑
- CBD補充劑
  - CBD食品
  - CBD飲料
  - CBD寵物
- 寵物補充劑
- 營養美容品
- 蛋白質補充劑
- 其他
功能性飲料
- 能量飲料
- 運動飲料
- 其他

第 6 章：營養保健品市場規模與預測：依形式

主要趨勢
膠囊和片劑
液體
粉末
軟糖
其他

第 7 章：營養保健品市場規模與預測：按條件

主要動向：依條件
運動、能量和體重管理
感冒、流感和免疫力
腸胃健康
關節健康與炎症
糖尿病
皮膚和頭髮
其他

第 8 章：營養保健品市場規模與預測：按配銷通路

主要動向：按配銷通路
傳統實體店
藥局
電子商務
其他

第 9 章：營養保健品市場規模與預測：按地區

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 德國
- 英國
- 法國
- 西班牙
- 義大利
亞太地區
- 日本
- 中國
- 印度
- 澳洲
拉丁美洲
- 巴西
- 墨西哥
中東和非洲
- 南非
- 沙烏地阿拉伯

第 10 章：公司簡介

Kelloggs
Agro Tech
Kraft Heinz
Nestle SA
Abbott
PepsiCo
Herbalife International of America, Inc
Amway Corporation
Danone
Nutramax Laboratories, Inc.
Zesty Paws
HempFlax Group BV
Charlottes Web

簡介目錄

Product Code: 5297

The Global Nutraceutical Market, valued at USD 451.7 billion in 2023, is projected to experience a steady growth rate of 4.7% CAGR from 2024 to 2032. This expansion is largely fueled by the growing consumer awareness of health and wellness, with individuals increasingly turning to preventive healthcare options. Nutraceuticals, which combine the benefits of nutrition and pharmaceuticals, offer advantages beyond basic nourishment, playing a significant role in disease prevention, health maintenance, and overall wellness.

The rising consumer preference for natural and clean-label products has significantly driven demand for plant-based and organic nutraceuticals. However, challenges like complex regulatory requirements and lengthy product registration processes in certain regions can hinder market expansion. Disparities in regulations across different countries may lead to delays in product approvals, limiting access to various markets. Despite these obstacles, the sector's growth remains strong, supported by continuous product innovation and an increasing demand for personalized health solutions.

The nutraceutical market is segmented into three main categories: functional foods, dietary supplements, and functional beverages. The dietary supplements segment, a dominant part of the market, is expected to generate USD 279.6 billion by 2032. These supplements, which include vitamins, minerals, amino acids, and botanicals, are widely used for enhancing health and preventing diseases. As health-consciousness rises, particularly in urban settings, the demand for supplements aimed at boosting immunity, increasing energy, and managing weight continues to grow. Additionally, the aging population is driving the demand for supplements that address specific health concerns such as joint support, cognitive health, and cardiovascular well-being.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$451.7 Billion
Forecast Value	$684 Billion
CAGR	4.7%

In terms of product form, the nutraceutical market is divided into capsules and tablets, powder, liquid, gummies, and other types. Among these, powder-based nutraceuticals are anticipated to grow at a 4.7% CAGR from 2024 to 2032 due to their versatility and convenience. Powders can easily be added to beverages and food, making them an appealing option for consumers who prefer an alternative to pills or capsules. They also offer better bioavailability and dosage flexibility compared to other forms. With more people adopting active lifestyles, products like protein powders, green superfood blends, and collagen powders have seen a significant increase in demand.

North America nutraceutical market held a 38.3% share in 2023 and is expected to continue its dominant role in the nutraceutical industry. Growth in this region is driven by heightened health awareness, a focus on preventive healthcare, and high levels of disposable income. In the United States and Canada, nutraceuticals are becoming a common part of daily routines, bolstered by supportive regulatory frameworks that enhance consumer trust and the adoption of such products.

Chapter 1 Methodology & Scope

1.1 Market scope & definitions
1.2 Research design
- 1.2.1 Research approach
- 1.2.2 Data collection methods
1.3 Base estimates & calculations
- 1.3.1 Base year calculation
- 1.3.2 Key trends for market estimation
1.4 Forecast model
1.5 Primary research and validation
- 1.5.1 Primary sources
- 1.5.2 Data mining sources

Chapter 2 Executive Summary

2.1 Industry 360° synopsis

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
3.2 Industry impact forces
- 3.2.1 Growth drivers
  - 3.2.1.1 Increasing prevalence of metabolic disorders
  - 3.2.1.2 Increasing awareness of nutraceuticals products
  - 3.2.1.3 Increasing geriatric population
- 3.2.2 Industry pitfalls & challenges
  - 3.2.2.1 Challenging regulatory environment
  - 3.2.2.2 Threat of counterfeit dietary supplements
3.3 Growth potential analysis
- 3.3.1 By product
- 3.3.2 By form
- 3.3.3 By condition
- 3.3.4 By distribution channel
3.4 Regulatory landscape
3.5 Porter's analysis
3.6 PESTEL analysis

Chapter 4 Competitive Landscape

4.1 Introduction
4.2 Company matrix analysis
4.3 Competitive analysis of major market players
4.4 Competitive positioning matrix
4.5 Strategy dashboard

Chapter 5 Market Size and Forecast, By Product (USD Million)

5.1 Key trends
5.2 Functional foods
- 5.2.1 Oils
- 5.2.2 Biscuits & bars
- 5.2.3 Baby food
- 5.2.4 Cereals
- 5.2.5 Bread
- 5.2.6 Confectionery
- 5.2.7 Others
5.3 Dietary supplements
- 5.3.1 Vitamins & minerals supplements
- 5.3.2 Protein supplements
- 5.3.3 CBD supplements
  - 5.3.3.1 CBD food
  - 5.3.3.2 CBD beverages
  - 5.3.3.3 CBD pet
- 5.3.4 Pet supplements
- 5.3.5 Nutricosmetics
- 5.3.6 Protein supplements
- 5.3.7 Others
5.4 Functional beverages
- 5.4.1 Energy drinks
- 5.4.2 Sports drinks
- 5.4.3 Others

Chapter 6 Nutraceuticals Market Size and Forecast, By Form (USD Million)

6.1 Key trends
6.2 Capsules & tablets
6.3 Liquid
6.4 Powder
6.5 Gummies
6.6 Others

Chapter 7 Nutraceuticals Market Size and Forecast, By Condition (USD Million)

7.1 Key trends, by condition
7.2 Sports, energy & weight management
7.3 Cold, flu & immunity
7.4 Gastrointestinal health
7.5 Joint health & inflammation
7.6 Diabetes
7.7 Skin & hair
7.8 Others

Chapter 8 Nutraceuticals Market Size and Forecast, By Distribution Channel (USD Million)

8.1 Key trends, by distribution channel
8.2 Brick & mortar
8.3 Pharmacies
8.4 E-commerce
8.5 Others

Chapter 9 Nutraceuticals Market Size and Forecast, By Region (USD Million)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 Germany
- 9.3.2 UK
- 9.3.3 France
- 9.3.4 Spain
- 9.3.5 Italy
9.4 Asia Pacific
- 9.4.1 Japan
- 9.4.2 China
- 9.4.3 India
- 9.4.4 Australia
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
9.6 Middle East & Africa
- 9.6.1 South Africa
- 9.6.2 Saudi Arabia