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市場調查報告書
商品編碼
1639231
掛燙機市場機會、成長動力、產業趨勢分析與預測 2024 - 2032Garment Steamers Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032 |
2023 年,全球蒸氣掛燙機市場價值為23 億美元,預計2024 年至2032 年複合年成長率為6.4%。 。隨著現代生活方式變得更加忙碌,許多消費者開始轉向能夠快速、輕鬆地去除皺紋的攜帶式蒸氣熨燙機。這種轉變在年輕人和城市居民中尤其常見,他們重視居家照護電器的功能性和便利性。
此外,人們越來越意識到織物護理和衛生的好處,這有助於蒸氣掛燙機市場的成長。蒸籠有助於有效消除細菌和過敏原,無需使用刺激性化學物質,這使其對注重健康的消費者俱有吸引力。許多人可支配收入的增加也發揮了關鍵作用,因為更多的人現在可以投資高品質的家用電器。此外,隨著時尚產業的不斷發展,對能夠安全處理各種布料的蒸氣熨燙機的需求越來越大,這進一步激發了消費者的興趣。
市場主要分為兩種:手持式和立式掛燙機。 2023 年,手持蒸氣熨燙機引領市場,創造價值 15 億美元。預計這些攜帶式設備在2024 年至2032 年的預測期內將保持6.5% 的複合年成長率。 。消費者,尤其是專業人士和經常旅行的人,被這些輕巧、方便的型號所吸引,因為它們能夠快速熨燙衣服,並且所需空間極小。在高度重視便利性和便攜性的城市市場中,這種對手持式蒸氣熨燙機的偏好預計將持續下去。
市場範圍 | |
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開始年份 | 2023年 |
預測年份 | 2024-2032 |
起始值 | 23億美元 |
預測值 | 40 億美元 |
複合年成長率 | 6.4% |
從通路來看,網路銷售是購買掛燙機的主要方式。 2023年,線上通路佔55.9%的市場佔有率,預計2024年至2032年複合年成長率為6.6%。消費者的熱門選擇。電子商務平台還提供送貨上門和頻繁折扣的額外好處,進一步鼓勵購物者選擇在線零售而不是傳統的店內購買。
就區域表現而言,美國在蒸氣掛燙機市場中佔有重要佔有率,到 2023 年價值將達到 6 億美元。高可支配收入、對高效和創新家用電器的偏好以及龐大的城市消費者基礎促進了美國蒸汽掛燙機市場的成長
The Global Garment Steamers Market was valued at USD 2.3 billion in 2023 and is projected to grow at a CAGR of 6.4% from 2024 to 2032. The growing demand for quick, efficient, and easy alternatives to traditional ironing is fueling market expansion. As modern lifestyles become busier, many consumers are turning to portable steamers that remove wrinkles quickly and effortlessly. This shift is particularly common among younger individuals and urban dwellers who value functionality and convenience in home care appliances.
In addition, there is an increasing awareness of the benefits of fabric care and hygiene, contributing to the growth of the garment steamer market. Steamers help eliminate bacteria and allergens effectively without the use of harsh chemicals, making them attractive to health-conscious consumers. The rising disposable incomes of many people also play a key role, as more individuals can now invest in high-quality home appliances. Additionally, as the fashion industry continues to grow, there is a greater demand for steamers capable of safely handling a wide variety of fabrics, further driving consumer interest.
The market is divided into two main types: handheld and upright garment steamers. Handheld steamers led the market in 2023, generating a value of USD 1.5 billion. These portable devices are expected to maintain a growth rate of 6.5% CAGR during the forecast period from 2024 to 2032. The handheld steamer segment is leading the market due to its compact size, ease of use, and efficient wrinkle-removal capabilities. Consumers, particularly professionals and frequent travelers, are drawn to these lightweight, convenient models for their ability to steam clothes quickly and with minimal space required. This preference for handheld steamers is expected to continue in urban markets, where convenience and portability are highly valued.
Market Scope | |
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Start Year | 2023 |
Forecast Year | 2024-2032 |
Start Value | $2.3 Billion |
Forecast Value | $4 Billion |
CAGR | 6.4% |
Regarding distribution channels, online sales are the dominant method for purchasing garment steamers. In 2023, online channels accounted for 55.9% of the market share and are projected to grow at a 6.6% CAGR from 2024 to 2032. The online shopping experience offers a wider variety of products, easier price comparisons, and user reviews, making it a popular choice for consumers. E-commerce platforms also provide the added benefits of home delivery and frequent discounts, further encouraging shoppers to choose online retail over traditional in-store purchases.
In terms of regional performance, the U.S. holds a significant share of the garment steamers market, valued at USD 600 million in 2023. This market is expected to grow at a CAGR of 6.5% during the forecast period. High disposable incomes, a preference for efficient and innovative home appliances, and a large urban consumer base contribute to the growth of the garment steamer market in the U.S.