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市場調查報告書
商品編碼
1699241

洗衣機市場機會、成長動力、產業趨勢分析及2025-2034年預測

Washing Machine Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 190 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

2024 年全球洗衣機市場價值為 616 億美元，預計 2025 年至 2034 年的複合年成長率為 5.7%。快速城市化和不斷壯大的中產階級是推動市場擴張的關鍵因素，而推動力包括可支配收入的增加、消費者偏好的轉變以及對便利性的需求。隨著越來越多的人移居城市，對高效能家用電器的需求持續上升，尤其是節省空間和節能的洗衣機。高層公寓和小型居住空間的激增進一步加劇了對緊湊型全自動機型的需求。亞太、拉丁美洲和非洲的新興經濟體處於這一趨勢的前沿，其購買力的上升推動了家電銷售。

洗衣機市場 - IMG1

零售店的普及、融資的便利性以及電子商務平台的不斷擴展使得洗衣機變得更加實惠，從而吸引了更多注重預算的買家。消費者擴大轉向功能豐富但價格實惠的機型，這促使品牌以具有競爭力的價格推出智慧洗衣機。政府仍然高度重視節能電器，並透過嚴格的能源效率法規和激勵計畫來推動永續的選擇。這些舉措迫使製造商進行創新，將智慧感測器、節水技術和人工智慧驅動的洗滌週期融入他們的最新產品中。

市場範圍
起始年份 2024
預測年份 2025-2034
起始值 616億美元
預測值 1069億美元
複合年成長率 5.7%

根據操作模式，洗衣機市場主要分為兩個部分：半自動和全自動。 2024 年，自動擋汽車市場的收入為 375 億美元，預計到 2034 年將以 5.7% 的複合年成長率成長。消費者更喜歡自動擋車型，因為它們易於使用、功能先進且手動操作量極小。這些機器有頂部裝載和前部裝載兩種型號，提供預設洗滌程序、智慧感測器和節能功能，使其成為業界的主導力量。收入的增加和城市化進一步推動了從半自動到全自動模式的轉變，越來越多的消費者選擇配備物聯網連接和人工智慧洗滌週期的智慧洗衣機。

分銷管道分為線上和線下銷售，其中線下銷售在 2024 年將佔據 73.1% 的佔有率。消費者通常更喜歡從實體店購買洗衣機，在那裡他們可以檢查產品功能、獲得專家幫助並獲得靈活的融資選擇。零售連鎖店、專賣店和多品牌店在推動線下銷售方面發揮著至關重要的作用，尤其是在對網上購物的信任仍在發展中的發展中地區。儘管電子商務正在成長，但由於產品即時可用和售後支援等因素，線下零售仍占主導地位。

市場還根據最終用戶細分為住宅和商業類別。受城市化進程加快、可支配收入增加和家用電器普及率提高的推動，到 2024 年，住宅市場將佔據 69.3% 的顯著佔有率。核心家庭的興起和忙碌的生活方式加速了對便利、省時解決方案的需求。政府推廣節能電器的政策進一步鼓勵家庭升級到更新、更省錢的電器型號。

2024 年，北美將引領全球洗衣機市場，佔 22.3% 的總佔有率，創造 236 億美元的收入。智慧家電的廣泛採用、頻繁的產品更新換代以及嚴格的能源效率法規促成了該地區強大的市場地位。

目錄

第1章：方法論與範圍

  • 市場範圍和定義
  • 基礎估算與計算
  • 預測參數
  • 資料來源
    • 基本的
    • 次要
      • 付費來源
      • 公共資源

第2章：執行摘要

第3章：行業洞察

  • 產業生態系統分析
    • 影響價值鏈的因素
    • 利潤率分析
    • 中斷
    • 未來展望
    • 製造商
    • 經銷商
    • 零售商
  • 衝擊力
    • 成長動力
      • 技術進步
      • 可支配所得增加
      • 都市化與不斷壯大的中產階級
    • 產業陷阱與挑戰
      • 激烈競爭與價格戰
      • 環境法規
  • 成長潛力分析
  • 監管格局
  • 定價分析
  • 技術概述
  • 波特的分析
  • PESTEL分析

第4章：競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第5章：洗衣機市場估計與預測：依營運模式，2021 年至 2032 年

  • 主要趨勢
  • 自動的
  • 半自動

第6章：洗衣機市場估計與預測：依容量，2021 年至 2032 年

  • 主要趨勢
  • 6公斤以下
  • 6-9公斤
  • 9公斤以上

第7章：洗衣機市場估計與預測：依最終用途，2021 年至 2032 年

  • 主要趨勢
  • 住宅
  • 商業的

第8章：洗衣機市場估計與預測：以價格範圍，2021 年至 2032 年

  • 主要趨勢
  • 低的
  • 中等的
  • 高的

第9章：洗衣機市場規模估算及預測：依配銷通路，2021 年至 2032 年

  • 主要趨勢
  • 線上
  • 離線

第10章：洗衣機市場估計與預測：按地區，2021 年至 2032 年

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 南非

第 11 章：公司簡介

  • AB Electrolux
  • Arcelia AS
  • BSH Hausgeräte GmbH
  • GE Appliances, a Haier company
  • Haier Group Corporation
  • Hitachi, Ltd.
  • IFB Industries Limited
  • LG Electronics Inc.
  • Midea Group Co., Ltd.
  • Panasonic Holdings Corporation
  • Samsung Electronics Co., Ltd.
  • Sharp Corporation
  • Siemens AG
  • TCL Technology Group Corporation
  • Whirlpool Corporation
簡介目錄
Product Code: 6386

The Global Washing Machine Market was valued at USD 61.6 billion in 2024 and is projected to expand at a CAGR of 5.7% from 2025 to 2034. Rapid urbanization and a growing middle class are key factors driving market expansion, fueled by increasing disposable incomes, evolving consumer preferences, and the need for convenience. As more people migrate to cities, demand for efficient home appliances continues to rise, especially for space-saving and energy-efficient washing machines. The surge in high-rise apartments and smaller living spaces has further intensified the need for compact, fully automatic models. Emerging economies in Asia-Pacific, Latin America, and Africa are at the forefront of this trend, with rising purchasing power boosting appliance sales.

Washing Machine Market - IMG1

Greater access to retail stores, easy financing, and expanding e-commerce platforms are making washing machines more affordable, leading to higher adoption among budget-conscious buyers. Consumers are increasingly shifting toward feature-rich yet affordable models, encouraging brands to introduce smart washing machines at competitive prices. The emphasis on energy-efficient appliances remains strong, with governments promoting sustainable choices through stringent efficiency regulations and incentive programs. These initiatives are compelling manufacturers to innovate, integrating intelligent sensors, water-saving technology, and AI-driven wash cycles into their latest offerings.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$61.6 Billion
Forecast Value$106.9 Billion
CAGR5.7%

The washing machine market is divided into two primary segments based on mode of operation: semi-automatic and automatic. The automatic segment accounted for USD 37.5 billion in revenue in 2024 and is set to expand at a CAGR of 5.7% through 2034. Consumers prefer automatic models due to their ease of use, advanced features, and minimal manual effort. These machines, available in top-load and front-load variations, offer pre-set wash programs, smart sensors, and energy-efficient functionality, making them a dominant force in the industry. Rising incomes and urbanization have further fueled the shift from semi-automatic to fully automatic models, with more consumers opting for smart washing machines equipped with IoT connectivity and AI-powered wash cycles.

Distribution channels are categorized into online and offline sales, with the offline segment holding a substantial 73.1% share in 2024. Consumers often prefer purchasing washing machines from physical stores, where they can inspect product features, receive expert assistance, and access flexible financing options. Retail chains, specialty stores, and multi-brand outlets play a crucial role in driving offline sales, particularly in developing regions where trust in online shopping is still evolving. Although e-commerce is growing, offline retail remains dominant due to factors like immediate product availability and after-sales support.

The market is also segmented by end-user into residential and commercial categories. The residential segment held a significant 69.3% share in 2024, driven by increasing urbanization, higher disposable incomes, and greater penetration of household appliances. The rise of nuclear families and busy lifestyles has accelerated demand for convenient, time-saving solutions. Government policies promoting energy-efficient appliances have further encouraged households to upgrade to newer, cost-saving models.

North America led the global washing machine market in 2024, capturing 22.3% of the overall share and generating USD 23.6 billion in revenue. Widespread adoption of smart home appliances, frequent product replacements, and stringent energy efficiency regulations have contributed to the region's strong market position.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definition
  • 1.2 Base estimates & calculations
  • 1.3 Forecast parameters
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis, 2021 - 2032

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factors affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
    • 3.1.7 Retailers
  • 3.2 Impact forces
    • 3.2.1 Growth drivers
      • 3.2.1.1 Technological advancements
      • 3.2.1.2 Rising disposable income
      • 3.2.1.3 Urbanization and growing middle class
    • 3.2.2 Industry pitfalls & challenges
      • 3.2.2.1 High competition and price wars
      • 3.2.2.2 Environmental regulations
  • 3.3 Growth potential analysis
  • 3.4 Regulatory landscape
  • 3.5 Pricing analysis
  • 3.6 Technological overview
  • 3.7 Porter's analysis
  • 3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Washing Machine Market Estimates & Forecast, By Mode of Operation, 2021 – 2032, (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Automatic
  • 5.3 Semi-Automatic

Chapter 6 Washing Machine Market Estimates & Forecast, By Capacity, 2021 – 2032, (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Below 6 kg
  • 6.3 6-9 kg
  • 6.4 Above 9 kg

Chapter 7 Washing Machine Market Estimates & Forecast, By End Use, 2021 – 2032, (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Residential
  • 7.3 Commercial

Chapter 8 Washing Machine Market Estimates & Forecast, By Price range, 2021 – 2032, (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Low
  • 8.3 Medium
  • 8.4 High

Chapter 9 Washing Machine Market Estimates & Forecast, By Distribution Channel, 2021 – 2032, (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Online
  • 9.3 Offline

Chapter 10 Washing Machine Market Estimates & Forecast, By Region, 2021 – 2032, (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
  • 10.6 MEA
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 South Africa

Chapter 11 Company Profiles

  • 11.1 AB Electrolux
  • 11.2 Arcelia A.S.
  • 11.3 BSH Hausgeräte GmbH
  • 11.4 GE Appliances, a Haier company
  • 11.5 Haier Group Corporation
  • 11.6 Hitachi, Ltd.
  • 11.7 IFB Industries Limited
  • 11.8 LG Electronics Inc.
  • 11.9 Midea Group Co., Ltd.
  • 11.10 Panasonic Holdings Corporation
  • 11.11 Samsung Electronics Co., Ltd.
  • 11.12 Sharp Corporation
  • 11.13 Siemens AG
  • 11.14 TCL Technology Group Corporation
  • 11.15 Whirlpool Corporation