拉伸和收縮套標市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024 年全球拉伸和收縮套標市場價值為 165 億美元，預計 2025 年至 2034 年期間的複合年成長率為 5.9%。這一成長主要得益於食品和飲料行業的擴張、製藥業的崛起以及對標籤和安全法規的日益重視。隨著多個領域的品牌努力吸引消費者的注意力，對高效且外觀吸引人的包裝解決方案的需求持續增加。拉伸和收縮套標提供了一種多功能的包裝選擇，具有防潮、耐用和防篡改等優點，使其成為各種產品的理想選擇。這些套管不僅確保產品安全，而且還透過生動細緻的設計增強了貨架吸引力。此外，隨著消費者偏好轉向高階和創新包裝，拉伸和收縮套標的採用預計將加速。

食品和飲料行業仍然是最大的終端用戶領域，品牌之間的激烈競爭推動了對視覺衝擊力強的包裝的需求。拉伸和收縮套標是有效的行銷工具，使公司能夠在擁擠的零售貨架上脫穎而出。它們能夠在展示複雜設計的同時保持產品完整性，這對於希望打造有影響力的品牌形象的製造商來說極具吸引力。此外，製藥和個人護理行業也擴大採用這些包裝解決方案，以遵守嚴格的標籤規定，同時提高品牌知名度。隨著人們對產品安全性和真實性的擔憂日益加劇，這些行業的製造商正在利用拉伸和收縮套管來滿足合規標準並增強客戶信任。

市場也受益於對裝飾技術日益成長的需求，其中熱箔和冷箔選項變得越來越突出。預計到 2034 年，燙金裝飾領域將創造 214 億美元的市場價值，這得益於其高階的美學吸引力以及讓產品在貨架上脫穎而出的能力。該技術利用熱量和壓力將金屬或顏料箔應用於包裝，創造出與奢侈品牌產生共鳴的視覺吸引力。隨著對高階產品的需求激增，尤其是在化妝品、食品和飲料等行業，燙金包裝解決方案變得越來越受歡迎。

在材料偏好方面，PVC 憑藉其成本效益和優異的收縮性能在全球拉伸和收縮套管市場處於領先地位。 2024 年，PVC 佔據了相當大的市場佔有率，這歸功於其耐用性、易於印刷以及清晰展示圖形和徽標的能力。它的經濟性和靈活性使其成為尋求增強客戶參與度和有效提升品牌形象的品牌的首選。

預計到 2034 年，美國拉伸和收縮套標市場規模將達到 85 億美元，這得益於食品、飲料和個人護理等行業對外觀吸引力和功能性包裝的日益偏好。收縮套標的轉變在飲料行業尤其明顯，功能性飲料、精釀飲料和創新飲料配方已獲得廣泛歡迎。隨著越來越多的品牌認知到拉伸和收縮套標在提高產品知名度和消費者吸引力方面的潛力，預計市場在預測期內將穩步成長。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
• 產業衝擊力
  • 成長動力
    • 食品飲料業的成長
    • 製藥業的成長
    • 電子商務和直接面對消費者 (DTC) 品牌的崛起
    • 印刷技術的進步
    • 政府對標籤和安全的嚴格規定
  • 產業陷阱與挑戰
    • 環境問題與回收挑戰
    • 生產和應用成本高
• 成長潛力分析
• 監管格局
• 技術格局
• 未來市場趨勢
• 差距分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 策略儀表板

第5章：市場估計與預測：按聚合物薄膜，2021 - 2034 年

• 主要趨勢
• PVC
• 聚對苯二甲酸乙二酯
• 操作
• 聚乙烯
• 其他

第6章：市場估計與預測：按裝飾類型，2021 - 2034 年

• 主要趨勢
• 燙金裝飾
• 冷箔裝飾

第7章：市場估計與預測：按印刷技術，2021 - 2034 年

• 主要趨勢
• 柔版印刷
• 輪轉凹版印刷/凹版印刷
• 數位印刷
• 膠印
• 混合印刷

第8章：市場估計與預測：按應用，2021 - 2034 年

• 主要趨勢
• 美容與個人護理
• 食物
• 衛生保健
• 軟性飲料
• 葡萄酒和烈酒
• 其他

第9章：市場估計與預測：按地區，2021 - 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 西班牙
  • 義大利
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
• 拉丁美洲
  • 巴西
  • 墨西哥
• 中東和非洲
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國

第10章：公司簡介

• Amcor PLC
• Bemis Company
• Berry Global Inc.
• Bonset America Corporation
• CCL Industries Inc.
• Clondalkin Group Holdings BV
• D&L Packaging
• Edwards Label, Inc.
• Fuji Seal International
• Huhtamaki Oyj
• Klockner Pentaplast
• Polysack Flexible Packaging Ltd.
• SleeveCo (Fort Dearborn Company)
• Taghleef Industries
• The Dow Chemical Company
• Westrock Company

The Global Stretch & Shrink Sleeves Market was valued at USD 16.5 billion in 2024 and is projected to grow at a CAGR of 5.9% from 2025 to 2034. This growth is primarily driven by the expanding food and beverage industry, the rising pharmaceutical sector, and the growing emphasis on labeling and safety regulations. As brands in multiple sectors work to capture consumer attention, the demand for efficient and visually appealing packaging solutions continues to increase. Stretch and shrink sleeves offer a versatile packaging option that provides benefits such as moisture resistance, durability, and tamper evidence, making them ideal for a variety of products. These sleeves not only ensure product safety but also enhance shelf appeal by allowing vibrant and detailed designs. Moreover, as consumer preferences shift toward premium and innovative packaging, the adoption of stretch and shrink sleeves is expected to accelerate.

The food and beverage industry remains the largest end-user segment, where intense competition among brands has driven the need for visually striking packaging. Stretch and shrink sleeves serve as effective marketing tools, allowing companies to differentiate their products on crowded retail shelves. Their ability to maintain product integrity while showcasing intricate designs makes them highly attractive to manufacturers looking to create an impactful brand presence. Furthermore, the pharmaceutical and personal care industries are increasingly adopting these packaging solutions to comply with stringent labeling regulations while enhancing brand recognition. With rising concerns about product safety and authenticity, manufacturers in these sectors are leveraging stretch and shrink sleeves to meet compliance standards and enhance customer trust.

The market also benefits from the growing demand for embellishment techniques, with hot and cold foil options gaining prominence. The hot foil embellishing segment is expected to generate USD 21.4 billion by 2034, driven by its high-end aesthetic appeal and ability to make products stand out on the shelf. This technique uses heat and pressure to apply metallic or pigmented foils to packaging, creating a visually appealing finish that resonates with luxury brands. As demand for premium products surges, especially in industries such as cosmetics, food, and beverages, hot foil packaging solutions are becoming increasingly popular.

In terms of material preference, PVC leads the global stretch and shrink sleeves market due to its cost-effectiveness and superior shrink properties. In 2024, PVC accounted for a significant market share, attributed to its durability, ease of printing, and ability to showcase graphics and logos clearly. Its affordability and flexibility make it a preferred choice for brands seeking to enhance customer engagement and promote brand identity effectively.

The U.S. stretch & shrink sleeves market is set to reach USD 8.5 billion by 2034, fueled by a rising preference for visually appealing and functional packaging across industries such as food, beverages, and personal care. The shift toward shrink sleeves is particularly evident in the beverage sector, where functional drinks, craft beverages, and innovative drink formulations have gained significant popularity. As more brands recognize the potential of stretch and shrink sleeves to improve product visibility and consumer appeal, the market is expected to witness steady growth over the forecast period.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growth in the food & beverage industry
    • 3.2.1.2 Growth in the pharmaceutical industry
    • 3.2.1.3 Rise in e-commerce & direct-to-consumer (DTC) brands
    • 3.2.1.4 Advancements in printing technologies
    • 3.2.1.5 Stringent government regulations on labelling & safety
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 Environmental concerns and recycling challenges
    • 3.2.2.2 High production and application costs
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter's analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates and Forecast, By Polymer film, 2021 - 2034 ($ Mn)

• 5.1 Key trends
• 5.2 PVC
• 5.3 PETG
• 5.4 OPS
• 5.5 PEs
• 5.6 Others

Chapter 6 Market Estimates and Forecast, By Embellishing Type, 2021 - 2034 ($ Mn)

• 6.1 Key trends
• 6.2 Hot foil embellishing
• 6.3 Cold foil embellishing

Chapter 7 Market Estimates and Forecast, By Printing Technology, 2021 - 2034 ($ Mn)

• 7.1 Key trends
• 7.2 Flexographic
• 7.3 Rotogravure/gravure
• 7.4 Digital printing
• 7.5 Offset printing
• 7.6 Hybrid printing

Chapter 8 Market Estimates and Forecast, By Application, 2021 - 2034 ($ Mn)

• 8.1 Key trends
• 8.2 Beauty & personal care
• 8.3 Food
• 8.4 Healthcare
• 8.5 Soft drinks
• 8.6 Wine & spirit
• 8.7 Others

Chapter 9 Market Estimates and Forecast, By Region, 2021 - 2034 ($ Mn)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Spain
  • 9.3.5 Italy
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 Australia
  • 9.4.5 South Korea
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
• 9.6 Middle East and Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 South Africa
  • 9.6.3 UAE

Chapter 10 Company Profiles

• 10.1 Amcor PLC
• 10.2 Bemis Company
• 10.3 Berry Global Inc.
• 10.4 Bonset America Corporation
• 10.5 CCL Industries Inc.
• 10.6 Clondalkin Group Holdings BV
• 10.7 D&L Packaging
• 10.8 Edwards Label, Inc.
• 10.9 Fuji Seal International
• 10.10 Huhtamaki Oyj
• 10.11 Klockner Pentaplast
• 10.12 Polysack Flexible Packaging Ltd.
• 10.13 SleeveCo (Fort Dearborn Company)
• 10.14 Taghleef Industries
• 10.15 The Dow Chemical Company
• 10.16 Westrock Company