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市場調查報告書
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1708248

汽車輪胎電子零售市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

Automotive Tires E-Retailing Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034

出版日期: | 出版商: Global Market Insights Inc. | 英文 160 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

全球汽車輪胎電子零售市場價值 164 億美元,預計 2024 年將大幅成長,預計 2025 年至 2034 年的複合年成長率為 13.6%。這項擴張得益於線上輪胎購物中先進數位功能的日益融合,徹底改變了傳統的電子商務格局。視覺化電子商務技術現在允許客戶虛擬試用車輛的輪胎和輪轂,從而增強互動性和參與度。這些創新增強了買家的信心,降低了退貨率,並提高了整體轉換率,使線上購物比以往任何時候都更加無縫。

汽車輪胎電子零售市場 - IMG1

隨著消費者偏好轉向數位優先體驗,對便利且經濟高效的購買選擇的需求正在上升。訂閱式輪胎服務已經成為一種變革,它透過無憂的全包套餐提供維護計劃、季節性更換和輪胎更換服務。這些車型對於注重靈活性和最低維護成本的車隊營運商、租賃公司和城市消費者來說尤其有吸引力。透過培養長期客戶忠誠度和滿意度,訂閱驅動的購買正在重塑消費者對輪胎更換和維護的態度。

市場範圍
起始年份 2024
預測年份 2025-2034
起始值 164億美元
預測值 566億美元
複合年成長率 13.6%

市場依車輛類型分為乘用車和商用車。 2024年,乘用車市場的收入將達到100億美元,這得益於汽車保有量的穩定成長和替換輪胎需求的不斷成長。隨著汽車銷售持續攀升和車輛使用壽命延長,越來越多的消費者選擇在線購買輪胎,因為這樣可以比較各種選擇、閱讀用戶評論,並在舒適的家中做出具有成本效益的決定。電子零售的便利性正在加速其取代傳統實體店的普及,使其成為輪胎購物者的首選。

根據配銷通路,市場分為原始設備製造商(OEM)和第三方供應商。 2024 年,第三方供應商佔據 71% 的市場佔有率,以具有競爭力的價格提供各種品牌的輪胎選擇。他們維持大量庫存的能力確保客戶能夠獲得高品質、價格合理的選擇。與製造商簽訂的批量採購協議使這些供應商能夠將節省的成本轉嫁給消費者,進一步鞏固其在市場上的地位。隨著送貨上門和安裝服務的增加,第三方平台繼續受到線上購物者的青睞。

2024 年,北美汽車輪胎電子零售市場佔全球市場佔有率的 30%,這主要歸功於美國的高汽車擁有率。越來越多的美國消費者喜歡在網路上購買輪胎,因為網路上的產品種類繁多、價格有競爭力,而且送貨上門也很方便。隨著電子商務的不斷發展,主要的線上輪胎零售商正在增強其數位平台,確保無縫的用戶體驗和個人化推薦。正在進行的數位轉型正在將線上輪胎購物定位為北美消費者的首選方式。

目錄

第1章:方法論與範圍

  • 研究設計
    • 研究方法
    • 資料收集方法
  • 基礎估算與計算
    • 基準年計算
    • 市場估計的主要趨勢
  • 預測模型
  • 初步研究與驗證
    • 主要來源
    • 資料探勘來源
  • 市場定義

第2章:執行摘要

第3章:行業洞察

  • 產業生態系統分析
  • 供應商格局
    • 製造商
    • 服務提供者
    • 技術提供者
    • 最終用途
  • 利潤率分析
  • 成本細分分析
  • 技術與創新格局
  • 重要新聞和舉措
  • 監管格局
  • 衝擊力
    • 成長動力
      • 擴大線上輪胎市場
      • 消費者直接銷售的偏好日益成長
      • 汽車零售業數位化程度不斷提高
      • 消費者對便利性的偏好增加
    • 產業陷阱與挑戰
      • 由於尺寸選擇錯誤導致退貨率高
      • 購買前進行有限的實體檢查
  • 成長潛力分析
  • 波特的分析
  • PESTEL分析

第4章:競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第5章:市場估計與預測:按輪胎,2021 - 2034 年

  • 主要趨勢
  • 全季節輪胎
  • 夏季輪胎
  • 冬季輪胎
  • 其他

第6章:市場估計與預測:按製造業,2021 - 2034 年

  • 主要趨勢
  • 子午線輪胎
  • 斜交輪胎

第7章:市場估計與預測:依車型,2021 - 2034 年

  • 主要趨勢
  • 搭乘用車
    • 掀背車
    • 轎車
    • 越野車
  • 商用車
    • 輕型
    • 中型
    • 重負

第8章:市場估計與預測:按配銷通路,2021 - 2034 年

  • 主要趨勢
  • OEM
  • 第三方供應商

第9章:市場估計與預測:按地區,2021 - 2034 年

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
    • 俄羅斯
    • 北歐人
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
    • 東南亞
  • 拉丁美洲
    • 巴西
    • 阿根廷
    • 墨西哥
  • MEA
    • 阿拉伯聯合大公國
    • 南非
    • 沙烏地阿拉伯

第10章:公司簡介

  • 4 Wheel Parts
  • Amazon
  • BJ's Tire Center
  • BJ's Wholesale Club Tires
  • Costco Tires
  • Discount Tire Direct
  • Discounted Wheel Warehouse
  • Fountain Tire
  • Goodyear.com
  • Les Schwab Tires
  • NTB (National Tire & Battery)
  • Pep Boys
  • Priority Tire
  • Sam's Club Tires
  • SimpleTire
  • Tire Kingdom
  • Tire Rack
  • TireBuyer
  • Tires-easy.com
  • Walmart Tires
簡介目錄
Product Code: 13386

The Global Automotive Tires E-Retailing Market, valued at USD 16.4 billion in 2024, is poised for significant growth, with projections indicating a 13.6% CAGR from 2025 to 2034. This expansion is fueled by the increasing integration of advanced digital features in online tire shopping, revolutionizing the traditional e-commerce landscape. Visual eCommerce technologies now allow customers to virtually try on tires and wheels for their vehicles, enhancing interactivity and engagement. These innovations instill confidence in buyers, lower return rates, and improve overall conversion metrics, making online shopping more seamless than ever.

Automotive Tires E-Retailing Market - IMG1

As consumer preferences shift toward digital-first experiences, the demand for convenient and cost-effective purchasing options is rising. Subscription-based tire services have emerged as a game-changer, offering maintenance plans, seasonal changes, and tire replacements through hassle-free, all-inclusive packages. These models are particularly attractive to fleet operators, leasing companies, and urban consumers who prioritize flexibility and minimal upkeep. By fostering long-term customer loyalty and satisfaction, subscription-driven purchases are reshaping how consumers approach tire replacement and maintenance.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$16.4 Billion
Forecast Value$56.6 Billion
CAGR13.6%

The market is segmented by vehicle type into passenger cars and commercial vehicles. In 2024, the passenger car segment generated USD 10 billion in revenue, driven by a steady rise in vehicle ownership and the increasing demand for replacement tires. As car sales continue to climb and vehicle lifespans extend, more consumers are opting to purchase tires online due to the ability to compare options, read user reviews, and make cost-effective decisions from the comfort of their homes. The convenience of e-retailing is accelerating its adoption over traditional brick-and-mortar stores, making it the preferred choice for tire shoppers.

By distribution channel, the market is categorized into original equipment manufacturers (OEMs) and third-party suppliers. In 2024, third-party suppliers dominated with a 71% market share, offering an extensive selection of tires from various brands at competitive prices. Their ability to maintain vast inventories ensures customers have access to high-quality, affordable options. Bulk purchasing agreements with manufacturers enable these suppliers to pass on cost savings to consumers, further solidifying their stronghold in the market. With the added benefits of home delivery and installation services, third-party platforms continue to gain traction among online shoppers.

North America Automotive Tires E-Retailing Market accounted for 30% of the global market share in 2024, largely due to the high vehicle ownership rates in the United States. A growing number of American consumers prefer buying tires online because of the extensive product availability, competitive pricing, and convenient home delivery options. As e-commerce continues to evolve, major online tire retailers are enhancing their digital platforms, ensuring seamless user experiences and personalized recommendations. This ongoing digital transformation is positioning online tire shopping as the go-to method for consumers across North America.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Research design
    • 1.1.1 Research approach
    • 1.1.2 Data collection methods
  • 1.2 Base estimates and calculations
    • 1.2.1 Base year calculation
    • 1.2.2 Key trends for market estimates
  • 1.3 Forecast model
  • 1.4 Primary research & validation
    • 1.4.1 Primary sources
    • 1.4.2 Data mining sources
  • 1.5 Market definitions

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis, 2021 - 2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
  • 3.2 Supplier landscape
    • 3.2.1 Manufacturers
    • 3.2.2 Service provider
    • 3.2.3 Technology provider
    • 3.2.4 End use
  • 3.3 Profit margin analysis
  • 3.4 Cost breakdown analysis
  • 3.5 Technology & innovation landscape
  • 3.6 Key news & initiatives
  • 3.7 Regulatory landscape
  • 3.8 Impact forces
    • 3.8.1 Growth drivers
      • 3.8.1.1 Expansion of online tire marketplaces
      • 3.8.1.2 Rising preference for direct-to-consumer sales
      • 3.8.1.3 Growing digitalization in automotive retail
      • 3.8.1.4 Increased consumer preference for convenience
    • 3.8.2 Industry pitfalls & challenges
      • 3.8.2.1 High return rates due to wrong size selection
      • 3.8.2.2 Limited physical inspection before purchase
  • 3.9 Growth potential analysis
  • 3.10 Porter's analysis
  • 3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Tire, 2021 - 2034 ($Mn & Units)

  • 5.1 Key trends
  • 5.2 All-season tires
  • 5.3 Summer tires
  • 5.4 Winter tires
  • 5.5 Others

Chapter 6 Market Estimates & Forecast, By Manufacturing, 2021 - 2034 ($Mn & Units)

  • 6.1 Key trends
  • 6.2 Radial tire
  • 6.3 Bias tire

Chapter 7 Market Estimates & Forecast, By Vehicle, 2021 - 2034 ($Mn & Units)

  • 7.1 Key trends
  • 7.2 Passenger car
    • 7.2.1 Hatchback
    • 7.2.2 Sedan
    • 7.2.3 SUV
  • 7.3 Commercial vehicle
    • 7.3.1 Light-duty
    • 7.3.2 Medium-duty
    • 7.3.3 Heavy-duty

Chapter 8 Market Estimates & Forecast, By Distribution Channel, 2021 - 2034 ($Mn & Units)

  • 8.1 Key trends
  • 8.2 OEM
  • 8.3 Third-party suppliers

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2034 ($Mn & Units)

  • 9.1 Key trends
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
  • 9.3 Europe
    • 9.3.1 UK
    • 9.3.2 Germany
    • 9.3.3 France
    • 9.3.4 Spain
    • 9.3.5 Italy
    • 9.3.6 Russia
    • 9.3.7 Nordics
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 India
    • 9.4.3 Japan
    • 9.4.4 South Korea
    • 9.4.5 Australia
    • 9.4.6 Southeast Asia
  • 9.5 Latin America
    • 9.5.1 Brazil
    • 9.5.2 Argentina
    • 9.5.3 Mexico
  • 9.6 MEA
    • 9.6.1 UAE
    • 9.6.2 South Africa
    • 9.6.3 Saudi Arabia

Chapter 10 Company Profiles

  • 10.1 4 Wheel Parts
  • 10.2 Amazon
  • 10.3 BJ's Tire Center
  • 10.4 BJ's Wholesale Club Tires
  • 10.5 Costco Tires
  • 10.6 Discount Tire Direct
  • 10.7 Discounted Wheel Warehouse
  • 10.8 Fountain Tire
  • 10.9 Goodyear.com
  • 10.10 Les Schwab Tires
  • 10.11 NTB (National Tire & Battery)
  • 10.12 Pep Boys
  • 10.13 Priority Tire
  • 10.14 Sam's Club Tires
  • 10.15 SimpleTire
  • 10.16 Tire Kingdom
  • 10.17 Tire Rack
  • 10.18 TireBuyer
  • 10.19 Tires-easy.com
  • 10.20 Walmart Tires