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市場調查報告書
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1654598

企業產生 AI 市場規模、佔有率、趨勢分析報告：按組件、模型類型、應用、最終用途、地區和細分市場預測，2025 年至 2030 年

Enterprise Generative AI Market Size, Share & Trends Analysis Report By Component (Software, Services), By Model Type (Text, Image, Audio, Code), By Application, By End Use, By Region, And Segment Forecasts, 2025 - 2030
出版日期: | 出版商: Grand View Research | 英文 100 Pages | 商品交期: 2-10個工作天內

價格

企業生成式人工智慧市場的成長與趨勢

根據Grand View Research, Inc.的最新報告，全球企業生成式人工智慧市場預計到2030年將達到198.087億美元，2025年至2030年期間的複合年成長率為38.4%。

隨著生成式人工智慧的應用不斷增加，企業擴大利用該技術來自動化各種任務並提高業務效率。這包括處理資料處理和調度等管理業務，以及執行製造業中的預測性維護等更複雜的功能。人工智慧驅動的自動化正在提高各個領域的效率。

深度學習演算法和神經網路的進步使得人工智慧模型能夠產生高度逼真和詳細的圖像，模糊了自然與合成之間的界線。該技術在設計、娛樂和虛擬實境等多個領域具有變革性的應用，其中人工智慧生成的視覺效果可以增強用戶體驗並創造新的可能性。然而，要充分發揮生成式人工智慧在圖像生成方面的優勢，必須認真解決諸如道德考慮、減輕偏見和確保資料隱私等挑戰。 Nvidia 公佈了一項新技術，利用強大的 AI 技術來改造原始塗鴉。該工具利用生成對抗網路將分割圖轉換為逼真的影像。

醫療保健產業已將生成式人工智慧用於各種應用，包括醫學影像分析、藥物發現和個人化治療計劃。人工智慧診斷工具正在幫助臨床醫生更準確、更有效地解釋複雜的醫學影像，從而更早發現疾病並改善患者的治療效果。此外，人工智慧演算法還可以透過預測分子結構和分析大量資料集來識別新的候選藥物，從而協助藥物開發。

客戶服務和智慧型裝置中的主導語音助理正在開發中，以模仿人類的交互，其中產生人工智慧可以實現更可靠的交互、更好的上下文理解和個性化的回應。這些不斷發展的系統提供了增強的功能和多功能性，可在各種應用中滿足多種用途。此外，在娛樂、遊戲和虛擬實境領域，生成式人工智慧正在改變音訊內容的創作。複雜的演算法創造出逼真的聲音、音樂作品和身臨其境的音效，徹底改變了這些產業的音訊體驗。

企業生成式人工智慧市場報告亮點

  • 到 2024 年，軟體領域將佔據超過 72.5% 的市場佔有率，佔據市場主導地位。
  • 到 2024 年，文本部分將在收益佔有率方面佔據市場主導地位。
  • 到 2024 年，行銷和銷售部門將在收益佔有率方面佔據市場主導地位。
  • 由於生成式人工智慧在網路最佳化、客戶支援和自動化領域的應用日益廣泛，IT 和通訊領域在 2024 年佔據了市場最大收益佔有率。
  • 由於採用 OpenAI、微軟和Google LLC 等主要科技公司推動人工智慧應用的創新，北美在企業生成式人工智慧市場佔據主導地位，市場佔有率為 41.0%。

目錄

第1章調查方法與範圍

第 2 章執行摘要

第 3 章企業產生 AI 市場變數、趨勢與範圍

  • 市場體系展望
  • 市場動態
    • 市場促進因素分析
    • 市場限制因素分析
    • 產業挑戰
  • 企業AI市場分析工具
    • 產業分析 – 波特五力分析
    • PESTEL 分析
  • 問題分析

第 4 章 企業生成式 AI 市場：各組成部分的估計與趨勢分析

  • 細分儀表板
  • 企業生成式 AI 市場：組件變化分析，百萬美元，2024 年與 2030 年
  • 軟體
  • 服務

第 5 章 企業生成式 AI 市場：依模型類型的估計與趨勢分析

  • 細分儀表板
  • 企業生成式 AI 市場：模型類型變化分析，百萬美元，2024 年與 2030 年
  • 文字
  • 圖片/影片
  • 聲音的
  • 程式碼

第6章 企業生成式人工智慧市場：按應用分類的估計和趨勢分析

  • 細分儀表板
  • 企業生成式 AI 市場：應用趨勢分析，百萬美元，2024 年與 2030 年
  • 行銷和銷售
  • 客戶服務
  • 產品開發
  • 供應鏈管理
  • 其他

第7章 企業生成式人工智慧市場：按最終用途的估計和趨勢分析

  • 細分儀表板
  • 企業生成式 AI 市場：最終用途趨勢分析，百萬美元，2024 年與 2030 年
  • 資訊科技和通訊
  • BFSI
  • 零售與電子商務
  • 醫療
  • 製造業
  • 媒體與娛樂
  • 其他

第 8 章 企業生成 AI 市場：按地區分類的估計和趨勢分析

  • 2024 年及 2030 年企業生成式 AI市場佔有率（按地區分類，百萬美元）
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 英國
    • 德國
    • 法國
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 巴西
  • 中東和非洲
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯
    • 南非

第9章 競爭格局

  • 公司分類
  • 公司市場定位
  • 參與企業概況
  • 公司熱圖分析
  • 戰略地圖
  • 公司簡介/上市公司
    • AWS
    • Google LLC
    • H20.ai
    • IBM
    • Intel Corporation
    • Jasper.ai
    • Microsoft Corporation
    • Nvidia Corporation
    • OpenAI
    • Oracle
    • Synthesis AI
Product Code: GVR-4-68040-164-4

Enterprise Generative AI Market Growth & Trends:

The global enterprise generative AI market size is expected to reach USD 19,808.7 million in 2030 and is expected to grow at a CAGR of 38.4% from 2025 to 2030 according to a new report by Grand View Research, Inc. Owing to the rising adoption of generative AI, businesses are increasingly utilizing this technology to automate a wide array of tasks and improve operational efficiency. This ranges from handling administrative duties like data processing and scheduling to executing more intricate functions like predictive maintenance within the manufacturing sector. The application of AI-driven automation is enhancing efficiency across diverse domains.

With advancements in deep learning algorithms and neural networks, AI models can generate highly realistic and detailed images, blurring the natural and synthetic lines. This technology has transformative applications in various fields, including design, entertainment, and virtual reality, where AI-generated visuals can enhance user experiences and create new possibilities. However, challenges such as ethical considerations, bias mitigation, and ensuring data privacy must be carefully addressed to unlock the benefits of generative AI in image generation fully. NVIDIA has revealed a new tech, which uses powerful AI tech to turn primitive doodles. The tool leverages generative adversarial networks to convert segmentation maps into lifelike images.

The healthcare industry was leveraging generative AI for various applications, including medical imaging analysis, drug discovery, and personalized treatment plans. AI-powered diagnostic tools were aiding clinicians in interpreting complex medical images more accurately and efficiently, leading to earlier disease detection and improved patient outcomes. Additionally, AI algorithms were assisting in drug development by predicting molecular structures and analyzing vast datasets to identify potential candidates for new medications.

AI-driven voice assistants in customer service and smart devices are developing to imitate human interactions, powered by generative AI that enables more authentic dialogues, improved contextual understanding, and personalized replies. These evolving systems are gaining enhanced capabilities and versatility, serving multiple purposes across different applications. Additionally, in the realms of entertainment, gaming, and virtual reality, generative AI is transforming the creation of audio content. Sophisticated algorithms produce realistic voices, musical pieces, and immersive sound effects, revolutionizing the audio experience within these industries.

Enterprise Generative AI Market Report Highlights:

  • The software segment dominated the market with a share of over 72.5% in 2024
  • The text segment dominated the market with a revenue share in 2024
  • The marketing and sales segment dominated the market with the largest revenue share in 2024
  • The IT & Telecom segment dominated the market with the largest revenue share in 2024, driven by the growing adoption of generative AI in network optimization, customer support, and automation.
  • North America dominated the enterprise generative AI market with a share of 41.0% in 2024, due to the presence of major technology companies such as OpenAI, Microsoft, and Google LLC, which are driving innovation in AI applications

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation and Scope
  • 1.2. Research Methodology
    • 1.2.1. Information Procurement
  • 1.3. Information or Data Analysis
  • 1.4. Methodology
  • 1.5. Research Scope and Assumptions
  • 1.6. Market Formulation & Validation
  • 1.7. Country Based Segment Share Calculation
  • 1.8. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
  • 2.3. Competitive Insights

Chapter 3. Enterprise Generative AI Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market Driver Analysis
    • 3.2.2. Market Restraint Analysis
    • 3.2.3. Industry Challenge
  • 3.3. Enterprise Generative AI Market Analysis Tools
    • 3.3.1. Industry Analysis - Porter's
      • 3.3.1.1. Bargaining power of the suppliers
      • 3.3.1.2. Bargaining power of the buyers
      • 3.3.1.3. Threats of substitution
      • 3.3.1.4. Threats from new entrants
      • 3.3.1.5. Competitive rivalry
    • 3.3.2. PESTEL Analysis
      • 3.3.2.1. Political landscape
      • 3.3.2.2. Economic and Social landscape
      • 3.3.2.3. Technological landscape
  • 3.4. Pain Point Analysis

Chapter 4. Enterprise Generative AI Market: Component Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. Enterprise Generative AI Market: Component Movement Analysis, USD Million, 2024 & 2030
  • 4.3. Software
    • 4.3.1. Software Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.4. Services
    • 4.4.1. Services Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. Enterprise Generative AI Market: Model Type Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. Enterprise Generative AI Market: Model Type Movement Analysis, USD Million, 2024 & 2030
  • 5.3. Text
    • 5.3.1. Text Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.4. Image/Video
    • 5.4.1. Image/Video Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.5. Audio
    • 5.5.1. Audio Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.6. Code
    • 5.6.1. Code Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Enterprise Generative AI Market: Application Estimates & Trend Analysis

  • 6.1. Segment Dashboard
  • 6.2. Enterprise Generative AI Market: Application Movement Analysis, USD Million, 2024 & 2030
  • 6.3. Marketing and Sales
    • 6.3.1. Marketing and Sales Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.4. Customer Service
    • 6.4.1. Customer Service Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.5. Product Development
    • 6.5.1. Product Development Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.6. Supply Chain Management
    • 6.6.1. Supply Chain Management Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.7. Others
    • 6.7.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. Enterprise Generative AI Market: End Use Estimates & Trend Analysis

  • 7.1. Segment Dashboard
  • 7.2. Enterprise Generative AI Market: End Use Movement Analysis, USD Million, 2024 & 2030
  • 7.3. IT & Telecom
    • 7.3.1. IT & Telecom Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4. BFSI
    • 7.4.1. BFSI Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5. Retail & E-commerce
    • 7.5.1. Retail & E-commerce Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6. Healthcare
    • 7.6.1. Healthcare Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.7. Manufacturing
    • 7.7.1. Manufacturing Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.8. Media and Entertainment
    • 7.8.1. Media and Entertainment Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.9. Others
    • 7.9.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Enterprise Generative AI Market: Regional Estimates & Trend Analysis

  • 8.1. Enterprise Generative AI Market Share, By Region, 2024 & 2030, USD Million
  • 8.2. North America
    • 8.2.1. North America Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.2.2. U.S.
      • 8.2.2.1. U.S. Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.2.3. Canada
      • 8.2.3.1. Canada Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.2.4. Mexico
      • 8.2.4.1. Mexico Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3. Europe
    • 8.3.1. Europe Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.3.2. UK
      • 8.3.2.1. UK Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.3.3. Germany
      • 8.3.3.1. Germany Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.3.4. France
      • 8.3.4.1. France Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4. Asia Pacific
    • 8.4.1. Asia Pacific Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.2. China
      • 8.4.2.1. China Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.3. Japan
      • 8.4.3.1. Japan Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.4. India
      • 8.4.4.1. India Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.5. South Korea
      • 8.4.5.1. South Korea Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.6. Australia
      • 8.4.6.1. Australia Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5. Latin America
    • 8.5.1. Latin America Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.5.2. Brazil
      • 8.5.2.1. Brazil Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6. Middle East and Africa
    • 8.6.1. Middle East and Africa Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.6.2. UAE
      • 8.6.2.1. UAE Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.6.3. KSA
      • 8.6.3.1. KSA Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.6.4. South Africa
      • 8.6.4.1. South Africa Enterprise Generative AI Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 9. Competitive Landscape

  • 9.1. Company Categorization
  • 9.2. Company Market Positioning
  • 9.3. Participant's Overview
  • 9.4. Financial Performance
  • 9.5. Product Benchmarking
  • 9.6. Company Heat Map Analysis
  • 9.7. Strategy Mapping
  • 9.8. Company Profiles/Listing
    • 9.8.1. AWS
    • 9.8.2. Google LLC
    • 9.8.3. H20.ai
    • 9.8.4. IBM
    • 9.8.5. Intel Corporation
    • 9.8.6. Jasper.ai
    • 9.8.7. Microsoft Corporation
    • 9.8.8. Nvidia Corporation
    • 9.8.9. OpenAI
    • 9.8.10. Oracle
    • 9.8.11. Synthesis AI

List of Tables

  • Table 1 Global Enterprise Generative AI Market by Component, 2018 - 2030 (USD Million)
  • Table 2 Global Enterprise Generative AI Market by Model Type, 2018 - 2030 (USD Million)
  • Table 3 Global Enterprise Generative AI Market by Application, 2018 - 2030 (USD Million)
  • Table 4 Global Enterprise Generative AI Market by End Use, 2018 - 2030 (USD Million)
  • Table 5 Global Enterprise Generative AI Market by Region, 2018 - 2030 (USD Million)
  • Table 6 North America Enterprise Generative AI Market by country, 2018 - 2030 (USD Million)
  • Table 7 Europe Enterprise Generative AI Market by country, 2018 - 2030 (USD Million)
  • Table 8 Asia Pacific Enterprise Generative AI Market by country, 2018 - 2030 (USD Million)
  • Table 9 Latin America Enterprise Generative AI Market by country, 2018 - 2030 (USD Million)
  • Table 10 MEA Enterprise Generative AI Market by country, 2018 - 2030 (USD Million)
  • Table 11 Key companies launching new products/services
  • Table 12 Key companies engaged in mergers & acquisition
  • Table 13 Key companies engaged in Research & development
  • Table 14 Key Companies engaged in expansion

List of Figures

  • Fig. 1 Enterprise Generative AI Market segmentation
  • Fig. 2 Market research process
  • Fig. 3 Information procurement
  • Fig. 4 Primary research pattern
  • Fig. 5 Market research approaches
  • Fig. 6 Value chain-based sizing & forecasting
  • Fig. 7 Parent market analysis
  • Fig. 8 Market formulation & validation
  • Fig. 9 Enterprise Generative AI Market snapshot
  • Fig. 10 Enterprise Generative AI Market segment snapshot
  • Fig. 11 Enterprise Generative AI Market competitive landscape snapshot
  • Fig. 12 Market research process
  • Fig. 13 Market driver relevance analysis (Current & future impact)
  • Fig. 14 Market restraint relevance analysis (Current & future impact)
  • Fig. 15 Enterprise Generative AI Market, Component outlook key takeaways (USD Million)
  • Fig. 16 Enterprise Generative AI Market: Component movement analysis 2024 & 2030 (USD Million)
  • Fig. 17 Software market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 Services market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 Enterprise Generative AI Market: Model Type outlook key takeaways (USD Million)
  • Fig. 20 Enterprise Generative AI Market: Model Type movement analysis 2024 & 2030 (USD Million)
  • Fig. 21 Text market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 22 Image/Video market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 23 Audio market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 24 Code market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 25 Enterprise Generative AI Market: Application outlook key takeaways (USD Million)
  • Fig. 26 Enterprise Generative AI Market: Application movement analysis 2024 & 2030 (USD Million)
  • Fig. 27 Marketing and Sales market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 28 Customer Service market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 29 Product Development market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 30 Supply Chain Management market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 31 Others market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 Enterprise Generative AI Market: End Use outlook key takeaways (USD Million)
  • Fig. 33 Enterprise Generative AI Market: End Use movement analysis 2022 & 2030 (USD Million)
  • Fig. 34 IT & Telecom market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 BFSI market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Retail & E-commerce market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 37 Healthcare market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 38 Manufacturing market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 39 Media and Entertainment market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 Others market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 41 Regional marketplace: Key takeaways
  • Fig. 42 Enterprise Generative AI Market: Regional outlook, 2024 & 2030, USD Million
  • Fig. 43 North America Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 U.S. Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 Canada Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 Mexico Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 47 Europe Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 48 UK Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 49 Germany Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 50 France Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 51 Asia Pacific Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 52 Japan Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 53 China Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 54 India Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 55 Australia Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 56 South Korea Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 57 Latin America Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 58 Brazil Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 59 MEA Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 60 KSA Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 61 UAE Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 62 South Affrica Enterprise Generative AI Market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 63 Strategy framework
  • Fig. 64 Company Categorization