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市場調查報告書
商品編碼
1451831

2024-2032 年雜誌出版市場報告（按類型（印刷版、數位版）、應用程式（離線、線上）和地區）

Magazine Publishing Market Report by Type (Print, Digital), Application (Offline, Online), and Region 2024-2032
出版日期: | 出版商: IMARC | 英文 141 Pages | 商品交期: 2-3個工作天內

價格

2023年，全球雜誌出版市場規模達到1,018億美元。展望未來， IMARC Group預計到2032年市場規模將達到1,201億美元，2024-2032年複合年成長率（CAGR）為1.8%。數位出版的日益普及、智慧型手機和平板電腦在全球的普及率不斷提高、數位雜誌和報紙的訂閱量不斷增加以及網路廣告的新興趨勢是推動市場的一些關鍵因素。

雜誌是包含各種內容的期刊出版物，通常定期印刷或數位出版，例如每週、每月、每季和每年。它們通常以平裝本形式透過眾多線下分銷管道銷售，並以數位版本在網站和搜尋引擎上發布。雜誌出版過程涉及創建娛樂性、資訊性和有新聞價值的內容，包括文章、故事、圖像和影片，吸引目標受眾，並為讀者提供高品質的內容，以最大限度地提高整體收入和利潤。如今，各出版商都致力於保持內容品質和方向，並重新定位雜誌，以吸引更廣泛的讀者和廣告商，以提高發行量並從訂閱、廣告和零售中吸引更多收入。目前，雜誌出版在全球範圍內獲得了巨大的吸引力，因為它定期向讀者提供高品質、引人入勝的內容。

雜誌出版市場趨勢：

由於數位雜誌的便利性、靈活性和用戶互動性增強，全球範圍內的需求正在顯著成長。再加上數位雜誌因其成本效益、永續性、易於獲取以及更廣泛的覆蓋範圍和交付而在大眾中日益流行，是推動市場成長的主要因素之一。此外，最近從印刷雜誌轉向數位雜誌的轉變促使出版商專注於數位優先出版和製作內容，特別是針對線上和行動平台。同時，智慧型手機和平板電腦的日益普及、數位出版的日益普及以及印刷雜誌的巨大公眾影響力都增加了產品需求。除此之外，擴大採用數位雜誌廣告來提高品牌知名度並補充品牌在其他管道上的行銷活動，從而促進了市場成長。此外，最近的技術進步，例如數位媒體平台中虛擬實境（VR）和擴增實境（AR）的整合，使雜誌出版商能夠透過提供更個性化和互動的內容來吸引更多讀者。與此一致的是，個人閱讀習慣的變化以及由於線上活動增加而導致的數位媒體內容消費的不斷升級推動了市場的成長。其他因素，包括雜誌出版業的快速數字化轉型、數位雜誌和報紙訂閱量的增加、雜誌作為重點廣告平台的激增以及新興的品牌應用，預計也將推動市場成長。

本報告回答的關鍵問題：

  • 迄今為止，全球雜誌出版市場的表現如何，未來幾年將如何表現？
  • 全球雜誌出版市場的促進因素、限制因素和機會是什麼？
  • 每個促進因素、限制因素和機會對全球雜誌出版市場有何影響？
  • 主要區域市場有哪些？
  • 哪些國家代表了最具吸引力的雜誌出版市場？
  • 依類型分類市場是怎麼樣的？
  • 雜誌出版市場中哪種類型最具吸引力？
  • 基於應用程式的市場區隔是什麼？
  • 雜誌出版市場中哪一個應用最吸引人？
  • 全球雜誌出版市場的競爭格局如何？
  • 全球雜誌出版市場的主要參與者/公司有哪些？

目錄

第1章：前言

第 2 章：範圍與方法

  • 研究目的
  • 利害關係人
  • 資料來源
    • 主要資源
    • 二手資料
  • 市場預測
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第 3 章：執行摘要

第 4 章：簡介

  • 概述
  • 主要行業趨勢

第 5 章：全球雜誌出版市場

  • 市場概況
  • 市場業績
  • COVID-19 的影響
  • 市場預測

第 6 章：市場區隔：按類型

  • 列印
    • 市場走向
    • 市場預測
  • 數位的
    • 市場走向
    • 市場預測

第 7 章：市場區隔：按應用

  • 離線
    • 市場走向
    • 市場預測
  • 線上
    • 市場走向
    • 市場預測

第 8 章：市場區隔：按地區

  • 北美洲
    • 美國
      • 市場走向
      • 市場預測
    • 加拿大
      • 市場走向
      • 市場預測
  • 亞太
    • 中國
      • 市場走向
      • 市場預測
    • 日本
      • 市場走向
      • 市場預測
    • 印度
      • 市場走向
      • 市場預測
    • 韓國
      • 市場走向
      • 市場預測
    • 澳洲
      • 市場走向
      • 市場預測
    • 印尼
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 歐洲
    • 德國
      • 市場走向
      • 市場預測
    • 法國
      • 市場走向
      • 市場預測
    • 英國
      • 市場走向
      • 市場預測
    • 義大利
      • 市場走向
      • 市場預測
    • 西班牙
      • 市場走向
      • 市場預測
    • 俄羅斯
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 拉丁美洲
    • 巴西
      • 市場走向
      • 市場預測
    • 墨西哥
      • 市場走向
      • 市場預測
    • 其他
      • 市場走向
      • 市場預測
  • 中東和非洲
    • 市場走向
    • 市場細分：按國家/地區
    • 市場預測

第 9 章：促進因素、限制與機會

  • 概述
  • 促進要素
  • 限制
  • 機會

第 10 章：價值鏈分析

第 11 章：波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第 12 章：價格分析

第13章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Cairo Communication Spa
    • Cjk Group Inc.
    • Dazed Media
    • Forbes Media LLC
    • Gakken Holdings Co. Ltd.
    • Gannett Co. Inc.
    • Guardian News & Media Limited
    • Hearst Communications Inc
    • Kadokawa Corporation
Product Code: SR112024A10182

The global magazine publishing market size reached US$ 101.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 120.1 Billion by 2032, exhibiting a growth rate (CAGR) of 1.8% during 2024-2032. The growing popularity of digital publishing, increasing penetration of smartphones and tablets across the world, rising subscriptions of digital magazines and newspapers, and emerging trend of online advertising represent some of the key factors driving the market.

Magazines are periodical publications that contain a wide variety of content and are usually printed or digitally published on a regular schedule, such as weekly, monthly, quarterly, and yearly. They are generally available in paperback formats sold via numerous offline distribution channels and in digital versions published on websites and search engines. The magazine publishing process involves the creation of entertaining, informational, and newsworthy content, including articles, stories, images, and videos, that appeals to the target audience and provides readers with high-quality content to maximize overall revenue and profit. Nowadays, various publishers are focusing on maintaining the content quality and direction and repositioning the magazine to appeal to a broader base of readers and advertisers to boost circulation levels and attract more revenue from subscriptions, advertising, and retail sales. At present, magazine publishing is gaining immense traction across the globe as it delivers high-quality, engaging content to readers at regular intervals.

Magazine Publishing Market Trends:

As a result of their enhanced convenience, flexibility, and user interactivity, digital magazines are witnessing a significant increase in demand around the world. This, coupled with the surging popularity of digital magazines among the masses owing to their cost-effectiveness, sustainability, easy access, and broader reach and delivery, represents one of the primary factors driving the market growth. In addition, the recent shift from print toward digital magazines has prompted publishers to focus on digital-first publishing, producing content, especially for online and mobile platforms. Along with this, the increasing penetration of smartphones and tablets, the growing popularity of digital publishing, and the high public impact of printed magazines have augmented product demand. Besides this, the rising adoption of digital magazine advertising to generate brand awareness and complement the brand's marketing campaigns on other channels has catalyzed market growth. Furthermore, recent technological advancements, such as the integration of virtual reality (VR) and augmented reality (AR) in digital media platforms, have enabled magazine publishers to attract more readers by offering more personalized and interactive content. In line with this, the changing reading habits of individuals and the escalating consumption of digital media content owing to increased online activity have propelled market growth. Other factors, including rapid digital transformation in the magazine publishing industry, rising subscriptions of digital magazines and newspapers, surging adoption of magazines as focused advertising platforms, and emerging branding applications, are also anticipated to fuel the market growth.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global magazine publishing market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on type and application.

Type Insights:

Print

Digital

The report has provided a detailed breakup and analysis of the magazine publishing market based on the type. This includes print and digital. According to the report, print represented the largest segment.

Application Insights:

Offline

Online

A detailed breakup and analysis of the magazine publishing market based on the application has also been provided in the report. This includes offline and online. According to the report, online accounted for the largest market share.

Regional Insights:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia-Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia-Pacific was the largest market for magazine publishing. Some of the factors driving the Asia-Pacific magazine publishing market included its increasing consumption of digital media among the expanding young population, the rising number of smartphone and internet users, augmenting demand for personalized and interactive content, etc.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global magazine publishing market. Detailed profiles of all major companies have been provided. Some of the companies covered include Cairo Communication Spa, Cjk Group Inc., Dazed Media, Forbes Media LLC, Gakken Holdings Co. Ltd., Gannett Co. Inc., Guardian News & Media Ltd., Hearst Communications Inc., Kadokawa Corporation, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:

  • How has the global magazine publishing market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global magazine publishing market?
  • What is the impact of each driver, restraint, and opportunity on the global magazine publishing market?
  • What are the key regional markets?
  • Which countries represent the most attractive magazine publishing market?
  • What is the breakup of the market based on the type?
  • Which is the most attractive type in the magazine publishing market?
  • What is the breakup of the market based on the application?
  • Which is the most attractive application in the magazine publishing market?
  • What is the competitive structure of the global magazine publishing market?
  • Who are the key players/companies in the global magazine publishing market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Magazine Publishing Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Print
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Digital
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Application

  • 7.1 Offline
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Online
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Region

  • 8.1 North America
    • 8.1.1 United States
      • 8.1.1.1 Market Trends
      • 8.1.1.2 Market Forecast
    • 8.1.2 Canada
      • 8.1.2.1 Market Trends
      • 8.1.2.2 Market Forecast
  • 8.2 Asia-Pacific
    • 8.2.1 China
      • 8.2.1.1 Market Trends
      • 8.2.1.2 Market Forecast
    • 8.2.2 Japan
      • 8.2.2.1 Market Trends
      • 8.2.2.2 Market Forecast
    • 8.2.3 India
      • 8.2.3.1 Market Trends
      • 8.2.3.2 Market Forecast
    • 8.2.4 South Korea
      • 8.2.4.1 Market Trends
      • 8.2.4.2 Market Forecast
    • 8.2.5 Australia
      • 8.2.5.1 Market Trends
      • 8.2.5.2 Market Forecast
    • 8.2.6 Indonesia
      • 8.2.6.1 Market Trends
      • 8.2.6.2 Market Forecast
    • 8.2.7 Others
      • 8.2.7.1 Market Trends
      • 8.2.7.2 Market Forecast
  • 8.3 Europe
    • 8.3.1 Germany
      • 8.3.1.1 Market Trends
      • 8.3.1.2 Market Forecast
    • 8.3.2 France
      • 8.3.2.1 Market Trends
      • 8.3.2.2 Market Forecast
    • 8.3.3 United Kingdom
      • 8.3.3.1 Market Trends
      • 8.3.3.2 Market Forecast
    • 8.3.4 Italy
      • 8.3.4.1 Market Trends
      • 8.3.4.2 Market Forecast
    • 8.3.5 Spain
      • 8.3.5.1 Market Trends
      • 8.3.5.2 Market Forecast
    • 8.3.6 Russia
      • 8.3.6.1 Market Trends
      • 8.3.6.2 Market Forecast
    • 8.3.7 Others
      • 8.3.7.1 Market Trends
      • 8.3.7.2 Market Forecast
  • 8.4 Latin America
    • 8.4.1 Brazil
      • 8.4.1.1 Market Trends
      • 8.4.1.2 Market Forecast
    • 8.4.2 Mexico
      • 8.4.2.1 Market Trends
      • 8.4.2.2 Market Forecast
    • 8.4.3 Others
      • 8.4.3.1 Market Trends
      • 8.4.3.2 Market Forecast
  • 8.5 Middle East and Africa
    • 8.5.1 Market Trends
    • 8.5.2 Market Breakup by Country
    • 8.5.3 Market Forecast

9 Drivers, Restraints, and Opportunities

  • 9.1 Overview
  • 9.2 Drivers
  • 9.3 Restraints
  • 9.4 Opportunities

10 Value Chain Analysis

11 Porters Five Forces Analysis

  • 11.1 Overview
  • 11.2 Bargaining Power of Buyers
  • 11.3 Bargaining Power of Suppliers
  • 11.4 Degree of Competition
  • 11.5 Threat of New Entrants
  • 11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

  • 13.1 Market Structure
  • 13.2 Key Players
  • 13.3 Profiles of Key Players
    • 13.3.1 Cairo Communication Spa
      • 13.3.1.1 Company Overview
      • 13.3.1.2 Product Portfolio
    • 13.3.2 Cjk Group Inc.
      • 13.3.2.1 Company Overview
      • 13.3.2.2 Product Portfolio
    • 13.3.3 Dazed Media
      • 13.3.3.1 Company Overview
      • 13.3.3.2 Product Portfolio
    • 13.3.4 Forbes Media LLC
      • 13.3.4.1 Company Overview
      • 13.3.4.2 Product Portfolio
    • 13.3.5 Gakken Holdings Co. Ltd.
      • 13.3.5.1 Company Overview
      • 13.3.5.2 Product Portfolio
    • 13.3.6 Gannett Co. Inc.
      • 13.3.6.1 Company Overview
      • 13.3.6.2 Product Portfolio
    • 13.3.7 Guardian News & Media Limited
      • 13.3.7.1 Company Overview
      • 13.3.7.2 Product Portfolio
    • 13.3.8 Hearst Communications Inc
      • 13.3.8.1 Company Overview
      • 13.3.8.2 Product Portfolio
    • 13.3.9 Kadokawa Corporation
      • 13.3.9.1 Company Overview
      • 13.3.9.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

List of Figures

  • Figure 1: Global: Magazine Publishing Market: Major Drivers and Challenges
  • Figure 2: Global: Magazine Publishing Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Magazine Publishing Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Magazine Publishing Market: Breakup by Type (in %), 2023
  • Figure 5: Global: Magazine Publishing Market: Breakup by Application (in %), 2023
  • Figure 6: Global: Magazine Publishing Market: Breakup by Region (in %), 2023
  • Figure 7: Global: Magazine Publishing (Print) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 8: Global: Magazine Publishing (Print) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 9: Global: Magazine Publishing (Digital) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 10: Global: Magazine Publishing (Digital) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 11: Global: Magazine Publishing (Offline) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 12: Global: Magazine Publishing (Offline) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 13: Global: Magazine Publishing (Online) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 14: Global: Magazine Publishing (Online) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 15: North America: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 16: North America: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 17: United States: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 18: United States: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 19: Canada: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 20: Canada: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 21: Asia-Pacific: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 22: Asia-Pacific: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 23: China: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 24: China: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 25: Japan: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 26: Japan: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 27: India: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 28: India: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 29: South Korea: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 30: South Korea: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 31: Australia: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 32: Australia: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 33: Indonesia: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 34: Indonesia: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 35: Others: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 36: Others: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 37: Europe: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 38: Europe: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 39: Germany: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 40: Germany: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 41: France: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 42: France: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 43: United Kingdom: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 44: United Kingdom: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 45: Italy: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 46: Italy: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 47: Spain: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 48: Spain: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 49: Russia: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 50: Russia: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 51: Others: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 52: Others: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 53: Latin America: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 54: Latin America: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 55: Brazil: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 56: Brazil: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 57: Mexico: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 58: Mexico: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 59: Others: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 60: Others: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 61: Middle East and Africa: Magazine Publishing Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 62: Middle East and Africa: Magazine Publishing Market: Breakup by Country (in %), 2023
  • Figure 63: Middle East and Africa: Magazine Publishing Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Global: Magazine Publishing Industry: Drivers, Restraints, and Opportunities
  • Figure 65: Global: Magazine Publishing Industry: Value Chain Analysis
  • Figure 66: Global: Magazine Publishing Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Magazine Publishing Market: Key Industry Highlights, 2023 & 2032
  • Table 2: Global: Magazine Publishing Market Forecast: Breakup by Type (in Million US$), 2024-2032
  • Table 3: Global: Magazine Publishing Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 4: Global: Magazine Publishing Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 5: Global: Magazine Publishing Market: Competitive Structure
  • Table 6: Global: Magazine Publishing Market: Key Players