市場調查報告書
商品編碼
1468576
2024-2032 年背景音樂市場(按類型(音樂串流、AV 系統設備)、應用程式(零售店、餐廳、公共組織、娛樂場所等)和地區Background Music Market by Type (Music Streaming, AV System Equipment), Application (Retail Stores, Restaurants, Public Organizations, Entertainment Places, and Others), and Region 2024-2032 |
IMARC Group年全球背景音樂市場規模達17億美元。媒體和娛樂領域的顯著擴張以及年輕人群對經濟實惠的基於數位訂閱的音樂服務的需求不斷成長是推動市場的一些關鍵因素。
背景音樂是一種錄製的聲音,旨在作為各種視覺內容(包括廣告、電影和行銷影片)中不引人注目的伴奏,以影響人類的行為和情感反應。通常在各種空曠的大廳、試衣間、虛擬空間以及大型多人線上角色扮演遊戲(MMORPG)中低音量播放,以便多個發言者能夠清晰地交流。背景音樂有助於誘發正面情緒,提高與其他任務相關的喚醒、注意力和表現,並透過提供放鬆的體驗來減輕壓力、緊張、緊張和焦慮。同時,背景音樂營造正向的工作氛圍,消除負面情緒的發生,促進創造力,提升睡眠品質和認知,提供動力。因此,背景音樂在一些娛樂場所和公共組織中廣泛播放。
媒體和娛樂領域的顯著擴張是推動市場成長的關鍵因素之一。年輕人對價格實惠的數位訂閱音樂服務的需求不斷成長,也促進了市場的成長。此外,背景音樂在零售店、商場、電梯和住宅大樓等各個商業領域的廣泛使用,為顧客提供舒緩的購物環境,也是另一個主要的成長因素。與此一致的是,餐廳和酒店業廣泛採用背景音樂來播放輕柔的音樂,以使顧客停留更長時間,影響購買,並為個人創造更好的氛圍,正在推動市場成長。此外,由於健康意識的提高,加入健身房和健身中心進行多種體育活動(例如有氧運動和瑜伽)的持續趨勢,促進了這些中心對背景音樂的需求,以激勵和鼓勵個人。此外,遊客對個人化旅行的需求不斷成長,加強了擴音器樂背景音樂和旅遊歌曲、廣告、錄音和數位廣播的使用,這反過來又支持了市場的成長。這進一步受到節拍組曲音樂的出現的影響,該音樂具有多種免費線上流派,按心情、主題、流行度和關鍵字排序,對旅行者的意識產生積極影響。除此之外,各種消費性電子設備(例如桌上型電腦、智慧型手機和 iPod)擴大使用串流背景音樂,為市場創造了積極的前景。
The global background music market size reached US$ 1.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 2.7 Billion by 2032, exhibiting a growth rate (CAGR) of 5.3% during 2024-2032. The significant expansion in the media and entertainment sector and the increasing demand for affordable digital subscription-based music services amongst younger demographics represent some of the key factors driving the market.
Background music is a type of recorded sound that is intended to act as an unobtrusive accompaniment in diverse visual content, including commercials, films, and marketing videos, to affect the behavioral and emotional responses of humans. It is usually played at low volume in various empty halls, fitting rooms, virtual spaces, and massively multiple online role-playing games (MMORPG) to allow multiple speakers to communicate clearly. Background music helps induce a positive mood, enhances arousal, concentration, and performance related to other tasks, and reduces stress, tension, nervousness, and anxiety by providing a relaxing experience. Along with this, background music creates a positive working atmosphere, eliminates the occurrence of negative moods, promotes creativity, improves sleep quality and cognition, and provides motivation. As a result, background music is extensively played in several entertainment places and public organizations.
The significant expansion in the media and entertainment sector represents one of the key factors driving the market growth. The increasing demand for affordable digital subscription-based music services amongst younger demographics is also contributing to the market growth. Additionally, the extensive usage of background music in various commercial sectors, such as retail stores, malls, elevators, and housing buildings, to provide a soothing shopping environment to customers is acting as another major growth-inducing factor. In line with this, the widespread adoption of background music in restaurants and hospitality sector to play soft tunes to make customers stay longer, influence purchases, and create a better atmosphere for individuals, is driving the market growth. Furthermore, the ongoing trend of joining gyms and fitness centers to perform several physical activities, such as aerobics and yoga, owing to rising health consciousness, has facilitated the demand for background music in such centers to motivate and encourage individuals. Moreover, the escalating need for personalized traveling amongst tourists has intensified the employment of amplified instrumental background music and traveling songs, commercials, recordings, and digital broadcasts, which, in turn, is supporting the market growth. This is further influenced by the emergence of beat suite music with multiple free online genres sorted by mood, themes, popularity, and keywords to positively impact the travelers' consciousness. Apart from this, the escalating uptake of various consumer electronic devices, such as desktops, smartphones, and iPods, to stream background music are creating a positive outlook for the market.
IMARC Group provides an analysis of the key trends in each segment of the global background music market, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on type and application.
Music Streaming
AV System Equipment
The report has also provided a detailed breakup and analysis of the background music market based on the type. This includes music streaming and AV system equipment. According to the report, music streaming represented the largest segment.
Retail Stores
Restaurants
Public Organizations
Entertainment Places
Others
A detailed breakup and analysis of the background music market based on the application has also been provided in the report. This includes retail stores, restaurants, public organizations, entertainment places, and others. According to the report, restaurants accounted for the largest market share.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for background music. Some of the factors driving the North America background music market included the significant expansion in the entertainment industry, the extensive use of background music in gyms and spas, and the increasing demand for affordable digital subscription-based music services.
The report has also provided a comprehensive analysis of the competitive landscape in the global background music market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Auracle Sound Ltd., Imagesound, Mood Media LLC, Music Concierge, NSM Music, Open Ear Music, Rockbot, Sirius XM Radio Inc., TouchTunes Music Corporation, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.