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市場調查報告書
商品編碼
1519720

2024-2032 年嚴肅遊戲市場報告（按遊戲平台、應用程式、垂直產業和地區分類）

Serious Games Market Report by Gaming Platform, Application, Industry Vertical, and Region 2024-2032
出版日期: | 出版商: IMARC | 英文 144 Pages | 商品交期: 2-3個工作天內

價格

IMARC Group年全球嚴肅遊戲市場規模達111億美元。個人對有效學習解決方案不斷成長的需求、對員工培訓和發展的日益關注以及虛擬實境 (VR) 和擴增實境 (AR) 的不斷出現是推動市場的一些主要因素。

嚴肅遊戲是指旨在實現特定教育、訓練或行為目標的數位或類比互動體驗。它們可以透過各種平台輕鬆訪問，例如電腦、控制台和行動設備，並為不同的受眾提供靈活性。它們吸引使用者並促進積極參與，增強個人的知識獲取和技能發展。他們創造現實世界的場景，有利於在安全可控的環境中增強問題解決、決策和批判性思考技能。因此，嚴肅遊戲被廣泛應用於全球的教育、醫療、航空航太和國防、媒體和娛樂產業。

目前，全球大眾對筆記型電腦、智慧型手機和平板電腦等各種電子設備的使用不斷增加，正在加強市場的成長。除此之外，嚴肅遊戲的日益普及，因為它們有助於提高參與度和知識保留，為行業參與者提供了利潤豐厚的成長機會。此外，在醫療保健和醫療培訓中擴大使用嚴肅遊戲來為醫療程序、患者互動和緊急情況提供逼真的模擬，這也促進了市場的成長。除此之外，各國管理機構正在推動教育科技在學校和大學的整合，也促進了市場的成長。與此一致的是，由於個人對軟技能發展的日益關注，對嚴肅遊戲的需求不斷成長，這提供了積極的市場前景。

嚴肅遊戲市場趨勢/促進因素：

對有效學習解決方案的需求不斷成長

世界各地群眾對有效學習解決方案的需求不斷增加。傳統的教學方法不能充分吸引學習者或確保最佳的知識保留。另一方面，嚴肅的遊戲提供互動和身臨其境的體驗，讓學習者積極參與學習過程。他們透過結合遊戲機制、講故事和互動元素來創造一個令人愉快和引人入勝的環境，促進積極參與並提高學習成果。此外，教育機構擴大採用嚴肅的遊戲來取代傳統的教學方法。這些遊戲迎合不同的學習風格，提供個人化的學習體驗，讓學生以更容易理解和參與的方式掌握複雜的概念。

更重視員工培訓與發展

組織越來越注重員工培訓和發展，以提高他們在業務相關領域的參與度。他們專注於持續技能發展，以提高生產力、員工敬業度和留任率以及整體業務績效。嚴肅的遊戲提供了一個動態的、互動的培訓平台，讓員工在刺激的環境中獲得和提高基本技能。此外，他們還透過允許員工練習與其角色相關的任務和場景來提供實踐學習方法。此外，它們還有助於模擬複雜的工作情況、決策過程和客戶互動。他們還為員工提供一個安全的空間，讓他們從錯誤中學習並獲得寶貴的經驗。

嚴肅遊戲中的技術進步

虛擬實境 (VR) 和擴增實境 (AR) 等新興技術的整合為用戶提供增強的沉浸式體驗，正在對市場產生積極影響。 VR技術為使用者提供了一個複製現實世界狀況的模擬環境。學習者可以透過戴上 VR 耳機在受控環境中獲得實務經驗。此外，VR技術廣泛應用於醫療保健行業，醫療專業人員可以在其中練習複雜的程序或緊急情況。另一方面，AR 透過在現實世界中疊加數位元素來增強學習體驗。嚴肅遊戲結合了 AR 技術，讓學習者能夠與實體環境中的虛擬物件和資訊互動。

目錄

第1章：前言

第 2 章：範圍與方法

  • 研究目的
  • 利害關係人
  • 資料來源
    • 主要資源
    • 二手資料
  • 市場預測
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第 3 章：執行摘要

第 4 章：簡介

  • 概述
  • 主要行業趨勢

第 5 章：全球嚴肅遊戲市場

  • 市場概況
  • 市場業績
  • COVID-19 的影響
  • 市場預測

第 6 章：市場區隔：按遊戲平台

  • 智慧型手機
    • 市場走向
    • 市場預測
  • 安慰
    • 市場走向
    • 市場預測
  • 個人電腦
    • 市場走向
    • 市場預測
  • 其他
    • 市場走向
    • 市場預測

第 7 章：市場區隔：按應用

  • 模擬與訓練
    • 市場走向
    • 市場預測
  • 研究與規劃
    • 市場走向
    • 市場預測
  • 廣告與行銷
    • 市場走向
    • 市場預測
  • 人力資源
    • 市場走向
    • 市場預測
  • 其他
    • 市場走向
    • 市場預測

第 8 章：市場區隔：依垂直產業

  • 教育
    • 市場走向
    • 市場預測
  • 衛生保健
    • 市場走向
    • 市場預測
  • 航太和國防
    • 市場走向
    • 市場預測
  • 政府
    • 市場走向
    • 市場預測
  • 零售
    • 市場走向
    • 市場預測
  • 媒體與娛樂
    • 市場走向
    • 市場預測
  • 其他
    • 市場走向
    • 市場預測

第 9 章：市場區隔：按地區

  • 北美洲
    • 美國
    • 加拿大
  • 亞太
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲
    • 市場走向
    • 市場細分：按國家/地區
    • 市場預測

第 10 章：SWOT 分析

  • 概述
  • 優勢
  • 弱點
  • 機會
  • 威脅

第 11 章：價值鏈分析

第 12 章：波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第 13 章：價格分析

第14章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Applied Research Associate Inc.
    • BreakAway Games
    • Cisco Systems Inc.
    • Designing Digitally Inc.
    • Diginext SRL (CS Communication & Systemes)
    • Grendel Games
    • LIB Businessgames BV
    • MPS Interactive Systems Limited (MPS Ltd.)
    • Serious Games Interactive
    • Totem Learning
    • YES!Delft
Product Code: SR112024A5759

The global serious games market size reached US$ 11.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 59.4 Billion by 2032, exhibiting a growth rate (CAGR) of 20.1% during 2024-2032. The growing demand for effective learning solutions among individuals, rising focus on employee training and development, and increasing emergence of virtual reality (VR) and augmented reality (AR) are some of the major factors propelling the market.

Serious games refer to digital or analog interactive experiences that are designed to focus on achieving specific educational, training, or behavioral objectives. They can be easily accessed through various platforms, such as computers, consoles, and mobile devices, and offer flexibility to a diverse audience. They engage users and promote active participation, enhance knowledge acquisition, and skill development in individuals. They create real-world scenarios that benefit in enhancing problem-solving, decision-making, and critical thinking skills in a safe and controlled environment. As a result, serious games are widely utilized in education, healthcare, aerospace and defense, and media and entertainment industries across the globe.

At present, the increasing utilization of various electronic devices, such as laptops, smartphones, and tablets, among the masses around the world is strengthening the market growth. Besides this, the rising adoption of serious games, as they assist in improving engagement and knowledge retention, is providing lucrative growth opportunities to industry players. In addition, the increasing employment of serious games in healthcare and medical training for providing realistic simulations for medical procedures, patient interactions, and emergency situations is bolstering the growth of the market. Apart from this, governing agencies of various countries are promoting the integration of educational technology in schools and universities, which is contributing to the growth of the market. In line with this, the growing demand for serious games due to the increasing focus on soft skill development among individuals is offering a positive market outlook.

Serious Games Market Trends/Drivers:

Rising demand for effective learning solutions

There is an increase in the demand for effective learning solutions among the masses around the world. Traditional teaching methods do not fully engage learners or ensure optimal knowledge retention. On the other hand, serious games provide interactive and immersive experiences that actively involve learners in the learning process. They create an enjoyable and engaging environment by incorporating game mechanics, storytelling, and interactive elements, that promote active participation and enhance learning outcomes. Moreover, educational institutions are increasingly adopting serious games as an alternative to traditional teaching methods. These games cater to different learning styles and offer personalized learning experiences and allow students to grasp complex concepts in a more accessible and engaging manner.

Increasing focus on employee training and development

Organizations are increasingly focusing on employee training and development to enhance their engagement in business related areas. They are focusing on continuous skill development to improve productivity, employee engagement and retention, and overall business performance. Serious games provide a dynamic and interactive platform for training that allows employees to acquire and improve essential skills in a stimulating environment. In addition, they offer a hands-on approach to learning by allowing employees to practice tasks and scenarios relevant to their roles. Furthermore, they assist in simulating complex work situations, decision-making processes, and customer interactions. They also provide employees with a safe space to learn from their mistakes and gain valuable experience.

Technological advancements in serious games

The integration of emerging technologies, such as virtual reality (VR) and augmented reality (AR), to provide an enhanced and immersive experience to users is positively influencing the market. VR technology provides users with a simulated environment that replicates real-world situations. Learners can gain practical experience in a controlled setting by wearing a VR headset. In addition, VR technology is widely used in the healthcare industry, where medical professionals can practice complex procedures or emergency situations. On the other hand, AR enhances the learning experience by overlaying digital elements in the real world. Serious games incorporate AR technology to allow learners to interact with virtual objects and information in their physical environment.

Serious Games Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global serious games market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on gaming platform, application and industry vertical.

Breakup by Gaming Platform:

Smartphone

Console

PC

Others

Smartphone represents the largest market segment

The report has provided a detailed breakup and analysis of the market based on the gaming platform. This includes smartphone, console, PC, and others. According to the report, smartphone represented the largest segment.

The rising adoption of smartphones for serious games due to their convenient nature is contributing to the growth of the market. In addition, there is wide availability and accessibility of smartphones across the globe. As a result, people are increasingly preferring smartphones for accessing and playing serious games on account of their portability. Apart from this, the integration of touchscreens, motion sensors, and augmented reality capabilities in smartphones provides immersive and interactive experiences for serious game players, which is offering a positive market outlook.

Breakup by Application:

Simulation and Training

Research and Planning

Advertising and Marketing

Human Resources

Others

Simulation and training accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the application. This includes simulation and training, research and planning, advertising and marketing, human resources, and others. According to the report, simulation and training represented the largest segment.

Serious games are widely utilized for simulation and training purposes to provide realistic and immersive environments for training individuals in various industries, such as healthcare, aviation, defense, manufacturing, and emergency services. Apart from this, simulation and training serious games enable users to practice skills, decision-making, and critical thinking in simulated scenarios. In line with this, these games help individuals in developing enhance expertise, increase performance, and improve their ability to handle complex tasks and situations easily and in an efficient way.

Breakup by Industry Vertical:

Education

Healthcare

Aerospace and Defense

Government

Retail

Media and Entertainment

Others

Education holds the biggest market share

The report has provided a detailed breakup and analysis of the market based on the industry vertical. This includes education, healthcare, aerospace and defense, government, retail, media and entertainment, and others. According to the report, education represented the largest segment.

In the education industry these games are widely used in educational institutions, such as schools, colleges, universities, and online learning platforms. They focus on subjects, such as math, science, language learning, history, and skill development. In line with this, these games offer interactive and engaging learning experiences that enhance student engagement, knowledge retention, and academic performance. In addition, the rising adoption of these games in the education system, as they can be used by learners of all age groups, from early childhood education to higher education and professional training, is propelling the growth of the market.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Asia Pacific exhibits a clear dominance, accounting for the largest serious games market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific represented the largest market

Asia Pacific held the biggest market share due to the increasing demand for quality education and training. In addition, the rising adoption of smartphones and gaming consoles among individuals is contributing to the growth of the market in the Asia Pacific region. Apart from this, increasing advancements in the gaming industry are propelling the growth of the market. In line with this, favorable government initiatives in educational technology and digital learning are bolstering the growth of the market in the region.

Competitive Landscape:

Key players in the industry are focusing on incorporating gamification techniques, interactive storytelling, realistic simulations, and cutting-edge technologies to deliver high-quality games. In line with this, they are employing game designers, developers, and content creators to design and build games that cater to the specific industries and learning objectives. Apart from this, companies are closely working with educational institutions, corporate organizations, and government entities to understand their requirements and develop customized games that support their learning goals, target audience, and industry-specific scenarios. In addition, major manufacturers are investing in research and development (R&D) activities to improve game mechanics, graphics, user interfaces, and pedagogical approaches, which is offering a positive market outlook.

The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Applied Research Associate Inc.

BreakAway Games

Cisco Systems Inc.

Designing Digitally Inc.

Diginext SRL (CS Communication & Systemes)

Grendel Games

LIB Businessgames B.V.

MPS Interactive Systems Limited (MPS Ltd.)

Serious Games Interactive

Totem Learning

YES!Delft

Recent Developments:

In May 2022, MPS Interactive Systems Limited (MPS Ltd.) announced the completion of the acquisition of EI Design, one of the most respected names in the custom eLearning content development industry to create a global eLearning powerhouse and provide superior experience to customers.

In 2017, Applied Research Associate Inc has 'The Virtual Heroes Division' that deployed Virtual Nuclear Security, a 3D game set in a nuclear power plant. Virtual Heroes created the game as a training tool for the International Atomic Energy Agency (IAEA).

Key Questions Answered in This Report

  • 1. How big is the global serious games market?
  • 2. What is the expected growth rate of the global serious games market during 2024-2032?
  • 3. What are the key factors driving the global serious games market?
  • 4. What has been the impact of COVID-19 on the global serious games market?
  • 5. What is the breakup of the global serious games market based on the gaming platform?
  • 6. What is the breakup of the global serious games market based on the application?
  • 7. What is the breakup of the global serious games market based on the industry vertical?
  • 8. What are the key regions in the global serious games market?
  • 9. Who are the key players/companies in the global serious games market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Serious Games Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Gaming Platform

  • 6.1 Smartphone
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Console
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 PC
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Application

  • 7.1 Simulation and Training
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Research and Planning
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Advertising and Marketing
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Human Resources
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Others
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast

8 Market Breakup by Industry Vertical

  • 8.1 Education
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Healthcare
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Aerospace and Defense
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Government
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Retail
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast
  • 8.6 Media and Entertainment
    • 8.6.1 Market Trends
    • 8.6.2 Market Forecast
  • 8.7 Others
    • 8.7.1 Market Trends
    • 8.7.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Applied Research Associate Inc.
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
    • 14.3.2 BreakAway Games
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
    • 14.3.3 Cisco Systems Inc.
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
      • 14.3.3.3 Financials
      • 14.3.3.4 SWOT Analysis
    • 14.3.4 Designing Digitally Inc.
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
    • 14.3.5 Diginext SRL (CS Communication & Systemes)
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
    • 14.3.6 Grendel Games
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
    • 14.3.7 LIB Businessgames B.V.
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 MPS Interactive Systems Limited (MPS Ltd.)
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
    • 14.3.9 Serious Games Interactive
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 Totem Learning
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
    • 14.3.11 YES!Delft
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio

List of Figures

  • Figure 1: Global: Serious Games Market: Major Drivers and Challenges
  • Figure 2: Global: Serious Games Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Serious Games Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Serious Games Market: Breakup by Gaming Platform (in %), 2023
  • Figure 5: Global: Serious Games Market: Breakup by Application (in %), 2023
  • Figure 6: Global: Serious Games Market: Breakup by Industry Vertical (in %), 2023
  • Figure 7: Global: Serious Games Market: Breakup by Region (in %), 2023
  • Figure 8: Global: Serious Games (Smartphone) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 9: Global: Serious Games (Smartphone) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 10: Global: Serious Games (Console) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Serious Games (Console) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Serious Games (PC) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Serious Games (PC) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Serious Games (Other Gaming Platforms) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Serious Games (Other Gaming Platforms) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Serious Games (Simulation and Training) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Serious Games (Simulation and Training) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Serious Games (Research and Planning) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Serious Games (Research and Planning) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Serious Games (Advertising and Marketing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Serious Games (Advertising and Marketing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Serious Games (Human Resources) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Serious Games (Human Resources) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Serious Games (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Serious Games (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Serious Games (Education) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Serious Games (Education) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Serious Games (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Serious Games (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Serious Games (Aerospace and Defense) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Serious Games (Aerospace and Defense) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Global: Serious Games (Government) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Global: Serious Games (Government) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: Global: Serious Games (Retail) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: Global: Serious Games (Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Global: Serious Games (Media and Entertainment) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Global: Serious Games (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Global: Serious Games (Other Industry Verticals) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Global: Serious Games (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: North America: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: North America: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: United States: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: United States: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Canada: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Canada: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: Asia-Pacific: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: Asia-Pacific: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: China: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: China: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Japan: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Japan: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: India: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: India: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: South Korea: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: South Korea: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: Australia: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: Australia: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: Indonesia: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: Indonesia: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: Others: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: Others: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: Europe: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: Europe: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Germany: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Germany: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: France: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: France: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: United Kingdom: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: United Kingdom: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Italy: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Italy: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Spain: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Spain: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: Russia: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: Russia: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: Others: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: Others: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Latin America: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Latin America: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 80: Brazil: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 81: Brazil: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 82: Mexico: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 83: Mexico: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 84: Others: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 85: Others: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 86: Middle East and Africa: Serious Games Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 87: Middle East and Africa: Serious Games Market: Breakup by Country (in %), 2023
  • Figure 88: Middle East and Africa: Serious Games Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 89: Global: Serious Games Industry: SWOT Analysis
  • Figure 90: Global: Serious Games Industry: Value Chain Analysis
  • Figure 91: Global: Serious Games Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Serious Games Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Serious Games Market Forecast: Breakup by Gaming Platform (in Million US$), 2024-2032
  • Table 3: Global: Serious Games Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 4: Global: Serious Games Market Forecast: Breakup by Industry Vertical (in Million US$), 2024-2032
  • Table 5: Global: Serious Games Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 6: Global: Serious Games Market: Competitive Structure
  • Table 7: Global: Serious Games Market: Key Players