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市場調查報告書
商品編碼
1520512
2024-2032 年電動滑板車市場報告(按產品類型、電池類型(密封鉛酸、鋰離子等)、電壓、應用、最終用戶和地區)Electric Kick Scooter Market Report by Product Type, Battery Type (Sealed Lead Acid, Lithium Ion, and Others), Voltage, Application, End User, and Region 2024-2032 |
IMARC Group年,全球電動滑板車市場規模達35億美元。由於城市化和交通堵塞的加劇、支持性監管框架的實施、對健康和保健趨勢的日益關注、技術的快速進步、環境意識的增強以及共享出行服務的日益普及,市場正在經歷快速成長。
主要市場促進因素:隨著城市化進程的不斷發展和交通堵塞,城市正在採用更永續和更有效率的交通選擇,這些踏板車是短途旅行的熱門選擇。由於永續發展努力的不斷加強和環保意識的增強,對環保交通選擇的需求也正在影響市場。各國政府透過制定有利的法律和激勵措施來鼓勵使用電動車(EV)來支持這一點。此外,電池壽命、馬達效率和智慧網路的快速進步正在提高電動滑板車的性能和吸引力。
主要市場趨勢:共享出行服務的出現,無需擁有即可輕鬆且經濟高效地使用這些踏板車,正在徹底改變城市交通。設計和技術進步進一步增強了用戶體驗並擴大了市場佔有率,包括更持久的電池、改進的安全措施和智慧連網的可能性。此外,透過將這些踏板車納入公共交通網路以及專門為其設計的基礎設施(例如停車場和踏板車車道)的建設,這些踏板車的實用性和吸引力正在提高。
地理趨勢:在政府支持政策、廣泛的城市基礎設施以及對永續交通的強烈文化重視的推動下,歐洲是該市場的主導地區。在城市化進程加快、技術進步以及對減少碳排放的關注的支持下,其他地區也出現了顯著成長。
競爭格局:電動滑板車產業的一些主要市場參與者包括 AKTIVO Scoot、Globber、GOVECS AG、Hiboy、IconBIT GmbH、Jetsons、Micro Mobility Systems AG、Niu Technologies、Razor USA LLC、Segway Inc.、Swagtron、Yadea科技Group Limited和小米公司等。
挑戰與機會:監管挑戰,包括需要一致的安全標準以及將踏板車整合到現有的交通框架中,對市場成長構成了障礙。然而,市場擴張的機會包括開拓新興市場、開發更強大、功能豐富的踏板車型號,以及利用與政府和公共交通當局的合作夥伴關係。此外,透過創新和合規性解決與電池回收、環境影響和騎士安全相關的問題可以提高市場信譽和採用率。
都市化進程加劇和交通堵塞
城市地區人口的增加使城市面臨日益嚴重的交通堵塞問題。 2022年印度城市人口為508,368,361人,較2021年成長2.05%。 2022 年,典型的美國駕駛因擁擠而損失了 51 個小時,每周大約一個小時,損失了 869 美元。電動滑板車為這些挑戰提供了實用的解決方案,促進短途出行並減少對傳統機動車輛的依賴。這些踏板車可以輕鬆實現最後一英里的連接,因為它們有效地覆蓋了公共交通樞紐和最終目的地之間的距離。此外,這些踏板車有助於減少城市空氣污染和噪音。
不斷增強的環境意識和永續發展舉措
人們對環境問題的認知不斷增強,迫切需要永續的解決方案,這促使消費者和政策制定者轉向電動滑板車作為可行的替代方案。乘用車和輕型商用車(貨車)分別佔歐盟二氧化碳 (CO2) 排放總量的 16% 和 3% 左右。此外,交通運輸是過去三十年歐洲溫室氣體 (GHG) 排放量增加的唯一部門,1990 年至 2019 年間增加了 33.5%。電動滑板車以其零排放運行,為減少與城市通勤相關的碳足跡做出了巨大貢獻。
人們越來越關注健康和保健趨勢
由於人們越來越重視健康和保健,電動滑板車市場也越來越受歡迎。人們的健康意識越來越強,因此越來越傾向於選擇鼓勵身體活動並減少久坐行為的交通方式。世界衛生組織 (WHO) 歐洲地區最近的估計表明,超重和肥胖每年導致該地區超過 120 萬人死亡,該地區由 53 個國家組成。此外,中國疾病預防控制中心(CDC)表示,2018年中國成年人肥胖率估計為8.1%,是2004年的三倍。能力的旅行選擇。雖然電動滑板車是機動化的,但它們仍然需要一定程度的體力來平衡和導航,與完全久坐的交通選擇相比,這提供了適度的運動形式。
IMARC Group提供了每個細分市場的主要趨勢分析,以及 2024-2032 年全球、區域和國家層面的預測。我們的報告根據產品類型、電池類型、電壓、應用和最終用戶對市場進行了分類。
兩輪
三輪
該報告根據產品類型對市場進行了詳細的細分和分析。這包括兩輪和三輪。
兩輪電動滑板車以其簡單性、可操作性和廣泛的消費者接受度而聞名。這些踏板車專為快速、敏捷的運動而設計,非常適合在擁擠的城市環境中行駛。此外,其輕質結構便於攜帶。除此之外,兩輪滑板車的多功能性和易用性使其成為學生、年輕專業人士和休閒騎士等不同用戶群的熱門選擇,這也促進了電動滑板車市場的成長。
三輪電動滑板車適合初學者、老年人和有平衡問題的人。附加車輪提供額外的支撐和平衡,降低跌倒的風險,使騎乘更平穩、更安全。同時,它們在為孩子尋找更安全選擇的父母中越來越受歡迎,這也增加了電動滑板車的需求。
密封鉛酸 (SLA)
鋰離子(Li-Ion)
其他
鋰離子(Li-Ion)佔據產業最大佔有率
報告還根據電池類型對市場進行了詳細的細分和分析。這包括密封鉛酸 (SLA)、鋰離子 (Li-Ion) 等。報告稱,鋰離子(Li-Ion)佔據最大的市場佔有率。
根據電動滑板車市場趨勢和分析,與其他電池類型相比,鋰離子(Li-Ion)電池因其優越的能量密度、更長的使用壽命和更快的充電能力而佔據市場主導地位。這些電池的高能量密度使得一次充電可以行駛更長的距離,滿足城市通勤者對可靠、高效交通的需求。此外,鋰離子電池的緊湊尺寸和輕量化特性有助於踏板車的整體便攜性和可操作性。
小於25V
25V至50V
50V以上
25V 至 50V 代表領先的細分市場
該報告根據電壓提供了詳細的市場細分和分析。這包括低於 25V、25V 至 50V 以及高於 50V。報告稱,25V 至 50V 是最大的細分市場。
根據電動滑板車市場預測和展望,25V 至 50V 系列佔據了最大的細分市場,因為它為廣大用戶提供了動力、性能和安全性的最佳平衡。此電壓範圍內的踏板車可提供足夠的電力來實現所需的速度和加速度,同時保持可管理的電池尺寸和重量,使其成為城市通勤和短途旅行的理想選擇。此外,這些滑板車可以輕鬆應對各種地形和傾斜度,提供平穩可靠的騎乘體驗,從而增加電動滑板車市場收入。
個人的
出租
報告還提供了基於應用程式的詳細市場細分和分析。這包括個人和租賃。
個人用踏板車為個人提供了一種靈活且環保的方式來穿越擁擠的城市街道,為汽車和公共交通等傳統通勤方式提供了實用的替代方案。它們因其便攜性、易用性和低維護成本而受到青睞。此外,由於技術的快速進步,例如電池壽命的延長、智慧連接功能和安全機制的改進,個人用滑板車的日益普及,正在推動市場的成長。
租賃踏板車是多家公司提供的共享旅遊服務的一部分,因為它們為短途旅行提供了方便且實惠的交通選擇。這種租賃模式在遊客和城市居民中很受歡迎,他們需要一種快速且靈活的方式來出行,而無需承擔所有權的承諾。此外,市政府和市政當局擴大支持將這些服務整合到公共交通系統中並開發必要的基礎設施,例如專用滑板車車道和停車位,這為電動滑板車市場的近期機會和發展做出了貢獻。
孩子們
成年人
該報告提供了基於最終用戶的詳細市場細分和分析。這包括兒童和成人。
兒童細分市場的特點是注重安全、簡單和有趣。這些踏板車在設計時考慮到了年輕用戶的需求,具有較低的速度、較小的車架以及額外的安全功能,例如寬而穩定的踏板、手動煞車和限速設定。此外,隨著孩子們促進戶外活動、提高協調性並提供獨立感,越來越多的父母收養孩子,這也推動了市場的成長。
成人市場的驅動力是對高效、環保且具成本效益的城市交通解決方案的需求。這些踏板車專為滿足成年使用者的需求而設計,具有更高的速度、更長的電池壽命和更堅固的結構,可滿足日常通勤和更長的旅行距離。成年人將這些踏板車用於多種目的,包括上班、跑腿和娛樂活動。
北美洲
美國
加拿大
亞太
中國
日本
印度
韓國
澳洲
印尼
其他
歐洲
德國
法國
英國
義大利
西班牙
俄羅斯
其他
拉丁美洲
巴西
墨西哥
其他
中東和非洲
歐洲引領市場,佔最大電動滑板車市場佔有率
該報告還對所有主要區域市場進行了全面分析,其中包括北美(美國和加拿大);亞太地區(中國、日本、印度、韓國、澳洲、印尼等);歐洲(德國、法國、英國、義大利、西班牙、俄羅斯等);拉丁美洲(巴西、墨西哥等);以及中東和非洲。報告稱,歐洲是電動滑板車最大的區域市場。
根據電動滑板車市場報告和概述,在政府支持政策、廣泛的城市基礎設施以及對永續交通的強烈文化重視的共同推動下,歐洲成為最大的地區。此外,透過促進踏板車共享服務的法規以及對踏板車專用車道和停車設施的投資,消費者擴大採用這些踏板車作為城市交通戰略的關鍵組成部分,這有利於市場的成長。此外,歐洲城市的高人口密度和發達的公共交通系統為電動滑板車的最後一哩連接創造了理想的環境。
市場研究報告也對市場競爭格局進行了全面分析。也提供了所有主要公司的詳細資料。電動滑板車產業的一些主要市場參與者包括 AKTIVO Scoot、Globber、GOVECS AG、Hiboy、IconBIT GmbH、Jetsons、Micro Mobility Systems AG、Niu Technologies、Razor USA LLC、Segway Inc.、Swagtron、Yadea Technology Group Co有限公司、小米公司等。
(請注意,這只是關鍵參與者的部分列表,報告中提供了完整列表。)
頂級電動滑板車公司正在透過技術創新、策略合作夥伴關係和全球擴張的結合積極推動市場成長。這些公司不斷增強其產品的先進功能,例如延長電池壽命、增強安全機制、智慧連接和穩健的設計,以滿足不同的消費者需求。此外,他們還與市政府和交通部門建立策略合作夥伴關係,以促進滑板車共享服務融入城市出行生態系統。此外,這些參與者正在擴大其在新興市場的影響力,並投資於行銷活動,以提高品牌知名度和消費者採用率。他們也關注永續發展舉措,例如舊踏板車的回收計劃以及在生產中使用環保材料。
2023 年 7 月,Micro Mobility Systems AG 推出了其量產版 Microlino 城市電動車的全新設計,以及電動滑板車和概念摩托車。 e-kick滑板車配備可充電電池,續航力可達1000公里,最高時速可達25公里。該公司宣布這款特殊型號的售價約為 1,150 美元。
2024年4月,雅迪推出兩款全新電動滑板車,即雅迪EliteMax和雅迪Artist。這兩款電動滑板車在 CES 2024 上首次亮相,代表了設計、技術和性能方面的進步。雅迪Artist僅重18.6公斤,被公認為最輕的雙避震滑板車。而雅迪EliteMax則採用雙懸吊和10吋加厚無內胎輪胎。它由峰值功率 1000W 馬達提供動力,可征服高達 25% 的斜坡。
The global electric kick scooter market size reached US$ 3.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 8.1 Billion by 2032, exhibiting a growth rate (CAGR) of 9.7% during 2024-2032. The market is experiencing rapid growth, driven by the increasing urbanization and traffic congestion, the implementation of supportive regulatory frameworks, rising focus on health and wellness trends, rapid technological advancements, growing awareness of the environment, and the heightened popularity of shared mobility service.
Major Market Drivers: These scooters are a popular option for short-distance travel as cities are embracing more sustainable and efficient transportation options due to growing urbanization and traffic congestion. The demand for eco-friendly transportation choices is also affecting the market owing to rising sustainability efforts and an increase in environmental consciousness. Governments are supporting this by creating favorable laws and incentives to encourage the use of electric vehicles (EVs). Moreover, the performance and allure of electric kick scooters are being improved by the quick advances in battery life, motor efficiency, and smart networking.
Key Market Trends: The emergence of shared mobility services, which offer easy and cost-effective access to these scooters without requiring ownership, is completely changing urban transportation. Further enhancing the user experience and growing the market share are design and technological advancements, including longer-lasting batteries, improved safety measures, and intelligent networking possibilities. In addition, the utility and appeal of these scooters are being improved by their incorporation into public transit networks and the construction of infrastructure specifically designed for them, such as parking lots and lanes for scooters.
Geographical Trends: Europe is the dominant region in this market, driven by supportive government policies, extensive urban infrastructure, and a strong cultural emphasis on sustainable transportation. Other regions are also witnessing significant growth, supported by increasing urbanization, technological advancements, and a focus on reducing carbon emissions.
Competitive Landscape: Some of the major market players in the electric kick scooter industry include AKTIVO Scoot, Globber, GOVECS AG, Hiboy, IconBIT GmbH, Jetsons, Micro Mobility Systems AG, Niu Technologies, Razor USA LLC, Segway Inc., Swagtron, Yadea Technology Group Co. Ltd., and Xiaomi Inc., among many others.
Challenges and Opportunities: Regulatory challenges, including the need for consistent safety standards and the integration of scooters into existing transportation frameworks, pose obstacles to the market growth. However, opportunities for market expansion include tapping into emerging markets, developing more robust and feature-rich scooter models, and leveraging partnerships with governments and public transportation authorities. Also, addressing concerns related to battery recycling, environmental impact, and rider safety through innovation and regulatory compliance can enhance market credibility and adoption.
Increasing Urbanization and Traffic Congestion
There is a rise in population in urban areas which is grappling cities with increasing traffic congestion. India's urban population in 2022 was 508,368,361, which is a 2.05% hike from 2021. In the same year, the U.S. urban population reached 276,908,634, which is up 0.63% from 2021. This increased rate has also elevated the congestion on roads. The typical U.S. driver lost 51 hours to congestion in 2022, about an hour each week, which cost them $869 in lost time. Electric kick scooters provide a practical solution to these challenges, facilitating short-distance travel and reducing reliance on traditional motor vehicles. These scooters are convenient for last-mile connectivity as they effectively cover the distance between public transportation hubs and final destinations. Additionally, these scooters contribute to the reduction of urban air pollution and noise.
Growing Environmental Awareness and Sustainability Initiatives
There is an increasing awareness of environmental issues and the urgent need for sustainable solutions, which is pushing consumers and policymakers to turn to electric kick scooters as a viable alternative. Passenger cars and light commercial vehicles (vans) are respectively responsible for around 16% and 3% of total EU emissions of carbon dioxide (CO2). Also, transport is the only sector where greenhouse gas (GHG) emissions have increased in the past three decades in Europe, rising 33.5% between 1990 and 2019. In the U.S., a typical passenger vehicle emits about 4.6 metric tons of carbon dioxide per year. Electric kick scooters, with their zero-emission operation, contribute significantly to reducing the carbon footprint associated with urban commuting.
Rising Focus on Health and Wellness Trends
The market for electric kick scooters is also gaining popularity due to the growing emphasis on health and wellness. People are becoming more health-conscious, which is increasing the preference for modes of transportation that encourage physical activity and reduce sedentary behavior. Recent estimates by the World Health Organization (WHO) European Region suggest that overweight and obesity cause more than 1.2 million deaths every year in this region, which comprises 53 countries. Also, the Chinese Centre for Disease Control and Prevention (CDC) suggested that an estimated 8.1% of Chinese adults had obesity in 2018, which was three times the level in 2004. This hike in obesity rates has become a major concern for many individuals, encouraging them to opt for travel options that offer mobility in the body. While electric kick scooters are motorized, they still require some level of physical effort to balance and navigate, which offers a moderate form of exercise compared to completely sedentary transportation options.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on product type, battery type, voltage, application, and end user.
Two Wheeled
Three Wheeled
The report has provided a detailed breakup and analysis of the market based on the product type. This includes two wheeled and three wheeled.
Two-wheeled electric kick scooters are known for their simplicity, maneuverability, and widespread consumer acceptance. These scooters are designed for quick, agile movement, making them ideal for navigating through crowded urban environments. Moreover, their lightweight structure allows for easy portability. Besides this, the versatility and ease of use of two-wheeled scooters, making them a popular choice among a diverse user base, including students, young professionals, and casual riders, is contributing to the electric kick scooter market growth.
Three-wheeled electric kick scooters are suitable for beginners, older adults, and those with balance concerns. The additional wheel provides extra support and balance, reducing the risk of falls and making the ride smoother and more secure. Along with this, their growing popularity among parents who are looking for safer options for their children, is enhancing the electric kick scooter demand.
Sealed Lead Acid (SLA)
Lithium Ion (Li-Ion)
Others
Lithium ion (Li-Ion) holds the largest share of the industry
A detailed breakup and analysis of the market based on the battery type have also been provided in the report. This includes sealed lead acid (SLA), lithium ion (Li-Ion), and others. According to the report, lithium ion (Li-Ion) accounted for the largest market share.
According to the electric kick scooter market trends and analysis, lithium-ion (Li-Ion) batteries dominated the market due to their superior energy density, longer lifespan, and faster charging capabilities compared to other battery types. The high energy density of these batteries allows for longer travel distances on a single charge, meeting the needs of urban commuters who require reliable and efficient transportation. Additionally, the compact size and lightweight nature of Li-Ion batteries contribute to the overall portability and maneuverability of the scooters.
Less than 25V
25V to 50V
More than 50V
25V to 50V represents the leading market segment
The report has provided a detailed breakup and analysis of the market based on the voltage. This includes less than 25V, 25V to 50V, and more than 50V. According to the report, 25V to 50V represented the largest segment.
As per the electric kick scooter market forecast and outlook, the 25V to 50V range accounted for the largest segment as it offers an optimal balance of power, performance, and safety for a wide range of users. Scooters in this voltage range provide sufficient power to achieve desirable speeds and acceleration while maintaining manageable battery sizes and weights, making them ideal for urban commuting and short-distance travel. Moreover, these scooters can handle various terrains and inclines with ease as they provide a smooth and reliable riding experience, thereby bolstering the electric kick scooter market revenue.
Personal
Rental
A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes personal and rental.
Personal use scooters offer individuals a flexible and eco-friendly way to navigate through congested city streets, providing a practical alternative to traditional commuting methods such as cars and public transportation. They are favored for their portability, ease of use, and low maintenance costs. Additionally, the rising popularity of personal use scooters owing to rapid advancements in technology, such as enhanced battery life, smart connectivity features, and improved safety mechanisms, is fueling the market growth.
Rental scooters are part of shared mobility services offered by several companies as they provide a convenient and affordable transportation option for short-distance travel. The rental model is popular among tourists and city dwellers who need a quick and flexible way to get around without the commitment of ownership. Moreover, the rising support by city governments and municipalities to integrate these services into public transportation systems and develop the necessary infrastructure, like dedicated scooter lanes and parking spots, is contributing to the electric kick scooter market's recent opportunities and developments.
Kids
Adults
The report has provided a detailed breakup and analysis of the market based on the end user. This includes kids and adults.
The kids' segment is characterized by a focus on safety, simplicity, and fun. These scooters are designed with younger users in mind, featuring lower speeds, smaller frames, and additional safety features such as wide, stable decks, hand-operated brakes, and limited-speed settings. Moreover, the rising adoption by parents for kids as they promote outdoor activity, improve coordination, and provide a sense of independence is fueling the market growth.
The adult segment is driven by the need for efficient, eco-friendly, and cost-effective urban transportation solutions. These scooters are designed to meet the demands of adult users, featuring higher speeds, longer battery life, and more robust construction to handle daily commuting and longer travel distances. Adults use these scooters for a variety of purposes, including commuting to work, running errands, and recreational activities.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Europe leads the market, accounting for the largest electric kick scooter market share
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe represents the largest regional market for electric kick scooter.
According to the electric lick scooter market report and overview, Europe stands as the largest region, driven by a combination of supportive government policies, extensive urban infrastructure, and a strong cultural emphasis on sustainable transportation. Moreover, the rising adoption of these scooters by consumers as a key component of urban mobility strategies through regulations that facilitate scooter-sharing services and investments in dedicated scooter lanes and parking facilities is favoring the market growth. Additionally, the high population density and well-developed public transportation systems in European cities create an ideal environment for the integration of electric kick scooters for last-mile connectivity.
The market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the electric kick scooter industry include AKTIVO Scoot, Globber, GOVECS AG, Hiboy, IconBIT GmbH, Jetsons, Micro Mobility Systems AG, Niu Technologies, Razor USA LLC, Segway Inc., Swagtron, Yadea Technology Group Co. Ltd., Xiaomi Inc., etc.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
The top electric kick scooter companies are actively driving market growth through a combination of technological innovation, strategic partnerships, and global expansion. These companies are continuously enhancing their product offerings with advanced features like improved battery life, enhanced safety mechanisms, smart connectivity, and robust design to meet diverse consumer needs. Moreover, they are forming strategic partnerships with city governments and transportation authorities to facilitate the integration of scooter sharing services into urban mobility ecosystems. Additionally, these players are expanding their presence in emerging markets and investing in marketing campaigns to increase brand visibility and consumer adoption. They are also focusing on sustainability initiatives, such as recycling programs for old scooters and using eco-friendly materials in production.
In July 2023, Micro Mobility Systems AG unveiled a brand-new design on its Microlino city electric car's production edition, along with electric kick-scooters and a concept moto-scooter. The e-kick scooter has a rechargeable battery that can last up to 1000 km and speed up to 25km. The company announced that this particular model would cost around US$1,150.
In April 2024, Yadea launched two new e-kickscooters, namely the Yadea EliteMax and the Yadea Artist. Debuting at CES 2024, the two e-kickscooters represent advancements in design, technology, and performance. The Yadea Artist is just 18.6kg and is recognized as the lightest dual-suspension scooter. Whereas, Yadea EliteMax has a dual suspension and 10-inch thickened tubeless tires. It is powered by a peak power 1000W motor and can conquer slopes of up to 25%.