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市場調查報告書
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1540781

2024-2032 年基於位置的服務市場報告（按組件、技術、位置類型、應用程式、最終用戶和地區）

Location-Based Services Market Report by Component, Technology, Location Type, Application, End User, and Region 2024-2032
出版日期: | 出版商: IMARC | 英文 135 Pages | 商品交期: 2-3個工作天內

價格

2023年全球位置服務（LBS）IMARC Group規模達400億美元。智慧型手機和平板電腦的使用不斷增加，即時資料和分析的採用不斷增加，以及地理圍欄在各種住宅和非住宅區域發送警報的日益普及，是推動市場的一些主要因素。

基於位置的服務（LBS）是指使用地理資料和資訊來提供基於使用者位置的服務的軟體應用程式。它們有多種形式，包括資訊、娛樂、效率和安全服務。它們有助於導航，為用戶提供準確、即時的方向，無論是步行還是乘車。它們用於特定位置的天氣更新、附近餐廳、酒店或地標的推薦，以及透過社交網路平台定位朋友或家人。他們還在緊急情況下進行資產追蹤和管理或尋找失踪或處於危險中的人員。

目前，LBS的需求不斷成長，因為其準確、有效、可根據特定需求進行個人化客製化，正在推動市場的成長。除此之外，企業擴大利用 LBS 透過推播通知、警報或互動式內容與客戶即時互動，這也促進了市場的成長。此外，越來越多的人使用LBS將位置資訊添加到社交媒體貼文、照片和評論中，為他人創造更身臨其境、資訊豐富的社交體驗，這提供了良好的市場前景。除此之外，地理圍籬在各種住宅區和非住宅區越來越受歡迎，用於在附近送貨時發送警報或監控工作場所內員工的活動，這支持了市場的成長。

基於位置的服務 (LBS) 市場趨勢/促進因素：

智慧型手機的使用率不斷上升

智慧型手機正在全球增加獲取技術的機會。它們提供了一個平台，透過該平台，很大一部分人口可以訪問LBS，從而擴大了市場。智慧型手機配備了高精度的全球定位系統 (GPS)。準確性的提高有利於基於位置的服務，增強使用者體驗和服務的整體品質。除此之外，智慧型手機還會產生大量位置資料。這些資料對於提供 LBS 的企業來說非常有價值，因為它使他們能夠改善服務、更有效地定位行銷並詳細了解用戶行為。此外，智慧型手機透過分析推薦演算法，增加了更個人化的 LBS 體驗。

擴大採用基於位置的行銷

目前，基於位置的行銷的採用有所增加，因為它準確且可以進行高度針對性的廣告。企業可以接觸特定地理區域的目標客戶，或根據客戶的位置客製化行銷訊息。這種精確度提高了行銷活動的有效性，並推動了對複雜 LBS 的需求。基於位置的行銷還可以帶來更高的轉換率，因為行銷訊息是根據客戶的位置以及他們可能的需求和興趣量身定做的。這種有效性使 LBS 對企業更有價值，並為這些服務的提供者帶來更高的收入。此外，LBS 可以提供有關消費者行為的寶貴見解，例如他們經常訪問的位置及其移動模式。這些見解可為行銷策略提供資訊並帶來更成功的行銷活動，使 LBS 成為許多企業的重要工具。

對即時資料和分析的需求不斷成長

即時位置資料和分析提高了各行業的決策能力，包括零售、物流、醫療保健等。隨著企業認知到準確、即時資料在提高營運效率和策略規劃方面的價值，這推動了對 LBS 的需求。借助即時資料，企業可以根據客戶的位置為其提供個人化服務。這包括提供即時報價、支援動態配送路線最佳化或建議附近的服務，從而增強客戶體驗，從而增加對 LBS 的需求。此外，緊急應變人員可以使用即時位置資料來聯繫有需要的人。這推動了公共安全和健康領域中 LBS 的採用。此外，即時追蹤可以實現更好的資源管理、更快的回應時間和更有效率的營運。

目錄

第1章：前言

第 2 章：範圍與方法

  • 研究目的
  • 利害關係人
  • 數據來源
    • 主要來源
    • 二手資料
  • 市場預測
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第 3 章：執行摘要

第 4 章：簡介

  • 概述
  • 主要行業趨勢

第 5 章：全球定位服務 (LBS) 市場

  • 市場概況
  • 市場表現
  • COVID-19 的影響
  • 市場預測

第 6 章：市場區隔：按組成部分

  • 硬體
    • 市場趨勢
    • 市場預測
  • 軟體
    • 市場趨勢
    • 市場預測
  • 服務
    • 市場趨勢
    • 市場預測

第 7 章：市場區隔：依技術

  • 全球定位系統
    • 市場趨勢
    • 市場預測
  • 輔助 GPS (A-GPS)
    • 市場趨勢
    • 市場預測
  • 增強型 GPS（E-GPS）
    • 市場趨勢
    • 市場預測
  • 增強觀測時差 (E-OTD)
    • 市場趨勢
    • 市場預測
  • 觀測時差
    • 市場趨勢
    • 市場預測
  • 小區ID
    • 市場趨勢
    • 市場預測
  • 無線上網
    • 市場趨勢
    • 市場預測
  • 其他
    • 市場趨勢
    • 市場預測

第 8 章：市場區隔：依地點類型

  • 室內的
    • 市場趨勢
    • 市場預測
  • 戶外的
    • 市場趨勢
    • 市場預測

第 9 章：市場區隔：按應用

  • 緊急服務
    • 市場趨勢
    • 市場預測
  • 追蹤服務
    • 市場趨勢
    • 市場預測
  • 導航服務
    • 市場趨勢
    • 市場預測
  • 社群媒體服務
    • 市場趨勢
    • 市場預測
  • 資訊服務
    • 市場趨勢
    • 市場預測
  • 遊戲和娛樂服務
    • 市場趨勢
    • 市場預測
  • 廣告及促銷服務
    • 市場趨勢
    • 市場預測
  • 其他
    • 市場趨勢
    • 市場預測

第 10 章：市場區隔：依最終用戶

  • 銀行、金融服務和保險 (BFSI)
    • 市場趨勢
    • 市場預測
  • 資訊科技和電信
    • 市場趨勢
    • 市場預測
  • 零售
    • 市場趨勢
    • 市場預測
  • 運輸與物流
    • 市場趨勢
    • 市場預測
  • 政府
    • 市場趨勢
    • 市場預測
  • 醫療健康及生活服務
    • 市場趨勢
    • 市場預測
  • 製造業
    • 市場趨勢
    • 市場預測
  • 其他
    • 市場趨勢
    • 市場預測

第 11 章：市場區隔：按地區

  • 北美洲
    • 美國
    • 加拿大
  • 亞太
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲
    • 市場趨勢
    • 市場細分：按國家/地區
    • 市場預測

第 12 章：SWOT 分析

  • 概述
  • 優勢
  • 弱點
  • 機會
  • 威脅

第 13 章：價值鏈分析

第 14 章：波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第 15 章：價格分析

第16章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • ALE International SAS (China Huaxin Post and Telecom Technologies Co., Limited)
    • Apple Inc.
    • Creativity Software Ltd (SS8 Networks Inc.)
    • Esri India Technologies Private Limited
    • GL Communications Inc.
    • Google LLC (Alphabet Inc.)
    • HERE Technologies
    • Intel Corporation
    • International Business Machines Corporation
    • Microsoft Corporation
    • Oracle Corporation
    • Qualcomm Incorporated
    • Teldio Corporation
    • Zebra Technologies Corporation
Product Code: SR112024A5851

The global location-based services (LBS) market size reached US$ 40.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 164.6 Billion by 2032, exhibiting a growth rate (CAGR) of 16.7% during 2024-2032. The growing utilization of smartphones and tablets, rising adoption of real-time data and analysis, and increasing popularity of geofencing in various residential and non-residential areas for sending alerts are some of the major factors propelling the market.

Location-based services (LBS) refer to software applications that use geographic data and information to provide services based on user location. They are available in several forms, including services for information, entertainment, efficiency, and safety. They aid in navigation, providing users with accurate and real-time directions, whether on foot or in vehicles. They are used for location-specific weather updates, recommendations for nearby restaurants, hotels, or landmarks, and locating friends or family members through social networking platforms. They are also employed in emergencies for asset tracking and management or finding people who are lost or in danger.

At present, the increasing demand for LBS, as they are accurate, effective, and can be personalized according to specific needs, is impelling the growth of the market. Besides this, the rising utilization of LBS by businesses to engage with customers in real time through push notifications, alerts, or interactive content is contributing to the growth of the market. In addition, the growing employment of LBS to add location information to social media posts, photos, and reviews, creating a more immersive and informative social experience for others, is offering a favorable market outlook. Apart from this, the increasing popularity of geofencing in various residential and non-residential areas for sending alerts when delivery is nearby or monitoring the movements of employees within a work site is supporting the growth of the market.

Location-Based Services (LBS) Market Trends/Drivers:

Rising utilization of smartphones

Smartphones are increasing access to technology on a global scale. They provide a platform through which a large portion of the population can access LBS, thereby expanding the market. Smartphones are equipped with highly accurate global positioning system (GPS) systems. This increased accuracy is beneficial for location-based services, enhancing the user experience, and the overall quality of the service. Apart from this, smartphones generate a huge amount of location data. This data is valuable for businesses that offer LBS, as it allows them to refine their services, target their marketing more effectively, and understand user behavior in detail. Furthermore, smartphones add a more personalized experience with LBS by analyzing recommendation algorithms.

Increasing adoption of location-based marketing

At present, there is an increase in the adoption of location-based marketing as it is accurate and allows for highly targeted advertising. Businesses can reach out to targeted customers in a specific geographical area or tailor their marketing messages based on the location of the customer. This precision increases the effectiveness of marketing campaigns and drives demand for sophisticated LBS. Location-based marketing also results in higher conversion rates, as marketing messages are tailored to the locations of customers and, consequently, their likely needs and interests. This effectiveness makes LBS more valuable to businesses and leads to higher revenues for providers of these services. Moreover, LBS can provide valuable insights into consumer behavior, such as the locations they frequently visit and their movement patterns. These insights inform marketing strategies and lead to more successful campaigns, making LBS an essential tool for many businesses.

Growing demand for real-time data and analysis

Real-time location data and analysis improve decision-making capabilities in various sectors, including retail, logistics, healthcare, and more. This is driving demand for LBS as businesses recognize the value of accurate, real-time data in enhancing operational efficiency and strategic planning. With real-time data, businesses can offer personalized services to their customers based on their location. This includes providing real-time offers, supporting dynamic route optimization for deliveries, or suggesting nearby services, which enhance the customer experience and thereby increasing the demand for LBS. Moreover, emergency responders can use real-time location data to reach people in need. This is driving the adoption of LBS in the public safety and health sectors. Furthermore, real-time tracking allows for better resource management, quicker response times, and more efficient operations.

Location-Based Services (LBS) Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global location-based services (LBS) market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on component, technology, location type, application and end user.

Breakup by Component:

Hardware

Software

Services

Hardware dominates the market

The report has provided a detailed breakup and analysis of the market based on the component type. This includes hardware, software, and services. According to the report, hardware represented the largest segment.

Hardware is a fundamental cornerstone in the realm of location-based services (LBS), underpinning the seamless and accurate delivery of geographically relevant information to users. LBS relies on the global positioning system (GPS) receivers, omnipresent in smartphones, tablets, and wearables, deftly harnessing satellite signals to pinpoint the precise geographic coordinates of devices. Complementing this, cellular and wireless fidelity (Wi-Fi) radios enable communication with nearby towers and access points, supporting techniques like triangulation and Wi-Fi fingerprinting to further refine location determination. Bluetooth technology also plays a pivotal role, facilitating proximity-based interactions by detecting nearby beacons and other Bluetooth-enabled devices. Additionally, near-field communication (NFC) provides contactless engagement with location-specific services through the detection of NFC tags or devices.

Breakup by Technology:

GPS

Assisted GPS (A-GPS)

Enhanced GPS (E-GPS)

Enhanced Observed Time Difference (E-OTD)

Observed Time Difference

Cell ID

Wi-Fi

Others

Assisted GPS (A-GPS) holds the largest share of the market

A detailed breakup and analysis of the market based on the technology has also been provided in the report. This includes GPS, assisted GPS (A-GPS), enhanced GPS (E-GPS), enhanced observed time difference (E-OTD), observed time difference, cell ID, Wi-Fi, and others. According to the report, assisted GPS (A-GPS) accounted for the largest market share.

Assisted GPS (A-GPS) is a location-based technology that improves the speed and accuracy of global positioning system (GPS) receivers in mobile devices. A-GPS-capable devices download assistance data from a network server. This data includes information about the location of nearby satellites, the expected Doppler shifts of their signals, and the precise time the signals were transmitted. By having this information readily available, the GPS receiver can dramatically reduce the search space and acquire satellite signals much faster. A-GPS-enabled devices use cellular networks or internet connections to download the assistance data and communicate with A-GPS servers. This additional connectivity allows the device to retrieve the necessary data quickly and efficiently.

Breakup by Location Type:

Indoor

Outdoor

Outdoor holds the biggest share of the market

A detailed breakup and analysis of the market based on the location type have also been provided in the report. This includes indoor and outdoor. According to the report, outdoor accounted for the largest market share.

Outdoor location-based services (LBS) refer to a category of location-aware applications and services that utilize the geographic position of a user in outdoor environments to deliver relevant information, content, or experiences. These services take advantage of technologies, such as global positioning system (GPS), cellular networks, and other outdoor positioning methods to determine the location of the user accurately. Outdoor LBS offers a wide range of applications and benefits, enhancing navigation, social interactions, marketing, tourism, and more. These services are immensely valuable for travelers, commuters, and tourists exploring unfamiliar areas. Outdoor LBS are utilized in fitness apps to track routes, distances, and activities during outdoor exercises like running, hiking, or cycling.

Breakup by Application:

Emergency Services

Tracking Services

Navigation Services

Social Media Services

Information Services

Gaming and Entertainment Services

Advertising and Promotion Services

Others

Navigation services hold the maximum share in the market

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes emergency services, tracking services, navigation services, social media services, information services, gaming and entertainment services, advertising and promotion services, and others. According to the report, navigation services accounted for the largest market share.

Navigation services encompass a diverse array of location-based applications and technologies designed to guide users from one point to another efficiently and accurately. These services leverage cutting-edge technologies, such as global positioning system (GPS), geographic information systems (GIS), and real-time data to provide turn-by-turn directions, route optimization, and other valuable information for travelers, commuters, and outdoor enthusiasts. For urban dwellers and travelers, navigation services are becoming an indispensable tool, facilitating seamless commutes and explorations. GPS-enabled map applications, integrated into smartphones and car navigation systems, empower users with real-time visual representations of their surroundings and deliver step-by-step directions to their chosen destination. These applications account for traffic conditions, road closures, and accidents, dynamically adjusting routes to ensure the fastest and most efficient journey.

Breakup by End User:

Banking, Financial Services, and Insurance (BFSI)

IT and Telecom

Retail

Transportation and Logistics

Government

Healthcare and Life Services

Manufacturing

Others

Transportation and logistics hold the biggest share in the market

A detailed breakup and analysis of the market based on the end user has also been provided in the report. This includes banking, financial services, and insurance (BFSI), IT and telecom, retail, transportation and logistics, government, healthcare and life services, manufacturing, and others. According to the report, transportation and logistics accounted for the largest market share.

Transportation and logistics heavily rely on location-based services (LBS) to streamline operations, optimize routes, and enhance overall efficiency. LBS provides real-time location data and valuable insights, enabling transportation and logistics companies to make informed decisions and deliver better services. It also enables better route planning, reducing idle time and fuel consumption, leading to cost savings and environmental benefits. LBS enables the creation of geofences and virtual boundaries around specific locations. Logistics companies can use geofencing to trigger automated actions when a vehicle enters or exits a designated area. LBS also aids in optimizing last-mile routes, ensuring packages are delivered efficiently to the correct addresses.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Asia Pacific exhibits a clear dominance, accounting for the largest location-based services (LBS) market share

The report has also provided a comprehensive analysis of all the major regional markets, which includes North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and Others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and Others); Latin America (Brazil, Mexico, and Others); and the Middle East and Africa. According to the report, Asia Pacific represented the largest market.

Asia Pacific held the biggest market share due to the rising number of e-commerce platforms offering ride-hailing, food delivery, and grocery delivery. Besides this, increasing advancements in mobile and location-based technologies are supporting the growth of the market. Apart from this, the increasing popularity of mobile advertising and marketing among businesses to offer personalized promotions and advertisements, leading to increased engagement and revenue, is contributing to the growth of the market in the region.

North America is estimated to expand further in this domain due to the increasing utilization of social networking and location-sharing applications. Besides this, the improvement in GPS accuracy and availability of faster networks is bolstering the market growth.

Competitive Landscape:

Key market players are investing in research operations to stay at the forefront of LBS technology. They are also working on improving location accuracy, optimizing algorithms, and enhancing user experience. Top companies are expanding their geographic coverage by increasing the availability of their services in more regions and countries. They are leveraging location data and user preferences to offer customized recommendations, targeted advertising, and location-based notifications. Leading companies are strengthening their data protection measures to gain the trust of users and comply with relevant regulations. They are also collaborating with other businesses, such as e-commerce platforms, ride-hailing services, and social media networks, to create synergistic services and expand their user base.

The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

ALE International SAS (China Huaxin Post and Telecom Technologies Co., Limited)

Apple Inc.

Creativity Software Ltd (SS8 Networks Inc.)

Esri India Technologies Private Limited

GL Communications Inc.

Google LLC (Alphabet Inc.)

HERE Technologies

Intel Corporation

International Business Machines Corporation

Microsoft Corporation

Oracle Corporation

Qualcomm Incorporated

Teldio Corporation

Zebra Technologies Corporation

Recent Developments:

In February 2023, SS8 Networks Inc announced that it would be delivering high-accuracy emergence caller locations in Latin America to deliver highly accurate emergency caller location.

In May 2023, Esri India Technologies Private Limited announced that it is collaborating with ideaForge to allow users to deploy drone solutions integrated with geographic information system (GIS) to solve complex issues in AEC, forestry, agriculture, transportation, and defense.

Key Questions Answered in This Report

  • 1. What was the size of the global Location-Based Services (LBS) market in 2023?
  • 2. What is the expected growth rate of the global Location-Based Services (LBS) market during 2024-2032?
  • 3. What are the key factors driving the global Location-Based Services (LBS) market?
  • 4. What has been the impact of COVID-19 on the global Location-Based Services (LBS) market?
  • 5. What is the breakup of the global Location-Based Services (LBS) market based on the component?
  • 6. What is the breakup of the global Location-Based Services (LBS) market based on the technology?
  • 7. What is the breakup of the global Location-Based Services (LBS) market based on location type?
  • 8. What is the breakup of the global Location-Based Services (LBS) market based on the application?
  • 9. What is the breakup of the global Location-Based Services (LBS) market based on the end user?
  • 10. What are the key regions in the global Location-Based Services (LBS) market?
  • 11. Who are the key players/companies in the global Location-Based Services (LBS) market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Location-Based Services (LBS) Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Hardware
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Software
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Services
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Technology

  • 7.1 GPS
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Assisted GPS (A-GPS)
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Enhanced GPS (E-GPS)
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Enhanced Observed Time Difference (E-OTD)
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Observed Time Difference
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast
  • 7.6 Cell ID
    • 7.6.1 Market Trends
    • 7.6.2 Market Forecast
  • 7.7 Wi-Fi
    • 7.7.1 Market Trends
    • 7.7.2 Market Forecast
  • 7.8 Others
    • 7.8.1 Market Trends
    • 7.8.2 Market Forecast

8 Market Breakup by Location Type

  • 8.1 Indoor
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Outdoor
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Application

  • 9.1 Emergency Services
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Tracking Services
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Navigation Services
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Social Media Services
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Information Services
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Gaming and Entertainment Services
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast
  • 9.7 Advertising and Promotion Services
    • 9.7.1 Market Trends
    • 9.7.2 Market Forecast
  • 9.8 Others
    • 9.8.1 Market Trends
    • 9.8.2 Market Forecast

10 Market Breakup by End User

  • 10.1 Banking, Financial Services, and Insurance (BFSI)
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 IT and Telecom
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 Retail
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 Transportation and Logistics
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Government
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast
  • 10.6 Healthcare and Life Services
    • 10.6.1 Market Trends
    • 10.6.2 Market Forecast
  • 10.7 Manufacturing
    • 10.7.1 Market Trends
    • 10.7.2 Market Forecast
  • 10.8 Others
    • 10.8.1 Market Trends
    • 10.8.2 Market Forecast

11 Market Breakup by Region

  • 11.1 North America
    • 11.1.1 United States
      • 11.1.1.1 Market Trends
      • 11.1.1.2 Market Forecast
    • 11.1.2 Canada
      • 11.1.2.1 Market Trends
      • 11.1.2.2 Market Forecast
  • 11.2 Asia-Pacific
    • 11.2.1 China
      • 11.2.1.1 Market Trends
      • 11.2.1.2 Market Forecast
    • 11.2.2 Japan
      • 11.2.2.1 Market Trends
      • 11.2.2.2 Market Forecast
    • 11.2.3 India
      • 11.2.3.1 Market Trends
      • 11.2.3.2 Market Forecast
    • 11.2.4 South Korea
      • 11.2.4.1 Market Trends
      • 11.2.4.2 Market Forecast
    • 11.2.5 Australia
      • 11.2.5.1 Market Trends
      • 11.2.5.2 Market Forecast
    • 11.2.6 Indonesia
      • 11.2.6.1 Market Trends
      • 11.2.6.2 Market Forecast
    • 11.2.7 Others
      • 11.2.7.1 Market Trends
      • 11.2.7.2 Market Forecast
  • 11.3 Europe
    • 11.3.1 Germany
      • 11.3.1.1 Market Trends
      • 11.3.1.2 Market Forecast
    • 11.3.2 France
      • 11.3.2.1 Market Trends
      • 11.3.2.2 Market Forecast
    • 11.3.3 United Kingdom
      • 11.3.3.1 Market Trends
      • 11.3.3.2 Market Forecast
    • 11.3.4 Italy
      • 11.3.4.1 Market Trends
      • 11.3.4.2 Market Forecast
    • 11.3.5 Spain
      • 11.3.5.1 Market Trends
      • 11.3.5.2 Market Forecast
    • 11.3.6 Russia
      • 11.3.6.1 Market Trends
      • 11.3.6.2 Market Forecast
    • 11.3.7 Others
      • 11.3.7.1 Market Trends
      • 11.3.7.2 Market Forecast
  • 11.4 Latin America
    • 11.4.1 Brazil
      • 11.4.1.1 Market Trends
      • 11.4.1.2 Market Forecast
    • 11.4.2 Mexico
      • 11.4.2.1 Market Trends
      • 11.4.2.2 Market Forecast
    • 11.4.3 Others
      • 11.4.3.1 Market Trends
      • 11.4.3.2 Market Forecast
  • 11.5 Middle East and Africa
    • 11.5.1 Market Trends
    • 11.5.2 Market Breakup by Country
    • 11.5.3 Market Forecast

12 SWOT Analysis

  • 12.1 Overview
  • 12.2 Strengths
  • 12.3 Weaknesses
  • 12.4 Opportunities
  • 12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

  • 14.1 Overview
  • 14.2 Bargaining Power of Buyers
  • 14.3 Bargaining Power of Suppliers
  • 14.4 Degree of Competition
  • 14.5 Threat of New Entrants
  • 14.6 Threat of Substitutes

15 Price Analysis

16 Competitive Landscape

  • 16.1 Market Structure
  • 16.2 Key Players
  • 16.3 Profiles of Key Players
    • 16.3.1 ALE International SAS (China Huaxin Post and Telecom Technologies Co., Limited)
      • 16.3.1.1 Company Overview
      • 16.3.1.2 Product Portfolio
    • 16.3.2 Apple Inc.
      • 16.3.2.1 Company Overview
      • 16.3.2.2 Product Portfolio
      • 16.3.2.3 Financials
      • 16.3.2.4 SWOT Analysis
    • 16.3.3 Creativity Software Ltd (SS8 Networks Inc.)
      • 16.3.3.1 Company Overview
      • 16.3.3.2 Product Portfolio
    • 16.3.4 Esri India Technologies Private Limited
      • 16.3.4.1 Company Overview
      • 16.3.4.2 Product Portfolio
    • 16.3.5 GL Communications Inc.
      • 16.3.5.1 Company Overview
      • 16.3.5.2 Product Portfolio
    • 16.3.6 Google LLC (Alphabet Inc.)
      • 16.3.6.1 Company Overview
      • 16.3.6.2 Product Portfolio
    • 16.3.7 HERE Technologies
      • 16.3.7.1 Company Overview
      • 16.3.7.2 Product Portfolio
    • 16.3.8 Intel Corporation
      • 16.3.8.1 Company Overview
      • 16.3.8.2 Product Portfolio
      • 16.3.8.3 Financials
      • 16.3.8.4 SWOT Analysis
    • 16.3.9 International Business Machines Corporation
      • 16.3.9.1 Company Overview
      • 16.3.9.2 Product Portfolio
      • 16.3.9.3 Financials
      • 16.3.9.4 SWOT Analysis
    • 16.3.10 Microsoft Corporation
      • 16.3.10.1 Company Overview
      • 16.3.10.2 Product Portfolio
      • 16.3.10.3 Financials
      • 16.3.10.4 SWOT Analysis
    • 16.3.11 Oracle Corporation
      • 16.3.11.1 Company Overview
      • 16.3.11.2 Product Portfolio
      • 16.3.11.3 Financials
    • 16.3.12 Qualcomm Incorporated
      • 16.3.12.1 Company Overview
      • 16.3.12.2 Product Portfolio
      • 16.3.12.3 Financials
      • 16.3.12.4 SWOT Analysis
    • 16.3.13 Teldio Corporation
      • 16.3.13.1 Company Overview
      • 16.3.13.2 Product Portfolio
      • 16.3.13.3 Financials
    • 16.3.14 Zebra Technologies Corporation
      • 16.3.14.1 Company Overview
      • 16.3.14.2 Product Portfolio
      • 16.3.14.3 Financials

List of Figures

  • Figure 1: Global: Location-Based Services Market: Major Drivers and Challenges
  • Figure 2: Global: Location-Based Services Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Location-Based Services Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Location-Based Services Market: Breakup by Component (in %), 2023
  • Figure 5: Global: Location-Based Services Market: Breakup by Technology (in %), 2023
  • Figure 6: Global: Location-Based Services Market: Breakup by Location Type (in %), 2023
  • Figure 7: Global: Location-Based Services Market: Breakup by Application (in %), 2023
  • Figure 8: Global: Location-Based Services Market: Breakup by End User (in %), 2023
  • Figure 9: Global: Location-Based Services Market: Breakup by Region (in %), 2023
  • Figure 10: Global: Location-Based Services (Hardware) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Location-Based Services (Hardware) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Location-Based Services (Software) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Location-Based Services (Software) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Location-Based Services (Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Location-Based Services (Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Location-Based Services (GPS) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Location-Based Services (GPS) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Location-Based Services (Assisted GPS (A-GPS) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Location-Based Services (Assisted GPS (A-GPS) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Location-Based Services (Enhanced GPS (E-GPS) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Location-Based Services (Enhanced GPS (E-GPS) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Location-Based Services (Enhanced Observed Time Difference (E-OTD) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Location-Based Services (Enhanced Observed Time Difference (E-OTD) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Location-Based Services (Observed Time Difference) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Location-Based Services (Observed Time Difference) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Location-Based Services (Cell ID) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Location-Based Services (Cell ID) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Location-Based Services (Wi-Fi) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Location-Based Services (Wi-Fi) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Location-Based Services (Other Technologies) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Location-Based Services (Other Technologies) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Global: Location-Based Services (Indoor) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Global: Location-Based Services (Indoor) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: Global: Location-Based Services (Outdoor) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: Global: Location-Based Services (Outdoor) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Global: Location-Based Services (Emergency Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Global: Location-Based Services (Emergency Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Global: Location-Based Services (Tracking Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Global: Location-Based Services (Tracking Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: Global: Location-Based Services (Navigation Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: Global: Location-Based Services (Navigation Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: Global: Location-Based Services (Social Media Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: Global: Location-Based Services (Social Media Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Global: Location-Based Services (Information Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Global: Location-Based Services (Information Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: Global: Location-Based Services (Gaming and Entertainment Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: Global: Location-Based Services (Gaming and Entertainment Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: Global: Location-Based Services (Advertising and Promotion Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: Global: Location-Based Services (Advertising and Promotion Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Global: Location-Based Services (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Global: Location-Based Services (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Global: Location-Based Services (Banking, Financial Services, and Insurance (BFSI)) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Global: Location-Based Services (Banking, Financial Services, and Insurance (BFSI)) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: Global: Location-Based Services (IT and Telecom) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: Global: Location-Based Services (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: Global: Location-Based Services (Retail) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: Global: Location-Based Services (Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: Global: Location-Based Services (Transportation and Logistics) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: Global: Location-Based Services (Transportation and Logistics) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: Global: Location-Based Services (Government) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: Global: Location-Based Services (Government) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: Global: Location-Based Services (Healthcare and Life Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: Global: Location-Based Services (Healthcare and Life Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Global: Location-Based Services (Manufacturing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Global: Location-Based Services (Manufacturing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Global: Location-Based Services (Other End Users) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Global: Location-Based Services (Other End Users) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: North America: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: North America: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: United States: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: United States: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Canada: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Canada: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: Asia-Pacific: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: Asia-Pacific: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: China: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: China: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Japan: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Japan: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 80: India: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 81: India: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 82: South Korea: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 83: South Korea: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 84: Australia: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 85: Australia: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 86: Indonesia: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 87: Indonesia: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 88: Others: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 89: Others: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 90: Europe: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 91: Europe: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 92: Germany: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 93: Germany: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 94: France: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 95: France: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 96: United Kingdom: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 97: United Kingdom: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 98: Italy: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 99: Italy: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 100: Spain: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 101: Spain: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 102: Russia: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 103: Russia: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 104: Others: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 105: Others: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 106: Latin America: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 107: Latin America: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 108: Brazil: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 109: Brazil: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 110: Mexico: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 111: Mexico: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 112: Others: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 113: Others: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 114: Middle East and Africa: Location-Based Services Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 115: Middle East and Africa: Location-Based Services Market: Breakup by Country (in %), 2023
  • Figure 116: Middle East and Africa: Location-Based Services Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 117: Global: Location-Based Services Industry: SWOT Analysis
  • Figure 118: Global: Location-Based Services Industry: Value Chain Analysis
  • Figure 119: Global: Location-Based Services Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Location-Based Services Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Location-Based Services Market Forecast: Breakup by Component (in Million US$), 2024-2032
  • Table 3: Global: Location-Based Services Market Forecast: Breakup by Technology (in Million US$), 2024-2032
  • Table 4: Global: Location-Based Services Market Forecast: Breakup by Location Type (in Million US$), 2024-2032
  • Table 5: Global: Location-Based Services Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 6: Global: Location-Based Services Market Forecast: Breakup by End User (in Million US$), 2024-2032
  • Table 7: Global: Location-Based Services Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 8: Global: Location-Based Services Market: Competitive Structure
  • Table 9: Global: Location-Based Services Market: Key Players