市場調查報告書
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1541151
2024-2032 年按連接類型、組件、應用程式和地區分類的一鍵通蜂窩市場報告Push-to-Talk Over Cellular Market Report by Connectivity Type, Component, Application, and Region 2024-2032 |
IMARC Group年全球蜂巢一鍵通市場規模達到 51 億美元。中小型企業(SME)擴大採用遠距工作模式、對緊急情況和災難的擔憂不斷增加以及對跨平台相容性的需求不斷成長是推動市場的一些主要因素。
蜂窩一鍵通 (PoC) 是一種透過蜂窩網路實現即時語音通訊的通訊技術。它允許用戶只需按下行動裝置上的一個按鈕即可快速相互連接。它還允許用戶建立一對一或一對多的溝通管道,這使得群組溝通變得有效率。它無需單獨的無線電或專用設備,因為它可以在標準智慧型手機上運行。它利用現有的蜂窩基礎設施,使其成為組織經濟高效的解決方案。
中小型企業 (SME) 擴大採用遠距工作模式,這促進了 PoC 的採用,以確保他們保持聯繫並有效協作,無論他們位於世界各地。此外,對緊急情況和災難的日益關注正在推動 PoC 在災難管理和公共安全領域的使用,因為它在危機期間提供可靠和即時的通訊。此外,對跨平台相容性日益成長的需求正在影響組織採用 PoC,它通常可以在各種裝置和作業系統上無縫運行。除此之外,對 PoC 系統與傳統無線電系統的互通性的需求不斷成長,從而使組織能夠順利過渡,這正在加強市場的成長。此外,根據特定產業需求客製化 PoC 系統的能力不斷增強,也推動了市場的成長。
提高溝通效率
PoC 技術因其提高通訊效率的能力而受到廣泛關注。傳統的基於無線電的系統通常面臨覆蓋範圍的限制,但 PoC 利用蜂窩網路,提供更廣泛、更可靠的覆蓋範圍。這意味著組織可以跨大地理區域無縫通訊,從而確保現場團隊、緊急應變人員和企業無論身在何處都可以保持聯繫。此外,PoC還提供群組通話、即時語音訊息等功能,這使其成為即時協作和決策的強大工具。隨著企業優先考慮效率和快速回應時間,PoC 成為簡化通訊流程的關鍵解決方案。
人們日益關注更好的安全和隱私
PoC 技術提供增強的安全和隱私功能,這對各個行業都至關重要。 PoC 解決方案通常採用進階加密協定。這可確保透過網路共享的敏感資訊保持機密。執法、醫療保健和金融等行業依賴 PoC 進行安全通訊,而資料外洩可能會造成嚴重後果。此外,PoC 允許管理員更好地控制使用者訪問,這使他們能夠限制與授權人員的通訊。與 PoC 相關的強化安全措施使其成為優先考慮資料保護和隱私合規性的組織的首選。
不斷增強的可擴展性和靈活性
可擴展性和靈活性是 PoC 需求不斷成長的促進因素。隨著企業的發展或發展,他們的溝通需求也會改變。 PoC 系統具有高度可擴展性,使組織能夠輕鬆新增或刪除用戶,而無需對基礎設施進行重大調整。這種彈性對於勞動力季節性變化或正在快速擴張的行業尤其有利。此外,PoC 可以根據特定的操作要求進行自訂。無論是配置不同的使用者群組、為基於位置的通訊設置地理圍欄,還是與專用硬體整合,PoC 都能提供滿足不同業務場景所需的適應性。這種多功能性確保 PoC 對於希望保持通訊策略敏捷的組織仍然是面向未來的解決方案。
The global push-to-talk over cellular market size reached US$ 5.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 10.6 Billion by 2032, exhibiting a growth rate (CAGR) of 8.2% during 2024-2032. The increasing adoption of remote working models in small and medium-scale enterprises (SMEs), rising concerns about emergencies and disasters, and the growing need for cross platform compatibility are some of the major factors propelling the market.
Push-to-talk over cellular (PoC) is a communication technology that enables instant voice communication over cellular networks. It allows users to quickly connect with one another by simply pressing a button on their mobile device. It also enables users to establish one-to-one or one-to-many communication channels, which makes it highly efficient for group communication. It eliminates the need for separate radios or specialized equipment, as it operates on standard smartphones. It leverages the existing cellular infrastructure, making it a cost-effective solution for organizations.
The increasing adoption of remote working models in small and medium-scale enterprises (SMEs) is catalyzing the adoption of PoC to ensure they stay connected and collaborate effectively, regardless of their location around the world. Moreover, the rising concerns about emergencies and disasters are driving the use of PoC in disaster management and public safety sectors, as it provides reliable and instant communication during crises. In addition, the growing need for cross platform compatibility is influencing organizations to adopt PoC, which often works seamlessly on various devices and operating systems. Apart from this, the increasing demand for interoperability with PoC systems to connect with traditional radio systems, which enables a smooth transition for organizations, is strengthening the growth of the market. Furthermore, the rising ability to customize PoC systems to specific industry needs is bolstering the market growth.
Improving communication efficiency
PoC technology is gaining significant traction due to its ability to enhance communication efficiency. Traditional radio-based systems often face limitations in coverage, but PoC leverages cellular networks, which provides a broader and more reliable reach. This means that organizations can communicate seamlessly across large geographic areas, which ensures that field teams, emergency responders, and businesses can stay connected wherever they are. Moreover, PoC offers features such as group calling and instant voice messaging, which makes it a powerful tool for real-time collaboration and decision-making. As businesses prioritize efficiency and quick response times, PoC emerges as a key solution to streamline communication processes.
Rising focus on better security and privacy
PoC technology offers enhanced security and privacy features, which are vital for various industries. PoC solutions often employ advanced encryption protocols. This ensures that sensitive information shared over the network remains confidential. Industries like law enforcement, healthcare, and finance rely on PoC for secure communication, where data breaches can have severe consequences. Additionally, PoC allows administrators to have greater control over user access, which enables them to restrict communication to authorized personnel. The heightened security measures associated with PoC make it a preferred choice for organizations that prioritize data protection and privacy compliance.
Growing scalability and flexibility
Scalability and flexibility are driving factors behind the increasing demand for PoC. As businesses grow or evolve, their communication needs change. PoC systems are highly scalable, which allows organizations to easily add or remove users without significant infrastructure adjustments. This flexibility is particularly advantageous for industries with seasonal variations in the workforce or those undergoing rapid expansion. Furthermore, PoC can be tailored to suit specific operational requirements. Whether it is configuring different user groups, setting up geofencing for location-based communication, or integrating with specialized hardware, PoC offers the adaptability needed to cater to diverse business scenarios. This versatility ensures that PoC remains a future-proof solution for organizations looking to stay agile in their communication strategies.
IMARC Group provides an analysis of the key trends in each segment of the market report, along with forecasts at the global, regional, and country levels from 2024-2032. Our report has categorized the market based on connectivity type, component and application.
3G
4G
Wi-Fi
Others
3G dominates the market
The report has provided a detailed breakup and analysis of the market based on the connectivity type. This includes 3G, 4G, Wi-Fi, and others. According to the report, 3G represented the largest segment. 3G connectivity for PoC offers reliable cellular network coverage, which makes it suitable for outdoor and remote areas wherein Wi-Fi cannot be readily available. It ensures that users can communicate seamlessly in various environments, including construction sites, rural areas, or during field operations.
Wi-Fi-based PoC relies on local wireless network connections, such as those found in offices, homes, or public Wi-Fi hotspots. This can provide high-speed data transmission and is cost-effective for organizations with existing Wi-Fi infrastructure. Wi-Fi PoC can offer excellent audio quality and low latency, which makes it ideal for indoor environments or situations where high bandwidth is crucial.
Equipment
Software
Services
Equipment holds the largest share in the market
A detailed breakup and analysis of the market based on the component has also been provided in the report. This includes equipment, software, and services. According to the report, equipment accounted for the largest market share. The equipment component of a PoC system includes the physical devices used for communication. This typically involves smartphones, dedicated PoC devices, or ruggedized handheld radios equipped with PoC capabilities. These devices are essential for users to engage in PoC communication. They are designed to be user-friendly, with a prominent push-to-talk button that allows users to initiate conversations instantly. The equipment should also be durable, especially in industries, such as construction or public safety, where devices may be subjected to harsh conditions. Additionally, the equipment must be compatible with the chosen PoC software to ensure interoperability and a smooth user experience.
Public Safety and Security
Construction
Energy and Utility
Transportation and Logistics
Manufacturing
Government and Defense
Travel and Hospitality
Others
Public safety and security hold the largest share in the market
The report has provided a detailed breakup and analysis of the market based on the application. This includes public safety and security, construction, energy and utility, transportation and logistics, manufacturing, government and defense, travel and hospitality, and others. According to the report, public safety and security accounted for the largest market share. PoC is a game-changer for public safety and security agencies such as police, fire departments, and emergency medical services. In critical situations, quick and reliable communication is paramount. PoC enables instant voice communication, allowing first responders to coordinate effectively during emergencies. Police officers can share real time information about suspects or incidents, firefighters can strategize their response, and paramedics can provide updates on patient conditions. Furthermore, PoC systems often include features like location tracking, which enhances situational awareness and helps responders reach incidents faster. This technology is invaluable during disasters, which ensures efficient communication even when traditional networks may be overloaded or disrupted.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America exhibits a clear dominance, accounting for the largest push-to-talk over cellular market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
The increasing funding by public and private agencies for improving the overall public safety communications channels represents one of the primary factors driving the demand for PoC in the North American region. Moreover, the rising focus on employee safety is favoring the growth of the market in the region. Besides this, the growing emphasis on disaster recovery planning is influencing the market positively in the region.
Asia Pacific is estimated to witness stable growth, owing to significant improvement in the telecommunication industry, extensive research and development (R&D) activities, integration of advanced technologies, etc.
The leading companies are integrating a global positioning system (GPS) and location services that enables real-time tracking of PoC device locations, which enhances situational awareness and improving response times, especially in public safety and transportation applications. They are also launching advanced PoC systems that support multimedia sharing, which allows users to send images, videos, and documents in addition to voice messages. This feature is valuable for sharing critical visual information during emergencies or for collaborative work in industries like construction. Moreover, ley players are incorporating cloud services, which facilitates centralized management, data storage, and access to communication logs and enhances scalability, data backup, and remote device management.
AT&T Inc.
Azetti Networks
Bell Canada
KYOCERA Corporation
Mobile Tornado (Intechnology plc)
Motorola Solutions Inc.
Qualcomm Technologies Inc.
Simoco Wireless Solutions (Team Telecom Group Limited)
Sonim Technologies Inc
Verizon Communications Inc.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
In 2020, Motorola Solutions Inc. partnered with Telia to supply with a third-generation partnership project (3GPP) mission-critical push-to-talk (MCPTT) solution as part of this agreement.
In 2022, Sonim Technologies Inc announced the launch of the XP5plus on the AT&T network to offer the best of both cellular and radio-like capabilities for businesses and employees working in extreme conditions.
In 2023, Qualcomm Technologies Inc. subsidiary of Qualcomm Incorporated acquired Autotalks to expand snapdragon digital chassis product.