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1636296

2025-2033 年按產品（衛星、網際網路協議電視 (IPTV)、有線、數位地面電視 (DTT)、網際網路 (OTT)、混合）、應用（住宅、商業）和地區分類的 4K 機上盒市場報告

4K Set-Top Box Market Report by Product (Satellite, Internet Protocol Television (IPTV), Cable, Digital Terrestrial Television (DTT), Over The Top (OTT), Hybrid), Application (Residential, Commercial), and Region 2025-2033

出版日期: 2025年01月10日 | 出版商:

IMARC | 英文 137 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄圖表

2024年全球4K機上IMARC Group市場規模達63億美元。消費者支出的增加、先進技術的整合以及行銷活動投資的增加是推動市場發展的一些關鍵因素。

4K 機上盒 (STB) 是一種使用戶能夠將 4K 內容傳輸到電視 (TV) 的裝置。它以超高清 (UHD) 質量傳輸內容，像素解析度為 3840 像素 X 2160 線。它透過 Wi-Fi 或乙太網路連接到網際網路，並與線上串流服務建立連接。它提供了一個方便用戶使用的介面，允許透過遙控器或智慧型手機進行導航。它還支援直播電視服務、高級遊戲功能和虛擬助理 (VA)，以使用語音命令控制設備並改善用戶體驗。目前，智慧家庭的興起和智慧設備的使用不斷增加，正在刺激全球4K機上盒的需求。

4K機上盒市場趨勢：

消費者對高品質音訊和視訊內容的偏好不斷增加，以及在線上視訊串流平台上消費的個人數量不斷增加，是推動全球 4K 機上盒需求的主要因素之一。它還可以歸因於快速的城市化、收入水平的提高、生活水準的提高以及高速網際網路連接的日益普及。此外，杜比全景聲、語音控制、機器學習 (ML) 和人工智慧 (AI) 的整合可根據用戶的觀看歷史推薦內容並提供個人化且無憂的體驗，這有利於市場的成長。此外，人們越來越認知到 4K 串流內容的優勢（例如提高圖像品質），也促進了市場的成長。除此之外，越來越多的飯店、餐廳和咖啡館等商業場所安裝 4K 機上盒來提供比賽直播，這也推動了市場的成長。此外，領先企業正在投資行銷活動，以增加整體銷售額並鞏固市場佔有率。除此之外，對線上購物應用程式的高度依賴，這些應用程式提供便利、評論、送貨上門、無數的付款選項以及易於安裝的產品，正在為市場創造積極的前景。此外，城市地區寬頻基礎設施的顯著改善和第五代（5G）技術的擴展正在加強市場的成長。

本報告回答的關鍵問題：

迄今為止，全球4K機上盒市場表現如何，未來幾年又將如何表現？
全球4K機上盒市場的促進因素、限制因素和機會是什麼？
每個促進因素、限制因素和機會對全球 4K 機上盒市場有何影響？
主要區域市場有哪些？
哪些國家代表了最具吸引力的4K機上盒市場？
基於產品的市場區隔是什麼？
4K機上盒市場最具吸引力的產品是什麼？
基於應用程式的市場區隔是什麼？
4K機上盒市場最吸引人的應用是什麼？
全球4K機上盒市場競爭格局如何？
全球4K機上盒市場的主要參與者/公司有哪些？

The global 4K set-top box market size reached USD 6.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 10.2 Billion by 2033, exhibiting a growth rate (CAGR) of 5.31% during 2025-2033. The increasing consumer spending, integration of advanced technologies, and rising investments in marketing campaigns represent some of the key factors driving the market.

A 4K set-top box (STB) is a device that enables users to stream 4K content to their television (TV). It streams content in ultra-high-definition (UHD) quality with a pixel resolution of 3840 pixels X 2160 lines. It connects to the internet via Wi-Fi or ethernet and establishes a connection with online streaming services. It offers a user-friendly interface that allows navigation through a remote control or smartphone. It also supports live TV services, advanced gaming capabilities, and virtual assistants (VAs) to control the device using voice commands and improve user experience. At present, the emerging trend of smart homes and the increasing utilization of smart devices is catalyzing the demand for 4K STB across the globe.

4K Set-Top Box Market Trends:

The increasing consumer preferences toward high-quality audio and video content and the rising number of individuals spending on online video streaming platforms represent one of the major factors driving the demand for 4K STBs around the world. It can also be attributed to rapid urbanization, inflating income levels, improving standards of living, and the growing penetration of the high-speed internet connectivity. Moreover, the integration of Dolby Atmos, voice control, machine learning (ML), and artificial intelligence (AI) to recommend content based on the viewing history of the users and provide a personalized and hassle-free experience is favoring the growth of the market. In addition, the increasing awareness about the benefits of streaming content in 4K, such as improved picture quality, is contributing to the market growth. Apart from this, the rising number of commercial spaces, such as hotels, restaurants, and cafes are installing 4K STBs to offer live streaming of matches is bolstering the growth of the market. Furthermore, leading players are investing in marketing campaigns to increase their overall sales and strengthen their hold in the market share. Besides this, a considerable reliance on online shopping applications that provide convenience, reviews, doorstep delivery, innumerable payment option, and easy installation of the product is creating a positive outlook for the market. Additionally, significant improvements in broadband infrastructure in urban areas and the expansion of fifth generation (5G) technology is strengthening the growth of the market.

Key Market Segmentation:

Product Insights:

Satellite
Internet Protocol Television (IPTV)
Cable
Digital Terrestrial Television (DTT)
Over The Top (OTT)
Hybrid

Application Insights:

Residential
Commercial

Regional Insights:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for 4K set-top box. Some of the factors driving the North America 4K set-top box market included increased number of online video streaming platforms, rising number of commercial spaces, incorporation of advanced technologies, etc.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global 4K set-top box market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Bharti Airtel Limited, DISH Network Corporation, HUMAX Co. Ltd., Infomir Group, Roku Inc., Sagemcom Broadband SAS, Tata Play Limited, ZTE Corporation, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:

How has the global 4K set-top box market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global 4K set-top box market?
What is the impact of each driver, restraint, and opportunity on the global 4K set-top box market?
What are the key regional markets?
Which countries represent the most attractive 4K set-top box market?
What is the breakup of the market based on the product?
Which is the most attractive product in the 4K set-top box market?
What is the breakup of the market based on the application?
Which is the most attractive application in the 4K set-top box market?
What is the competitive structure of the global 4K set-top box market?
Who are the key players/companies in the global 4K set-top box market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global 4K Set-Top Box Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Product

6.1 Satellite
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Internet Protocol Television (IPTV)
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
6.3 Cable
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
6.4 Digital Terrestrial Television (DTT)
- 6.4.1 Market Trends
- 6.4.2 Market Forecast
6.5 Over The Top (OTT)
- 6.5.1 Market Trends
- 6.5.2 Market Forecast
6.6 Hybrid
- 6.6.1 Market Trends
- 6.6.2 Market Forecast

7 Market Breakup by Application

7.1 Residential
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Commercial
- 7.2.1 Market Trends
- 7.2.2 Market Forecast

8 Market Breakup by Region

8.1 North America
- 8.1.1 United States
  - 8.1.1.1 Market Trends
  - 8.1.1.2 Market Forecast
- 8.1.2 Canada
  - 8.1.2.1 Market Trends
  - 8.1.2.2 Market Forecast
8.2 Asia-Pacific
- 8.2.1 China
  - 8.2.1.1 Market Trends
  - 8.2.1.2 Market Forecast
- 8.2.2 Japan
  - 8.2.2.1 Market Trends
  - 8.2.2.2 Market Forecast
- 8.2.3 India
  - 8.2.3.1 Market Trends
  - 8.2.3.2 Market Forecast
- 8.2.4 South Korea
  - 8.2.4.1 Market Trends
  - 8.2.4.2 Market Forecast
- 8.2.5 Australia
  - 8.2.5.1 Market Trends
  - 8.2.5.2 Market Forecast
- 8.2.6 Indonesia
  - 8.2.6.1 Market Trends
  - 8.2.6.2 Market Forecast
- 8.2.7 Others
  - 8.2.7.1 Market Trends
  - 8.2.7.2 Market Forecast
8.3 Europe
- 8.3.1 Germany
  - 8.3.1.1 Market Trends
  - 8.3.1.2 Market Forecast
- 8.3.2 France
  - 8.3.2.1 Market Trends
  - 8.3.2.2 Market Forecast
- 8.3.3 United Kingdom
  - 8.3.3.1 Market Trends
  - 8.3.3.2 Market Forecast
- 8.3.4 Italy
  - 8.3.4.1 Market Trends
  - 8.3.4.2 Market Forecast
- 8.3.5 Spain
  - 8.3.5.1 Market Trends
  - 8.3.5.2 Market Forecast
- 8.3.6 Russia
  - 8.3.6.1 Market Trends
  - 8.3.6.2 Market Forecast
- 8.3.7 Others
  - 8.3.7.1 Market Trends
  - 8.3.7.2 Market Forecast
8.4 Latin America
- 8.4.1 Brazil
  - 8.4.1.1 Market Trends
  - 8.4.1.2 Market Forecast
- 8.4.2 Mexico
  - 8.4.2.1 Market Trends
  - 8.4.2.2 Market Forecast
- 8.4.3 Others
  - 8.4.3.1 Market Trends
  - 8.4.3.2 Market Forecast
8.5 Middle East and Africa
- 8.5.1 Market Trends
- 8.5.2 Market Breakup by Country
- 8.5.3 Market Forecast

9 Drivers, Restraints, and Opportunities

9.1 Overview
9.2 Drivers
9.3 Restraints
9.4 Opportunities

10 Value Chain Analysis

11 Porters Five Forces Analysis

11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
- 13.3.1 Bharti Airtel Limited
  - 13.3.1.1 Company Overview
  - 13.3.1.2 Product Portfolio
  - 13.3.1.3 Financials
  - 13.3.1.4 SWOT Analysis
- 13.3.2 DISH Network Corporation
  - 13.3.2.1 Company Overview
  - 13.3.2.2 Product Portfolio
  - 13.3.2.3 Financials
  - 13.3.2.4 SWOT Analysis
- 13.3.3 HUMAX Co. Ltd.
  - 13.3.3.1 Company Overview
  - 13.3.3.2 Product Portfolio
  - 13.3.3.3 Financials
- 13.3.4 Infomir Group
  - 13.3.4.1 Company Overview
  - 13.3.4.2 Product Portfolio
- 13.3.5 Roku Inc.
  - 13.3.5.1 Company Overview
  - 13.3.5.2 Product Portfolio
  - 13.3.5.3 Financials
- 13.3.6 Sagemcom Broadband SAS
  - 13.3.6.1 Company Overview
  - 13.3.6.2 Product Portfolio
- 13.3.7 Tata Play Limited
  - 13.3.7.1 Company Overview
  - 13.3.7.2 Product Portfolio
- 13.3.8 ZTE Corporation
  - 13.3.8.1 Company Overview
  - 13.3.8.2 Product Portfolio
  - 13.3.8.3 Financials

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

簡介目錄圖表

List of Figures

Figure 1: Global: 4K Set-Top Box Market: Major Drivers and Challenges
Figure 2: Global: 4K Set-Top Box Market: Sales Value (in Billion USD), 2019-2024
Figure 3: Global: 4K Set-Top Box Market Forecast: Sales Value (in Billion USD), 2025-2033
Figure 4: Global: 4K Set-Top Box Market: Breakup by Product (in %), 2024
Figure 5: Global: 4K Set-Top Box Market: Breakup by Application (in %), 2024
Figure 6: Global: 4K Set-Top Box Market: Breakup by Region (in %), 2024
Figure 7: Global: 4K Set-Top Box (Satellite) Market: Sales Value (in Million USD), 2019 & 2024
Figure 8: Global: 4K Set-Top Box (Satellite) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 9: Global: 4K Set-Top Box (Internet Protocol Television (IPTV)) Market: Sales Value (in Million USD), 2019 & 2024
Figure 10: Global: 4K Set-Top Box (Internet Protocol Television (IPTV)) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 11: Global: 4K Set-Top Box (Cable) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: 4K Set-Top Box (Cable) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: 4K Set-Top Box (Digital Terrestrial Television (DTT)) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: 4K Set-Top Box (Digital Terrestrial Television (DTT)) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: 4K Set-Top Box (Over The Top (OTT)) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: 4K Set-Top Box (Over The Top (OTT)) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: 4K Set-Top Box (Hybrid) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: 4K Set-Top Box (Hybrid) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: 4K Set-Top Box (Residential) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: 4K Set-Top Box (Residential) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Global: 4K Set-Top Box (Commercial) Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Global: 4K Set-Top Box (Commercial) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: North America: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: North America: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: United States: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: United States: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Canada: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Canada: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: Asia-Pacific: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: Asia-Pacific: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: China: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: China: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: Japan: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 34: Japan: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 35: India: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 36: India: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 37: South Korea: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 38: South Korea: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 39: Australia: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 40: Australia: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 41: Indonesia: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 42: Indonesia: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 43: Others: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 44: Others: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 45: Europe: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 46: Europe: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 47: Germany: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 48: Germany: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 49: France: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 50: France: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 51: United Kingdom: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 52: United Kingdom: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 53: Italy: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 54: Italy: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 55: Spain: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 56: Spain: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 57: Russia: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 58: Russia: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 59: Others: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 60: Others: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 61: Latin America: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 62: Latin America: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 63: Brazil: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 64: Brazil: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 65: Mexico: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 66: Mexico: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 67: Others: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 68: Others: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 69: Middle East and Africa: 4K Set-Top Box Market: Sales Value (in Million USD), 2019 & 2024
Figure 70: Middle East and Africa: 4K Set-Top Box Market: Breakup by Country (in %), 2024
Figure 71: Middle East and Africa: 4K Set-Top Box Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 72: Global: 4K Set-Top Box Industry: Drivers, Restraints, and Opportunities
Figure 73: Global: 4K Set-Top Box Industry: Value Chain Analysis
Figure 74: Global: 4K Set-Top Box Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: 4K Set-Top Box Market: Key Industry Highlights, 2024 & 2033
Table 2: Global: 4K Set-Top Box Market Forecast: Breakup by Product (in Million USD), 2025-2033
Table 3: Global: 4K Set-Top Box Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 4: Global: 4K Set-Top Box Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 5: Global: 4K Set-Top Box Market: Competitive Structure
Table 6: Global: 4K Set-Top Box Market: Key Players

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