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2025 年至 2033 年線上彩券市場規模、佔有率、趨勢及預測（按產品類型、平台和地區）

Online Lottery Market Size, Share, Trends and Forecast by Product Type, Platform, and Region, 2025-2033
出版日期: | 出版商: IMARC | 英文 141 Pages | 商品交期: 2-3個工作天內

價格

2024 年全球線上彩券市場規模價值 115 億美元。展望未來， IMARC Group估計到 2033 年市場規模將達到 181.6 億美元，2025 年至 2033 年的複合年成長率為 5.16%。歐洲目前佔據市場主導地位，2024 年的市佔率將超過 39.5%。推動該地區市場發展的一些因素包括人們對彩票應用程式和平台的認知不斷提高、全球賭博法律的擴展、年輕、精通技術的消費者數量不斷增加、偏遠地區可及性的增強、各種彩票遊戲的廣泛可用性以及電子商務和數位服務的顯著成長。

網路彩券是一種賭博系統，透過出售編號彩票並隨機抽出號碼為選定號碼的持有者提供獎品來獲得金錢。這些遊戲與中央電腦相連，中央電腦進一步連接到電信網路。線上彩票應用程式可以在桌面和智慧型手機上下載，也可以透過網站進行遊戲。會議由電腦程式主持，消除了一切形式的身體接觸和互動。除此之外，線上彩票解決方案還提供多種好處，例如即時體驗、便利性、安全支付、易於存取、無現金交易和安全的環境。

線上彩票市場趨勢：

高速網路連線的日益普及以及全球智慧型手機銷售的不斷成長是市場前景樂觀的一些關鍵因素。由於線上彩票方式在手機和個人電腦（PC）上的可訪問性增強、為線上玩家提供數位和行動支付、以及投注流程、安全性和可靠性得到改善，消費者正在廣泛採用線上彩票方式。此外，由於較低投資可獲得較高回報，用戶傾向從傳統的抽獎遊戲轉向線上彩票，這有利於市場成長。除此之外，虛擬實境和擴增實境（VR/AR）的融合等各種技術進步，以及連網穿戴裝置的引入，在確保透明度的同時提供身臨其境的遊戲體驗，都為市場成長提供了相當大的推動力。此外，擴大使用提供加密安全性來保護與線上交易相關的資料的線上支付管道正在對市場成長產生積極影響。其他因素，包括社交媒體上的各種促銷活動、消費者支出能力的提高以及政府實施的各種促進安全實踐和在線彩票服務合法化的舉措，預計將推動市場進一步成長。

本報告回答的關鍵問題

  • 什麼是網路彩票？網路彩券市場有多大？
  • 2025-2033年全球線上彩券市場的預期成長率是多少？
  • 推動全球線上彩票市場發展的關鍵因素有哪些？
  • 根據產品類型，全球線上彩票市場的領先細分市場是什麼？
  • 按平台分類，全球線上彩票市場的領先細分市場是哪個？
  • 全球線上彩票市場的主要區域有哪些？
  • 全球線上彩票市場的主要參與者/公司有哪些？

目錄

第1章：前言

第2章：範圍與方法

  • 研究目標
  • 利害關係人
  • 資料來源
    • 主要來源
    • 次要來源
  • 市場評估
    • 自下而上的方法
    • 自上而下的方法
  • 預測方法

第3章：執行摘要

第4章：簡介

  • 概述
  • 主要行業趨勢

第5章：全球線上彩票市場

  • 市場概覽
  • 市場表現
  • COVID-19的影響
  • 市場預測

第6章：市場區隔：依產品類型

  • 樂透
  • 測驗類型 彩票
  • 數位遊戲
  • 刮刮樂即時遊戲
  • 其他

第7章：市場區隔：依平台

  • 桌面
  • 基於行動/應用程式

第8章：市場區隔：依地區

  • 北美洲
    • 美國
    • 加拿大
  • 亞太
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
    • 印尼
    • 其他
  • 歐洲
    • 德國
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 俄羅斯
    • 其他
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 其他
  • 中東和非洲
    • 市場區隔：依國家

第9章：SWOT分析

  • 概述
  • 優勢
  • 弱點
  • 機會
  • 威脅

第 10 章：價值鏈分析

第 11 章：波特五力分析

  • 概述
  • 買家的議價能力
  • 供應商的議價能力
  • 競爭程度
  • 新進入者的威脅
  • 替代品的威脅

第 12 章：價格分析

第 13 章：競爭格局

  • 市場結構
  • 關鍵參與者
  • 關鍵參與者簡介
    • Camelot Group
    • International Game Technology PLC
    • Jackpot.com
    • Lotto Agent
    • Lotto Direct Limited
    • Lotto247
    • Lottoland Limited
    • LottosOnline
    • MultiLotto
    • OneLotto.com
    • Play UK Internet NV
    • ZEAL Network SE
Product Code: SR112025A5890

The global online lottery market size was valued at USD 11.5 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 18.16 Billion by 2033, exhibiting a CAGR of 5.16% from 2025-2033. Europe currently dominates the market, holding a market share of over 39.5% in 2024. Some of the factors driving the market in this region are the increasing awareness of lottery applications and platforms, the expansion of global gambling laws, the rising number of young, tech-savvy consumers, enhanced accessibility in remote areas, the widespread availability of diverse lottery games, and significant growth of e-commerce and digital services.

Online lottery refers to a system of gambling that involves acquiring money by selling numbered tickets and randomly drawing numbers to provide prizes to holders of selected numbers. These games are linked to a central computer, which is further connected to a telecommunication network. Online lottery applications can be downloaded on the desktop and smartphones or can be played through a website. The sessions are moderated by computer programs, thus eliminating all forms of physical contact and interactions. Apart from this, online lottery solutions offer multiple benefits, such as real-time experience, convenience, secure payments, easy accessibility, cashless transactions, and a safe environment.

Online Lottery Market Trends:

The rising availability of high-speed internet connectivity and the inflating sales of smartphones across the globe represent some of the key factors creating a positive outlook for the market. Consumers are widely adopting online lottery methods due to their enhanced accessibility on mobile phones and personal computers (PCs), provision of digital and mobile payments for online players, and improved betting processes, security, and reliability. Additionally, the shifting inclination of users from traditional draw-based games to online lotteries due to a higher amount of return on lower investments is favoring the market growth. Apart from this, various advancements in technology, such as the integration of virtual and augmented reality (VR/AR), along with the introduction of connected wearables for providing an immersive gaming experience while ensuring transparency, are providing a considerable boost to the market growth. Moreover, the increasing utilization of online payment channels that offer encryption security for protecting data related to online transactions is positively impacting the market growth. Other factors, including various promotional activities on social media, rising expenditure capacities of consumers, and the implementation of various government initiatives promoting safe practices and legalization of online lottery services, are anticipated to drive the market further toward growth.

Key Market Segmentation:

Breakup by Product Type:

  • The Lotto
  • Quizzes Type Lottery
  • Numbers Game
  • Scratch-off Instant Games
  • Others

Breakup by Platform:

  • Desktop
  • Mobile/App-based

Breakup by Region:

  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Camelot Group, International Game Technology PLC, Jackpot.com, Lotto Agent, Lotto Direct Limited, Lotto247, Lottoland Limited, LottosOnline, MultiLotto, OneLotto.com, Play UK Internet N.V and ZEAL Network SE.

Key Questions Answered in This Report

  • 1.What is an online lottery?
  • 2.How big is the online lottery market?
  • 3.What is the expected growth rate of the global online lottery market during 2025-2033?
  • 4.What are the key factors driving the global online lottery market?
  • 5.What is the leading segment of the global online lottery market based on product type?
  • 6.What is the leading segment of the global online lottery market based on platform?
  • 7.What are the key regions in the global online lottery market?
  • 8.Who are the key players/companies in the global online lottery market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Online Lottery Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product Type

  • 6.1 The Lotto
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Quizzes Type Lottery
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Numbers Game
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Scratch-off Instant Games
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Others
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast

7 Market Breakup by Platform

  • 7.1 Desktop
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Mobile/App-based
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Region

  • 8.1 North America
    • 8.1.1 United States
      • 8.1.1.1 Market Trends
      • 8.1.1.2 Market Forecast
    • 8.1.2 Canada
      • 8.1.2.1 Market Trends
      • 8.1.2.2 Market Forecast
  • 8.2 Asia-Pacific
    • 8.2.1 China
      • 8.2.1.1 Market Trends
      • 8.2.1.2 Market Forecast
    • 8.2.2 Japan
      • 8.2.2.1 Market Trends
      • 8.2.2.2 Market Forecast
    • 8.2.3 India
      • 8.2.3.1 Market Trends
      • 8.2.3.2 Market Forecast
    • 8.2.4 South Korea
      • 8.2.4.1 Market Trends
      • 8.2.4.2 Market Forecast
    • 8.2.5 Australia
      • 8.2.5.1 Market Trends
      • 8.2.5.2 Market Forecast
    • 8.2.6 Indonesia
      • 8.2.6.1 Market Trends
      • 8.2.6.2 Market Forecast
    • 8.2.7 Others
      • 8.2.7.1 Market Trends
      • 8.2.7.2 Market Forecast
  • 8.3 Europe
    • 8.3.1 Germany
      • 8.3.1.1 Market Trends
      • 8.3.1.2 Market Forecast
    • 8.3.2 France
      • 8.3.2.1 Market Trends
      • 8.3.2.2 Market Forecast
    • 8.3.3 United Kingdom
      • 8.3.3.1 Market Trends
      • 8.3.3.2 Market Forecast
    • 8.3.4 Italy
      • 8.3.4.1 Market Trends
      • 8.3.4.2 Market Forecast
    • 8.3.5 Spain
      • 8.3.5.1 Market Trends
      • 8.3.5.2 Market Forecast
    • 8.3.6 Russia
      • 8.3.6.1 Market Trends
      • 8.3.6.2 Market Forecast
    • 8.3.7 Others
      • 8.3.7.1 Market Trends
      • 8.3.7.2 Market Forecast
  • 8.4 Latin America
    • 8.4.1 Brazil
      • 8.4.1.1 Market Trends
      • 8.4.1.2 Market Forecast
    • 8.4.2 Mexico
      • 8.4.2.1 Market Trends
      • 8.4.2.2 Market Forecast
    • 8.4.3 Others
      • 8.4.3.1 Market Trends
      • 8.4.3.2 Market Forecast
  • 8.5 Middle East and Africa
    • 8.5.1 Market Trends
    • 8.5.2 Market Breakup by Country
    • 8.5.3 Market Forecast

9 SWOT Analysis

  • 9.1 Overview
  • 9.2 Strengths
  • 9.3 Weaknesses
  • 9.4 Opportunities
  • 9.5 Threats

10 Value Chain Analysis

11 Porters Five Forces Analysis

  • 11.1 Overview
  • 11.2 Bargaining Power of Buyers
  • 11.3 Bargaining Power of Suppliers
  • 11.4 Degree of Competition
  • 11.5 Threat of New Entrants
  • 11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

  • 13.1 Market Structure
  • 13.2 Key Players
  • 13.3 Profiles of Key Players
    • 13.3.1 Camelot Group
      • 13.3.1.1 Company Overview
      • 13.3.1.2 Product Portfolio
    • 13.3.2 International Game Technology PLC
      • 13.3.2.1 Company Overview
      • 13.3.2.2 Product Portfolio
      • 13.3.2.3 Financials
    • 13.3.3 Jackpot.com
      • 13.3.3.1 Company Overview
      • 13.3.3.2 Product Portfolio
    • 13.3.4 Lotto Agent
      • 13.3.4.1 Company Overview
      • 13.3.4.2 Product Portfolio
    • 13.3.5 Lotto Direct Limited
      • 13.3.5.1 Company Overview
      • 13.3.5.2 Product Portfolio
    • 13.3.6 Lotto247
      • 13.3.6.1 Company Overview
      • 13.3.6.2 Product Portfolio
    • 13.3.7 Lottoland Limited
      • 13.3.7.1 Company Overview
      • 13.3.7.2 Product Portfolio
    • 13.3.8 LottosOnline
      • 13.3.8.1 Company Overview
      • 13.3.8.2 Product Portfolio
    • 13.3.9 MultiLotto
      • 13.3.9.1 Company Overview
      • 13.3.9.2 Product Portfolio
    • 13.3.10 OneLotto.com
      • 13.3.10.1 Company Overview
      • 13.3.10.2 Product Portfolio
    • 13.3.11 Play UK Internet N.V
      • 13.3.11.1 Company Overview
      • 13.3.11.2 Product Portfolio
    • 13.3.12 ZEAL Network SE
      • 13.3.12.1 Company Overview
      • 13.3.12.2 Product Portfolio

List of Figures

  • Figure 1: Global: Online Lottery Market: Major Drivers and Challenges
  • Figure 2: Global: Online Lottery Market: Sales Value (in Billion USD), 2019-2024
  • Figure 3: Global: Online Lottery Market Forecast: Sales Value (in Billion USD), 2025-2033
  • Figure 4: Global: Online Lottery Market: Breakup by Product Type (in %), 2024
  • Figure 5: Global: Online Lottery Market: Breakup by Platform (in %), 2024
  • Figure 6: Global: Online Lottery Market: Breakup by Region (in %), 2024
  • Figure 7: Global: Online Lottery (The Lotto) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 8: Global: Online Lottery (The Lotto) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 9: Global: Online Lottery (Quizzes Type Lottery) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 10: Global: Online Lottery (Quizzes Type Lottery) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 11: Global: Online Lottery (Numbers Game) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 12: Global: Online Lottery (Numbers Game) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 13: Global: Online Lottery (Scratch-off Instant Games) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 14: Global: Online Lottery (Scratch-off Instant Games) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 15: Global: Online Lottery (Other Product Types) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 16: Global: Online Lottery (Other Product Types) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 17: Global: Online Lottery (Desktop) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 18: Global: Online Lottery (Desktop) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 19: Global: Online Lottery (Mobile/App-based) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 20: Global: Online Lottery (Mobile/App-based) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 21: North America: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 22: North America: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 23: United States: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 24: United States: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 25: Canada: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 26: Canada: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 27: Asia-Pacific: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 28: Asia-Pacific: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 29: China: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 30: China: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 31: Japan: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 32: Japan: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 33: India: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 34: India: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 35: South Korea: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 36: South Korea: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 37: Australia: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 38: Australia: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 39: Indonesia: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 40: Indonesia: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 41: Others: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 42: Others: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 43: Europe: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 44: Europe: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 45: Germany: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 46: Germany: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 47: France: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 48: France: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 49: United Kingdom: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 50: United Kingdom: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 51: Italy: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 52: Italy: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 53: Spain: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 54: Spain: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 55: Russia: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 56: Russia: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 57: Others: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 58: Others: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 59: Latin America: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 60: Latin America: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 61: Brazil: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 62: Brazil: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 63: Mexico: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 64: Mexico: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 65: Others: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 66: Others: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 67: Middle East and Africa: Online Lottery Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 68: Middle East and Africa: Online Lottery Market: Breakup by Country (in %), 2024
  • Figure 69: Middle East and Africa: Online Lottery Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 70: Global: Online Lottery Industry: SWOT Analysis
  • Figure 71: Global: Online Lottery Industry: Value Chain Analysis
  • Figure 72: Global: Online Lottery Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Online Lottery Market: Key Industry Highlights, 2024 & 2033
  • Table 2: Global: Online Lottery Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
  • Table 3: Global: Online Lottery Market Forecast: Breakup by Platform (in Million USD), 2025-2033
  • Table 4: Global: Online Lottery Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 5: Global: Online Lottery Market: Competitive Structure
  • Table 6: Global: Online Lottery Market: Key Players