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市場調查報告書
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1594163

行動應用市場：按市場平台、作業系統和應用分類 - 2025-2030 年全球預測

Mobile Application Market by Market Platform (Apple App Store, Google Play Store), Operating System (Android, iOS, Windows), Application - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 197 Pages | 商品交期: 最快1-2個工作天內

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2023年行動應用市值為1598.3億美元，預計到2024年將達到1711.7億美元，複合年成長率為7.18%，到2030年將達到2598.1億美元。

全球行動應用市場急劇擴張，涵蓋遊戲、健康、教育和金融等各種應用，專為跨多個作業系統的娛樂和實用目的而設計。這一市場需求是由日常生活中對智慧型手機和平板電腦的日益依賴所推動的，從而推動了對創新和方便用戶使用型應用程式的持續需求。企業和消費者每天都在使用應用程式，推動了電子商務、數位學習和遠端工作解決方案等領域的發展。最終用途範圍廣泛，涵蓋個人消費者、企業和公共部門，每種用途都需要自訂功能來滿足特定需求。市場成長受到改善應用程式功能和使用者體驗的技術進步的顯著影響，例如 5G 連接、增強和虛擬實境 (AR/VR) 以及人工智慧 (AI)。例如，人工智慧在行動應用程式中的整合提供了個人化體驗，並提高了消費者的參與度和保留率。然而，嚴格的應用商店法規、網路安全威脅和高昂的開發成本等挑戰可能會阻礙市場成長。此外，市場飽和和競爭加劇使得新應用程式難以脫穎而出。物聯網整合、利用遠端醫療的醫療保健應用程式以及 AR/VR 遊戲應用程式等領域的創新機會已經成熟，每個領域都為企業提供了吸引用戶的新方式。企業需要專注於強化資料安全、開拓利基市場並實現產品差異化。市場充滿活力且競爭激烈，因此成功需要堅實的策略，包括以用戶為中心的設計、敏捷開發和響應迅速的客戶服務。企業需要持續監控技術趨勢和消費者偏好，並利用客製化和使用者體驗改善的潛力，最終推動永續的業務成長。

主要市場統計
基準年[2023] 1598.3億美元
預測年份 [2024] 1711.7億美元
預測年份 [2030] 2598.1億美元
複合年成長率（%） 7.18%

市場動態：揭示快速發展的行動應用市場的關鍵市場洞察

供應和需求的動態相互作用正在改變行動應用市場。了解這些不斷變化的市場動態可以幫助企業做出明智的投資決策、策略決策並抓住新的商機。全面了解這些趨勢可以幫助企業降低政治、地理、技術、社會和經濟領域的風險，同時消費行為及其對製造成本的影響以及對採購趨勢的影響。

  • 市場促進因素
    • Android智慧型手機普及率上升，應用相容性極佳
    • 在行動應用程式中更多地使用機器學習和人工智慧等技術
    • 消費者在線上媒體、娛樂、網路和行動通訊平台的支出增加
  • 市場限制因素
    • 互通性和跨平台實施複雜性
  • 市場機會
    • 擴大數位化投資並增加物聯網技術的採用
    • 行動應用中雲端技術的進步
  • 市場挑戰
    • 保護潛在資訊的安全約束

波特五力：駕馭行動應用市場的策略工具

波特的五力框架是了解行動應用市場競爭格局的重要工具。波特的五力框架為評估公司的競爭地位和探索策略機會提供了清晰的方法。該框架可幫助公司評估市場動態並確定新業務的盈利。這些見解使公司能夠利用自己的優勢，解決弱點並避免潛在的挑戰，從而確保更強大的市場地位。

PESTLE分析：了解行動應用市場的外部影響

外部宏觀環境因素在塑造行動應用市場的表現動態方面發揮著至關重要的作用。對政治、經濟、社會、技術、法律和環境因素的分析提供了應對這些影響所需的資訊。透過調查 PESTLE 因素，公司可以更了解潛在的風險和機會。這種分析可以幫助公司預測法規、消費者偏好和經濟趨勢的變化，並幫助他們做出積極主動的決策。

市場佔有率分析 了解行動應用市場的競爭格局

行動應用市場的詳細市場佔有率分析可以對供應商績效進行全面評估。公司可以透過比較收益、客戶群和成長率等關鍵指標來揭示其競爭地位。該分析揭示了市場集中、分散和整合的趨勢，為供應商提供了製定策略決策所需的洞察力，使他們能夠在日益激烈的競爭中佔有一席之地。

FPNV定位矩陣行動應用市場供應商績效評估

FPNV定位矩陣是評估行動應用市場供應商的重要工具。此矩陣允許業務組織根據商務策略和產品滿意度評估供應商，從而做出與其目標相符的明智決策。這四個象限使您能夠清晰、準確地分類供應商，並確定最能滿足您的策略目標的合作夥伴和解決方案。

策略分析和建議為行動應用市場的成功指明了道路

對於旨在加強其全球市場影響力的公司來說，行動應用市場的策略分析至關重要。透過審查關鍵資源、能力和績效指標，公司可以識別成長機會並努力改進。這種方法使您能夠克服競爭環境中的挑戰，利用新的商機並取得長期成功。

本報告對市場進行了全面分析，涵蓋關鍵重點領域：

1. 市場滲透率：詳細檢視當前市場環境、主要企業的廣泛資料、評估其在市場中的影響力和整體影響力。

2. 市場開拓：辨識新興市場的成長機會，評估現有領域的擴張潛力，並提供未來成長的策略藍圖。

3. 市場多元化：分析近期產品發布、開拓地區、關鍵產業進展、塑造市場的策略投資。

4. 競爭評估與情報：徹底分析競爭格局，檢驗市場佔有率、業務策略、產品系列、認證、監理核准、專利趨勢、主要企業的技術進步等。

5. 產品開發與創新：重點關注可望推動未來市場成長的最尖端科技、研發活動和產品創新。

我們也回答重要問題，幫助相關人員做出明智的決策：

1.目前的市場規模和未來的成長預測是多少？

2. 哪些產品、區隔市場和地區提供最佳投資機會？

3.塑造市場的主要技術趨勢和監管影響是什麼？

4.主要廠商的市場佔有率和競爭地位如何？

5. 推動供應商市場進入和退出策略的收益來源和策略機會是什麼？

目錄

第1章 前言

第2章調查方法

第3章執行摘要

第4章市場概況

第5章市場洞察

  • 市場動態
    • 促進因素
      • Android智慧型手機普及率上升，應用相容性極佳
      • 在行動應用程式中更多地使用機器學習和人工智慧等技術
      • 消費者在線上媒體、娛樂、網路和行動通訊平台的支出增加
    • 抑制因素
      • 互通性和跨平台實施複雜性
    • 機會
      • 增加數位化投資並增加物聯網技術的採用
      • 行動應用中雲端技術的進步
    • 任務
      • 保護潛在資訊時的安全約束
  • 市場區隔分析
  • 波特五力分析
  • PESTEL分析
    • 政治的
    • 經濟
    • 社群
    • 技術的
    • 合法地
    • 環境

第6章行動應用市場：市場市場平台

  • 蘋果應用商店
  • 谷歌應用商店

第7章行動應用市場：依作業系統分類的市場

  • 安卓
  • iOS
  • 視窗

第8章行動應用市場：市場：依應用分類

  • 教學與學習
  • 娛樂和音樂
  • 遊戲
  • 健康與健身
  • 零售/電子商務
  • 旅遊/酒店業

第9章美洲行動應用市場：市場

  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章亞太地區行動應用市場：市場

  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章 歐洲、中東和非洲行動應用市場：市場

  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭格局

  • 2023 年市場佔有率分析
  • FPNV 定位矩陣，2023
  • 競爭情境分析
  • 戰略分析和建議

公司名單

  • Adept Developer, LLC
  • AppInventiv Technologies
  • Apple, Inc.
  • BlackBerry Ltd.
  • Burgan National Information Systems Co.
  • Droids On Roids
  • Experion Technologies
  • Fueled
  • Google LLC by Alphabet Inc.
  • Konstant Infosolutions
  • LeewayHertz
  • Microsoft Corporation
  • Small Planet Digital
  • Verbat Technologies
  • Xiomi Corporation
Product Code: MRR-430D5F3822E5

The Mobile Application Market was valued at USD 159.83 billion in 2023, expected to reach USD 171.17 billion in 2024, and is projected to grow at a CAGR of 7.18%, to USD 259.81 billion by 2030.

The global mobile application market has expanded dramatically, encompassing a diverse array of apps such as gaming, health, education, and finance, designed for both recreational and utilitarian purposes across multiple operating systems. This market's necessity stems from the increasing reliance on smartphones and tablets in everyday life, which fuels the continual demand for innovative, user-friendly applications. Applications are used daily by both businesses and consumers, thus driving development in areas like e-commerce, e-learning, and remote work solutions. The end-use scope is vast, extending to individual consumers, enterprises, and public sectors, each requiring custom features that cater to specific needs. Market growth is significantly influenced by technology advancements like 5G connectivity, augmented and virtual reality (AR/VR), and artificial intelligence (AI), which enhance app functionality and user experience. The integration of AI in mobile applications, for instance, offers personalized experiences, boosting consumer engagement and retention. However, challenges such as stringent app store regulations, cybersecurity threats, and high development costs can impede market growth. Furthermore, market saturation and intense competition make it difficult for new apps to stand out. Innovation opportunities are ripe in the realms of IoT integration, healthcare apps leveraging telemedicine, and AR/VR gaming apps, each offering businesses new avenues for capturing and engaging users. Businesses should focus on data security enhancements and exploring niche markets to differentiate their offerings. The market is dynamic and highly competitive, necessitating a robust strategy that encompasses user-centric design, agile development, and responsive customer service to succeed. Companies should continuously monitor technology trends and consumer preferences to leverage the potential for customization and improved user experience, ultimately driving sustained business growth.

KEY MARKET STATISTICS
Base Year [2023] USD 159.83 billion
Estimated Year [2024] USD 171.17 billion
Forecast Year [2030] USD 259.81 billion
CAGR (%) 7.18%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Mobile Application Market

The Mobile Application Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Rise in adoption rate of android smartphones and its superior compatibility with apps
    • Growing use of technologies such as machine learning and artificial intelligence in mobile apps
    • Rising consumer spending on online media, entertainment, networking, and mobile communication platforms
  • Market Restraints
    • Complexities in interoperability and cross-platform implementation
  • Market Opportunities
    • Growth in investment in digitization and increase in adoption of internet of things technology
    • Advancements in cloud technologies in mobile applications
  • Market Challenges
    • Security constraints in safeguarding potential information

Porter's Five Forces: A Strategic Tool for Navigating the Mobile Application Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Mobile Application Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Mobile Application Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Mobile Application Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Mobile Application Market

A detailed market share analysis in the Mobile Application Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Mobile Application Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Mobile Application Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Mobile Application Market

A strategic analysis of the Mobile Application Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Mobile Application Market, highlighting leading vendors and their innovative profiles. These include Adept Developer, LLC, AppInventiv Technologies, Apple, Inc., BlackBerry Ltd., Burgan National Information Systems Co., Droids On Roids, Experion Technologies, Fueled, Google LLC by Alphabet Inc., Konstant Infosolutions, LeewayHertz, Microsoft Corporation, Small Planet Digital, Verbat Technologies, and Xiomi Corporation.

Market Segmentation & Coverage

This research report categorizes the Mobile Application Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Market Platform, market is studied across Apple App Store and Google Play Store.
  • Based on Operating System, market is studied across Android, iOS, and Windows.
  • Based on Application, market is studied across Education & Learning, Entertainment & Music, Gaming, Health & Fitness, Retail & E-Commerce, and Travel & Hospitality.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Rise in adoption rate of android smartphones and its superior compatibility with apps
      • 5.1.1.2. Growing use of technologies such as machine learning and artificial intelligence in mobile apps
      • 5.1.1.3. Rising consumer spending on online media, entertainment, networking, and mobile communication platforms
    • 5.1.2. Restraints
      • 5.1.2.1. Complexities in interoperability and cross-platform implementation
    • 5.1.3. Opportunities
      • 5.1.3.1. Growth in investment in digitization and increase in adoption of internet of things technology
      • 5.1.3.2. Advancements in cloud technologies in mobile applications
    • 5.1.4. Challenges
      • 5.1.4.1. Security constraints in safeguarding potential information
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Mobile Application Market, by Market Platform

  • 6.1. Introduction
  • 6.2. Apple App Store
  • 6.3. Google Play Store

7. Mobile Application Market, by Operating System

  • 7.1. Introduction
  • 7.2. Android
  • 7.3. iOS
  • 7.4. Windows

8. Mobile Application Market, by Application

  • 8.1. Introduction
  • 8.2. Education & Learning
  • 8.3. Entertainment & Music
  • 8.4. Gaming
  • 8.5. Health & Fitness
  • 8.6. Retail & E-Commerce
  • 8.7. Travel & Hospitality

9. Americas Mobile Application Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Mobile Application Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Mobile Application Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
  • 12.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Adept Developer, LLC
  • 2. AppInventiv Technologies
  • 3. Apple, Inc.
  • 4. BlackBerry Ltd.
  • 5. Burgan National Information Systems Co.
  • 6. Droids On Roids
  • 7. Experion Technologies
  • 8. Fueled
  • 9. Google LLC by Alphabet Inc.
  • 10. Konstant Infosolutions
  • 11. LeewayHertz
  • 12. Microsoft Corporation
  • 13. Small Planet Digital
  • 14. Verbat Technologies
  • 15. Xiomi Corporation

LIST OF FIGURES

  • FIGURE 1. MOBILE APPLICATION MARKET RESEARCH PROCESS
  • FIGURE 2. MOBILE APPLICATION MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL MOBILE APPLICATION MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL MOBILE APPLICATION MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES MOBILE APPLICATION MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES MOBILE APPLICATION MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. MOBILE APPLICATION MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. MOBILE APPLICATION MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. MOBILE APPLICATION MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL MOBILE APPLICATION MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL MOBILE APPLICATION MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. MOBILE APPLICATION MARKET DYNAMICS
  • TABLE 7. GLOBAL MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL MOBILE APPLICATION MARKET SIZE, BY APPLE APP STORE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL MOBILE APPLICATION MARKET SIZE, BY GOOGLE PLAY STORE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL MOBILE APPLICATION MARKET SIZE, BY ANDROID, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL MOBILE APPLICATION MARKET SIZE, BY IOS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL MOBILE APPLICATION MARKET SIZE, BY WINDOWS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL MOBILE APPLICATION MARKET SIZE, BY EDUCATION & LEARNING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL MOBILE APPLICATION MARKET SIZE, BY ENTERTAINMENT & MUSIC, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL MOBILE APPLICATION MARKET SIZE, BY GAMING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL MOBILE APPLICATION MARKET SIZE, BY HEALTH & FITNESS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL MOBILE APPLICATION MARKET SIZE, BY RETAIL & E-COMMERCE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL MOBILE APPLICATION MARKET SIZE, BY TRAVEL & HOSPITALITY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. AMERICAS MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 24. AMERICAS MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 25. ARGENTINA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 27. ARGENTINA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 28. BRAZIL MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 30. BRAZIL MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 31. CANADA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 33. CANADA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 34. MEXICO MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 36. MEXICO MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 37. UNITED STATES MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 40. UNITED STATES MOBILE APPLICATION MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 41. ASIA-PACIFIC MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 44. ASIA-PACIFIC MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 45. AUSTRALIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 47. AUSTRALIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 48. CHINA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 50. CHINA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 51. INDIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 53. INDIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 54. INDONESIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 56. INDONESIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 57. JAPAN MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 59. JAPAN MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 60. MALAYSIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 62. MALAYSIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 63. PHILIPPINES MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 65. PHILIPPINES MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 66. SINGAPORE MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 68. SINGAPORE MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 69. SOUTH KOREA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 71. SOUTH KOREA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 72. TAIWAN MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 74. TAIWAN MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 75. THAILAND MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 77. THAILAND MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 78. VIETNAM MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 80. VIETNAM MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 81. EUROPE, MIDDLE EAST & AFRICA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 84. EUROPE, MIDDLE EAST & AFRICA MOBILE APPLICATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 85. DENMARK MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 87. DENMARK MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 88. EGYPT MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 90. EGYPT MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 91. FINLAND MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 93. FINLAND MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 94. FRANCE MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 96. FRANCE MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 97. GERMANY MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 99. GERMANY MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 100. ISRAEL MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 102. ISRAEL MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 103. ITALY MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 105. ITALY MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 106. NETHERLANDS MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 108. NETHERLANDS MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 109. NIGERIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 111. NIGERIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 112. NORWAY MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 114. NORWAY MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 115. POLAND MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 117. POLAND MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 118. QATAR MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 120. QATAR MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 121. RUSSIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 123. RUSSIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 124. SAUDI ARABIA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 126. SAUDI ARABIA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 127. SOUTH AFRICA MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 129. SOUTH AFRICA MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 130. SPAIN MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 132. SPAIN MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 133. SWEDEN MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 135. SWEDEN MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 136. SWITZERLAND MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 138. SWITZERLAND MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 139. TURKEY MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 141. TURKEY MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 142. UNITED ARAB EMIRATES MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED ARAB EMIRATES MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED KINGDOM MOBILE APPLICATION MARKET SIZE, BY MARKET PLATFORM, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM MOBILE APPLICATION MARKET SIZE, BY OPERATING SYSTEM, 2018-2030 (USD MILLION)
  • TABLE 147. UNITED KINGDOM MOBILE APPLICATION MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 148. MOBILE APPLICATION MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 149. MOBILE APPLICATION MARKET, FPNV POSITIONING MATRIX, 2023