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市場調查報告書
商品編碼
1600836

健身應用市場：按功能、類型和獲利模式分類 - 2025-2030 年全球預測

Fitness App Market by Function (Activity Tracking, Diet and Nutrition, Workout or Exercise), Type (Altruistic Fitness Apps, Competitive Fitness Apps, Fitness-Tracking Apps), Monetization Mode - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 192 Pages | 商品交期: 最快1-2個工作天內

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2023年健身應用市場規模為89.9億美元，預計2024年將達到116.2億美元，複合年成長率為29.95%，到2030年將達到562.9億美元。

在消費者健康意識不斷提高和智慧型手機普及率不斷提高的推動下，健身應用市場正在迅速發展。該市場包括活動追蹤、營養指導、穿戴式裝置整合、個人化指導、虛擬健身課程等。健身應用程式對於支援用戶的健康和保健之旅以及透過即時追蹤身體活動和營養攝取來促進明智的生活方式選擇至關重要。主要應用包括體重管理、身體健康和慢性病管理，最終用途包括個人使用者、企業健康計劃和醫療保健提供者。

主要市場統計
基準年[2023] 89.9億美元
預測年份 [2024] 116.2億美元
預測年份 [2030] 562.9億美元
複合年成長率（%） 29.95%

市場成長主要受到技術進步的推動，例如人工智慧驅動的個人化建議、物聯網設備的激增以及健身領域虛擬和擴增實境的興起。人們對心理健康和整體健康的日益重視也為結合正念、睡眠監測和身體活動的多功能應用程式創造了肥沃的土壤。

然而，資料隱私問題、激烈競爭和消費者保留等挑戰構成了顯著的障礙。消費者對無縫應用生態系統的期望必須專注於使用者體驗和資料安全。在創新方面，投資人工智慧和機器學習以實現超個性化、開發以健身為中心的解決方案以及提高與新穿戴式技術的整合能力可以幫助企業脫穎而出。此外，迎合老年人和患有特定健康狀況的人的機會正在迅速增加，這表明專門的應用程式功能具有潛力。

此外，它還標誌著向結合實體和數位體驗的混合模式的轉變，提供具有社區建設功能的個人化串流課程。公司應優先與醫學專家和高科技公司合作，以提高可靠性和功能性。為了在這個快節奏的市場中保持領先地位，投資於持續的消費者反饋循環和敏捷的開拓流程對於保持領先地位和保持競爭力至關重要。

市場動態：揭示快速發展的健身應用市場的關鍵市場洞察

供需的動態交互作用正在改變健身應用市場。了解這些不斷變化的市場動態可以幫助企業做出明智的投資決策、策略決策並抓住新的商機。全面了解這些趨勢可以幫助企業降低政治、地理、技術、社會和經濟領域的風險，同時消費行為及其對製造成本的影響以及對採購趨勢的影響。

  • 市場促進因素
    • 越來越重視維持健康的生活方式和使用智慧設備
    • 由於價格實惠且易於使用的方法，健身應用程式的採用率迅速增加
    • 併購增加
  • 市場限制因素
    • 健身應用中的篩檢方法不正確、估算不準確
  • 市場機會
    • 由於創新功能和穿戴式技術的整合，產品發布數量增加
    • 一款提供整體健康方法的健身應用程式
  • 市場挑戰
    • 安全、加密和隱私問題

波特五力：駕馭健身應用市場的策略工具

波特的五力架構是了解健身應用市場競爭格局的重要工具。波特的五力框架為評估公司的競爭地位和探索策略機會提供了清晰的方法。該框架可幫助公司評估市場動態並確定新業務的盈利。這些見解使公司能夠利用自己的優勢，解決弱點並避免潛在的挑戰，從而確保更強大的市場地位。

PESTLE分析：了解健身應用市場的外部影響

外部宏觀環境因素在塑造健身應用市場的表現動態方面發揮著至關重要的作用。對政治、經濟、社會、技術、法律和環境因素的分析提供了應對這些影響所需的資訊。透過調查 PESTLE 因素，公司可以更了解潛在的風險和機會。這種分析可以幫助公司預測法規、消費者偏好和經濟趨勢的變化，並為他們做出積極主動的決策做好準備。

市場佔有率分析 了解健身應用市場的競爭格局

對健身應用程式市場的詳細市場佔有率分析可以對供應商的績效進行全面評估。公司可以透過比較收益、客戶群和成長率等關鍵指標來揭示其競爭地位。該分析揭示了市場集中、分散和整合的趨勢，為供應商提供了製定策略決策所需的洞察力，使他們能夠在日益激烈的競爭中佔有一席之地。

FPNV定位矩陣健身應用市場廠商績效評估

FPNV 定位矩陣是評估健身應用市場供應商的重要工具。此矩陣允許業務組織根據商務策略和產品滿意度評估供應商，從而做出與其目標相符的明智決策。四個象限清楚且準確地分類供應商，幫助使用者辨識最能滿足其策略目標的合作夥伴和解決方案。

本報告提供了涵蓋關鍵重點領域的全面市場分析：

1. 市場滲透率：對當前市場環境的詳細回顧，包括行業主要企業的大量資料。

2. 市場開拓：辨識新興市場的成長機會，評估現有領域的擴張潛力，並提供未來成長的策略藍圖。

3. 市場多元化：分析近期產品發布、開拓地區、關鍵產業進展、塑造市場的策略投資。

4. 競爭評估與情報：徹底分析競爭格局，檢驗市場佔有率、業務策略、產品系列、認證、監理核准、專利趨勢、主要企業的技術進步等。

5. 產品開發與創新：重點在於有望推動未來市場成長的最尖端科技、研發活動和產品創新。

我們也回答重要問題，以幫助相關人員做出明智的決策：

1.目前的市場規模和未來的成長預測是多少？

2. 哪些產品、區隔市場和地區提供最佳投資機會？

3.塑造市場的主要技術趨勢和監管影響是什麼？

4.主要廠商的市場佔有率和競爭地位如何？

5. 推動供應商市場進入和退出策略的收益來源和策略機會是什麼？

目錄

第1章 前言

第2章調查方法

第3章執行摘要

第4章市場概況

第5章市場洞察

  • 市場動態
    • 促進因素
      • 維持健康的生活方式和使用智慧設備變得越來越重要
      • 經濟實惠且易於使用的方法推動健身應用程式的採用率飆升
      • 併購增加
    • 抑制因素
      • 健身應用篩檢方法不正確、評分不準確
    • 機會
      • 更多整合創新功能和穿戴式技術的產品發布
      • 一款提供全面健康方法的健身應用程式
    • 任務
      • 安全、加密和隱私問題
  • 市場區隔分析
    • 特點：專注於改善運動應用程式功能和互動服務
    • 類型：快速採用密切監測營養和運動的健身應用程式
    • 收益模式：免費增值模式是首選，因為客戶在體驗了應用程式的一般內容後願意為改進的功能付費。
  • 波特五力分析
  • PESTEL分析
    • 政治的
    • 經濟
    • 社群
    • 技術的
    • 合法地
    • 環境
  • 客戶客製化

第 6 章健身應用市場：按功能

  • 活動追蹤
  • 飲食和營養
  • 訓練或鍛煉

第 7 章健身應用市場：按類型

  • 無私的健身應用
  • 競技健身應用
  • 健身追蹤應用程式
  • 社交健身應用
  • 鍛鍊健身應用程式

第 8 章健身應用市場（依收益模式）

  • 廣告
  • 免費增值應用程式
  • 應用程式內購買
  • 付費應用程式

第9章 美洲健身應用市場

  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章亞太健身應用市場

  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章 歐洲、中東和非洲健身應用市場

  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭格局

  • 2023 年市場佔有率分析
  • FPNV 定位矩陣，2023
  • 競爭情境分析
    • Alta 收購擁有策略專有技術的快速成長的健身應用程式
    • 健身應用程式 All is Well 融資 250 萬美元
    • Train 健身融資 250 萬美元，用於擴展用於力量訓練的自動鍛鍊追蹤應用程式

公司名單

  • Aaptiv by Pear Health Labs Inc.
  • Down Dog by Yoga Buddhi Co.
  • AllTrails, LLC
  • Peloton Interactive, Inc.
  • Wahoo Fitness LLC
  • OPTAVIA LLC
  • Jefit, Inc.
  • Zwift, Inc.
  • MyFitnessPal, Inc.
  • Daily Workout Apps, LLC
  • Azumio Inc.
  • 8fit GmbH
  • Google LLC by Alphabet Inc.
  • Samsung Electronics Co., Ltd.
  • YAZIO GmbH
  • Polar Electro Oy
  • Noom, Inc.
  • Lose It!by Ziff Davis, LLC.
  • Strava, Inc.
  • HealthifyMe Wellness Private Limited
  • Adidas AG
  • Nike Inc.
  • TomTom International BV
  • Maple Media LLC
  • ASICS Corporation
  • Cronometer Software Inc.
  • WW International, Inc.
  • Lifesum AB
  • Appinventiv Technologies Pvt. Ltd.
  • Lenovo Group Limited
  • Garmin Ltd.
  • Freeletics GmbH
  • Apple Inc.
Product Code: MRR-431F18691E60

The Fitness App Market was valued at USD 8.99 billion in 2023, expected to reach USD 11.62 billion in 2024, and is projected to grow at a CAGR of 29.95%, to USD 56.29 billion by 2030.

The fitness app market has seen rapid evolution driven by rising health consciousness among consumers and increasing smartphone penetration. The scope of this market encompasses tracking activities, nutrition guidance, wearable integration, personalized coaching, and virtual fitness classes. Fitness apps are indispensable in supporting users' health and wellness journeys by enabling real-time tracking of physical activity and nutritional intake, thus promoting informed lifestyle choices. Key applications include weight management, physical fitness improvement, and chronic disease management, with end-use spanning across individual users, corporate wellness programs, and healthcare providers.

KEY MARKET STATISTICS
Base Year [2023] USD 8.99 billion
Estimated Year [2024] USD 11.62 billion
Forecast Year [2030] USD 56.29 billion
CAGR (%) 29.95%

Market growth is primarily fueled by technological advancements like AI-driven personalized recommendations, the proliferation of IoT devices, and the rise of virtual and augmented reality in fitness regimes. An increased emphasis on mental health and holistic wellness also creates fertile ground for multi-functional apps that combine mindfulness, sleep monitoring, and physical activities.

However, challenges like data privacy concerns, high competition, and consumer retention present notable hurdles. Consumer expectations for seamless app ecosystems necessitate a focus on user experience and data security. In terms of innovation, investment in AI and machine learning for hyper-personalization, development of targeted solutions for niche fitness areas, and enhanced integration capabilities with emerging wearable technology could set businesses apart. Also, there is a burgeoning opportunity in catering to older demographics and those with specific health conditions, signaling potential for specialized app features.

Furthermore, insights suggest a shift towards hybrid models that combine physical and digital experiences, offering personalized streaming classes with community-building features. Businesses should prioritize partnerships with health professionals and tech companies to enhance credibility and functionality. To navigate and excel in this fast-paced market, investing in continuous consumer feedback loops and agile development processes are crucial to staying ahead of trends and maintaining a competitive edge.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Fitness App Market

The Fitness App Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Growing Emphasis on Maintaining a Healthy Lifestyle and Use of Smart Devices
    • Surge in Fitness App Adoption Owing to Affordable and Accessible Way
    • Growing Number of Mergers & Acquisitions
  • Market Restraints
    • Faulty Screening Methods and Inaccurate Estimates of Fitness Apps
  • Market Opportunities
    • Rising Number of Product Launches with Innovative Features and Wearable Technology Integration
    • Fitness Apps Offering a Holistic Approach to Wellness
  • Market Challenges
    • Concerns Regarding Security, Encryption, and Privacy

Porter's Five Forces: A Strategic Tool for Navigating the Fitness App Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Fitness App Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Fitness App Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Fitness App Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Fitness App Market

A detailed market share analysis in the Fitness App Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Fitness App Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Fitness App Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Key Company Profiles

The report delves into recent significant developments in the Fitness App Market, highlighting leading vendors and their innovative profiles. These include Aaptiv by Pear Health Labs Inc., Down Dog by Yoga Buddhi Co., AllTrails, LLC, Peloton Interactive, Inc., Wahoo Fitness LLC, OPTAVIA LLC, Jefit, Inc., Zwift, Inc., MyFitnessPal, Inc., Daily Workout Apps, LLC, Azumio Inc., 8fit GmbH, Google LLC by Alphabet Inc., Samsung Electronics Co., Ltd., YAZIO GmbH, Polar Electro Oy, Noom, Inc., Lose It! by Ziff Davis, LLC., Strava, Inc., HealthifyMe Wellness Private Limited, Adidas AG, Nike Inc., TomTom International B.V., Maple Media LLC, ASICS Corporation, Cronometer Software Inc., WW International, Inc., Lifesum AB, Appinventiv Technologies Pvt. Ltd., Lenovo Group Limited, Garmin Ltd., Freeletics GmbH, and Apple Inc..

Market Segmentation & Coverage

This research report categorizes the Fitness App Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Function, market is studied across Activity Tracking, Diet and Nutrition, and Workout or Exercise.
  • Based on Type, market is studied across Altruistic Fitness Apps, Competitive Fitness Apps, Fitness-Tracking Apps, Social Fitness Apps, and Workout Fitness Apps.
  • Based on Monetization Mode, market is studied across Advertisements, Freemium Apps, In-App Purchases, and Paid Apps.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Growing Emphasis on Maintaining a Healthy Lifestyle and Use of Smart Devices
      • 5.1.1.2. Surge in Fitness App Adoption Owing to Affordable and Accessible Way
      • 5.1.1.3. Growing Number of Mergers & Acquisitions
    • 5.1.2. Restraints
      • 5.1.2.1. Faulty Screening Methods and Inaccurate Estimates of Fitness Apps
    • 5.1.3. Opportunities
      • 5.1.3.1. Rising Number of Product Launches with Innovative Features and Wearable Technology Integration
      • 5.1.3.2. Fitness Apps Offering a Holistic Approach to Wellness
    • 5.1.4. Challenges
      • 5.1.4.1. Concerns Regarding Security, Encryption, and Privacy
  • 5.2. Market Segmentation Analysis
    • 5.2.1. Function: Emerging emphasis on offering improved functionality and interactive services in workout apps
    • 5.2.2. Type: Exponential adoption of fitness apps for meticulous monitoring of nutrition and exercise
    • 5.2.3. Monetization Mode: Preference for freemium mode as customers are willing to pay for improved features after experiencing the general content of the app
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental
  • 5.5. Client Customization

6. Fitness App Market, by Function

  • 6.1. Introduction
  • 6.2. Activity Tracking
  • 6.3. Diet and Nutrition
  • 6.4. Workout or Exercise

7. Fitness App Market, by Type

  • 7.1. Introduction
  • 7.2. Altruistic Fitness Apps
  • 7.3. Competitive Fitness Apps
  • 7.4. Fitness-Tracking Apps
  • 7.5. Social Fitness Apps
  • 7.6. Workout Fitness Apps

8. Fitness App Market, by Monetization Mode

  • 8.1. Introduction
  • 8.2. Advertisements
  • 8.3. Freemium Apps
  • 8.4. In-App Purchases
  • 8.5. Paid Apps

9. Americas Fitness App Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Fitness App Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Fitness App Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
    • 12.3.1. Alta Acquires Fast-Growing Fitness App With Strategic Proprietary Tech
    • 12.3.2. Fitness App All Is Well Raises USD 2.5 Million
    • 12.3.3. Train Fitness Closes USD 2.5 Million USD To Expand Automatic Workout-Tracking App For Strength Training

Companies Mentioned

  • 1. Aaptiv by Pear Health Labs Inc.
  • 2. Down Dog by Yoga Buddhi Co.
  • 3. AllTrails, LLC
  • 4. Peloton Interactive, Inc.
  • 5. Wahoo Fitness LLC
  • 6. OPTAVIA LLC
  • 7. Jefit, Inc.
  • 8. Zwift, Inc.
  • 9. MyFitnessPal, Inc.
  • 10. Daily Workout Apps, LLC
  • 11. Azumio Inc.
  • 12. 8fit GmbH
  • 13. Google LLC by Alphabet Inc.
  • 14. Samsung Electronics Co., Ltd.
  • 15. YAZIO GmbH
  • 16. Polar Electro Oy
  • 17. Noom, Inc.
  • 18. Lose It! by Ziff Davis, LLC.
  • 19. Strava, Inc.
  • 20. HealthifyMe Wellness Private Limited
  • 21. Adidas AG
  • 22. Nike Inc.
  • 23. TomTom International B.V.
  • 24. Maple Media LLC
  • 25. ASICS Corporation
  • 26. Cronometer Software Inc.
  • 27. WW International, Inc.
  • 28. Lifesum AB
  • 29. Appinventiv Technologies Pvt. Ltd.
  • 30. Lenovo Group Limited
  • 31. Garmin Ltd.
  • 32. Freeletics GmbH
  • 33. Apple Inc.

LIST OF FIGURES

  • FIGURE 1. FITNESS APP MARKET RESEARCH PROCESS
  • FIGURE 2. FITNESS APP MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL FITNESS APP MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL FITNESS APP MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL FITNESS APP MARKET SIZE, BY FUNCTION, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL FITNESS APP MARKET SIZE, BY FUNCTION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL FITNESS APP MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL FITNESS APP MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES FITNESS APP MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES FITNESS APP MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA FITNESS APP MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. FITNESS APP MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. FITNESS APP MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. FITNESS APP MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL FITNESS APP MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL FITNESS APP MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL FITNESS APP MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. FITNESS APP MARKET DYNAMICS
  • TABLE 7. GLOBAL FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL FITNESS APP MARKET SIZE, BY ACTIVITY TRACKING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL FITNESS APP MARKET SIZE, BY DIET AND NUTRITION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL FITNESS APP MARKET SIZE, BY WORKOUT OR EXERCISE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL FITNESS APP MARKET SIZE, BY ALTRUISTIC FITNESS APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL FITNESS APP MARKET SIZE, BY COMPETITIVE FITNESS APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL FITNESS APP MARKET SIZE, BY FITNESS-TRACKING APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL FITNESS APP MARKET SIZE, BY SOCIAL FITNESS APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL FITNESS APP MARKET SIZE, BY WORKOUT FITNESS APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL FITNESS APP MARKET SIZE, BY ADVERTISEMENTS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL FITNESS APP MARKET SIZE, BY FREEMIUM APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL FITNESS APP MARKET SIZE, BY IN-APP PURCHASES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL FITNESS APP MARKET SIZE, BY PAID APPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 24. AMERICAS FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 25. AMERICAS FITNESS APP MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 27. ARGENTINA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 28. ARGENTINA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 30. BRAZIL FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 31. BRAZIL FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 33. CANADA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 34. CANADA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 36. MEXICO FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 37. MEXICO FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 40. UNITED STATES FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 41. UNITED STATES FITNESS APP MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 44. ASIA-PACIFIC FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 45. ASIA-PACIFIC FITNESS APP MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 47. AUSTRALIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 48. AUSTRALIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 50. CHINA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 51. CHINA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 53. INDIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 54. INDIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 56. INDONESIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 57. INDONESIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 59. JAPAN FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 60. JAPAN FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 62. MALAYSIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 63. MALAYSIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 65. PHILIPPINES FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 66. PHILIPPINES FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 68. SINGAPORE FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 69. SINGAPORE FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 71. SOUTH KOREA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 72. SOUTH KOREA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 74. TAIWAN FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 75. TAIWAN FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 77. THAILAND FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 78. THAILAND FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 80. VIETNAM FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 81. VIETNAM FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 84. EUROPE, MIDDLE EAST & AFRICA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 85. EUROPE, MIDDLE EAST & AFRICA FITNESS APP MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 87. DENMARK FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. DENMARK FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 90. EGYPT FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 91. EGYPT FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 93. FINLAND FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 94. FINLAND FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 96. FRANCE FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 97. FRANCE FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 99. GERMANY FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. GERMANY FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 102. ISRAEL FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 103. ISRAEL FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 105. ITALY FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 106. ITALY FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 108. NETHERLANDS FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 109. NETHERLANDS FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 111. NIGERIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 112. NIGERIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 114. NORWAY FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 115. NORWAY FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 117. POLAND FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 118. POLAND FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 120. QATAR FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 121. QATAR FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 123. RUSSIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 124. RUSSIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 126. SAUDI ARABIA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 127. SAUDI ARABIA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 129. SOUTH AFRICA FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 130. SOUTH AFRICA FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 132. SPAIN FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 133. SPAIN FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 135. SWEDEN FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 136. SWEDEN FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 138. SWITZERLAND FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 139. SWITZERLAND FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 141. TURKEY FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 142. TURKEY FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED ARAB EMIRATES FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED ARAB EMIRATES FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM FITNESS APP MARKET SIZE, BY FUNCTION, 2018-2030 (USD MILLION)
  • TABLE 147. UNITED KINGDOM FITNESS APP MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 148. UNITED KINGDOM FITNESS APP MARKET SIZE, BY MONETIZATION MODE, 2018-2030 (USD MILLION)
  • TABLE 149. FITNESS APP MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 150. FITNESS APP MARKET, FPNV POSITIONING MATRIX, 2023