市場調查報告書
商品編碼
1456894
奶瓶市場 - 2024 年至 2029 年預測Baby Feeding Bottles Market - Forecasts from 2024 to 2029 |
2022年,全球奶瓶市場規模為31.38億美元,預計複合年成長率為6.01%,2029年達到47.23億美元。
奶瓶市場受到出生率上升和職業父母尋找易於使用的替代品的推動。提高奶瓶性能並吸引具有安全意識的消費者的技術進步包括空奶瓶保護。電子商務使多種食品可供選擇,強大的品牌和行銷正在塑造客戶的偏好。市場動態受到不斷變化的兒童保育趨勢和監管合規性的影響。隨著可支配收入的增加,父母可以選擇高階、小眾的嬰兒用品。總體而言,由於便利性、安全性和生活方式趨勢的結合,奶瓶市場正在不斷發展。
市場參與企業專注於產品的吸引力和安全性,同時透過防瓶系統和健康友善材料等創新來使自己脫穎而出。數位行銷、客製化和環保活動等策略被用來吸引廣泛的消費者。全球擴張、消費者教育和法律規章反應進一步加強了競爭地位。
職業婦女人數增加
隨著越來越多的職業母親認為嬰兒奶瓶對於生產母乳和餵食配方奶粉至關重要,對奶瓶奶瓶的需求正在增加。這些飲食習慣的變化是全球市場擴張的驅動力。為此,生產商正在創造具有符合人體工學型態和防翹起機制的尖端奶瓶奶瓶,以滿足職業母親的需求。隨著越來越多的公司提供適合配方奶和母乳的各種解決方案,這種趨勢促進了品牌多樣性。此外,這些動態正在塑造奶瓶市場,反映了現代父母不斷變化的需求和偏好。
根據美國所有有 18 歲以下子女的母親的勞動參與率(在工作或正在尋找工作的人口中所佔的百分比)將為 72.9%,高於2021年為72.3%,成長1.7個百分點。
無論婚姻狀況如何,2022 年母親和父親的勞動參與率均有所上升。已婚父親的勞動參與率上升0.2個百分點至93.7%,未婚父親的勞動參與率上升1.4個百分點至88.4%。已婚母親比例上升1.8個百分點至71.1%,未婚母親比例上升1.6個百分點至76.9%。
印度政府實施了多項旨在提高婦女就業率和工作品質的舉措。 《勞動法》提供了多項保障措施,以確保女性員工享有平等機會和積極的職場。這包括將帶薪產假從 12 週延長至 26 週,要求僱用 50 人或以上的企業配備托兒設施,以及允許女性在採取必要的安全預防措施的情況下上夜班。
此外,根據最新的 PLFS 報告,2021-2022 年工齡女性(15 歲及以上)的就業率約為 32.8%,而 2017-18 年僅為 23.3%。這比過去幾年成長了 9.5%。與城市部分分別上漲3.4和12.0點相比,農村部分漲幅最大。農村地區女性勞動參與率從2017-18年的24.6%上升12.0個百分點至2021-22年的36.6%。然而,都市區婦女的參與率遠低於農村地區。都市區女性的勞動參與率僅增加了 3.4 個百分點,從 2017-18 年的 20.4% 增加到 2021-22 年的 23.8%。
中國奶瓶市場預計將穩定成長。
中國的奶瓶產業正在經歷產品的不斷創新。奶瓶製造商根據客戶需求產生新的產品創意。
此外,最近的研究表明,中國奶瓶製造商透過線上市場取得了顯著的成功。如今,父母的生活水準不斷提高,健康意識也越來越強,因此他們在奶瓶和牙科護理產品等產品上的花費越來越多。近年來,中國父母購買的嬰兒用品越來越多。奶瓶是電子商務網站上最常購買的商品之一。隨著中國智慧型手機用戶的不斷成長,奶瓶行業,尤其是在線銷售的蓬勃發展也就不足為奇了。
此外,隨著一胎政策的取消以及對人口老化和勞動力萎縮的擔憂加劇,中國對奶瓶的需求正在增加。此外,由於嬰幼兒健康和衛生意識的提高,政府在醫療保健方面的支出增加也對該地區的整體市場成長產生了積極影響。例如,根據世界銀行的數據,2019年政府衛生支出佔GDP的5.35%,2020年增至5.59%。
The global baby feeding bottles market is evaluated at US$3.138 billion for the year 2022 and is projected to grow at a CAGR of 6.01% to reach the market size of US$4.723 billion by the year 2029.
The baby feeding bottles market is driven by growing birth rates and working parents' need for easy-to-use alternatives. Technological advancements that improve bottle performance and draw in safety-conscious customers include anti-colic features. E-commerce makes it simple to acquire a range of eating options, and strong branding and marketing shape customer preferences. Market dynamics are influenced by shifting parenting trends and regulatory compliance. Having more disposable income enables parents to choose high-end, niche baby goods. Overall, the market for baby feeding bottles is evolving due to a combination of convenience, safety, and lifestyle trends.
Market participants set themselves apart with innovations like anti-colic systems and health-conscious materials while putting a premium on product appeal and safety. To engage a wide range of consumers, strategies including digital marketing, customization, and eco-friendly activities are used. Their competitive positioning is further strengthened by global expansion, consumer education, and compliance with legislation.
Increasing number of working women
The growing number of working mothers who see feeding bottles as essential for expressing breast milk or administering formula is driving the need for baby-feeding solutions. This change in feeding habits drives market expansion on a worldwide scale. In response, producers create cutting-edge bottle designs with ergonomic shapes and anti-colic mechanisms to meet the needs of working mothers. As more businesses provide a variety of solutions that are appropriate for both formula and breast milk feeding, the trend promotes brand diversity. Moreover, these dynamics shape the baby feeding bottle market by reflecting the changing demands and tastes of contemporary parents.
As per the Bureau of Labor Statistics, in the United States for all mothers with children under the age of 18, the labour force participation rate (the percentage of the population working or searching for work) was 72.9 percent in 2022, up 1.7 percentage points from 2021 which was 72.3 percent.
Regardless of marital status, the labor force participation rate grew in 2022 for both mothers and fathers. In 2022, the rate for fathers who were married rose by 0.2 percentage points to 93.7 percent, while the rate for fathers who were not married climbed by 1.4 percentage points to 88.4 percent. The percentage of moms who were married rose by 1.8 percentage points to 71.1 percent, while the rate of mothers who were not married increased by 1.6 percentage points to 76.9 percent.
The government of India has implemented several initiatives aimed at raising women's employment rates and quality of work. The labor laws provide several protection measures that ensure equal opportunities and a friendly workplace for female employees. These include raising the length of paid maternity leave from 12 to 26 weeks, making childcare facilities required for businesses employing 50 people or more, allowing women to work night shifts as long as they take the necessary safety precautions, etc.
Furthermore, according to the most recent PLFS report, around 32.8% of working-age females (15 years and older) were employed in 2021-2022, up from just 23.3% in 2017-18. This is a 9.5% increase over these years. Compared to the urban sector, where it climbed by 3.4 and 12.0 percentage points, respectively, the rural sector provided the most push. The percentage of female labor force participation in rural areas rose by 12.0% points to 36.6% in 2021-22 from 24.6% in 2017-18. However, compared to rural areas, female engagement in urban areas was much lower. Female LFPR increased by just 3.4% points in urban areas, from 20.4% in 2017-18 to 23.8% in 2021-2022.
The China baby feeding bottle market is projected to grow steadily.
The baby feeding bottle industry in China has experienced continuous innovation in its product offerings. Baby feeding bottle producers have been generating ideas for new products that specifically cater to customer needs.
Further, a recent survey indicates that Chinese manufacturers of baby bottles are achieving remarkable success through online marketplaces. These days' parents are more focused on raising their standard of living and becoming health conscious, hence they're spending money on things like baby bottles and dental care products. Chinese parents have been purchasing more baby goods in recent years. Baby bottles are one of the most often bought products on e-commerce websites. It should come as no surprise that China is experiencing a boom in the baby bottle industry, especially in terms of online sales, given the country's increasing smartphone population.
Moreover, the demand for baby feeding bottles has increased in China as a result of the lifting of the one-child policy, which was prompted by growing concerns about the country's ageing population and shrinking workforce. Moreover, the increased government expenditure on healthcare due to increased awareness of infant health and hygiene also had a positive effect on the overall growth of this regional market. For instance, as per the World Bank, the government expenditure on health was 5.35% of GDP In 2019 which increased to 5.59% in 2020.
Market Key Developments